Suchergebnisse

In this article is analyzed the essence and importance of soft power in the US foreign speech, as well as directions of activity of this instrument under the conditions of the Republic of Moldova. The soft power concept, its manifestations and its main sources are determined. It is argued that soft power is a mean to obtain favorable results, relying on conviction, voluntary participation, sympathy and attraction, representing the ability to influence other states in order to achieve own goals, through cooperation in certain areas, directed towards persuasion and formation of a positive perception. It is noted that the US government pays particular attention to soft power tools, implemented by both government agencies and a large number of community organizations and individuals, with the purpose of shaping a positive external image of the state. Regarding the implementation of the US soft power instruments under the conditions of the Republic of Moldova, it is concluded that the USA offers real opportunities in order to know and capitalize the achievements of the American nation. Given that the US is a superpower on the international arena, development of a strategic partnership between the Republic of Moldova and the US has a particular relevance in solving several problems that our state cope with, such as state integrity, European integration, democratization of society, etc. US has a rich and successful experience in the use of soft power, that is why the Republic of Moldova should "adopt" some certain aspects of the soft action in its foreign policy.

The article questions, in a sceptical and prospective way, the institutional outcomes of this major trans-national trend of administrative reformism known as "New Public Management". In our view, the main cross-border legacy of the process of acclimatizing NPM precepts and recipes to various national configurations consists essentially in institutional rearrangements and in a repertoire of managerial tools and recipes, embedded into different institutional orders and hybridized with many other key features of various administrative cultures. Backing up major administrative reforms started several decades ago, the NPM rhetoric claimed to furnish the universal cure for the "bureaucratic" disease which was supposedly affecting the developed states at the end of the 1970s. From then on and although it never acquired the inner coherence of a real doctrine, it spread all over the world at the point of becoming both a "policy paradigm" and a "praxeologic". However, once implemented and in order to endure, the NPM-inspired logics, instruments and methods have fatally begun to suffer a process of routinisation which transformed them significantly. Hence, far from achieving their initial goal of "de-bureaucratizing" the state, NPM reformism became part of the endless processes of bureaucratic reproduction inescapably affecting modern states and ensuring their resilience.

The article presents the way the first Associations and Foundations are set up in Romania, focusing on the tight circle of people dedicated to the domain and specialized on the road, staying forever in the NGO sector, moving from one organization to another or working for more than one at the same time. From lack of legislation to unclear regulations, NGOs struggle on their path with logistical issues which influenced their performance, public image, their projects and mostly their results. The author identifies the outcome as determined by the struggle to access grants, the NGO agenda versus financer's agenda, the absence of grants for a specific type of issues, the shortage of the professionalized staff, the challenge of working with volunteers, the compulsory annual reports and financial reports to the Government authorities.