Tenth elections for the National Assembly of the Republic of Serbia since the reestablishment of a multiparty system were held on March 16th, 2014, under a proportional electoral system. Electoral model essentially established in 2000 also included a single electoral district, closed party lists, five percent electoral threshold for non-minority parties and a use of D'Hondt formula for distribution of seats. Most important results of the March elections include: the lowest voter turnout and close to half of the votes won by the Serbian Progressive Party (which, in turn, gave them 63% of parliament members). Moreover, more than 80 percent of the seats was won by lists led by governing parties, i. e. Progressive or Socialist party. Elections were also not just a disaster for Democratic party, but also for Democratic Party of Serbia, Liberal Democratic Party, and United Regions of Serbia, which all lost seats in the National Assembly. Traditional success of the minority parties of most numerous national minorities (i.e. Hungarians, Bosniaks and Albanians) was noted. Also, for the first time, the parliament will convene without so-called sovereignists and opponents of European integration process. Finally, March elections were marked by a large number of squandered votes.
Doktorska disertacija nastoji da objasni rezultate višestranačkih parlamentarnih izbora u Srbiji od 1990. godine do prve mirne smene vlasti 2000. godine sa stanovišta informisanosti publike o izbornim opcijama. U njoj je potvrđena generalna hipoteza da su informativni televizijski programi o izborima za Skupštinu Srbije tokom 1990-tih godina onemogućavali slobodnu i poštenu utakmicu izbornih rivala. Umesto da biračima ponude adekvatne informacije kao osnovu za racionalan izbor, oni su sistematski favorizovali jednog izbornog učesnika u odnosu na druge. U radu se utvrđuju glavne medijske strategije uticaja na mišljenje birača na osnovu empirijske analize televizijske prezentacije izbora u periodu 1990-2000. godina. Kvantitativno-kvalitativna analiza sadržaja obuhvata redovne informativne programe i specijalizovane izborne programe proizvedene tokom kampanje za izbore za Skupštinu Srbije 1990, 1992, 1993, 1997. i 2000. godine. Analiza je fokusirana na utvrđivanje centralne strategije medijske prezentacije izbora u svakom pojedinačnom ciklusu, identifikovanje slike društvene i političke realnosti kao konteksta u koji se smeštaju informacije o aktivnostima izbornih učesnika, utvrdjivanje glavne teme-dileme izborne kampanje u odnosu na koju se pozicioniraju izborni učesnici i utvrđivanje televizijskih imidža glavnih izbornih rivala. Analizi medijske slike izbora prethodi razmatranje političkog, pravnog i medijskog konteksta u kome su izbori održani. Analiza je potvrdila radne hipoteze da je izborno izveštavanje državne televizije RTS (RTB) od 1990. do 2000. godine podsticalo biračku podršku za vladajuću stranku – Socijalističku partiju Srbije (SPS) ili njenu koaliciju – sistematskom diskriminacijom njenih izbornih rivala; da su specijalizovani izborni programi državne televizije favorizovali interese vladajuće partije SPS ili njene koalicije u odnosu na interese drugih izbornih učesnika i favorizovali interese izbornih učesnika u odnosu na interese birača; i da je redovno TV izveštavanje o aktuelnim neizbornim događajima omogućavalo da izborne poruke jednog izbornog učesnika budu lakše prihvatljive za birače od poruka njegovih izbornih rivala. Način na koji je izveštavanje o izborima kontekstuirano u specifičnu sliku neizbornih događaja identifikovan je kao ključna dugoročna strategija uticaja na birače, zajedno sa medijskim definisanjem smisla izbora u skladu sa interesima jednog izborno učesnika - poželjnog izbornog pobednika. Doktorska disertacija je potvrdila teorijsku hipotezu da kulturološke studije nude pogodnu teorijsku i analitičku osnovu za istraživanje uloge medija u izbornoj komunikaciji u Srbiji tokom 1990-tih godina. ; The doctoral thesis aims to explain the results of multiparty parliamentary elections in Serbia from 1990 until the first peaceful change in power in 2000 from the standpoint of information about election options available to voters. The thesis confirms a general hypothesis that the information TV programs about elections for the Parliament of Serbia during the 1990-ies prevented a free and fair competition of election rivals. Instead of offering adequate information to voters as a basis for a rational choice, TV programs systematically favored one election participant over others. The thesis identifies the main media strategies of influencing the opinion of voters on the basis of empirical analysis of television presentation of elections in the period 1990-2000. The quantitative-qualitative content analysis is applied to regular news programs and specialized electoral broadcasts produced during campaigns for elections for the Parliament of Serbia in 1990, 1992, 1993, 1997 and 2000. The analysis is focused on identifying the central strategy of the media presentation in each election cycle, the picture of social and political reality as a context for the information on activities of election participants, the main issue of the election campaign and TV images of the main election rivals. The analysis of the media picture of the elections is preceded by a review of political, legal and media context in which the elections took place. The