Research handbook on export marketing
Impact of export promotion programs on SME export performance : empirical evidence from an emerging nation -- Dynamic capabilities and international performance of SMEs : the interaction effect of relational social capital -- The impact of strategic orientations on export marketing strategy : new classification and typology -- Organizational characteristics and performance of public export promotion agencies : Portugal and Ireland compared -- Internationalization processes of professional service firms -- Pricing capabilities : design, development and validation of a scale and implications for export marketing -- The impact of globalization drivers on strategy-performance relationships in international markets -- Antecedents and consequences of SME importers' relationship with foreign suppliers : a transaction cost approach -- The dynamic nature of the export development undertaking : implications for researchers and practitioners -- A capacity building framework for the internationalisation of firms from emerging economies -- The effect of prior assessment of new product ideas on the performance of new product export ventures in international marketing -- Using the eclectic paradigm as a theoretical lens to examine the performance outcomes of financial services exporters -- The resource-based view (RBV) and the industrial organization theoretical frameworks : are both required to explain export marketing performance -- The impact of knowledge management, brand orientation and global marketing strategy on performance -- Evolution of the export marketing literature through Cavusgil's seminal writings -- Cavusgil's contribution to export marketing management and strategy -- Exploring the theoretical foundations of the exporter-importer relationship research