Ethical Dilemmas

In: New statesman & society, Band 7, Heft 285, S. 30-31

Abstract

Environmental ethics in trading & advertising are explored via an analysis of British companies, eg, the Body Shop, that promote their views on corporate responsibility for financial gain. Developments in GB's fair trade movement are discussed, highlighting the importation of Brazilian mahogany (for largely frivolous reasons) in relation to environmentally sound trading practices. It is suggested that the free trade movement -- with its willingness to confront the dirty politics of consumption -- could potentially do more to save the environment than the Green movement itself. W. Howard