analysis confirmed the working hypothesis that the election coverage of the state television RTS (RTB) from 1990 until 2000 mobilized the voters' support for the ruling party – Socialist Party of Serbia (SPS) or its coalition – by a systematic discrimination of its election rivals; that the specialized programs of the state television favored the interests of the ruling party SPS or its coalition in comparison to interests of other election contestants as well as the interests of election participants over the interests of voters; and that the regular Serbian television news reporting about non-election events made the messages of one election participant more easily acceptable by voters than the messages of other contestants. The way the coverage of election events was placed into a specific picture of non-election events is identified as the key long-term strategy for influencing the voters' decision, together with the media definition of the meaning of the election which was in accord with the interests of one election participant – the preferred election winner. The thesis confirmed a theoretical hypothesis that cultural studies offer a convenient theoretical and analytical basis for studying the role of the media in election communication in Serbia during the 1990's.
In this article Dr Pribicevic analyses the impact of Kosovo crises on Serbian EU integrations and shaping of political scene of Serbia. Dr Pribicevic pointed out how crises started in spring 2011 when idea of split of Kosovo appeared again in Serbia and then continued with the clashes between KFOR and Serbs from north of Kosovo in order to get the control of administrative crossing Jarinje and Brnjak. During the summer 2011 German chancellor Merkel visited Serbia and asked government in Belgrade to normalize its relations with Kosovo and dissolve "parallel institutions" of Serbs in the north of Kosovo. Following this visit Serbian government continue its negotiations with Pristina and find out solutions for administrative crossings. On the other side, Belgrade and Pristina didn't find solution for the problem of presentation of Kosovo on the regional gatherings after what European council, under the German influence, decided to postpone the decision to give Serbia the status of candidate for the EU. Therefore, Serbia remains without EU candidaturein December 2011 in spite of the fact that government in Belgrade handedover general Ratko Mladic and Radovan Karadzic to Hague Tribunal as well as conducted a number of successful reforms which got very high marks from EU commission. In this article Dr Pribicevic is trying to answer several questions. Why Washington and Berlin imposed such a strong pressure on Serbia in this moment? Is split of Kosovo possible solution? Could Serbian government continue with current politics of EU and Kosovo or it should take one of these politics as a priority? How Kosovo crises influenced Serbian political scene? At the end, Kosovo crises opened the crucial question: could Serbia enter EU without "recognition of territorial integrity of Kosovo"as described by German foreign minister Westervele. Having in mind forthcoming elections in spring time 2012 author thinks that ruling Democratic Party as well as leading opposition party Sebian Progresive Party will continue with current politics "both EU and Kosovo". Such politics will be in accordance with the public mood in Serbia which shows that support for EU integrations is declining with the growing pressure of US and Germany on Serbian Kosovo's politics. On the other side, Serbian politics "both EU and Kosovo" is not sustainable on the long run and Serbia has to face difficult decisions in future. Also, according to the author opinion Kosovo crises showed weakness of Serbian international position. It is without important allies among key Western powers which has dominant influence in this part of Europe. Serbia has support of Russia but key influence on Kosovo has US, GB, France and Germany. These powers connected Serbia's further progress towards EU with normalization its relations with Kosovo, knowing in advance that the time when Serbia is seeking for the EU candidature is the best time to ask Belgrade to make concessions in its Kosovo's politics. Western powers do not expect Serbia to recognize Kosovo but they expect Serbia to accept " territorial integrity of Kosovo", including its north part. Why Kosovo become so important for leading Western powers? Author thinks that several reasons influenced such tough behavior of Western power towards Serbia. First, after helping them to create an independent state, US perceived Albanians as the most reliable ally in this part of Europe. Second, Germany and other big powers in Europe wants to prevent creation of new frozen conflict in Europe similar to Cyprus one, Third, all big Western powers has reserves towards Serbian foreign policy and its orientation on EU but as well as on Russia, nonalignment world, China which quite often is described in the West as sitting on the two chairs, Last but not the least, Germany as well as France is not very eager of politics of enlargement of EU in the eve of forthcoming elections in these countries scheduled for 2012 and 2013. Therefore its hesitation in this moment towards further enlargement with US pro Albanian politics creates tough dillemas for Serbian politics in foreseeable future.
