Suchergebnisse

Depuis plus d'un siècle, malgré des contextes variables, des hommes et des femmes s'investissent avec conviction et technicité dans le « traitement social de la question sociale » ; et certains en font même profession depuis le début du XX e siècle. Il s'agit pour eux d'œuvrer efficacement, au travers d'organisations idoines, à la transformation des conditions sociales d'existence de leurs concitoyens et des représentations de ces conditions sociales. Cet article analyse les spécificités de ce traitement social. Il en précise d'abord les frontières puis en caractérise les acteurs et les configurations pour l'action. Partant de l'hypothèse que « le social c'est du travail », il cherche ensuite à percer la structure de ce travail du social, en distinguant notamment entre travail matériel et travail discursif, ainsi qu'à en comprendre les modes de fonctionnement et l'historicité.

Perspective : Social entrepreneurship : a roadmap for the future / Melodena Stephens Balakrishnan -- Perspective : Social entrepreneurs as change makers / Iman Bibars -- Ruwwad Al-Tanmeya : the Arab Foundation for Sustainable Development / Melodena Stephens Balakrishnan -- Sulabh International Service Organization : overcoming social barriers to create change / Melodena Stephens Balakrishnan and Sadaf Khurshid -- Perspective : Corporate entrepreneurship responsibility, private sector engagement, and activism in development / Fadi Ghandour -- Gavi, the vaccine alliance : saving lives one vaccine at a time / Melodena Stephens Balakrishnan -- Vestergaard : the humanitarian entrepreneurship business model : where doing good is good business / Melodena Stephens Balakrishnan -- The TATA way of doing business / Mukund Rajan and Melodena Stephens Balakrishnan -- Perspective : Future of education in the Middle East : the opportunity to scale solutions through technology / Christopher M. Schroeder and Sherif Kamel -- Wamda : setting an example for scale-up and collaborative entrepreneurship / Melodena Stephens Balakrishnan -- Souktel : using M-technology to impact emerging markets / Melodena Stephens Balakrishnan -- Nakhweh : creating a volunteer-based community / Melodena Stephens Balakrishnan -- Perspective : Social and cultural enterprise : an underutilized resource in the battle for hearts and minds / Badr Jarar -- Sougha, Khalifa Fund for Enterprise Development : empowering women and preserving emirati traditional handicrafts / Sheikha Shamma bint Sultan bin Khalifa Al Nahyan and Melodena Stephens Balakrishnan -- THE 99 : the journey of Dr. Naif Al-Mutawa / Melodena Stephens Balakrishnan -- Balqees honey : liquid gold / Melodena Stephens Balakrishnan -- Perspective : Why business acumen matters in the creation of social enterprise / Clare Woodcraft -- Kaamen : designing profitable impact / Melodena Stephens Balakrishnan -- Nisaa FM : seeking social change in Palestine through radio as a medium / Sadaf Khurshid -- We love reading : reading for pleasure / Melodena Stephens Balakrishnan and Sadaf Khurshid -- Tree change dolls : creating a movement to recycle, repair, and upcycle dolls / Sadaf Khurshid and Melodena Stephens Balakrishnan -- Perspective : How do you measure impact? / Anna-Liisa Goggs

The strength of the Swedish Social Democracy implies that Sweden is a critical case for theory about social capital. First, what is the relation between the encompassing welfare programs and social capital? Second, what is the effect on civil society of the neo-corporatist relations between the government and major interest organizations? Using both archival and survey data, the result is that the sharp decline in social capital since the 1950s in the United States has no equivalence in Sweden. This has to do with the specific way in which social programs have been institutionalized. Social capital may be caused by how government institutions operate and not by voluntary associations.

Social-Media-Marketing wird von vielen Unternehmen inzwischen als "notwendiges Muss" angesehen, auch wenn heute noch kein genereller Konsens darüber besteht, was sich unter Social-Media-Marketing verbirgt. Deshalb werden zunächst die Inhalte der sogenannten "sozialen Medien" wie auch des Social-Media-Marketings definiert und in ihrer Relevanz für Unternehmen verdeutlicht. Daran schließt sich die Fragestellung an, durch welche Guidelines ein Unternehmensengagement flankiert werden sollte, um durch Social-Media-Marketing erfolgreich zu handeln. Die Präsentation eines Social-Media-Hauses als Entwicklungs- und Implementierungskonzept rundet die Ausführungen ab.
Social media marketing seems to be a must-have for many companies now. Yet there is no consensus about the definition of the key terms. Therefore the terms social media and social media marketing are defined first and there relevance for companies is clarified. This explanation is followed by the discussion of social media guidelines which are regarded as a prerequisite for successful social media marketing. A social media house is presented as helpful master plan for the development and implementation of social media marketing.
Keywords: social media guidelines

AbstractThe article analyses the recent evolution of rural social co‐operation in Italy through study of a representative sample of enterprises. The results of the research highlight the innovative features of such co‐operatives and the role that they can perform in the development of the rural and social economy. The article also explores the social, economic and cultural factors that have favoured the emergence of social co‐operatives, furnishing an original contribution to the study of change processes in the social economy sector and in the revitalisation of the rural economy.

The renewal of social history in the 1960s and thereafter challenged the standard historical emphasis on explanation by motive, validation by motive-revealing texts, and explication by narrative. Social historians divided, however, in their relative emphasis on reconstitution of lives as people lived them and on the establishment of connections between ordinary people's behavior and large social processes such as industrialization. The standard method of social history—collective biography—aids the study of connections more than it aids reconstitution, although its uncritical use often suggests false connections, and many borrowings from the social sciences lead to erroneous analogies. Family history illustrates these points as an exemplar for the study of large-scale social change, as a direct contribution to that study, and as a challenge to its improvement. Among the challenges faced by family history and by social history as a whole are (a) the shift of analyses from calendar time sequences, (b) the identification of coherent social units, (c) the specification of regularities in the behavior of those units. The article presents several examples of each point.