Conciliate plural logics within an hybrid organization in the mutual insurance companies sector : the MAIF case ; Concilier des logiques plurielles au sein d'une organisation hybride relevant du secteur des sociétés d'assurance mutuelles : le cas de la MAIF

Abstract

A wide range of organizations are pursuing economic performance objectives in various organizational contexts. However, in parallel with their continued economic performance some of them pursue performance objectives of social utility.Our research is organized around three articles that analyze, independently from each other, several governance or management systems whose respective deployments have effects on economic performance and social utility performance that some organizations set as objectives to be achieved simultaneously, and which may generate new tensions between logics.Our results shed light on how specific management tools influence the articulation of different logics and can support a militant structure in its pursuit of social utility objectives and legitimize, internally, its action. They also show the relative impact of new legislative and regulatory constraints on the governance of mutual insurance companies and, consequently, on the tensions between the approaches they pursue simultaneously. They also bring out the strong links that exist between different populations, each with its own logic within the same organization, when it comes to the type of management of one.We show that an organization of the social economy is not reduced to its status, or even to its original hybridity, and that it can carry an integrative logic of "common well-being", qualified as a policy in this research, because it wants to simultaneously achieve social, societal, economic and environmental performance objectives.We also provide elements that allow a better understanding of the posture of researcher - observer - participant. ; Un grand nombre d'organisations poursuivent des objectifs de performance économique dans des contextes organisationnels divers. Or, parallèlement à la poursuite de leur performance économique, certaines d'entre elles poursuivent des objectifs de performance d'utilité sociale.Nous avons entamé cette recherche afin de comprendre comment des organisations hybrides de l'économie sociale, ...