This paper deals with a critical discourse analysis (CDA) of pre-election TV commercials inthe last two campaigns of 2012 and of 2014 in Serbia. The aim of the research is to deconstruct thestrategy of political parties in the field of gender sensitization from a gender perspective based onthe most important activity of parliamentary democracy – the election cycle, using examples ofpaid political advertising – the pre-election TV clip, for which the parties allocated the most resourcesin the campaign of 2012 and of 2014 in Serbia. The aim is also to analyze the personalexperience of female politicians in order to provide a new and different way of analyzing practicesand strategies of the parties in relation to the visibility of female candidate in the mediaduring the election campaign.The basic method is the critical discourse analysis (CDA) complemented by the method ofcomparing the regular election campaign of 2012 and the early elections of 2014, and the methodof life stories of the candidates (oral history). The CDA puts a special emphasis on various forms of discrimination that result from the abuse of power that continues to lead to the emergence ofsocial inequality and injustice (Dijk 2008).There are three levels at which the (in)visibility of women in the political process can be observed:a) the (lack of) presence of women on the candidate lists in the election campaign, andafter the elections, the (decreased) number of women in the parliament; b) (in)visibility of womenin paid media campaigns and c) (in)visibility of women in the language.Practice: a) On the basis of the "principle of affirmative action", women become more presenton the candidate lists and in the parliament as a result of the introduction of quota into the gendersensitive legislation (all SEE countries – Southeast Europe/Western Balkans). b) Women are stillrarely seen in the pre-election TV clip which is the most effective paid advertising, because it is atraditionally male "space", while women are more active in reach-out field work. c) visibility ofwomen in language is achieved, for example, by the use of the Gender-sensitive language Code.(S. Savić).In this paper the focus is on the sub-paragraphs (a) and (b), with (c) being analyzed in a limitedmanner only as part of the pre-election TV clip slogans analysis.A TV clip is comprised of: the slogan and the body of the clip. The slogan is made of aniconic and a linguistic part. In both campaign slogans there were no gender sensitive slogans,except for one in 2014 (URS's campaign for the female Mayor of Belgrade). The body is made ofthe video format and the content. In both campaigns, in 2012 and in 2014 forms of videos werehybrid types that included: documentary footage from the field, speech of the leader speakingdirectly in camera, animation, short fiction form.The analysis confirmed the basic hypothesis: despite the fact that, according to the legal provisionsa female candidate occupied every third position of the candidate lists in both analyzedelection cycles – they are underrepresented in paid political advertising in the media (TV clip).Individual hypotheses are also confirmed.The icons and the contents of the presentation of Serbia in the election cycle in 2012 and in2014 in the election TV clips were masculinized from the standpoint of power in society that isheld by male party leaders. The basic strategy of all parties who had a paid television campaign,in a form of TV clips, in both observed election cycles was the strategy of exclusion from thepolitical space mediated by the media. So we are here talking about a media, and by that, a widersocial invisibility of women in exercising one of the fundamental rights, the right to participationin decision-making and active participation in the elections. ; Cilj rada je da dekonstruiše strategije političkih partija iz rodne perspective u odnosu natelevizijsko predizborno političko plaćeno oglašavanje u kampanjama 2012. i 2014. u Srbiji.Cilj je takođe da se analizira lično iskustvo političarki da bi se na nov i drugačiji način analizirale prakse i strategije partija u odnosu na vidljivost kandidatkinja u vreme predizborne kampanjeu medijima. Metode korišćene u istraživanju su: kritička analiza medijskog diskursa(jedinica analize je tv spot u celini, verbalna, vizuelna i zvučna komponenta), komparativnametoda i životne priče kandidatkinja. Osnovna hipoteza je da bez obzira na to što su, shodnozakonskim odredbama, na kandidatskim listama, u oba analizirana izborna ciklusa, ženezauzimale svako treće mesto – one su podzastupljene u plaćenom političkom medijskom reklamiranju(TV spotu). Osnovni rezultat je da su medijske plaćene kampanje bile maskulinizirane.U fokusu je samo partijski lider. Kandidatkinje su podzastupljene u oba posmatranaperioda. Partije nisu rodno senzibilisane kada je reč o političkom plaćenom oglašavanju uvreme predizborne kampanje.
