Suchergebnisse

Aimed at both students and professionals, this book is packed with valuable insights relating to social media use as a social worker by providing the reader with clear hands-on information they confidently can put into practice. The book covers key areas such as working in organisations, service users, skills, professional values and ethics and knowledge. It also comes with an appendix of instructor notes to aid teaching..

This article explores the role of social marketing in achieving health equality and social change in the context of obesity, one of the most serious global public health issues we face today. Social marketing has traditionally taken a downstream focus, targeting individuals to change their behavior. This article takes a critical perspective, supporting moves toward upstream social marketing and applying a socioecological model to social marketing theory. At the macrolevel, the marketing activities of some companies and social–economic environment mean it is difficult for some consumers to make healthy choices—for example, food and drink. At the microlevel, there is robust evidence parenting style and quality of preschool education during the critical early years' period of child development profoundly influences long-term health and life outcomes. Ecological models enable social marketers and policy makers to understand which interventions are likely to reduce inequality through sustainable, holistic positive behavior change compared with short-term, issue-based programs.

The increasing number of older people in the United States has served to focus attention upon the processes of aging and the effectiveness of social programs for the elderly. In order to plan effective programs, accurate social measures are necessary. Now, more than ever before, researchers need conceptually explicit instruments designed to assess individual and social behaviors, attitudes, and traits in the elderly population. This three-volume work is designed to serve the needs of researchers, evaluators, and clinicians in assessing the instruments used in the field of aging. The measures r

The Penn School of Social Policy and Practice enjoys a reputation as Penn's social justice school, for its faculty actively strives to translate the highest ideals into workable programs that better people's lives. In this election year, as Americans debate issues like immigration, crime, mass incarceration, policing, and welfare reform, and express concerns over increasing inequality, tax policy, and divisions by race, sex, and class, "SP2," as the school is colloquially known, offers its expertise in addressing the pressing matters of our day. The practical solutions on offer in this volume showcase the judgment and commitment of the school's scholars and practitioners, working to change politics from blood sport to common undertakings.

El presente artículo referido a desigualdad social, busca reconocer esta realidad como una preocupación del Trabajo Social. Por ello se presentan antecedentes de la realidad social latinoamericana, donde la desigualdad social, si bien es permanente en nuestra historia, hoy se constituye en un imperativo ético a abordar. Para ello se propone resituar el valor de la justicia social como convocante de la actuación profesional de trabajadores sociales.

Abstract: "To begin this editorial we would like to mention some concepts related to the purpose of this viewpoint. In 1948 Rudolph Virchow, the eminent author of cell pathology, launched the revolutionary concept of Social Medicine: "Medicine is a social science whose politics is nothing more than medicine on grand scale." Referring to physicians he wrote, "Physicians are the natural advocates of the poor and the social problems fall for the most part under their jurisdiction". Regarding these thoughts, I will like to add the following words: "If the disease is a social evil, medicine must be a social good". To day these notions about medicine and social security should be evaluated in relation to the innovative practice of organ transplantation, medical achievement actively developed since 1960."

The social sciences contextualize the study of the social movements, considering that they provide and underlie theories and social methods that allow to observe the political, historical, and territorial configuration processes of such movements. In this context, it is appropriate to explore the scope of disciplines, the social theory, and the method in order to explain the theoretical contact elements and discipline of the social sciences along with the social movements, which are understood as objects of study. ; Las ciencias sociales contextualizan el estudio de los movimientos sociales, considerando que aportan y fundamentan teorías y métodos sociales que permiten observar los procesos de configuración política, histórica y territorial de estos movimientos. En este contexto es apropiado recorrer el ámbito de las disciplinas, de la teoría social y del método para explicar los elementos de contacto teórico y disciplinar de las ciencias sociales con los movimientos sociales, entendidos como objetos de estudio

The aim of the article is to confirm the thesis that social enterprises have a big impact on maximizing social benefits and reducing disparities and social exclusion in the state with the social market economy, as well as in a country without a social market economy system. To achieve the goal, the assumptions of the social market economy and social enterprises were presented, both in terms of model and practical function-ing in Polish conditions. The authors use the deductive method of selected scientific publications, as well as the comparative method both in the efficiency of legal forms and business models of social enterprises, and the positive feedback phenomenon be-tween the social and micro-social dimension when the social enterprise penetrates complementarily through the order of the social market economy.

