Purpose This study aims to explore if and how business-to-business (B2B) companies can use social media to influence the buying process.
Design/methodology/approach The study uses an exploratory approach into the existing literature related to the B2B buying process and its relationship with social media.
Findings The study shows that companies in a B2B context can use social media as a means of influencing the stages of the buying process by means of using one or more of the seven functional blocks of social media.
Research limitations/implications The findings demonstrate the relation that exists between each stage of the buyer process in a B2B organization and the functional blocks of social media. This study opens the door for further research into the influence of each of these blocks on the buying process stages and the roles involved.
Practical implications This study identifies how social media's blocks influence the different stages and how organizations can use that to their benefit.
Originality/value Few studies have investigated the use of social media in a B2B context. However, not many have looked into the influence of social media in the B2B buying process and buying center. This study looks into the relationship between the buying process stages and social media's functional blocks as related to the different roles of the buying center.
En la modernitat tardana està reconfigurant-se la manera de transmetre i comunicar la crisi climàtica. El concepte de risc, entés com una contingència, hi té una rellevància central per a entendre-la. No n'hi ha prou amb definir el risc científicament, també cal definir-lo socialment (el que és assumible o el que no); això genera un escenari d'incertesa en què els subjectes es veuen obligats a prendre decisions. En aquest context, les xarxes socials adquireixen una preeminència important a l'hora de comunicar i transmetre aquesta incertesa a través de les pàgines web, Internet, xats… Es configura un nou espai relacional: missatges breus, ús intensiu d'imatges emocionals, desancoratge (ruptura de l'espaitemps). D'altra banda, aquesta contingència, marca una relació nova entre ciència i política. La necessitat de reduir la incertesa social redefineix les relacions entre tots dos àmbits: la política necessita la ciència per a justificar-ne les decisions i la ciència cada vegada es veu més involucrada en les decisions polítiques. En un moment en què els processos d'individualització caracteritzen les societats avançades, cal reconstruir els vincles socials per a respondre a la crisi ecològica. Aquesta reconstrucció passa per generar nous llaços a partir de la identitat entre iguals, no des de l'acció col·lectiva. Aquesta nova situació ha donat origen a un nou comunitarisme. La tesi que es defensa ací és que assistim a un escenari en què s'està redissenyant l'espai relacional a l'hora de transmetre i comunicar la crisi climàtica, un fet que afecta la manera de construir els vincles socials en la modernitat tardana.
PurposePrior research has yielded mixed results regarding the relationship between performance and turnover intentions. Drawing from social exchange theory, the purpose of this paper is to propose that the performance‐turnover intentions association may be contingent upon individuals' exchange relationships with their supervisor and co‐workers.Design/methodology/approachSurveys were conducted in six branches of an elderly care organization. All 512 employees received a questionnaire, and responses were obtained from 225 employees.FindingsSelf‐rated performance and manager‐rated performance were both negatively related to turnover intentions. The relationship between manager‐rated performance and turnover intentions was stronger under conditions of high leader‐member exchange, whereas the relationship between self‐rated performance and turnover intentions was weaker under conditions of high task interdependence.Research limitations/implicationsHigh performers may be particularly sensitive to relationships with their supervisor, and low performers seem to be more sensitive to relationships with colleagues. Performance data obtained from different sources (self/manager ratings) may show different patterns of results. The value of these findings in extending notions from social exchange theory to the realm of talent engagement is discussed.Practical implicationsTo retain high performers, firms should promote high‐quality relationships between leaders and subordinates.Social implicationsThe study suggests that investing in social relationships in the health care sector may be worthwhile. In particular, women represent an increasingly important share in this sector, and social mechanisms may help retain high‐performing women.Originality/valueThe study addresses the inconsistent findings of prior research regarding the performance‐turnover relationship, and the lack of agreement on variables that may relate to the retention of valuable employees.