Izbori i izborni sistemi su veoma važan faktor funkcionisanja političkih sistema i njihove demokratizacije. Kraj prošlog veka doneo je temeljite promene bivšim socijalstičkim društvima širom starog kontinenta. Politički pluralizam, demokratija i tržišna ekonomija postale su široko prihvaćene vrednosti za bivša komunistička društva. Ovo je, sa druge strane, povećalo značaj izbora u svim ovim zemljama, uključujući Republiku Makedoniju. Veoma je teško tvrditi da li su izbori u Republici Makedoniji, od početka njenog postojanja kao nezavisne države, uvek bili u skladu sa pravilima naprednih demokratija, ali svejedno ostaje činjenica da su omogućili demokratiju u ovoj zemlji. Republika Makedonija prihvatila je parlamentarizam i u kontinuitetu iskazivala sve veće poštovanje za volju građana izraženu na fer i slobodnim izborima, iako je u nekoliko aspekata pokazala nedostatak političke kulture i tendencije koje bi se mogle nazvati demokratskim manipulisanjem demokratijom. Glavni cilj ovog rada je da pruži pregled izbora i razvoja izbornih modela u političkom sistemu Republike Makedonije. Kao što će to u radu biti predstavljeno, Republika Makedonija je u ove dve decenije svoje nezavisnosti primenjivala čist većinski izborni model, kombinovani izborni model i proporcionalni model, koji je trenutno u upotrebi. ; Elections and electoral systems are a factor of great importance for the functioning of political systems and their democratization. The end of the last century brought fundamental changes to ex socialist societies all over the old continent. Political pluralism, democracy and market economy became the largely accepted values for ex communist societies. This on the other hand resulted in an increased importance of elections in all these countries, including the Republic of Macedonia. It is very hard to argue weather election in the Republic of Macedonia from the very beginnings of its functioning as an independent country have always been in accordance with the rules of advanced democracies, but never the less the fact remains that they have made democracy in this country possible. The Republic of Macedonia has accepted parliamentarism and has shown in continuity an increasing respect for the will of citizens expressed in fair and free elections, although in several aspects it has shown a lack of political culture and tendencies for what might be called a democratic manipulation of democracy. The main objective of this paper is to provide an overview of elections and the evolution of the electoral models in the political system of the Republic of Macedonia. As will be presented in the paper the Republic of Macedonia in these two decades of functioning as an independent country has implemented the pure majoritarian electoral model, the combined electoral model and the proportional model which is being actually implemented.
With the emergence of television, pre-election campaigns in US shifted its focus from the content and the platform to the image of candidates who became well-packaged products. The biggest election turnout in US occurred exactly at the time of the emergence of this media; however, the percentages of voters' turnout plummeted in the nineties. Enhanced by the attributes of television as a media, the focus on "how" rather than on "what" did not achieve absolute results, and voters responded to the invasion of political image producers with voting abstinence. The latest chapter in pre- election campaigning is the Internet. With its properties and the rapid expansion of the users' net, the new media offers different conditions of communication with voters and is becoming a powerful - and so far, insufficiently utilised - weapon in the hands of pre-election strategists. (SOI : SOEU: S. 191)
After twenty five years since the introduction of the semi-presidential system in Serbia and in the region, this text attempt to reassess its performance, achievements and limits. It analyses the factors which the power of the directly elected president depends on (constitutional competences, manner of election, whether he is a party president, whether his party has majority in the parliament). The text explains the origin of the concept and institution, reasons for introduction, criteria for maximalist and minimalist understandings of semi-presidentialism. In new democracies the semi-presidential system faces additional challenges and temptations: 'the third mandate', absence of reelection-related incentives in the second mandate, manner of inclusion in/exclusion from the creation of politics and whether the directly elected president is in the same time the party president. Possible redesign of this political institution would require taking care that the manner of election is only one of the dimensions important for functioning of this system. The issue of the level of competences is of no less importance. The key is in the careful balance of power among the three branches of power, but above else between the president of the state and the prime minister.
