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The COVID-19 crisis is not only a pandemic, but also an infodemic. In the editorial for this Special Issue about health campaigns and COVID-19, we offer an overview of the context as well as of the three articles in the issue. This opening editorial focuses on the wider context within which the various campaigns took place. While the essays focus on the use of graphics and visual advertisements, we explore meme culture with special emphasis on character assassination, where memes are used to target accountability claims and engender distrust towards powerholders. Hence this presents a backdrop to the cultural and visual environment into which these responses to the global spread of COVID-19 entered.

Based on interviews with 50 candidates & campaign managers in the 1977 New Orleans, La, primary elections, the effects of office level on dependence on other elites in local election campaigns are examined. Campaigns for lower level office placed a greater emphasis on soliciting support from other elites, eg, public officials, organized group leaders, & the groups themselves, than did campaigns for higher level office. Thus they incur larger obligations. 2 Tables. Modified HA.

Overview and history Theory and principles of public communication campaigns Charles K. Atkin, Ronald E. Rice -- Public communication campaigns : the American experience William Paisley, Charles K. Atkin -- Why can't we sell human rights like we sell soap? Robert C. Hornik -- Design and evaluation Guidelines for formative evaluation research in campaign design Charles K. Atkin. Vicki Freimuth -- Systems based evaluation planning model for health communication campaigns in developing countries Ronald E. Rice, Dennis Foote -- Evaluating communication campaigns Thomas V. Valente, Patchareeya P. Kwan -- Communication campaign effectiveness and effects : some critical distinctions Charles T. Salmon, Lisa Murray-Johnson -- How effective are mediated health campaigns? A synthesis of meta analyses Leslie B. Snyder, Jessica M. LaCroix -- Theory foundations McGuire's classic input output framework for constructing persuasive messages William J. McGuire -- Sense making methodology as an approach to understanding and designing for campaign audiences : a turn to communicating communicatively Brenda Dervin, Lois Foreman-Wernet -- Inducing fear as a public communication strategy Marco C. Yzer, Brian G. Southwell, Michael T. Stephenson -- Truth in advertising : social norms marketing campaigns to reduce college student drinking William Dejong, Sandi W. Smith -- Applying theory and evaluation Go Sun Smart campaign : achieving individual and organizational change for occupational sun protection David B. Buller ... [et.al] -- Mass media campaign to increase condom use among high sensation seeking and impulsive decision making young adults Philip C. Palmgreen, Seth M. Noar, Rick S. Zimmerman -- Public communication campaigns to promote organ donation : theory, design, and implementation Susan E. Morgan -- Transdisciplinary approaches for twenty first century ocean sustainability communication Ronald E. Rice, Julie A. Robinson -- Sociocognitive approaches for AIDS prevention : explicating the role of risk perceptions and efficacy beliefs in Malawi Rajiv M. Rimal, Rupali Limaye -- Corporate social responsibility campaigns : what do they tell us about organization public relationships? Maureen Taylor -- Designing digital games, social media, and mobile technologies to motivate and support health behavior change Debra A. Lieberman -- Community partnership strategies in health campaigns Neil Bracht, Ronald E. Rice -- Closing the gaps in practice and in theory : evaluation of the scrutinize HIV campaign in South Africa D. Lawrence Kincaid ... [et.al] -- Rising tide of entertainment education in communication campaigns Arvind Singhal, Hua Wang, Everett M. Rogers -- Putting policy into health communication : the role of media advocacy Lori Dorfman, Lawrence Wallack

Includes both congressional and presidential elections. ; Mode of access: Internet.

Includes both Congressional election and Presidential election. ; Printer varies. ; Mode of access: Internet.