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The article identifies and comments on the principles of communication adopted in professional Internet communities. The study was carried out on the material of Facebook social network groups created to discuss the problems of higher education and teaching the Russian language.
The theoretical foundations of the research are works devoted to Internet communication and professional communication; the most significant are theses on communicative norms, the meaning of their observance and the causes of violations. The relevance of the author's approach is determined by the inclusion of research in the communicative paradigm.
The purpose of the article is to identify the features of the communicative codes of professional Internet communities. To achieve this goal, the authors, using the methods of discursive, semantic and contextual analysis, investigated the descriptions and rules of the selected professional groups, finding: (1) lexico-grammatical and stylistic features of texts; (2) communicative norms and taboos, explicated in texts; (3) correlation of these norms with universal communicative principles of cooperation and politeness and their individual maxims.
The novelty of the approach is provided by the chosen object: scientific and pedagogical Internet communities have not previously received a comprehensive description. The results achieved during the study allowed us to formulate significant conclusions: (1) at the new stage of research in the field of Internet communication, a differentiating approach is needed to detect the specifics of various platforms; (2) research on professional communication should be supplemented by observations of the open communicative space that is being formed in social networks; (3) Internet communities demonstrate the processes of communicative normogenesis, self-organization and self-regulation of the communicative space; (4) the language design of communicative codes is not regulated and gives authors (community administrators) freedom of action; 5) codes of professional Internet communities go back to the principles of cooperation and politeness, while most of the maxims are not explicated and constitute a normative communicative background, others (for example, maxims of relevance, tact and sympathy) are specifically stipulated.

The advanced education system should be capable not only to train students, but also to shape the necessity in lifelong self-studying self-education skills and knowledge and personal creative approach to the knowledge. There is much tension about the issue of educational quality improvement and specialists training corresponding to the modern society requirements in the social life. The Government of the Kyrgyz Republic endorsed many important documents in order to solve these problems. They endorsed "The National strategy of sustainable development in the Kyrgyz Republic in 2013-2017" of January 14, 2013, which contained "Any even the most advanced content of education will be absolutely not necessary if new technologies in education aren't applied. It is necessary for secondary education, vocational training and higher education to focus on training of specialists of new generation in the sphere of information and communication technologies that can become one of the key factors defining the subsequent accelerated development of economy, science and culture in the future" [1, P. 42]. The tasks mentioned above require the vast reforming of higher professional education. Thus, reforming of education and its compliance with the requirements of Bologna Process defines purposes of its integration in the international educational standard. ; Перспективная система образования должна быть способна не только вооружать знаниями обучающегося, но и, вследствие постоянного и быстрого обновления знаний в нашу эпоху, формировать потребность в непрерывном самостоятельном овладении ими, умения и навыки самообразования, а также самостоятельный и творческий подход к знаниям в течение всей активной жизни человека. В общественной жизни остро стоит вопрос повышения качества образования, а также проблемы подготовки и воспитания специалистов, отвечающих всем запросам современного общества. Для решения этих проблем со стороны государства Кыргызской Республики было принято множество важных документов. 14 января 2013 года принята «Национальная стратегия устойчивого развития Кыргызской Республики на период 2013-2017 годы», где было отмечено, «Любое даже самое передовое содержание образования будет абсолютно не нужным, если не будут внедрены новые технологии в образовании. Необходимо уже сегодня ориентировать систему среднего, средне-специального и высшего образования на подготовку специалистов нового поколения в сфере информационно-коммуникационных технологий, что может стать одним из ключевых условий, определяющих последующее ускоренное развитие экономики, науки и культуры в будущем» [1, C. 42]. Поставленные задачи требуют широкого реформирования системы высшего профессионального образования. Таким образом, реформирование образования и его соответствие требованиям Болонского процесса определяет цели его интегрирования в мировой образовательный стандарт.

The article deals with the specific characteristics of professional communication teachers in the course of his career. Characterized by the basic communication skills
for professional communication teachers, distinguished social and psychological
characteristics of professional educator.

