Suchergebnisse

This article deals with an analysis of the relations among communicology, novitology, and journalism as the practice of public communication. Communicoloy is defined as a general science on public communication (philosophy of communication), novitology as a specific science dealing with all the singularities of mass communication by means of the mass media (radio, newspapers, television, and the new media), while journalism as practice is defined by means of the methodology of direct journalistic activities. This leads to the introduction of epistemiological order into a number of sciences Also, misunderstandings and overlappings are avoided, as well as totally erroneous attitudes pernicious for the theory of public communication and journalism as the practice of public polylogue in the media. (SOI : PM: S. 214)

The current trends in media industry (in the text referred to as concentration trend, diversification, globalization, and deregulation) bring up the question of the scope of classical liberal theory when .faced with the challenges of new communication technologies. The convergence of the market and the capital, the interests from the point of view of ownership and the commercialisation of mass media make up the contextual framework of the debate about certain limitations of the principles of classical liberal theory concerning freedom of the press and media in general. (SOI : PM: S. 176)

What are today's mass media like? Are they objective enough or are consumers too fatidious? How topical the issues of the freedom of the media, truth, and objectivity are? The author has tried to provide the answers by looking into the norms and regulations in Croatia and abroad, beginning with the Code of Honour of the Croatian Association of Journalists, the documents of the Council of Europe and the famous First Amendment to the US Constitution. + A probe into the freedoms of American journalism shows that there are no all-inclusive recipes and that these freedoms must be fought for and won. The best way to secure the right to the freedom of speech is to consistently respect the standards of professional journalism. However, our experience and practice show that this aspect is most lacking. Particularly interesting is how these problems were noticed by Croatian journalists Frano Folnegovic and Bogoslav Sulek more than a century ago. Apart from the political restrictions and pressures, Croatian journalists do not pay enough attention to this respect for the standards of professional journalism, which can best be illustrated by the example of the catastrophe of that American plane near Dubrovnik, when some media reported not only that the plane had safely landed but published the late Secretary's statement. Only by strictly respecting professional standards, which may be achieved through constant improvement, study and research, the preconditions for objective and authentic reporting may be realised. (SOI : PM: S. 165) + Civil society has set up many commissions, councils and committees with the aim of controlling mass media so that they would not only be a profit-amassing industry but would also conform to the fundamental demands that are put on journalism

The Kosovo crisis once again brought the powerful, unscrupulous and destructive Milosevic media apparatus into the spotlight. This is nothing new nor surprising for all those who have been covering his political ascent from the very beginning, but this time he used his heaviest artillery, never mincing words nor flinching from using all possible means to achieve his ends: to justify the genocidal policy and rallying Serbs once again around the well-known platform of national unity and Greater Serbia rhetoric. On one side, we had a well-oiled media machine that mercilessly rolled over everything on its way, not respecting any basic journalistic principles, not to mention ethics. On the other side, there were the most powerful world media, aggressive, assertive, equipped with the state-of-the-art technology, but with one major flaw: these are mass media, not a propaganda machinery. Two completely different structures clashed head-on. Thus, the media in war turned into the war of the media, a totally unfair war between a powerful propaganda machine and democratic media. (SOI : S. 113)