Business Opportunities and Risks in China: Strategies and Recommendations from a European Perspective

In: Management for Professionals

Abstract

1 Introduction -- 2 General information -- 3 The Enormous Pace of Infrastructural Development -- 4 Internationalisation of China -- 5 Energy Supply -- 6 Market Opportunities -- 7 Economic Hubs -- 8 Labour Market and Education -- 9 Understanding the Chinese Culture -- 10 General Business Environment -- 11 Positioning in a Complex Market -- 12 Marketing Strategy in China -- 13 Managing Global Supply Chain -- 14 Service Industry in China -- 15 Sustainability Management -- 16 Risks Management -- 17 Institutional Supports for Commercial Activities -- 18 Outlook.