The author examines attempts to reform the communist systems in Europe during the 1960s, especiallly as they relate to the process of election to organs of government in Croatia and Yugoslavia in 1967 and 1969. Issues surrounding the legitimacy of government, economic development, and internal political and national tensions provided the impetus for the growth of the reform movement. Economic reforms were geared towards recognition of market forces, while political reforms revolved around a general democratization of the system. The allowance for "slightly greater freedom" in politics meant minimum tolerance of diversity including national rights as well. The growing strength off the reform movement quickly revealed the threat reform posed to the fundamental social relations upon which the communist model of society was based. Reform especially threatened the dominant role played by the communist party. Conservative forces predominated in the ensuing political struggle, and the curtailment of reformist tendencies was also influenced by the involvement of the USSR. An example of the curtailment of reformist tendencies were the elections to the Croatian Sabor and the Federal Assembly of Yugoslavia. A relative liberalization of elective processes to the legislative branch took place when more than one candidate was allowed to run for a single mandate. In many instances during the 1967 elections, struggles between the candidate supported by the League of Socialists, the official candidate, and an independent, or "unofficial" candidate, were common. The loss of total control over the electoral process was viewed unfavourably by the ruling party and the former control over elections was quickly reestablished. (SOI : CSP: S. 346)
In his article Dr Pribicevic analyze relation between two largest political parties in Serbia: Democratic Party and Serbian Progressive Party and possibility of the creation of the so-called large coalition after the next parliamentarian elections scheduled for the beginning of the next year. Author explains the meaning of the conception of large coalition and pointed out its results in Germany where this idea of coalition between main parties of right and left was firstly implemented. Starting from the German experience of the large coalition between CDU and SPD Dr Pribicevic analyze the benefit and the damage such coalition might bring to its participants in Serbia. In spite of the fact that both Serbian parties reject such coalition and in spit of the fact that German experience shows that SPD and CDU lost a substantial number of votes after mutual government author concludes that voters in Serbia similar to German case in 2005 could create such option as a realistic one after next elections.
By reporting on some conflicts but not on others, and by representing conflicts they report on in particular ways, the media strongly influence the dynamics and outcomes of democratisation conflicts, and thus also shape the prospects of success of conflict parties. This paper explores the literature on media and conflict by focusing on the ways in which media frame inter-state and civil wars, institutionalised conflicts and social movements in western democracies, and conflicts in nondemocratic and democratising states. Much of the literature discusses the ways in which western media frame foreign conflicts and domestic election campaigns and policy debates, while there is considerably less focus on domestic conflicts in nonwestern settings, such as those that arise during and after transitions from nondemocratic rule. There are only limited attempts to draw parallels between the media coverage of disparate conflicts. In contrast, this study builds upon research findings in these related areas to draw lessons for empirical research of media framing of the contentious dimension of contemporary democratisation. This study concludes that the political context is the main factor that shapes the media framing of various forms of political conflict. Several dimensions of the political context matter in this respect, such as regime type, international (foreign) or domestic perspective, elite consensus or conflict, policy consensus or uncertainty, policy area, more or less institutionalised nature of the political conflict at stake, and the stage of democratisation. Also, the literature suggests that media framing strongly influences political outcomes and thus fosters or undermines democratic institutions in new democracies. .
