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Social entrepreneurship is revolutionizing the way societal challenges are being approached and solved. Instead of waiting for government or big business to take action, individuals across the world are developing and implementing innovative, effective, and sustainable solutions to some of our most pressing social and environmental challenges. In Entrepreneurship for Social Change, a cast of expert contributors explore how the growing trend towards social entrepreneurship, along with a variety of political, cultural and social influences, have developed across sectors and countries. The book features a diverse array of chapters on subjects such as peer-to-peer lending, venture capital, the digital silk road, small business contracting and women's health social enterprises.

This article explores the role of social marketing in achieving health equality and social change in the context of obesity, one of the most serious global public health issues we face today. Social marketing has traditionally taken a downstream focus, targeting individuals to change their behavior. This article takes a critical perspective, supporting moves toward upstream social marketing and applying a socioecological model to social marketing theory. At the macrolevel, the marketing activities of some companies and social–economic environment mean it is difficult for some consumers to make healthy choices—for example, food and drink. At the microlevel, there is robust evidence parenting style and quality of preschool education during the critical early years' period of child development profoundly influences long-term health and life outcomes. Ecological models enable social marketers and policy makers to understand which interventions are likely to reduce inequality through sustainable, holistic positive behavior change compared with short-term, issue-based programs.