"This book is the first to discuss, in practical and theoretical terms, the pedagogical approach of service-learning to establish partnerships for social good that build disaster resilience. Across twelve chapters a collection of academics and practitioners provide insights on the benefits of utilizing service-learning to address existing needs, build community capacity, and strengthen social networks while enhancing student learning. Key features: Discuss how sustainable service-learning partnerships can contribute to building disaster-resilient communities; Provide practical tools to cultivate and manage collaborative partnerships, and engage in reflective practices; Integrate disciplines to create innovative approaches to complex problems; Share best practices, lessons learned, and case examples that identify strategies for integrating service-learning and research into course design; Offer considerations for ethical decision-making and for the development of equitable solutions when engaging with stakeholders; Identify strategies to bridge the gap between academia and practice while highlighting resources that institutions of higher education can contribute toward disaster preparedness, response, recovery, and mitigation. Service-Learning for Disaster Resilience will serve as a user-friendly guide for universities, local government agencies, emergency management professionals, community leaders, and grassroots initiatives in affected communities"--
This open access book explores creative and collaborative forms of research praxis within the social sustainability sciences. The term co-creativity is used in reference to both individual methods and overarching research approaches. Supported by a series of in-depth examples, the edited collection critically reviews the potential of co-creative research praxis to nurture just and transformative processes of change. Included amongst the individual chapters are first-hand accounts of such as: militant research strategies and guerrilla narrative, decolonial participative approaches, appreciative inquiry and care-ethics, deep-mapping, photo-voice, community-arts, digital participatory mapping, creative workshops and living labs. The collection considers how, through socially inclusive forms of action and reflection, such co-creative methods can be used to stimulate alternative understandings of why and how things are, and how they could be. It provides illustrations of (and problematizes) the use of co-creative methods as overtly disruptive interventions in their own right, and as a means of enriching the transformative potential of transdisciplinary and more traditional forms of social science research inquiry. The positionality of the researcher, together with the emotional and embodied dimensions of engaged scholarship, are threads which run throughout the book. So too does the question of how to communicate sustainability science research in a meaningful way.
A multitude of research studies have provided an important shift away from classic perspectives of why women are prone to encounter significant hurdles in the advancement of their scientific or academic careers, and why "leaky pipelines" are of the order in many scientific fields (SSH/STEM). Instead of presuming that professional trajectories are shaped purely by "subjective factors" of women that lead to a kind of auto-elimination, by opting for something else rather than a scientific career (maternity, family life, following their spouses to another country for his job, etc.) (Beaufays and Krais, 2005:52/53; Grant et al., 2000), the attention has been drawn to looking at research institutions as gendered organisations (Acker, 1990), that translate the social division of work between the sexes in distinctive ways in the practice of scientific work. We would like to underpin the approach that examining gender in the making can contribute to researching science in the making and questioning the norms of science and scientific careers (from Beaufays and Krais, 2005). We argue that these norms are shaped by discourses (Fairclough, 2009; Kuhn, 2006), in the sense of référentiels (Muller, 2006), that are both constructing and constructed by actors' (both womens' and mens') hierarchical articulation, in a process of sense making (Weick, 1995) and referencing of an array of discursive ressources (Kuhn, 2006) in their everyday professional and personal/family lives, which constitutes an important form of identity work (Antaki & Widdicombe, 1998; Jenkins, 1996; Kuhn, 2006). This sensemaking (Weick, 1995) process, we argue shapes institutional practices and feeds on, as much as from discourses in the different research locales (Pred, 1990; Keenoy & Oswick, 2003) or local orders (Friedberg, 1997). Amongst others, one fundamental issue to be tackled is that there is still prevalent in today's postindustrial society a "myth of separate worlds" (Kanter, 1977), and an out-dated symbolic and pratical persistance of the "bread-winner" and "carer" models (despite important shifts in the dynamics of family roles and constellations), which is also present in the university environment. In the context of a precarity of jobs, of the high demands for a competitive game and an accent upon hyper-productivity, this does not create identitical spatio-temporal agency for researchers (Fusulier & Rio del Carral, 2012). Moroever, the enrolment in "greedy institutions" (Coser, 1974), such as research/academia but also the family, is on voluntary basis (Hermanowicz, 1998; Grant et al., 2000), and the nature of