Suchergebnisse

Zusätzlich zum stabilen Anteil des direkten Handels von (Bio-)Wein in Österreich verzeichnet der Online-Vertrieb dieses Marktsegmentes zunehmend Wachstum. Die vorliegende Masterarbeit hat sich als Ziel gesetzt, ausgewählte Einflussfaktoren auf die Online-Kaufentscheidung von EndverbraucherInnen im Marktsegment Bio-Wein darzustellen. Die Arbeit widmet sich konsumtheoretischen Grundlagen in Form von Modellen, um Kaufentscheidungen und das Verhalten von KonsumentInnen während des Kaufprozesses zu beschreiben. In Bezug auf den österreichischen Bio-Markt lässt sich festhalten, dass dieser ein konstantes Wachstum aufweist, dies zeigt sowohl die steigende Anzahl an Bio-Betrieben absolut, als auch der wachsende relative Anteil im Vergleich zu landwirtschaftlichen Betrieben insgesamt. Zum aktuellen Forschungszeitpunkt existiert keine eindeutige, einheitliche Definition von Einflussfaktoren auf die Kaufentscheidung von KonsumentInnen, da diese maßgeblich vom Ort des PoS und der Branche abhängen. Dennoch konnten im Rahmen des durchgeführten empirischen Projektes mittels qualitativer Tiefengespräche ausgewählte Einflussfaktoren als relevant identifiziert werden. Während Faktoren wie Natur- und Gesundheitsbewusstsein, Herkunft, Einkaufserlebnis, Beratung und Service, Preis-/Leistungsverhältnis, Qualitätskriterien oder Auswahl sowohl on- als auch offline die Kaufentscheidung bei Bio-Wein beeinflussen, wurden additiv beim Online-Kauf ständige Verfügbarkeit, das Design der Website/Benutzerfreundlichkeit oder die gegebene Transparenz zwischen den AnbieterInnen als relevant identifiziert. Durch Verständnis dieser Einflussfaktoren können Unternehmen in Zukunft mittels entsprechender Kommunikationspolitik und Marketingmaßnahmen Wettbewerbsvorteile realisieren. ; In addition to the stable share of direct trade of (organic) wine in Austria, online sales of this market segment are experiencing notable growth. This master thesis has set the goal to illustrate selected factors, which influence the online choice of purchase of end consumers in the market segment of organic wine. The thesis focuses on consume theoretical principles in shape of models in order to describe purchase decisions and the behavior of consumers during the purchase process. It can be concluded, that the Austrian market for organic products has been experiencing constant growth. This can be supported by the increasing number of organic businesses in absolute numbers but also in terms of relative growth of overall agricultural enterprises. During the research phase for this thesis, there was no clear uniform definition of factors influencing the purchasing decision of consumers. This is due to the significant dependence on the location of PoS and the industry. Nevertheless, there have been selected factors identified as relevant within the conducted empirical project by qualitative in-depth interviews. While factors such as natural and health awareness, origin, the shopping experience itself, advice and service, price-performance ratio, quality criteria or variety influence consumers online as well as offline within their purchase decision when buying organic wine, factors such as constant availability, design of the website/usability or the given transparence between the suppliers have been identified. By understanding those factors, companies are able to realize competitive advantage through appropriate communication policies and marketing efforts. ; Liza Brandstätter ; Abweichender Titel laut Übersetzung des Verfassers/der Verfasserin ; Zusammenfassungen in Deutsch und Englisch ; Karl-Franzens-Universität Graz, Masterarbeit, 2017 ; (VLID)2157426

Masspersonal self-disclosure on social network sites entails new risks and benefits for bridging social capital, defined as social resources such as a connection to and investment in large and heterogeneous collectives, which are important to develop during the transition to adulthood in democratic societies. To better understand motivations and social capital consequences of masspersonal self-disclosure among emerging adults, this mixed-method study examined how U.S. college students view various topics of masspersonal self-disclosure and whether values embedded in their views contributed to their perceived bridging social capital, after accounting for their Facebook use and the diversity of their networks. A total of 208 (110 women, 95 men, 3 non-binary, Mage = 20.28) students completed online questionnaires while referring to their Facebook profiles. Qualitative analyses showed how valuing self-expression, alongside other-focused values, informed participants' decision-making about masspersonal self-disclosure. Quantitative results showed that valuing self-expression more frequently across topics of self-disclosure predicted bridging social capital; however, the use of Facebook privacy controls and indicators of ethnic and political diversity in students' networks did not. We discuss the importance of values in understanding emerging adults' behaviors on social network sites, their generation of bridging social capital, and civic identity development.