El presente artículo intenta abrir un abanico de posibilidades teóricas en el ámbito de la educación social que permitan recear nuestra intervención educativa en tanto trabajadores sociales. Se trata de identificar y analizar ciertas categorías desarrolladas por algunos formadores en vistas a reflexionar el poder de autogestión que tienen los grupos y/o comunidades en proyectos de promoción social con carácter educativo. Se plantea que todo proyecto de promoción social, que contenga en sí mismo un proyecto formativo, requiere identificar y analizar dos ámbitos; por una parte, las necesidades de formación de los educandos y por otra, la relación educativa que el trabajador social establece con éstos en su calidad de formador. Analizar las necesidades de formación y las relaciones educativas en proyectos de promoción social, permitará identificar y caracterizar un proceso de formación social autogestionado. Ello significa que la autogestión promocionada en proyectos sociales requiere, entre otros aspectos, explicitar y desarrollar destrezas en ámbitos tales como: las relaciones de poder, los proceso de negociación y los códigos culturales que se ponen en juego en la relación educativa. En este sentido, nuestra hipótesis

All parts of human communication existence has been improved through the use of new media technologies and especially through the use of social media which is reflected directly and indirectly on social innovations sui generis. Social innovation should be the game of ideas of equal interaction of different subject using the special life within the life that exists in the virtual world of new technologies. To able to use social media in proper way within social innovation process we have to take into the account that social media are: cheapest form of interaction; accessibility – everybody can be involved within social innovation through social media networks – previously it was reserved only for the organizations well equipped with equipment and personnel. Social media can be used for producing opportunities for creative construction of a new model of citizen participation through education within social innovation process while, in the same time, journalists becomes a mediators of democratic participations of citizens. Social networks have emerged as a critical factor in information dissemination, search, marketing and influence discovery. The capacity of any society to create of steady flow of social innovations depends on a huge amount of presumptions even to be able to link and interact, in proper way, of social media and social innovation, but it is very difficult to control social media, regardless how skilled individuals are involved as a starting point of social innovation dissemination. So, where is the solution? Within the society as the whole, having in mind that manipulation should be replaced with transparency and responsibility of each step of social innovation process through social media. Why? The one word is the answer – it creates TRUST. Creation of transparency and responsibility is both, direct and indirect creation of the most important issues for the proper existence of society – TRUST in the existence system. The most important for connecting people, ideas and resources, within the field of the use of digital technology, are the intermediaries. Namely, those are the social networks which will connect people, ideas and resources for the social innovations, through social media and interacting with them. Of course, within Social media and Social innovations the most important intermediaries are the people, depending on their wishes and capabilities to do the change and to be a change – for the benefit of the society as the whole.

All parts of human communication existence has been improved through the use of new media technologies and especially through the use of social media which is reflected directly and indirectly on social innovations sui generis. Social innovation should be the game of ideas of equal interaction of different subject using the special life within the life that exists in the virtual world of new technologies. To able to use social media in proper way within social innovation process we have to take into the account that social media are: cheapest form of interaction; accessibility – everybody can be involved within social innovation through social media networks – previously it was reserved only for the organizations well equipped with equipment and personnel. Social media can be used for producing opportunities for creative construction of a new model of citizen participation through education within social innovation process while, in the same time, journalists becomes a mediators of democratic participations of citizens. Social networks have emerged as a critical factor in information dissemination, search, marketing and influence discovery. The capacity of any society to create of steady flow of social innovations depends on a huge amount of presumptions even to be able to link and interact, in proper way, of social media and social innovation, but it is very difficult to control social media, regardless how skilled individuals are involved as a starting point of social innovation dissemination. So, where is the solution? Within the society as the whole, having in mind that manipulation should be replaced with transparency and responsibility of each step of social innovation process through social media. Why? The one word is the answer – it creates TRUST. Creation of transparency and responsibility is both, direct and indirect creation of the most important issues for the proper existence of society – TRUST in the existence system. The most important for connecting people, ideas and resources, within the field of the use of digital technology, are the intermediaries. Namely, those are the social networks which will connect people, ideas and resources for the social innovations, through social media and interacting with them. Of course, within Social media and Social innovations the most important intermediaries are the people, depending on their wishes and capabilities to do the change and to be a change – for the benefit of the society as the whole.