scientific/academic work has its or should be having its own unique mission and orientations (Stengers, 2011), albeit shaped by today's changing public and political discourses (Musselin, 2005). Our hypotheses regarding these enrolments are that there are important tensions as much between a) different discourses of demands from the postdoctoral phase and demands of entering a permanent (tenured) position at a given European university, and b) different discourses of demands in family/private life and demands of the professional scientific/academic career. In this paper, we propose a conceptual approach and an empirical application in the Belgian french-speaking institutional context, that tests these hypotheses and has four aims; A) examining what kind of discursive ressources researchers, in the early stages of their scientific/academic careers (after obtaining PhDs and before obtaining a tenured position), use to articulate their professional and private lives; B) how these actors (both women and men) hierarchically use, negotiate and prioritize an array of discursive ressources (Kuhn, 2006); C) if there are and if yes, what kind of gendered logics and dynamics exist in this identity work and finally D) how does this articulation contribute in shaping today's practice of scientific/academic work and mission of research institutions. Bibliography Acker, J. (1990) Hierarchies, jobs, and bodies: A theory of gendered organizations. Gender & Society, 4:139-58. Beaufaÿs, S. et Krais, B. (2005) « Femmes dans les carrières scientifiques en Allemagne : les mécanismes cachés du pouvoir », Travail, genre et sociétés, 2005/2 No 14, p. 49-68 Coser, L. A. (1974) Greedy Institutions: Patterns of Undivided Commitment. New York: Free Press. Fairclough, N. (1995) Critical Discourse Analysis: The Critical Study of Language, London: Longman Fusulier, B., Del Rio Carral, M., 2012. Chercheur-e-s sous haute tension !. Presses de l'université de Louvain, Louvain-la-Neuve. Grant, L., Kennelly, I. And Ward, K.B. (2000) Revisiting the Gender, Marriage, and Parenthood Puzzle in Scientific Careers, Women's Studies Quarterly, 28 (1/2), pp. 62-85 Kanter R.M. (1977) Men and Women of the Corporation. Basic Books, New York. Kuhn, T. (2006). A "demented work ethic" and a "lifestyle firm": Discourse, identity, and workplace time commitments. Organization Studies 27, 1339–1358. Weick, K. (1995) Sensemaking in Organizations. SAGE Publications: Thousand Oaks, California
An overview of research studies from the 1980s and 1990s reveals social work's poor record in respect of domestic violence. Although widespread and consistent change is still lacking, there are moves in some quarters towards improvements which, taken together, can provide a useful model of good practice. Key policy initiatives include the introduction of guide lines, the collection of relevant statistics, training and interagency liai son. At the practice level, there are pointers towards effective intervention in every aspect of community care and child care. In both these broad spheres, social services departments are now required to draw up plans outlining how they intend to meet the needs they identify in their areas. The needs of women experiencing abuse, and those of their children, should arguably be firmly on these agendas.
Public trust in government and the strengthened solidarity are the aspects of social capital that can increase community participation in the development programs run by the government. Social capital is a resource that exists in relationships, interactions, communications, and mutual cooperation. In this study the cognitive social capital is discussed and measured using two proxies, trust and solidarity. The presence of the different forms of social capital - bridging, bonding and linking - in different levels of local governance (i.e. provincial, municipal, barangay) was also explored utilizing social capital measurement instruments patterned after the SC-IQ tool developed by the World Bank. Findings reveal that compare to city/municipal leaders and most people in the community (generalized trust), household respondents give higher regard to barangay and provincial officials in terms of honestly and and trustworthiness.
In this book, the author examines whether structural adjustment can succeed in a war-devastated country like Mozambique. In particular, she analyses the social impact of the Economic Recovery Program (1987-89) and the succeeding Economic and Social Recovery Program (1990-92) and focuses on food security, family survival, education, health and finally Mozambican sovereignty. One chapter examines the role of development aid taking the Canadian assistance as an example. (DÜI-Hff)
valorização da condição de jovem não é indiferente aos novos quadros sociais emergentes destacando-se linhas de investigação sociológica que tendem a centrar-se na abordagem sobre diversos problemas sociais. Juventude e risco social são temas constantes na comunicação social despertando na opinião pública um especial interesse. Novas sensibilidades para casos outrora ocultos e o prolongamento do tempo de transição para a vida adulta em contextos marcados pela globalização são trazidos para discussão pondo-se de lado uma definição de juventude correspondente a uma mera fase em que apenas já não se é criança e ainda não se é adulto. Actualmente, está-se perante um estatuto social correspondente a uma nova fase de vida com características próprias, marcada por encruzilhadas de natureza diversa em cenários de profundas mudanças sociais.
