Suchergebnisse

With the rapid expansion of the sports sector, the expression of social responsibility in various business structures is also high. Although social responsibility factors are increasingly being applied in Western organizations, this is not yet the case in Lithuania and in companies. (Gižienė, Palekienė, Simanavičienė2011). The economically growing sports sector is becoming attractive not only to the public sector, which is pursuing national goals, but also to private business structures that see the potential for economic benefits from certain sports. In this way, leaders of sports organizations can use social responsibility initiatives as a tool to enable their organization to improve their strategic and financial position (Smith, Westerbeek, 2007). It is observed in the literature that not only the governing bodies but also the employees occupying another hierarchical position have an influence as a socially responsible organization (Sheth, Babiak, 2010). For organizations that want to succeed, the priority must be not only the financial situation, shareholders, sponsors, etc., but also the community, non-governmental organizations, because business must interact with its environment in order to be successful. (Juščius, Griauslytė, 2014). In order to be a socially responsible sports organization, it is necessary to understand in which areas of social responsibility the expression of the members belonging to the organization is most important. The question is: how do people, executives and athletes in sports organizations view the level of corporate social responsibility and what are their social responsibility priorities? The aim of the research: Determine the level of expression of social responsibility in terms of managers, athletes and employees. Objectives of the research: discuss the components of social responsibility in organizations; o analyze the theoretical aspects of the expression of social responsibility of organizations in sports organizations; to conduct a comparative analysis of the opinion of ...

In a small business, personal initiative and respon sibility for end business results of each individual employee are important. The methodo logies used in large businesses that encourage employees to economize company's resources and take more responsibility of their work do not work in small businesses. This gives rise to a problem f or scientists solve. Solving this problem would assi st business consultants in applying appropriate entrep reneurship methodologies to stimulate responsible behavior in work environment. The aim of the study is to formulate the criteria of entrepreneurship development methodologies selection after revealing entrepreneurship development assumptions. As a context of the study, a description of entrepreneur ship provided in the European Parliament and Board Recommendations on common longlife learning abilit ies (2006/962/EB) was chosen – "an entrepreneurial attitude is characterized by initia tive, proactivity, independence and innovation in personal and social life, as much as at work". In this publication, authors present the entreprene urship development tendencies, entrepreneurial activity and social responsibility connection as we ll as entrepreneurship development methods selectio n criteria which were identified during the study con ducted in Lithuania during years 2011 to 2014.

In a small business, personal initiative and respon sibility for end business results of each individual employee are important. The methodo logies used in large businesses that encourage employees to economize company's resources and take more responsibility of their work do not work in small businesses. This gives rise to a problem f or scientists solve. Solving this problem would assi st business consultants in applying appropriate entrep reneurship methodologies to stimulate responsible behavior in work environment. The aim of the study is to formulate the criteria of entrepreneurship development methodologies selection after revealing entrepreneurship development assumptions. As a context of the study, a description of entrepreneur ship provided in the European Parliament and Board Recommendations on common longlife learning abilit ies (2006/962/EB) was chosen – "an entrepreneurial attitude is characterized by initia tive, proactivity, independence and innovation in personal and social life, as much as at work". In this publication, authors present the entreprene urship development tendencies, entrepreneurial activity and social responsibility connection as we ll as entrepreneurship development methods selectio n criteria which were identified during the study con ducted in Lithuania during years 2011 to 2014.

