Buch(gedruckt)2017

Understanding management

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Abstract

"Prepare students for management success with this engaging survey of modern management practice. UNDERSTANDING MANAGEMENT, 10E, seamlessly integrates classic management principles with today's latest management ideas to create a current market-leading text. Acclaimed authors Richard Daft and Dorothy Marcic cover management and entrepreneurial issues within small to midsize companies, where most students begin their careers, as well as within larger global enterprises. Students gain valuable insights into real contemporary business as they examine today's best management practices. This edition helps students establish and build on practical skills they can readily apply to future or current careers. Engaging examples and numerous skill-building and application exercises in every chapter help students deepen their understanding and refine their management abilities. With a streamlined format, this edition takes a close look at how change demands innovation and how innovation requires forward-thinking, flexible leaders and organizations. The complete ancillary package and high-impact digital options available with this edition, including MindTap® and Write Experience provides flexibility and solid support for your course as you use it to prepare today's students to seize business opportunities and lead change." --Publisher