Treball d'investigació/Fi de màster ; Tutora: Núria Almiron ; Treball de fi de màster Universitari en Comunicació Social ; The main theme of the present project is to study the political ideology position of the online-only newspapers in Brazil. By saying online-only is meant the born and raised on the WWW environment, therefore not having printed version. Online newspapers, as the printed ones, reserve their own characteriscs which will be used in this work to determine criteria and select the sample to study — also using tools as Alexa Rankings and IVC (Brazilian entity that measures performance metrics of printed and digital vehicles). Quantitative and qualitative Content Analysis will be applied to analyze the news collected from each newspaper under four sections: Economy, Politics, Science and Society. The problem addressed by the research is basically describing how and what is the intensity of the political-ideological polarization bias presented by Brazilian online newspapers. Such issue takes central part in discussions ranging from the distribution of power in contemporary societies as to the possibilities of democratic journalistic practices, to the extent that the media performs increasing role of primary diffuser of events, visions and interpretations of the social world. ; El tema principal de este proyecto es estudiar la posición políGco-­‐ideológica de los/nperiódicos online-­‐only de Brasil. Al decir en online-­‐only nos referimos a los nacido y/ncriado en el ambiente WWW, que no Genen versión impresa. Los periódicos en línea,/ncomo el ejemplar impreso, reservan sus propias caracterísGcas que se uGlizarán en este/ntrabajo como apoyo para determinar los criterios y la selección de la muestra para el/nestudio — y principalmente también el uso de herramientas como Alexa Rankings y IVC/n(enGdad brasileña que mide los parámetros de rendimiento de los vehículos impresos y/ndigitales). Análisis de contenido cuanGtaGvo y cualitaGvo serán aplicados para analizar las/nnoGcias obtenida de cada periódico en cuatro secciones: Economía, PolíGca, Ciencia y/nSociedad. La tarea de la invesGgación es básicamente describir cómo y cuál es la/nintensidad de la polarización políGco-­‐ideológico presentado por los periódicos en línea/nbrasileños. Tal cuesGón lleva parte central en las discusiones que van desde la/ndistribución del poder en las sociedades contemporáneas en cuanto a las posibilidades de/nprácGcas periodísGcas democráGcos, en la medida en que los medios de comunicación/nrealizan creciente papel de difusores primarios de eventos, visiones e interpretaciones/ndel mundo social. ; O tema principal do presente projeto é estudar a posição políGco-­‐ideológica dos jornais/nonline-­‐only no Brasil. Ao uGlizar o termo online-­‐only nos referimos ao nascido e criado no/nambiente WWW, que não têm versão impressa. Os jornais online, assim como os/nimpressos, reservam as suas próprias caracterísGcas que serão levadas em consideração/nneste trabalho para ajudar a determinar os critérios e seleção da amostra para o estudo/n— e principalmente com o auxílio de ferramentas como o Alexa Rankings e IVC (enGdade/nbrasileira de métricas de desempenho de veículos impressos e digitais). Análise de/nConteúdo quanGtaGva e qualitaGva será aplicada para analisar as nofcias coletadas de/ncada jornal em quatro seções disGntas: Economia, PolíGca, Ciência e Sociedade. O/nproblema abordado pela pesquisa é basicamente descrever como e qual é a intensidade/ndo viés políGco-­‐ideológico apresentado pelos jornais online brasileiros. Esta questão/ntoma parte central nas discussões que vão desde a distribuição de poder nas sociedades/ncontemporâneas, como para as possibilidades de práGcas jornalísGcas democráGcas, na/nmedida em que a mídia desempenha papel cada vez maior de difusor primário de/neventos, pontos de vista e interpretações do mundo social.

