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"Mass media are defind as media which have their proper program and constitute their own audience. Mass media research, accordingly, deals with the production of programs and the consumption of the audience. For both perspectives, research topics are justified, data sources are introduced, and recommendation for the research infrastructure are given. As for media production, the establishment of a central media content archive is recommended where content analytic time series of public agencies as well as of individual researchers are collected. Furthermore, the development of a unified content analytical system and the promotion of cross-national comparisons are recommended. As for media consumption, the provision of privately funded data for the scientific community, the promotion of cross-national comparisons and the linkage of programs and audience data are recommended." (author's abstract)

Cover -- Title -- Copyright -- Dedication -- Contents -- Key ACEJMC Learning Objectives -- Preface -- Features of the Third Edition -- About the Authors -- Acknowledgments -- Section I: Paving the Way to Today's Mass Media -- 1 Introduction to the Mass Media Revolution -- The Style and Approach of Mass Media Revolution -- Media as Storytellers -- Inspiring Debate Through Bias and Controversy -- Experience and Scholarship -- Applying Historical Context to Mass Media -- Studying the Mass Media -- Media Convergence -- Mass Media Defined -- Theoretical Building Blocks of Mass Media -- Passive and Active Media -- Media Framing -- The Humanistic Approach to Communication -- Linking the Medium and the Message -- Audience Trends -- Why Research Audiences? -- Culture and Mass Media: Sharing What We Know -- The Challenge of Cross-Cultural Communication -- The Media's Influence on Religion and Beliefs -- Global Access, Global Threats -- From My Village to the Global Village -- Proximity and Media Space -- Media Hegemony -- Mass Media Convergence in the Digital Age -- Dealing With Information Bombardment -- Media Access Versus Media Overload -- Conclusion: Understanding New Mass Media from a Critical Perspective -- 2 Mass Media: A Brief Historical Narrative -- The Roots of Mass Media Networks -- The Storytellers -- The Scribes -- The Visual Artists -- Arts, Artists and the Renaissance -- The Power and Influence of Media Publishers -- The Birth of Modern Mass Media -- Printing and Politics -- The Newsmakers -- The Rise of Yellow Journalism and Penny Presses -- The First Media War in the United States -- The Photographers -- The Impact of Music and Images on Culture and Society -- The Music-Makers -- The Radio Broadcasters -- The Filmmakers -- The Television Producers -- The Birth of Television Broadcast Systems

In modern times, Mass Media is one of the most vital sectors in any society or economy. Mass media can be used for various purposes, like `advocacy1 for both business and social concerns. Enrichment and education - traditionally through performances like acting, music, and sports along with reading and Public Service announcements. Another aspect of Mass Media is mainstream media, which implies ability to transmit tacit knowledge,with a bias - political or otherwise, - towards favouring a certain individual outcome or resolution of an event. This view of central media can be contrasted with l

This collection of essays originates from discussions at various fora about the need for Nigerian media scholars to analyse the country's media industry and practice. Some of the areas covered are: Socio-historical context of the development of Nigerian media; A critical analysis of state press relations in Nigeria, 1999-2005; Journalism ethics in Nigeria; and Newspapers' cartoons portrayal of human rights abuses in periods of economic deregulation in Nigeria

Discusses the way the mass media treats social problems, its contribution to causing and curing social problems, and its use by concerned organisations and groups wishing to act to reduce social problems. It brings together a wide range of topics including racism, sexism, poverty, violence, pornography, the educational disadvantaged, and crime and justice.

1 Mass media and political economics -- 2 Collective decision-making and market provision of information -- 3 Public good provision, electoral selection and informationacquisition -- 4 Theory and evidence from Norway: Newspaper circulationand local government efficiency -- 5 The geography of local television markets and the allocationof federal funds in the United States -- 6 Concluding remarks -- 7 References

American Indians and the Mass Media explores Native experience and the mainstream media's impact on American Indian histories, cultures, and communities. Chronicling milestones in the relationship between Indians and the media, some of the chapters employ a historical perspective, and others focus on contemporary practices and new technologies. Particularly valuable are the essays highlighting authentic tribal voices in current and future media. Mark Trahant chronicles the formation of the Native American Journalists Association, perhaps the most important early Indian advocacy organization, which he helped found. Including discussion questions for each essay and an extensive bibliography, American Indians and the Mass Media is a unique educational resource.

Cover -- Half Title -- Title -- Copyright -- Contents -- Acknowledgements -- INTRODUCTION -- 1. CORE TERMS/CONCEPTS -- The Fine Arts -- The Mass Media and Mass Culture -- 2. ART USES MASS CULTURE -- Courbet, Van Gogh and Popular Imagery -- Pop Art Translates Mass Culture -- American Pop -- Formalism in Pop Art -- The Politics of Pop -- Transubstantiation -- Indirect Influences of the Mass Media -- 3. THE MASS MEDIA USE ART -- Art as Subject-matter -- Image of the Artist in Advertisements -- Art as a Source of Styles and Formal Innovations -- Art as Subject-matter in the Cinema -- Artists as a Pool of Skilled Labour -- 4. MECHANICAL REPRODUCTION AND THE FINE ARTS -- 5. HIGH CULTURE: AFFIRMATIVE OR NEGATIVE? -- 6. CULTURAL PLURALISM AND POST-MODERNISM -- Reporting the Zeitgeist -- The Politics of Pluralism -- 7. ALTERNATIVES -- John Heartfield and Photo-montage -- Community Art/Murals -- Political Art in the Galleries -- 8. ART AND MASS MEDIA IN THE 1980s -- Cross-overs and Mass Avant-gardism -- Simulacra -- Art, Advertising and Billboards -- Appropriationists -- Plagiarists -- Koons, the Master of Kitsch and Business Art -- 9. ARTISTS AND NEW MEDIA TECHNOLOGIES -- Photography -- Photocopiers -- Video -- Computers -- 10. WAR, THE MEDIA AND ART IN THE 1990s -- 11. CONCLUSION -- Notes and References -- Bibliography -- Index.

The authors address the key challenges which the mass media in Slovakia has been facing since 1993, including social function of the media in journalistic communication and gender stereotypes in social networks and advertising. The book also discusses the question of forming a theoretical basis for the creation of mass media communication.

The study of various types of programming is essential for critical analysis of the media and also offers revealing perspectives on scoiety's cultural values, preoccupations, behavior, and myths. This handbook provides a systematic, in-depth approach to the study of media genres--including reality programs, game shows, situation comedies, soap operas, film noir, news programs, and more.

Globalization, Development and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It ex

Influence of politics on media, corruption of media and stereotypes related to the social minorities are, according to the authors, the most significant problems of the 21st-century Slovak media. This book explains why the existence of public media is important and why alternative media fail to inform truthfully, impartially and objectively.

This book analyses issues of the internet and mass media in a rapidly changing environment. It covers a wide range of fundamentals which will be in effect for a longer time, and reflects the benefits of international and interdisciplinary collaboration' - Professor Heinz-Werner Nienstedt, President European Media Management Education Association. 'This excellent book will be of great use to researchers, teachers and students interested in the relationship between the Internet and the mass media and it offers an invaluable contribution to the literature. The overall picture that emerges from th

This fully-updated new edition of Politics and the Mass Media provides a comprehensive introduction to the role of mass communications in politics at all levels, from election campaigns, news reports and lobbying groups to the media activities of pressure groups.The relationship between politics, politicians and the media is a matter of increasingly contentious debate, as politicians' awareness of the importance of the media becomes more sophisticated amidst rapidly-advancing media technology and control.Providing a review of the nature and content of political communications and of recent the