Corporate Social Responsibility (CSR) is a phenomenon, persisting for several decades and involving not only care for the industry as higher profits, but the public interest as well. Foreign countries have already been developing CSR for a long time, but in Lithuania, as elsewhere in the Baltic countries, it is a relatively new phenomenon in the academic literature and still modestly implemented in Lithuanian companies. A few Lithuanian government organizations take care of the realization of this phenomenon, therefore, CSR integration is irregular in Lithuania. Moreover, CSR practices can be noted for their potential to build organizational trust. Organizational trust is very important to organizations as it helps to enhance the loyalty of employees as well as the quality and efficiency of the work and certainly the prestige of the corporation. Consequently, it could be argued that the use of CSR practices in an organization is one of the possibilities of creating organizational trust, which can increase the value of the business, development opportunities and enhance the company's competitiveness in the market in the long run. However, despite the growing interest and numerous discussions of this topic it is still not sufficiently analysed how CSR can reinforce organizational trust in practice. The Master thesis seeks answers how corporate social responsibility practices can strengthen interpersonal organizational trust. The interrelation is explored by using a case study of two foreign capital companies operating in Lithuania. The results reveal that CSR practice could affect the emotional / cognitive type of trust, and through it – allover organizational trust. However, most developing organizational trust is influenced by internal social responsibility practices that focus on the internal working environment. When employees satisfied with their working conditions, then they further strengthen the organizational trust, seeing that the company is socially responsible to the whole society, addressing environmental problems, properly communicating with customers, suppliers and other. The work consists of an introduction, three parts of the findings. The main work described in 65 pages of material, including 5 tables, 16 figures. It also contains three annexes. List of references consists of 80 sources

Corporate Social Responsibility (CSR) is a phenomenon, persisting for several decades and involving not only care for the industry as higher profits, but the public interest as well. Foreign countries have already been developing CSR for a long time, but in Lithuania, as elsewhere in the Baltic countries, it is a relatively new phenomenon in the academic literature and still modestly implemented in Lithuanian companies. A few Lithuanian government organizations take care of the realization of this phenomenon, therefore, CSR integration is irregular in Lithuania. Moreover, CSR practices can be noted for their potential to build organizational trust. Organizational trust is very important to organizations as it helps to enhance the loyalty of employees as well as the quality and efficiency of the work and certainly the prestige of the corporation. Consequently, it could be argued that the use of CSR practices in an organization is one of the possibilities of creating organizational trust, which can increase the value of the business, development opportunities and enhance the company's competitiveness in the market in the long run. However, despite the growing interest and numerous discussions of this topic it is still not sufficiently analysed how CSR can reinforce organizational trust in practice. The Master thesis seeks answers how corporate social responsibility practices can strengthen interpersonal organizational trust. The interrelation is explored by using a case study of two foreign capital companies operating in Lithuania. The results reveal that CSR practice could affect the emotional / cognitive type of trust, and through it – allover organizational trust. However, most developing organizational trust is influenced by internal social responsibility practices that focus on the internal working environment. When employees satisfied with their working conditions, then they further strengthen the organizational trust, seeing that the company is socially responsible to the whole society, addressing environmental problems, properly communicating with customers, suppliers and other. The work consists of an introduction, three parts of the findings. The main work described in 65 pages of material, including 5 tables, 16 figures. It also contains three annexes. List of references consists of 80 sources

Nowadays business dynamics determines the inevitable ir constant search for a new methods of raising business efficiency. Social media is at the heart of modern business wealth, profit, competitive advantage creation. Social media provides opportunities for organizations to raise the effectiveness of business processes, to strengthen the brand name, to establish an effective connection with a consumers and to make use of every other facilities which we will help an organization to withstand in the competitive environment. Objective of the diploma thesis is social media and its implementation in the business organizations. The aim of the work is to analyze the implementation of the social media in the business organizations. The aim of the practical part of this thesis is to identify the situation of social media application in Lithuanian business organizations. The aims of the work were reached by analyzing theoretical framework of the social media concept and by researching the social media implementation in the Lithuanian business organizations. The first part of this thesis is dedicated to the analysis of social media concept, discussing the evolution of this discipline, its definition, determining its nature and essence. The main characteristics of the social media are presented and its context is identified. The second part is dedicated to the analysis of the theoretical framework of the social media theories. The diversity of the social media form is presented. Each form is explored, the purpose of it is identified and the potential of its practical implementation in business is discussed. In the third part the cohesion of social media and business organizations is analysed. The benefits of the social media are justified. The facilities of the social media are revealed and the politics of the social media and the need for it is discussed. In the third part the situation of the implementation of social media in Lithuanian organizations is stated. This part of thesis is also dedicated to analysis of the research results. This thesis can be useful for organizations that are interested in all questions about exploiting social media facilities.