The president of Russian Federation in his annual message to Federal Assembly addressed the tasks of education of next generation and of training of human resources who will work in national economy. The article assesses trends of school and university education, political and economic aspects of interaction of employers and employees in the labor market, refers to some features of psychology and psychologics (a newly suggested term) of public consciousness and behavior. ; В очередном ежегодном послании Президента России Федеральному Собранию в едином ключе сформулированы задачи обучения и воспитания подрастающего поколения, показана острая необходимость ориентации всей системы образования на подготовку достойной трудовой смены в стенах общеобразовательной школы и высших профессиональных учебных заведениях. С этих позиций автор статьи оценивает тенденции развития школьного и вузовского образования, восстановление воспитательных функций, политические и экономические аспекты взаимодействия субъектов рынка и труда. В том числе касается некоторых особенностей психологии и психологики (новый термин) общественного сознания и общественного поведения.

The Federal State Education Standards pay special attention to the organization of students' work with use of active and interactive forms and the methods of training aimed at formation and development of students' professional competences. Changes in the education legislation create additional possibilities of application of the new technologies in the process of training of future specialists. The South-Ural Professional Institute sets a goal to arrange e-education environment based on new the approaches and technologies. The authors focus their attention on electronic modular courses of disciplines. ; В ФГОС ВПО особое внимание уделяется организации работы студентов с использованием активных и интерактивных форм и методов обучения, направленных на формирование и развитие профессиональной компетентности студентов. Изменения законодательства в сфере образования создают дополнительные возможности для внедрения новых технологий в процесс подготовки будущих специалистов. МОУ ВПО «Южно-Уральский профессиональный институт» занимается формированием информационно-образовательной среды, основываясь на новых подходах к организации учебного процесса. Особое внимание уделено формированию электронных модульных комплексов дисциплин (ЭМКД).

Hinevich, E. S. Multilingualism in professional self-management / E. S. Hinevich, O. A. Volkova // European Science and Technology: materials of international research and practice conference, January 31st, 2012, Wiesbaden. Scientific edition. – Publishing office "BildungszentrumRodnik e. V.". - Wiesbaden, Germany, 2012. - P. 702-705. - Refer.: p. 705. ; Factors influencing on professionalism of managers are analyzed in the article. Basic stimulus, motivation of subjects of administrative labour are distinguished in the studying of foreign languages Results over of authorial sociological research and recommendation are brought in decision of social problems in a theory and practice of multilingual formation of specialists

Completing course of education, any student is expected to have not only bundle
of professional knowledge and put them into practice, but also have ability to solve
nonstandard professional tasks independently and with imaginative approach. A
professional shall be able to accept responsibility for his/her decision that comports
with understanding of subject of activity. From our point of view, it is the prerogative of universities to form future specialists' capabilities to solve problems of that kind.
Learning of a subject of professional activity at university level should take place
proceeding from its structural and level organization and be considered with regard to
content of professional education.

In given article economic ethics are considered as set of norms of behavior of
the businessman, the requirements shown by a cultural society to its style of work, to
character of dialogue between participants of business, to their social shape. The
conclusion becomes that economic ethics have applied character in relation to
theoretical, to obschenormativnoy ethics, hence, represent section of applied ethics.
On the other hand, the specific standard maintenance characterizes economic ethics
as ethics professional.

The article presents the main provisions of the Federal project "Young professionals", implemented in the Russian Federation. The project's most important goal of the state level is to strengthen the position of the Russian Federation in the international competitive ranking of countries that train graduates (young professionals) according to modern requirements.

Статья раскрывает структуры моделей обучения в экспертной системе обучения и принципы алгоритмического построения при проектировании данной системы. Проектирование и роль моделей обучения в процессе обучения экспертной системы, а также необходимость соблюдения единых принципов алгоритмического построения при проектировании данных моделей, детально излагаются в ниже написанном контексте. В представленной статье, предлагаемые типы моделей формируются в аналитическом процессоре, являющимся межбазовым звеном, регулирующим процесс обучения. В процессе обучения необходимы различные виды обучаемых моделей, в зависимости от функции, которые они выполняют.