In the ancient Near East various stones were used for jewelry production. For the Bronze and Iron Age, in the Caucasus, Luristan and Levant many carnelian beads have been collected from the beginning of the archaeological activities till present days. Up to now, no specific study had been led on carnelian omaments. Using the methodologies developed in other cultural areas, we can question and compare the numerous carnelian ornaments from theses three regions. Beside the typological approach, the beads were inspected on from the technological point of view. We attempted to reconstruct the different steps of production. Also to compare the stone ornaments of the Bronze Age and beginning Iron Age with the collections from Egypt, Mesopotamia and the Indus valley allows to complete the interpretation and to determine possible origins of the raw material. It appears that in South Caucasus the perception of carnelian is different from Luristan and Levant. While in these two last societies the nature of the stone is as important as its aspects for magical, religious and prestigious beliefs, in South Caucasia, the red color comes first and the nature of the stone can be secondary. Chronologically we see a change in the use of the carnelian from the Bronze Age to the Iron Age periods, in these three different regions. If in South Caucasus the use of carnelian decreases compared to other materials, in the Levant it increases, while in Luristan its use seems to change. These results can be related to the political organization of these societies and to the long distance exchanges between these areas. ; Au Proche-Orient ancien, différentes pierres sont utilisées pour la production de parures. Parmi celles-ci, la cornaline est régulièrement attestée sur les sites de l'âge du bronze et de l'âge du fer au sud Caucase, au Luristan comme au Levant. Pour ces régions aucune étude spécifique des parures en cornaline n'avait été réalisée. En utilisant les méthodologies développées dans d'autres aires culturelles, il est possible de les ...

In the ancient Near East various stones were used for jewelry production. For the Bronze and Iron Age, in the Caucasus, Luristan and Levant many carnelian beads have been collected from the beginning of the archaeological activities till present days. Up to now, no specific study had been led on carnelian omaments. Using the methodologies developed in other cultural areas, we can question and compare the numerous carnelian ornaments from theses three regions. Beside the typological approach, the beads were inspected on from the technological point of view. We attempted to reconstruct the different steps of production. Also to compare the stone ornaments of the Bronze Age and beginning Iron Age with the collections from Egypt, Mesopotamia and the Indus valley allows to complete the interpretation and to determine possible origins of the raw material. It appears that in South Caucasus the perception of carnelian is different from Luristan and Levant. While in these two last societies the nature of the stone is as important as its aspects for magical, religious and prestigious beliefs, in South Caucasia, the red color comes first and the nature of the stone can be secondary. Chronologically we see a change in the use of the carnelian from the Bronze Age to the Iron Age periods, in these three different regions. If in South Caucasus the use of carnelian decreases compared to other materials, in the Levant it increases, while in Luristan its use seems to change. These results can be related to the political organization of these societies and to the long distance exchanges between these areas. ; Au Proche-Orient ancien, différentes pierres sont utilisées pour la production de parures. Parmi celles-ci, la cornaline est régulièrement attestée sur les sites de l'âge du bronze et de l'âge du fer au sud Caucase, au Luristan comme au Levant. Pour ces régions aucune étude spécifique des parures en cornaline n'avait été réalisée. En utilisant les méthodologies développées dans d'autres aires culturelles, il est possible de les ...

In the ancient Near East various stones were used for jewelry production. For the Bronze and Iron Age, in the Caucasus, Luristan and Levant many carnelian beads have been collected from the beginning of the archaeological activities till present days. Up to now, no specific study had been led on carnelian omaments. Using the methodologies developed in other cultural areas, we can question and compare the numerous carnelian ornaments from theses three regions. Beside the typological approach, the beads were inspected on from the technological point of view. We attempted to reconstruct the different steps of production. Also to compare the stone ornaments of the Bronze Age and beginning Iron Age with the collections from Egypt, Mesopotamia and the Indus valley allows to complete the interpretation and to determine possible origins of the raw material. It appears that in South Caucasus the perception of carnelian is different from Luristan and Levant. While in these two last societies the nature of the stone is as important as its aspects for magical, religious and prestigious beliefs, in South Caucasia, the red color comes first and the nature of the stone can be secondary. Chronologically we see a change in the use of the carnelian from the Bronze Age to the Iron Age periods, in these three different regions. If in South Caucasus the use of carnelian decreases compared to other materials, in the Levant it increases, while in Luristan its use seems to change. These results can be related to the political organization of these societies and to the long distance exchanges between these areas. ; Au Proche-Orient ancien, différentes pierres sont utilisées pour la production de parures. Parmi celles-ci, la cornaline est régulièrement attestée sur les sites de l'âge du bronze et de l'âge du fer au sud Caucase, au Luristan comme au Levant. Pour ces régions aucune étude spécifique des parures en cornaline n'avait été réalisée. En utilisant les méthodologies développées dans d'autres aires culturelles, il est possible de les ...