Nowadays business dynamics determines the inevitable ir constant search for a new methods of raising business efficiency. Social media is at the heart of modern business wealth, profit, competitive advantage creation. Social media provides opportunities for organizations to raise the effectiveness of business processes, to strengthen the brand name, to establish an effective connection with a consumers and to make use of every other facilities which we will help an organization to withstand in the competitive environment. Objective of the diploma thesis is social media and its implementation in the business organizations. The aim of the work is to analyze the implementation of the social media in the business organizations. The aim of the practical part of this thesis is to identify the situation of social media application in Lithuanian business organizations. The aims of the work were reached by analyzing theoretical framework of the social media concept and by researching the social media implementation in the Lithuanian business organizations. The first part of this thesis is dedicated to the analysis of social media concept, discussing the evolution of this discipline, its definition, determining its nature and essence. The main characteristics of the social media are presented and its context is identified. The second part is dedicated to the analysis of the theoretical framework of the social media theories. The diversity of the social media form is presented. Each form is explored, the purpose of it is identified and the potential of its practical implementation in business is discussed. In the third part the cohesion of social media and business organizations is analysed. The benefits of the social media are justified. The facilities of the social media are revealed and the politics of the social media and the need for it is discussed. In the third part the situation of the implementation of social media in Lithuanian organizations is stated. This part of thesis is also dedicated to analysis of the research results. This thesis can be useful for organizations that are interested in all questions about exploiting social media facilities.

Nowadays business dynamics determines the inevitable ir constant search for a new methods of raising business efficiency. Social media is at the heart of modern business wealth, profit, competitive advantage creation. Social media provides opportunities for organizations to raise the effectiveness of business processes, to strengthen the brand name, to establish an effective connection with a consumers and to make use of every other facilities which we will help an organization to withstand in the competitive environment. Objective of the diploma thesis is social media and its implementation in the business organizations. The aim of the work is to analyze the implementation of the social media in the business organizations. The aim of the practical part of this thesis is to identify the situation of social media application in Lithuanian business organizations. The aims of the work were reached by analyzing theoretical framework of the social media concept and by researching the social media implementation in the Lithuanian business organizations. The first part of this thesis is dedicated to the analysis of social media concept, discussing the evolution of this discipline, its definition, determining its nature and essence. The main characteristics of the social media are presented and its context is identified. The second part is dedicated to the analysis of the theoretical framework of the social media theories. The diversity of the social media form is presented. Each form is explored, the purpose of it is identified and the potential of its practical implementation in business is discussed. In the third part the cohesion of social media and business organizations is analysed. The benefits of the social media are justified. The facilities of the social media are revealed and the politics of the social media and the need for it is discussed. In the third part the situation of the implementation of social media in Lithuanian organizations is stated. This part of thesis is also dedicated to analysis of the research results. This thesis can be useful for organizations that are interested in all questions about exploiting social media facilities.

