Suchergebnisse

Kommunikation und Nachhaltigkeit - Strategien verstehen - Zur Wahrnehmung - Design als Ausdruck von Identität - Die Sprache von Marken - Change vs. Kontinuität - Design als strategisches Werkzeug - Bildsequenz beispielhafter Kommunikationslösungen - Design als Investition - Durchführung von Design- und Kommunikationsprozessen

This paper is to be read in context with the paper of Uli Herres (next paper in thisjournal), since the two explain the handling of specific forms of knowledge in theMaster of Arts in Architecture course at the Lucerne University of Applied Sciencesand Arts and in the related Research Group Material Structure Energy in Architecture.Research by Design is established in the curricula of teaching as well as in research ondifferent levels from regular teaching in architecture to the PhD program. Theinteraction is a two directional, meaning that teaching influences research as researchinfluences teaching. The concept of combining theory and practice in the Master ofArts in Architecture course at the HSLU – T&A forms the basis of the concept ofresearch by design as applied by the Research Group Material Structure Energy inArchitecture.The Master course in architecture is directly linked to the work of the Research Group,a request that has been stated by the governmental guidelines for the introduction ofa master program in architecture at the universities of applied sciences inSwitzerland.The University of Applied sciences and Arts Lucerne took this opportunity to establisha model that introduces the interaction of design methods with scientific methods inthree steps. The basis is set with a distinct content linked to the credo "building as system" of the Department Technique and Architecture. This meant a clear focusingon issues directly linked to the design of buildings.Keywords: architecture, research, spatial knowledge, design teaching

The discipline of Transition Design, or design for transition, is concerned with designing systemic strategies aimed at medium-term futures, to address what can be described as complex and interconnected issues that exist on multiple levels of a system. According to Irwin Transition design turns its attention towards two fundamental concepts: (a) the idea that entire societies will face a transition towards sustainable futures, and (b) the realisation that this will involve changes at a systemic level, triggered necessarily by a deep understanding of the anatomy and dynamics of complexity. The Transition design framework includes a set of practices and knowledge derived from other disciplines and integrated into its principles, and envisages a mediating role for design itself, to facilitate multilevel and multistage socio-technical transitions. The second part of the paper addresses and proposes a comparison between transition and systemic product design, to highlight new virtuous practices also in a more traditional design framework. For Scupelli the approach to design and complex problem solving of transition design fulfill two conditions: (a) they are used for the transition to a more sustainable society; (b) the understanding of the interconnectedness of social, political and natural systems is aimed at improving the quality of life. Products designed through this new methodology must fulfill the role of potential catalysts for transitions, and it is assumed that these can be translated into the development of further innovative products that reflect the characteristics of the new and emerging socio-technical system; this requires a transformation in design thinking to give importance to the concept of durability, the temporal dimension of the product and new value propositions. The last part of the paper aims at comparing the curricula of the School of Design of Politecnico di Milano and Carnegie Mellon University and in particular at taking a workshop course of the latter as a case study.

Cover -- Contents -- List of Figures -- Acknowledgments -- Glossary of Terms -- A Universal Conundrum Elizabeth Guffey -- Section 1 Agency -- Introduction -- Key Points -- 1 Four Commitments of Crip Technoscience Kelly Fritsch and Aimi Hamraie -- 2 Fixing Meets Expressing: Design by Designers with Disability Experience Natalia Pérez Liebergesell, Peter-Willem Vermeersch, Ann Heylighen -- 3 Case Study: Brett's Leather Case Jaipreet Virdi -- 4 Case Study: Zebreda Makes It Work! and the "Key" to Innovation Elizabeth Guffey -- 5 Case Study: Privileging Agency: A Conversation with Designer and Disability Advocate Jessica Ryan-Ndegwa Alison Kurdock Adams -- 6 Case Study: Rehabilitation Technology at the Self-Help Shop Then and Now Bess Williamson -- 7 Case Study: Beyond the Bespoke: Agency and Hands of X Andrew Cook and Graham Pullin -- 8 Case Study: Re-imagining Access and Its Pedagogies Maggie Hendrie, Joshua Halstead, Robert Dirig, Elise Co, and Todd Masilko -- Section 2 Equity -- Introduction -- Key Points -- 9 Equations for Reducing Disability Stigma through Design Equity Joshua Halstead -- 10 Making Equity: How the Disability Community Met the Maker Movement Émeline Brulé -- 11 Case Study: Shaping Inclusive and Equitable Makerspaces Katherine M. Steele -- 12 Case Study: A Study of Skilled Craftwork among Blind Fiber Artists Maitraye Das, Katya Borgos-Rodriguez, Anne Marie Piper -- 13 Case Study: Toward Sensory Equity: A More Inclusive Museum Space Designed from Disability Experience Peter-Willem Vermeersch and Ann Heylighen -- 14 Case Study: The Politics of Friction: Designing a Sex Toy for Every Body David Serlin -- 15 Case Study: The Face-Based Pain Scale: A Tool for Whom? Gabi Schaffzin -- 16 Case Study: Next Practice: Toward Equalities Design Natasha Trotman -- Section 3 Speculation -- Introduction -- Key Points.

