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In: Europäische Rundschau: Vierteljahreszeitschrift für Politik, Wirtschaft und Zeitgeschichte, Band 1, S. 13-19
ISSN: 0304-2782
Includes a summary in English on p. 143.
In: Internationale Beziehungen als System, S. 309-346
In: Verfassung und Recht in Übersee: VRÜ = World comparative law : WCL, Band 5, Heft 3, S. 303-314
ISSN: 0506-7286
In: The annals of the American Academy of Political and Social Science, Band 398, Heft 1, S. 50-60
ISSN: 1552-3349
The basic assumption here is that laws that op erate in attitude organization and change are universal and least susceptible to contamination by language or culture. Some of the major theories relevant to persuasion are, there fore, presented to provide a universal frame of reference ac cording to which the act of persuasion can be examined, ana lyzed, and discussed. On the other hand, latent criteria used in making evaluative judgments may vary from one individual to another and, to a greater extent, from one culture to another. Hence there are basic difficulties in cross-cultural communica tion. To overcome these difficulties, a three-step strategy of cross-cultural communication is proposed, which involves (1) a comprehensive—that is, both quantitative and qualitative— analysis of attitude components present in a target population, (2) systematic use of a multi-channel, multi-step flow of com munication, and (3) an application of C. E. Osgood's "GRIT" strategy for intercultural persuasion, in which communication is more by deeds than by words.
In: Economic Analysis and Policy, Band 1, Heft 2, S. 19-36
In: Public administration review: PAR, Band 30, Heft 3, S. 211
ISSN: 1540-6210
In: Public administration review: PAR, Band 30, Heft 3, S. 258
ISSN: 1540-6210
In: Annales: histoire, sciences sociales, Band 25, Heft 1, S. 141-143
ISSN: 1953-8146
In: The SAGE Handbook of Diplomacy, S. 185-196
In: The SAGE Handbook of Conflict Communication: Integrating Theory, Research, and Practice, S. 595-626
In: Festschrift für Ulrich Magnus
In: Routledge Handbook on the European Union and International Institutions
In: Res Publica, Band 7, Heft 2, S. 177-179
In: States, Nations, and the Great Powers, S. 501-507
In: Handbook of International Relations, S. 177-191