Nowadays business dynamics determines the inevitable ir constant search for a new methods of raising business efficiency. Social media is at the heart of modern business wealth, profit, competitive advantage creation. Social media provides opportunities for organizations to raise the effectiveness of business processes, to strengthen the brand name, to establish an effective connection with a consumers and to make use of every other facilities which we will help an organization to withstand in the competitive environment. Objective of the diploma thesis is social media and its implementation in the business organizations. The aim of the work is to analyze the implementation of the social media in the business organizations. The aim of the practical part of this thesis is to identify the situation of social media application in Lithuanian business organizations. The aims of the work were reached by analyzing theoretical framework of the social media concept and by researching the social media implementation in the Lithuanian business organizations. The first part of this thesis is dedicated to the analysis of social media concept, discussing the evolution of this discipline, its definition, determining its nature and essence. The main characteristics of the social media are presented and its context is identified. The second part is dedicated to the analysis of the theoretical framework of the social media theories. The diversity of the social media form is presented. Each form is explored, the purpose of it is identified and the potential of its practical implementation in business is discussed. In the third part the cohesion of social media and business organizations is analysed. The benefits of the social media are justified. The facilities of the social media are revealed and the politics of the social media and the need for it is discussed. In the third part the situation of the implementation of social media in Lithuanian organizations is stated. This part of thesis is also dedicated to analysis of the research results. This thesis can be useful for organizations that are interested in all questions about exploiting social media facilities.

In recent years, more and more has been talked about corporate social responsibility (CSR) not only in the U.S., the European Union, but also in Lithuania. It is an inevitable need in today's business. When the economic crisis began, organizations started looking for new ways to compete, and CSR is one of those ways, because it improves not only the organization's image, employee's loyalty and brand awareness, but also the efficiency and effectiveness. However, most companies only simulate the social responsibility by talking, rather than implementing long-term social responsibility strategies. On the other hand, the economic crisis prompted some companies to significantly reduce their level of responsibility. It is therefore important to determine whether a socially responsible company has implemented corporate social responsibility during the economic crisis and how it has changed during this period. The object of the research is corporate social responsibility. The tasks of the research: 1. To analyze the concept of corporate social responsibility. 2. To identify the determining factors of CSR. 3. To analyze the implementation of CSR models. 4. To analize the potential impact of the economic crisis for corporate social responsibility. 5. To analyze the level of empirical testing in Lithuania and foreign countries of the CSR in the context of economic crisis 6. To investigate how and why CSR practice has been changing during the economic crisis. Conducted empirical research results have showed that Swedbank's social responsibility has changed in time of the economic crisis. The economic crisis had a negative impact for Swedbank's social responsibility, because cost for social programs was reduced. So it had to stop additional additives for staff and training of staff, to fire some employees, to refuse support for some programs of society. Swedbank's social responsibility's changes were determined by serious economic situation of the country, inflation, labor market developments, economic slowdown and the overestimated market demand. However, the economic crisis has had a positive effect for social responsibility: the bank sensed its educational role, initiated a financial literacy education, increased creativity and ingenuity, appeared new ideas and forms of cooperation in Swedbank social field. The main work's material described in 70 pages, including 12 tables, 13 pictures.

In recent years, more and more has been talked about corporate social responsibility (CSR) not only in the U.S., the European Union, but also in Lithuania. It is an inevitable need in today's business. When the economic crisis began, organizations started looking for new ways to compete, and CSR is one of those ways, because it improves not only the organization's image, employee's loyalty and brand awareness, but also the efficiency and effectiveness. However, most companies only simulate the social responsibility by talking, rather than implementing long-term social responsibility strategies. On the other hand, the economic crisis prompted some companies to significantly reduce their level of responsibility. It is therefore important to determine whether a socially responsible company has implemented corporate social responsibility during the economic crisis and how it has changed during this period. The object of the research is corporate social responsibility. The tasks of the research: 1. To analyze the concept of corporate social responsibility. 2. To identify the determining factors of CSR. 3. To analyze the implementation of CSR models. 4. To analize the potential impact of the economic crisis for corporate social responsibility. 5. To analyze the level of empirical testing in Lithuania and foreign countries of the CSR in the context of economic crisis 6. To investigate how and why CSR practice has been changing during the economic crisis. Conducted empirical research results have showed that Swedbank's social responsibility has changed in time of the economic crisis. The economic crisis had a negative impact for Swedbank's social responsibility, because cost for social programs was reduced. So it had to stop additional additives for staff and training of staff, to fire some employees, to refuse support for some programs of society. Swedbank's social responsibility's changes were determined by serious economic situation of the country, inflation, labor market developments, economic slowdown and the overestimated market demand. However, the economic crisis has had a positive effect for social responsibility: the bank sensed its educational role, initiated a financial literacy education, increased creativity and ingenuity, appeared new ideas and forms of cooperation in Swedbank social field. The main work's material described in 70 pages, including 12 tables, 13 pictures.

