The battle for Sky: the Murdochs, Disney, Comcast, and the future of entertainment

Cover page -- Halftitle page -- Title page -- Copyright page -- CONTENTS -- FOREWORD -- PROLOGUE -- Introduction -- 1 It Was War Time -- 2 The Whiff of Nepotism? -- 3 Jam Tomorrow -- 4 Every Pepsi Needs a Coke -- 5 We Are Going to Beat Up Sky -- 6 Throw Rocks at Our House and We'll Napalm Your Village -- 7 The Rise of the Bike -- 8 The Guarantor of Independence Is Profit -- 9 It Was Payback Time -- 10 The Whole Organisation Was in a State of Shock -- 11 We're Too Big and They Don't Like It -- 12 Netflix Is Just HBO with a Decent IT Department -- 13 The Moment Has Come -- 14 James Fought Like A Tiger. Again. -- 15 Protect the Content Budget -- 16 Pivoting at a Pivotal Moment -- 17 The Knowledgeable Cab Driver -- 18 The Biggest and Most Dangerous Gamble of All -- NOTES.