Open Access BASE2020

Impact of Bauhaus and Constructivism on Formation of Modern Infographics

Abstract

The aim of the research is to reflect the correlation between art programme of Constructivist artists in the 20's of XX century and the foundations of formation of infographic messages, the analysis of origins of polystylism in infographics and reinterpretation of the term "modern graphic language", introduced by avant-gardists of the 20's. Research methods. Analytical and logical methods (comparison of events and facts, comparison of theoretical and methodological views of Constructivist artists of the 20's), alongside with system approach to examine infographic requirements have been used. Scientific novelty lies in the fact that infographics as a socially-oriented variety of graphic products and as the artistic form most relevant to the programmatic calls of Constructivist artists has been carefully studied for the first time ever. The article also proves that polystylism in infographics is an authentic result of theoretical and methodological preparation of students in Bauhaus and considerable spread of photo and computer technologies in the beginning of the XXI century. Conclusions. It was Bauhaus that indirectly influenced the combination of public needs in presenting statistical information and artistic views as for the aesthetics of reproduction these needs due to the vast spread of democratic views, in their broad sense, on means of constructing avant-garde works in graphics. Errors in composition in infographics and elements of its descriptive language, still depicted in modern patterns, do not downplay the importance of theoretical presentations of avant-gardists in the 20's of the XX century, and functional criteria and logic nature of means of constructing infographics. Meanwhile, some errors in its presentation in the context of a single message still give reasonable grounds to claim the necessity of further development of the scientific grounds and its spread in the process of preparing future graphic designers.

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