United Nations is believed to be one of the most powerful international organizations. International situation in XXI century is changing very fast. Globalization has very big impact towards these changes. New international actors such as business sector is gaining bigger and bigger influence towards international policy and states are loosing their suzerainty and world begins to talk about world's new government whose place can take UN. These processes encouraged to make deeper analysis and discover the role of UN in nowadays changing role. The theme of the work is: The role of UN in XXI century: the encouragement of corporate social responsibility and as the object of the work the UN and their newest project of corporate social responsibility: Global Compact is chosen. The goal of the work is to analyze the role of United Nations in international relations in XXI century thru corporate social responsibility project – Global Compact. The work has four main parts. The goal of the first part is to get to know what the changes of the word order are, where the power is going from military power to economical power. The functions and their changes of UN are analyzed in the second part. The third part is aims for the analysis of the newest UN function – corporate social responsibility. The last part of the work aims for the deep analysis of the Global Compact – new project of the United Nations. The business sector is making bigger and bigger impact to the international relations and the role of the UN is growing in international arena. It becomes very important to find out what are the relationships between UN and business and what are they making to communicate and find common points in international arena. The communication between UN and business sector began in the beginning of XXI century, when UN introduced the project of Global Compact. Global Compact is the biggest project between UN and business, where UN is enforcing business sector to work in the frame of social responsibility to help people, society and economy to survive in the processes of globalization. UN Global Compact initiative was created to encourage communication between all the sectors and to help to create global economy which enforce the social and environmental wealth in the world. Today responsible business and intersectional partnership begin to use ten principles of Global Compact as moral scale of their work.

Theme of the work is "The realization of social responsibility in organizations of different format: the sociological analysis". The purpose of the work is to disclose the social responsibility that is realised in different type organizations in directors' opinion Conception of investigation: The sociology of organizations is a special sociological theory that explains the creation of organizations as human communities', their working and expanding when these communities realize some program of purpose and acting with mentioning particular procedures and rules. In this work there is invoked and as the main model chosen the SOA model. The social responsibility that is realized in organizations can involve such spheres: 1) human capital: the encouragement of personnel's learning and organising; 2) the perfection of the psychological climate at work; 3) ethics of organization; 4) the expansion of equal opportunities by sex and age. Hypotheses: 1. All the organizations take care of qualification of workers because they understand that they are the most important resources of the organization; 2. Ethics factors shows themselves mostly in public offices, but their realization require major control; 3. Nongovernmental organizations more than other organizations pay attention to strong social cohesion's activity's sphere; 4. In private, governmental and nongovernmental office (organization) the former of the microclimate and the further undertaker is director. 5. Philanthropic and ethic responsibility is more typical to nongovernmental organizations. Governmental organizations distinguish the juridical responsibility and private organizations – economical and juridical. During the investigation it was determined that: 1. All the organizations take care of qualification of workers because they understand that they are the most important resources of the organization; 2. Ethics factors shows themselves mostly in public offices, but their realization require major control; 3. Nongovernmental organizations more than other organizations pay attention to strong social cohesion's activity's sphere; 4. The type of organizations' directors and managing discloses the interaction between the director of organization and inferiors and managing models disclose the character of this interaction and the character of implementing SOA strategies' character, a role in the society and existing microclimate. In private, governmental and nongovernmental office (organization) the former of the microclimate and the further undertaker is director. But it is impossible to uphold the microclimate of all office without all the personnel's endeavour. 5. Philanthropic and ethic responsibility is more typical to nongovernmental organizations. Governmental organizations distinguish the juridical responsibility and private organizations – economical and juridical.