The development of society in the context of globalization determines the need to search for the possibility of combining the universalization and localization of geoculture. These processes of globalization have an impact on the content and forms of transformation of the Eurasian geocultural space. The problem field of research is connected with the objective need to analyze the evolution of geoculture, to understand geoculture as a system characterizing the relations of general civilization universals and local specifics. The application of the civilizational approach makes it possible to identify trends in the socio-cultural development of local communities in the geocultural space, to solve the problems of coherence of locality and globality. Local communities are in a transitional stage of their development due to industrial, economic, institutional and socio-cultural processes, changes and the introduction of unusual patterns of life attitudes. It is shown that local communities in the process of transformation unite into a specific socio-territorial location. On the one hand, in their development, local communities are subject to the general laws of transformation in the context of global and regional restructuring. On the other hand, models of socio-cultural behavior are formed depending on the resources and technologies available to the community, expressed in an attempt to preserve the traditional way of life.

Assimilation of local cultures is accompanied by polarization of geocultural space, which contributes to the development of isolation and diversification of sociocultures. Geocultural processes influence the transformation of value-normative attitudes, contribute to the growth of social stratification, and increase social inequality. The socio-cultural tradition on which the life of local communities is built legitimizes the primacy of the community over the individual. Closed society, resists modernization processes. In geoculture, consensus about the foundations of life and the goals of the community is disappearing. The development of a multicultural world exacerbates the problem of understanding and preserving the socio-cultural identity of local communities. The study of the emerging geocultural models of the development of local communities determines the possibilities of theoretical substantiation of alternative scenarios for modeling the transformation of socio-cultural identity.

Олимпиадное движение является системой интеллектуальных соревнований, признаваемых мировым сообществом. В современной России впервые за всю историю олимпиадного движения в конкурсной программе появились и гуманитарные предметы, среди которых английский язык в 1998 году. За годы эволюции испытаний по данному глобальному языку существенно изменилось содержание комплектов контрольно-измерительных материалов – появились творческие задачи, направленные на развитие креативности, критического мышления, логики. В рамках нашего исследования мы анализируем принципы успешной подготовки типичного олимпиадника, и цель отражается в определении профессиональных ролей педагогов, с которыми сталкиваются школьники в олимпиадном движении. Методологически исследование выстраивается на принципах системного, деятельностного, аксиологического и культурологического подходов. Нами используются следующие теоретические методы: изучение научной литературы по теме, обобщение, категоризация. Помимо этого, нами были применены эмпирические методы: изучение нормативных документов олимпиадного движения, беседа, опрос, анкетирование, ранжирование. Было проведено онлайн-анкетирование школьников, которые принимали участие в олимпиаде по английскому языку в 2022–2023 учебном году. В рамках исследования нами были выделены следующие профессиональные роли: школьный учитель, преподаватель языковых курсов, олимпиадный тренер, учитель – носитель языка, частный репетитор, студент-дипломант. Теоретическая значимость исследования преломляется в обосновании профессиональных ролей педагогов, которые причастны к олимпиадному движению. Нами выделяется роль олимпиадного тренера, описывается ее функционал, объясняются предпосылки ее важности для завоевания дипломов воспитанниками образовательного учреждения. Результаты исследования могут использоваться общеобразовательными учреждениями для реформирования организации олимпиадного движения в школе. На более глобальном уровне полученные нами данные могут привести к созданию программ повышения квалификации в педагогических вузах, а также к рассмотрению функционала тренеров в рамках получения высшего педагогического образования.
The Olympiad movement is a system of intellectual competitions recognized by the world community. In modern Russia, for the first time in the history of the Olympiad movement, humanitarian subjects appeared in the competition program, including English in 1998. Over the years of the evolution of tests on this global language, the content of sets of control and measuring materials has significantly changed, among which creative tasks have appeared aimed at developing creativity, critical thinking, logic. As part of our research, we analyze the principles of successful training of a typical Olympiad, and the goal is reflected in the definition of the professional roles of teachers that schoolchildren face in the Olympiad movement. Methodologically, the study is built on the principles of systemic, activity, axiological and cultural approaches. We use the following theoretical methods: the study of scientific literature on the topic, generalization, categorization. In addition, we applied empirical methods: studying the regulatory documents of the Olympiad movement, conversation, polling, questioning, ranking. An online questionnaire was conducted for schoolchildren who took part in the Olympiad in the 2022-2023 academic year. As part of the study, we identified the following professional roles: a school teacher, a teacher of language courses, an Olympiad tutor, a native teacher, a private tutor, and a diploma student. Theoretical significance is refracted in justifying the professional roles of teachers who are involved in the Olympiad movement. We distinguish the role of an Olympiad tutor, describe its functionality, explain the prerequisites for its importance for winning diplomas by pupils of an educational institution. The results of the study can be used by educational institutions to reform the organization of the Olympiad movement at school. At a more global level, the data obtained by us can lead to the creation of advanced training programs in pedagogical universities, as well as the consideration of the functionality of coaches in the framework of obtaining higher education for pedagogical professions.

