AN INTEGRATED DEA/AHP METHODOLOGY FOR DETERMINING THE CRITERIA OF IMPORTANCE IN THE PROCESS OF BUSINESS-FRIENDLY CERTIFICATION AT THE LOCAL LEVEL

In: Teme: časopis za društvene nauke : journal for social sciences, S. 285

Abstract

The key problem in the application of multi-criteria decision methods is to determine the importance of the criteria. That is the reason for the developing of a number of approaches for its calculation. Most of the used classifications divide them into two groups: subjective and objective. This paper presents an integration, an analytic hierarchy process (AHP) method as a subjective one, and the data envelopment analysis (DEA) method as an objective approach. The basic idea in the proposed procedure is to introduce objectivity into the process of criteria importance derivation with AHP by taking into account the weight obtained by DEA efficiency evaluation after introducing subjectivity in DEA, with an expert opinion.