Theme of the work is "The realization of social responsibility in organizations of different format: the sociological analysis". The purpose of the work is to disclose the social responsibility that is realised in different type organizations in directors' opinion Conception of investigation: The sociology of organizations is a special sociological theory that explains the creation of organizations as human communities', their working and expanding when these communities realize some program of purpose and acting with mentioning particular procedures and rules. In this work there is invoked and as the main model chosen the SOA model. The social responsibility that is realized in organizations can involve such spheres: 1) human capital: the encouragement of personnel's learning and organising; 2) the perfection of the psychological climate at work; 3) ethics of organization; 4) the expansion of equal opportunities by sex and age. Hypotheses: 1. All the organizations take care of qualification of workers because they understand that they are the most important resources of the organization; 2. Ethics factors shows themselves mostly in public offices, but their realization require major control; 3. Nongovernmental organizations more than other organizations pay attention to strong social cohesion's activity's sphere; 4. In private, governmental and nongovernmental office (organization) the former of the microclimate and the further undertaker is director. 5. Philanthropic and ethic responsibility is more typical to nongovernmental organizations. Governmental organizations distinguish the juridical responsibility and private organizations – economical and juridical. During the investigation it was determined that: 1. All the organizations take care of qualification of workers because they understand that they are the most important resources of the organization; 2. Ethics factors shows themselves mostly in public offices, but their realization require major control; 3. Nongovernmental organizations more than other organizations pay attention to strong social cohesion's activity's sphere; 4. The type of organizations' directors and managing discloses the interaction between the director of organization and inferiors and managing models disclose the character of this interaction and the character of implementing SOA strategies' character, a role in the society and existing microclimate. In private, governmental and nongovernmental office (organization) the former of the microclimate and the further undertaker is director. But it is impossible to uphold the microclimate of all office without all the personnel's endeavour. 5. Philanthropic and ethic responsibility is more typical to nongovernmental organizations. Governmental organizations distinguish the juridical responsibility and private organizations – economical and juridical.

This master thesis examines the corporate social responsibility in the European Union, its member States and Lithuania. It should be noted that corporate social responsibility is being analyzed only in legal aspects, emphasizing company law. The aim of the master thesis is to analyze the corporate social responsibility in legal systems of European Union and Lithuania, distinguishing its essential problems. The material gathered during the research aims to assess the opportunities and perspectives of regulation of corporate social responsibility. The thesis is divided into four parts according to the issues discussed in them in order to properly disclose the essence of corporate social responsibility in European Union and Lithuania, the peculiarities of regulation and its main issues. The first part of the thesis deals with the concept of the corporate social responsibility. Initially, the term of corporate social responsibility is being analyzed to reveal its essence. This section also examines the historical development of corporate social responsibility. Finally, corporate social responsibility is examined in the context of the legal theories of the companies, revealing its binding level. The second part analyzes corporate social responsibility in the European union, which deals with legislative history and term of corporate social responsibility. Finally, there is a brief overview of the regulation and implementation of corporate social responsibility in certain member states. The third part discusses the term of corporate social responsibility, which is set in the Lithuanian legal acts, and analyses the preconditions of corporate social responsibility in Lithuanian company law. This section also discusses current practice of Supreme Court of Lithuania regarding the company's goals and fiduciary duties of the manager in order to assess the possibilities of corporate social responsibility. This part also analyzes examples of corporate social responsibility among Lithuanian companies. Finally, the fourth part examines the perspectives and opportunities of corporate social responsibility regulation. There are various self-regulatory and legislative proposals that could contribute to more effective corporate social responsibility. Conclusions and generalizations are presented at the end of the thesis.