Suchergebnisse

The Sociological Aspects of Mass Media: Reality Construction SUMMARY Mass media is a powerful society institution that has a power to create stereotypes, that's why some questions arise: is Lithuanian society adequately informed about the events in the country and abroad? Does mass media always properly use its symbolic? Does her action always match the interests of civil society? Lithuanian mass media is not only the most trustful institution in Lithuania but also is one of the most important sources of information. The high level of mass media confidence, controversial and questionable presentation of information and events in Lithuanian society and the intention to look at this social institution from the other point of view – not from the audience but from the agent of mass media, encouraged to take an interest in this social institution and try to reveal its working principles in selecting, processing and presenting information to the society. The purpose of this work is to reveal an inner ideology of the mass media and critically evaluate the mass media as a mean of reality construction on the ground of the experience of mass media agents. There are reviewed the common features and peculiarity of the press and television. The common mass media aspects are analyzed on the ground of various sociological and communicative theories that are assigned to mass media. There are discussed M. McLuhan's, J. Baudrillard's, C. McCullagh's, P. Berger's, T. Luckmann's and some others theoretical ideas. On the ground of the experience of mass media's agents, there are revealed the main principles of information selection, the stylistic and technical means to present the infomation and the strategy and commercial interest of the mass media. Our knowledge of the world is formed by the information that mass media agents present to us. In this selective way the agents of mass media have a power to form and restrict our perception of the reality. The news that we receive, are the versions of events, presented and formed by the agents of mass media, that are depend on their relations and possibilities, experience, expertise and moral values, political attitude and their chance to reach the news-makers. Mass media can service for the purpose of the civil society at the same time be interested in its commercial interests. Everything depends on the inner ideology, i.e. on the principles of information selection, its processing and presenting.

The Sociological Aspects of Mass Media: Reality Construction SUMMARY Mass media is a powerful society institution that has a power to create stereotypes, that's why some questions arise: is Lithuanian society adequately informed about the events in the country and abroad? Does mass media always properly use its symbolic? Does her action always match the interests of civil society? Lithuanian mass media is not only the most trustful institution in Lithuania but also is one of the most important sources of information. The high level of mass media confidence, controversial and questionable presentation of information and events in Lithuanian society and the intention to look at this social institution from the other point of view – not from the audience but from the agent of mass media, encouraged to take an interest in this social institution and try to reveal its working principles in selecting, processing and presenting information to the society. The purpose of this work is to reveal an inner ideology of the mass media and critically evaluate the mass media as a mean of reality construction on the ground of the experience of mass media agents. There are reviewed the common features and peculiarity of the press and television. The common mass media aspects are analyzed on the ground of various sociological and communicative theories that are assigned to mass media. There are discussed M. McLuhan's, J. Baudrillard's, C. McCullagh's, P. Berger's, T. Luckmann's and some others theoretical ideas. On the ground of the experience of mass media's agents, there are revealed the main principles of information selection, the stylistic and technical means to present the infomation and the strategy and commercial interest of the mass media. Our knowledge of the world is formed by the information that mass media agents present to us. In this selective way the agents of mass media have a power to form and restrict our perception of the reality. The news that we receive, are the versions of events, presented and formed by the agents of mass media, that are depend on their relations and possibilities, experience, expertise and moral values, political attitude and their chance to reach the news-makers. Mass media can service for the purpose of the civil society at the same time be interested in its commercial interests. Everything depends on the inner ideology, i.e. on the principles of information selection, its processing and presenting.

"Based on the author's scholar-activist interventions to promote social justice in cities, this book highlights the role engaged communication scholarship can play in fostering a more equitable future. Through three innovative case studies situated in South Los Angeles, the book illustrates engaged communication scholarship projects grounded in design criteria that are social justice-oriented, place-based, collaborative, and public. It models university-community partnerships that promote positive social change in marginalized communities that stand to benefit the most from university resources, guiding readers in how these partnerships can be incorporated into social justice-oriented curriculum and engaged learning projects. It provides strategic recommendations for how "in community" communication research and media practices can be used to build local power in marginalized urban neighborhoods, and calls for communication's research, pedagogy, epistemologies, practices, ethics, politics, and community engagement to purposefully serve the concerns of marginalized groups in society. The book will be of interest to researchers and social change practitioners interested in solution-oriented work in cities within the fields of research methods, organizational communication, urban planning, public policy, sociology, and social work"--

This topical book examines the consequences of our car-based transport system for social policy. Readers are introduced to the complexity of the relationship between transport and society together with the debates about the social inequalities produced by the transport system and the connection between social inequality, social exclusion and transport disadvantage

Preface: Can accountants save the planet? -- Three waves of wealth creation and the rise of accounting -- Beyond GDP: the 'new' wealth of nations -- Dealing with the corporation as monster and psychopath -- From South Africa to St James's Palace -- The holy grail: integrated reporting and the six capitals -- Rewriting the code: a twenty-first century corporation and the rights of nature -- Epilogue: Corporations with conscience and a planet with being.