Presented in this article is a review, which evaluates the current state of Russia's secondary professional education system (SPE), and the degree to which it is prepared to train specialists who would be in demand by an innovative economy. Unlike the higher professional education system, during the last decade SPE has not only ceased to be a government priority, but has also "suffered" to a certain degree due to increased attention on behalf of the federal government towards universities, which have attained special statuses – such as "federal", "research", "supporting". Limited financial resources have been redistributed for the benefit of higher educational facilities, this leading to a decrease in funding for training personnel within SPE, while also harming the resource base. This took a serious toll on those technical colleges which trained specialists in new, promising professions. Given such a situation, communicating with employers becomes one of the key factors. However, the cooperation between SPE facilities and enterprises has been experiencing crisis due to the general decline of a number of manufacturing plants during the post-Soviet period. The study is based on the analysis of official statistical data, materials from sociological surveys, as well as expert opinions. This article consistently analyzes the current state of the SPE system, evaluates the training level of teachers, students' motivation for receiving secondary education, as well as the most popular professions. Special attention is devoted to corporate training acting as the equivalent of SPE, in the form of additional professional training. The article is concluded by examining possible directions for the development of the SPE system, in order to facilitate its adaptation to the demands of an innovative economy. Three possible directions are offered, which might help increase the quality of education within the SPE system, given the current conditions of financial limitations and issues associated with the quality of human resources. This includes cooperation with higher educational facilities, transferring a certain part of educational programs to the premises of employers, and conducting personnel training and advanced training by means of participation in independent programs such as WorldSkills and other such initiatives.

Relevance of the research topic. The article examines the global trends of professional business services. Formulation of the problem. Professional business service providers are affected by various factors in the global economy: digitalization, servitization, business fragmentation, the emergence of new consumers, the COVID-19 pandemic. These aspects require additional study. Analysis of recent research and publications. The first research in business services was carried out by F. Machlup, as well as B. Hukman, A. Mattu. Researchers M. E. Doroshenko, I. Miles, N. V. Miroshnichenko, as well as scientists G. V. Turban, A. V. Bondar, G. G. Sanko, K. I. Zhukova are famous in this field of studies. Problem statement, research objectives. The purpose of the article is to summarize information on professional business services trends in the world economy, as well as to determine the forces influencing the professional activities. Research method or methodology. When writing the article, the main methods of general scientific knowledge were used, an analysis of expert opinions and international databases was carried out. Presentation of the main research material (results of work). The article compares the types of professional business services. Using specific examples, the author shows the most significant trends contributing to the growth of international business of service providers. Particular attention is paid to the digital technologies used in the service companies. The field of the results application. The results of the research can be used by the relevant government agencies in the development of programs to regulate and encourage the growth of professional business services. Conclusions according to the article. Nowadays, professional business services have a great impact on the global economy. Due to the proliferation of digital technologies, many developing countries have gained a competitive advantage while increasing the supply of KIBS in foreign markets in high value-added segments. Nevertheless, the ...