The new "Uncle Tom"'s of Our New Media
In his unfinished manuscript, James Baldwin created what can be considered the premise of a complete and general theory of the relationship between our new media, popular culture particularly, and the structures of our domination. According to Marx, they who have power control ideas. Because, our times are not theirs, though many parallels can be found, we must turn to them, who, poison our minds, and make all of our lives unlike they should be. We must turn to them in all areas : no matter if "false intellectuals", or the false idols of our times. In the times that are ours, and we cannot escape, unfortunately, but they remain at all times the best times, we must bring ourselves to confront what our days offer, and have to offer. "Money and hoes, more money and hoes." In this case study, we turn to the particular taste-and idea-makers of the constrained, though highly influential, strange, strange world of rappers.