Buch(elektronisch)2020

Evolutionary communication: an introduction

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Abstract

Cover -- Half Title -- Title -- Copyright -- CONTENTS -- Chapter Contents -- List of Figures -- List of Tables -- Preface -- PART ONE Introduction -- 1 Introducing Evolutionary Communication -- Purpose of the Book -- Theory and Fact -- Communication Traditions -- Rhetoric and Media -- Social Science -- Critical Theory/Cultural Studies -- An Evolutionary Approach -- Defining Evolution -- Keeping Perspective -- What Lies Ahead? -- Reading the Book -- Notes -- 2 The Basics -- Beginnings -- The First Communicators -- Cooperation and Community -- Organizing Life -- Community and Communication

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Evolutionary communication: an introduction

Lull, James

"Evolutionary Communication presents the first comprehensive evolutionary approach to the study of human communication. Presuming no specialized knowledge of evolutionary theory, this reader-friendly textbook explains why and how communication became the determining factor in human development. Drawing from the latest scientific research, Evolutionary Communication represents a truly groundbreaking contribution to Communication Studies as a field of study. Opening up an inspiring new approach for teaching communication, the book can be used as a core volume or supplemental text for courses ranging from Introduction to Communication and Communication Theory to Special Topics and graduate seminars"--

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