Suchergebnisse

The editor of this special section calls for a broadening of the basic courses in journalism and the offering of a genuine magazine specialization. He is professor of journalism and chairman of the magazine practice department at the Syracuse University School of Journalism.

Introduction -- The Censor of the Government -- Responsibility of the Press and Education of the Journalist -- Montana's First Newspaper -- Effects of Union Power Centralization On Content of U.S. Labor Publications -- A Preliminary Survey of Newspaper Wages in Montana -- Radio Propaganda in Communist China -- Research Summaries

Studies of journalism: the beginnings -- Education and training: between a hack and a hard place -- Journalism studies and research approaches -- Debates on the processes of journalism -- Products -- Journalism across borders: imperial, international, global -- Journalism studies: engagements with technology and industrial change

Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first comprehensive, practical guide to this hybrid form of traditional journalism, marketing and public relations. This textbook takes a direct and practical approach to the subject, showing journalists and journalism students how they can apply their skills to working for a brand, and showing those who work for non-media organisations how their organisation can acquire the skills necessary to become a multimedia publisher. A.