Slovakian political development following the collapse of communism is analysed in the text. The instigator of the democratic change in Slovakia was the organization "Public against violence" /VPN/ (the equivalent to the Czech "Citizens' Forum"), in which Vladimir Meciar came to prominence very early. Following his clash with the leadership of VPN in spring of 1991, he emerged as a charismatic political leader. Relying on his populist party called "Movement for Democratic Slovakia" /HZDS/, Meciar in 1992 won the Slovakian parliamentary elections and became Prime Minister. HZDS' radicalization of the nationalist discourse and its striving for a total institutional transformation of the Czechoslovakian federation led to the so called "velvet divorce" and Slovakian independence early in 1993. Meciar and HZDS briefly lost power in 1994 due to the party rift, but made a triumphant comeback after the elections in autumn of the same year. The authors' thesis is that this is responsible for the fact that in Slovakia national populism and client-patrimonial type of government have prevailed over democratic constitutionalism. The authors claim that the causes for such a development can be found in the social repercussions of the forced postwar industrialization and in the powerful tradition of cultural and political nationalism. (SOI : PM: S. 151)
Predmet istraživanja u ovoj disertaciji je plaćena komunikacija na televiziji u parlamentarnim izbornim kampanjama u Srbiji posle 2000. godine. Disertacija pronalazi svoje ishodište u teoriji okvira i socijalnom konstruktivizmu što je inherentno utemeljenje ove teorije. Koristili smo tri metodološka pristupa: (1) kvalitativnu analizu sadržaja u političkom izbornom oglašavanju, (2) analizu okvira i (3) dubinske intervjue sa političkim konsultantima i članovima izbornih štabova. U disertaciji su korišćeni brojni izvori sekundarnih podataka. Period istraživanja je obuhvatio period posle 2000. godine, sve parlamentarne izbore na uzorku onih subjekata koji su prešli cenzus. Nalazi istraživanja pokazuju da posle 2000. dolazi do krupnih promena u političkoj komunikaciji. Političko oglašavanje dobija važnu ulogu u kampanjama, produkcija je ogromna a ulaganja izbornih učesnika drastično uvećana u odnosu na period pre 2000. godine. Političko oglašavanje je gotovo po pravilu služilo za ubeđivanje a malo ili nimalo za informisanje. U disertaciji je autor jasno potvrdio da izloženost političkom oglašavanju i okvirima u njima osnažuje uticaj na biračeve preferencije odnosno na njihovu izbornu odluku. Autor je ukazao i potvrdio sužavanje saznajne odnosno edukativne komponente u kampanjama koja je limitirala kvalitetno informisanu izbornu odluku za većinu birača. Disertacija nije potvrdila da je oglašavanje preuzelo primat nad informativom, već da je kombinacija ogromne produkcije (posebno između 2007 i 2012) i zavisnosti redakcija od "stranačkih kamera", ugrozila pravo birača na kvalitetno informisanu izbornu odluku. Autor je delimično potvrdio da teme koje se pokreću u plaćenom oglašavanju nisu programski usmerene i da se više koriste u cilju ojačavanja imidža kandidata/lidera, a ne promocije javnih politika. ; This thesis examines paid political communication broadcast on television in Serbian parliamentary election campaigns after the year 2000. The thesis is rooted in framing theory and social constructivism, the broader underpinning of this concept. Three methodological approaches were employed: (1) qualitative analysis of the content of political election advertising since 2000; (2) frame analysis; and (3) in-depth interviews with political consultants and campaign managers. The thesis has also relied on numerous secondary sources. For all parliamentary elections after 2000, the paper looks at advertising by political subjects that won sufficient votes to cross the five percent threshold required to enter parliament. The findings show that the year 2000 was a watershed for political communication, with political advertising assuming an important role in election campaigns; political entities dramatically increased their investment, which made the volume of adverts produced grow by an order of magnitude. A major finding of the thesis is that political advertising has nearly always been deployed to persuade, with little or no thought being given to its informative function. The author clearly confirms that exposure to political advertising and the frames contained in it has had a substantial impact on voters' preferences and affected their voting decisions. The author also identifies and confirms how the narrowing of the knowledge or educational component in campaign messaging has restricted the ability of most voters to make informed voting choices. The thesis has not shown that advertising has supplanted news, but rather that the combination of the flood of advertising (especially from 2007 to 2012) and the dependence of television channels on content fed to them by political parties has jeopardised the right of voters to make informed choices. The author has partially confirmed that topics raised in paid advertising are not issue-oriented, but image-oriented, aiming to enhance the public perception of a particular candidate or leader rather than promote policies put forward in political manifestos.
The author looks into the documents about the protection of minorities, designed by the Council of Europe as the oldest organization promoting the idea of European unity. He also analyzes the steps that the Republic of Croatia has made in its desire to join the Euro-Atlantic integrations. Croatian politics, in line with the will of the Croatian citizens expressed in the elections of January 2000, has tried to reach that goal by satisfying the required criteria. (SOI : PM: S. 128)