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Cover -- Title -- Copyright -- Dedication -- Contents -- 1 Introduction -- The origins of a critique -- The dogma of social situationalism -- An outline of the book -- The author's position -- A final caveat -- 2 Action reported missing in action theory -- What is action theory? -- Action theory outside sociology -- Contemporary action theory in sociology -- 3 Action and social action -- Change in subject-matter -- 4 Action versus social action -- 5 The rise of social situationalism -- Social situationalism: the paradigm -- Situationalism: the new orthodoxy -- 6 The argument by denial -- 7 Accounts and actions -- Actions and motives -- Accounts and actions: some contradictions -- 8 The argument by exclusion -- Exclusive paradigms or exclusive phenomena? -- 9 The argument through incorporation -- The 'all meaning is social' thesis -- 10 The'learning everything from others'thesis -- Learning from experience -- 11 The communicative act paradigm -- Rules and meaning: the logical connection -- Is there any need to know other minds? -- 12 The linguistic turn for the worse -- Boundary disputes -- Meaning and use -- Denotative meaning -- Talk is (not really) action too -- 13 The myth of social action -- 14 The obstacle which is social situationalism -- The lost soul of interpretivism -- The image of the actor -- 15 Epilogue: bringing action back in -- Notes -- Bibliography -- Index
The Myth of Social Action, first published in 1996, is a powerful critique of the sociology of the time and a call to reject the prevailing orthodoxy. Arguing that sociological theory had lost its way, Colin Campbell mounts a case for a new 'dynamic interpretivism' a perspective on human conduct which is more inkeeping with the spirit of traditional Weberian action theory. Discussing and dismissing one by one the main arguments of those who reject individualistic action theory, he demonstrates that this has been wrongly rejected in favour of the interactional, social situationalist approach now dominating sociological thought
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