Discusses the concept of "vanguard companies" whose mission combines a social conscience along with the ability to deliver on customers' needs better than competitors, citing IBM's expertise in India following the 2006 tsunami and earthquake as an example

The presence of linguistic diversity in Europe in general, and in the European Union in particular, is an important social, cultural, economic and political fact of life, and one which has significant implications both for Europe itself and for many other parts of the world. One of the important issues raised by the European integration is that of languages and in particular how the European Union institutions can cope with language diversity. The article analyses the importance of language diversity in Europe and its impact on individual and national identity. The nature and perspectives of the phenomenon are explored, the integration process in Europe accelerating. Language policy pursued by the European Union is analysed and assessed by institutional, democratic, cultural and legal aspects. It is aimed to draw guidelines for extended European Union language policy. ; Kalbos - svarbus Europos Sąjungos prioritetas. Kalba yra neatsiejama mūsų tapatybės dalis ir tiesioginė kultūros išraiška. Europos Sąjungos kalbų politikos tikslas – skatinti užsienio kalbų mokymą ir mokymąsi ES ir sukurti visų valstybių narių kalboms palankią aplinką. Užsienio kalbų žinios yra vienas iš svarbiausių įgūdžių, kuriuos įgyti turi visi ES piliečiai, siekdami turėti daugiau mokymosi ir įsidarbinimo galimybių besimokančioje Europos visuomenėje. Bendravimas užsienio kalbomis – vienas iš 8 svarbiausių gebėjimų, reikalingų norint gerinti švietimo ir mokymo kokybę bei veiksmingumą. Šiame straipsnyje aptariami Europos kalbų instituciniai, demokratiniai, kultūriniai ir teisiniai aspektai. Išsamiai analizuojami kalbos ir identiteto, kalbos ir nacionalumo sąsajų klausimai, kurie laikomi esminiais, siekiant suprasti šiandieninę Europos kalbų įvairovę. Trumpa Europos Sąjungos valstybių narių nacionalinės kalbų politikos vystymosi apžvalga aiškiai parodo, kad kalbų politikos tema visose Europos valstybėse pasižymi aukštu emociniu lygiu. Į šį faktorių reikia atsižvelgti priimant Europos lygmens sprendimus. Turėtų būti siekiama išvengti vienpusių reforminių pasiūlymų (pvz. šiandieninių Europos Sąjungos valstybinių kalbų skaičiaus sumažinimas). Kalbos turi svarbią reikšmę formuojantis ne tik individo, bet ir nacionalinės valstybės identitetui. Todėl, sumažinus valstybinių kalbų skaičių Europos Sąjungos šalyse, neatitiktų kalbos politikos tendencijos, būtų apribojama piliečių teisė būti renkamiems į Europos Parlamentą, ir paaštrėtų ar kiltų nepasitenkinimas egzistuojančia demokratija, ne visi piliečiai galėtų skaityti jiems galiojančias teisės normas gimtąja kalba. Saugojant valstybines šalių narių kultūras formuojasi kultūrinis Europos identitetas. Todėl straipsnyje ypatingas dėmesys skirtinas Europos Sąjungos šiandieninės kalbų politikos sistemos pagrindimui, akcentuojant savitą Europos Sąjungos charakterį.

Using the narratives of social work users and practitioners, this book presents social work 'from the inside'. It looks at the positive contribution that social work has made to their lives, to the lives of others and to society.

Every day, small arms and light weapons (SALW) kill and maim, wound and threaten millions of adults and children, whether combatants and civilians in war zones or gangs and communities in degraded "peacetime" environments that are characterized by large-scale violence. Due to their widespread availability, mobility and ease of use prolific SALW have become central to maintaining social dislocation, destabilization, insecurity and crime in the build-up to war, in wartime and in the aftermath of violent conflict. Small arms are misused within domestic settings, as well as in public spaces, and they affect everyone in the community without regard to sex or age. Although the impacts of these weapons can be vastly different for women and men, girls and boys, a careful consideration of gender and age is rare in the formulation of small arms policy, of planning small arms collection or control, or even in small arms research. To counter the effects of prolific SALW, their role in reinforcing and maintaining gender- and age-specific violence must be more deeply analysed and the results applied at the policy and operational level. This work should be undertaken in war-afflicted contexts, in societies suffering from elevated levels of social violence and/or severe underdevelopment, and in those tolerant of the presence of individually owned firearms.Contributors to the book draw on experience and research from around the world on the nexus of gender, age, violence and small arms in developing and developed countries. Their findings feed into a number of recommendations for future policy formulation, programme implementation and research designed to further illuminate and counteract the firing of the "sexed pistol".