In the ancient Near East various stones were used for jewelry production. For the Bronze and Iron Age, in the Caucasus, Luristan and Levant many carnelian beads have been collected from the beginning of the archaeological activities till present days. Up to now, no specific study had been led on carnelian omaments. Using the methodologies developed in other cultural areas, we can question and compare the numerous carnelian ornaments from theses three regions. Beside the typological approach, the beads were inspected on from the technological point of view. We attempted to reconstruct the different steps of production. Also to compare the stone ornaments of the Bronze Age and beginning Iron Age with the collections from Egypt, Mesopotamia and the Indus valley allows to complete the interpretation and to determine possible origins of the raw material. It appears that in South Caucasus the perception of carnelian is different from Luristan and Levant. While in these two last societies the nature of the stone is as important as its aspects for magical, religious and prestigious beliefs, in South Caucasia, the red color comes first and the nature of the stone can be secondary. Chronologically we see a change in the use of the carnelian from the Bronze Age to the Iron Age periods, in these three different regions. If in South Caucasus the use of carnelian decreases compared to other materials, in the Levant it increases, while in Luristan its use seems to change. These results can be related to the political organization of these societies and to the long distance exchanges between these areas. ; Au Proche-Orient ancien, différentes pierres sont utilisées pour la production de parures. Parmi celles-ci, la cornaline est régulièrement attestée sur les sites de l'âge du bronze et de l'âge du fer au sud Caucase, au Luristan comme au Levant. Pour ces régions aucune étude spécifique des parures en cornaline n'avait été réalisée. En utilisant les méthodologies développées dans d'autres aires culturelles, il est possible de les ...

Learning is very important in the current knowledge based society. The economy of a country depends on the education level attained by the population of that country. Traditional learning cannot satisfy the various demands of the people. Due to the rapid growth in Information and Communication Technology (ICT) more and more innovative methods for accessing and sharing knowledge develop as the days pass. Government is keen on the integration of technology in educational programmes which are cost effective as well as time saving. E-learning or electronic learning is one such idea which is gaining momentum at a very fast pace. The new digital technologies used in e-learning are capable of meeting the user requirements at a high level. For all these a high bandwidth Internet connection is required. The National Knowledge Network (NKN) established by the government of India is mainly for sharing knowledge between research institutions. The e-learning facility has been started in Technical Information Resource centre (TIRC) of Naval Physical and Oceanographic Laboratory (NPOL) in 2014. This paper presents the different e-learning platforms which have been used through National Knowledge Network (NKN) to access e-learning programmes in NPOL. It also points out the increasing user demands for e-learning facility and the importance of librarians in the e-learning environment.

This thesis presents a solution-oriented analysis of current issues in digital content distribution management and content networks. The findings support the view that the recent development in the area has created a few congestion points, both in content distribution and content business, that gather increasing technical, social, financial, and political influence in the world. As pointed out in the work, this is against the ideas of information democracy, network neutrality, and the original visions of the Internet and the World Wide Web. Furthermore, leading content companies are answering to the demands of the exponential content and traffic growth by continuously adding rather similar technological solutions, which increases the environmental problems, i.e., energy consumption and e-Waste, at the rate of this growth. The research time period of this dissertation matches with the emergence and rise of P2P file sharing networks that have introduced a new challenging way of distributing content. In this thesis, they are presented as the main comparison points and controversy to the centralized client-server architecture that dominates the content business. The essential question of this work is simply: How to build a better content network? To understand the meaning of "better" in this context and to state what is a better digital content network, it is necessary to understand existing solutions and their shortcomings. The thesis contributes an analytical framework of concepts and principles for the development of future content networks. How do we change the threat of P2P file sharing into an opportunity for professional content publishers? Actually, all the listed objectives in this work – under performance, privacy, network neutrality, e-commerce, and green computing – are societal in nature. Thus, the objective of this dissertation is to improve societal issues through understanding information technology and its closely related context. Through active participation in the file sharing scene, this work ...