Wie lässt sich mit typographischer Gestaltung die Gehirntätigkeit steuern? Warum kaufen Menschen im Supermarkt plötzlich die doppelte Menge an Dosensuppen? Und was bewirkt der Halo-Effekt beim Branding? Es gibt viel, was Design und Marketing von Neurowissenschaften und Psychologie lernen können. Dieses Buch will Designern und Marketingexperten einen Zugang zu diesem wichtigen Bereich ermöglichen. Dazu führt es in die Grundlagen des Neuro-Designs ein und vermittelt konkrete Techniken für die Berufspraxis.(Verlagstext)

"Im Zeitalter von Medienkonvergenz, interaktiver Kulturtechnik und digitalem Entwerfen ist die Gestaltung von Produkten, Formen und Funktionen nicht mehr ohne erzählerische Impulse, Konzepte und Strukturen denkbar. Dieser Band gibt eine Einführung in erzähltheoretische wie erzählpraktische Grundlagen." Praxisbeispiele aus Kommunikationsdesign, Produktdesign, Webdesign, Werbung sowie Film und Literatur komplettieren den Band.

This paper intends to present and discuss some concepts and methods in the area of organization design, showing how a new vision can bring a significant upgrading to the classical methodologies. In this case it is demonstrated how classical design and design thinking can be used in organizational design theories to create an organization design to be applied to different kind of organizations. The implementation of these techniques have already been implemented by the researchers in terms of a practical way to some different projects in different economic sectors (tourism sector, wine industries, design companies and non governmental organizations). The present case is referred to the first implementation, an experimental application to a social project in a NGO - Bairro Criativo - with interesting results.This paper intends to present and discuss some concepts and methods in the area of organization design, showing how a new vision can bring a significant upgrading to the classical methodologies. In this case it is demonstrated how classical design and design thinking can be used in organizational design theories to create an organization design to be applied to different kind of organizations. The implementation of these techniques have already been implemented by the researchers in terms of a practical way to some different projects in different economic sectors (tourism sector, wine industries, design companies and non governmental organizations). The present case is referred to the first implementation, an experimental application to a social project in a NGO - Bairro Criativo - with interesting results.

Why Design? Why Now? -- Realizing the Potential of Design -- Qualities of Effective Design Organizations -- The Centralized Partnership -- Roles and Team Composition -- Recruiting and Hiring -- Developing the Team: Professional Growth and Managing People -- Creating a Design Culture -- Successful Interaction with Other Disciplines -- Parting Thoughts -- Index

This article aims to show the results of a product design workshop that has used Speculative Fiction as a creative tool. The experience has been carried out with students of the university degree at Escola Massana in Barcelona.The construction of fictions has been considered as a catalyst tool for a creative journey originated from a given stimulus. The proposal of alternative futures has allowed the questioning of political, economic, ecological or cultural values associated with different parameters. The method has facilitated the creative capacity to produce critical thinking through works and eloquent objects of those futures.Throughout the course, discourses have been developed that facilitate the approach to a critical and sensitive vision of creative production. With this approach we have achieved the construction of an inclusive and universal story that develops alternative futures where all voices feel represented. Likewise, the communicative capacity for the construction of the story itself has been strengthened, exploring languages and diffusion channels that are not usual. Finally, the method demonstrates a lateral approach to the creative fact that enhances the social values of the products achieved.Design Fiction demonstrates its capacity as a lateral thinking tool for a universal design. ; Peer Reviewed ; Postprint (published version)

The present research uses toy packaging as an exploratory case study to test the research design. The case study is so selected since it involves merchandizes in conflict between the needs of children and the trust of guardians. It also engages the role of playing as a learning process promoting children's imaginary and creativity thinking. Visual stimuli along with self-report questionnaires are used to test the perceptual response of both children and guardians on the aspects of attractiveness, safety, value and taste. The study found a number of contradictions on preferences between children and parents which demands design rethinking.