HALAL PRODUCTS AND SERVICES IN THE ITALIAN TOURISM AND HOSPITALITY INDUSTRY: BRIEF CASE STUDIES OF ENTREPRENEURSHIP AND INNOVATION

In: Journal of developmental entrepreneurship: JDE, Band 19, Heft 2, S. 1450012

Abstract

Increasing tourism by Muslims to non-Muslim countries highlights a need to examine the capacity and willingness of such destinations to fully cater to Muslim needs and ways of life. This paper explores the case of Italy, where a gradual move is being made to offer halal products and even accommodation and facilities that cover the basic tenets of Muslim faith.