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This paper examines social media use by cause and sectional interest groups in the European Union. The literature suggests that cause groups should focus on building a constituency more than sectional groups, because they do not offer exclusive benefits to their members. Cause groups face collective action problems more than sectional groups, so they have to take a proactive approach to community building. The nature of the causes cause groups lobby for is also more suitable for protest and thus calls to action. An in‐depth analysis of a random sample of 1,000 tweets by cause and sectional groups reveals differences with respect to social media use. Cause groups use social media to pursue two‐way communication with the public slightly—albeit not significantly—more than sectional groups. Cause groups mobilise the public to take action significantly and substantively more than specific interests.

section 1. Social work education in context : the Western drivers -- section 2. Emerging and re-emerging social work education -- section 3. The scholarship of learning and teaching -- section 4. New insights into field education -- section 5. New directions in learning and teaching -- section 6. Future challenges for social work education

Cover -- Contents -- List of Figures -- Notes on the Contributors -- Acknowledgements -- Introduction: Themes and Issues -- 1 Gendered Discourses of Welfare, Men and Social Work -- 2 Men in Social Work: the Double-edge -- 3 Men Social Workers in Children's Services: 'Will the Real Man Please Stand Up'? -- 4 Men, Social Work and Men's Violence to Women -- 5 Men Probation Officers: Gender and Change in the Probation Service -- 6 Men and Community Care -- 7 Men and Mental Health Services: a View from Social Work Practice -- 8 Men and Masculinities in Social Work Education -- Bibliography -- Index.