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The sexual politics of television culture is the territory covered by this ground-breaking book - the first to demonstrate the ways in which third wave feminist television studies approaches and illuminates mainstream TV. Leading voices in third wave feminism focus on innovative US television shows, including "The Sopranos", "Oz", "Six Feet Under", "The L Word" and the reality-TV show "The Bachelor" to take a closer look at the contradictions and reciprocities between feminism and television, engaging as they go in theoretical and critical conv

Despite widespread concern about the possibly deleterious effects of television and sex-role stereotypes upon young viewers, little research has been conducted to investigate how children perceive stereotypes in the medium. In this study, seventeen children aged 4½ and 9½ are interviewed individually and asked to discuss features of a series of highly stereotyped male and female behaviors shown on television. The children display considerable knowledge of sex-role conventions and reveal clear ability to relate this to their accounts of the excerpts presented. Children are able to infer feelings and motives appropriately, and offer plausible accounts of "off-screen" behavior by using their existing sex-role knowledge. The findings are discussed with reference to developmental work in script theory, and it is stressed that television "effects" upon the young are best understood in the context of models of developing social understanding.

Gender representations and their socializing role : what do we already know? : Features of gender representations in children's visual media ; Theoretical conceptualization and framing ; Construction of gendered identities and roles ; Asking new questions -- Studying producers of quality television around the globe: methodological issues : Quality television for children ; The events ; The interviewees ; The interview ; Presentation of results -- What does gender mean? : Understanding gender in cultural context : Introduction ; Gender between a rock and a hard place: the local and the global ; Local cultural perspectives of gender -- The big no-no: sex and sexualities : Sex and the media ; Discussing sex and sexualities ; Sex on television as a taboo ; Homo/lesbian sexualities ; Sexual abuse ; Girls: an integrated case study in the representation of sex -- The segregated workplace and the implied audience : Gendered workplace ; The implied audience -- Gender representations in children's television:eight working principles for change : Equality ; Diversity ; Complexity ; Similarity ; Unity ; Family ; Authenticity ; Voicing -- Beyond the principles: concluding notes on changing gender representations : Toward gender equality in children's television ; The power of imagination -- Glossary of programs.

Introduction -- Mediating cosmopolitan lesbian lifestyles in the multichannel transition and post-network television eras -- Consuming gay masculinities on television -- Producing dysfunctional family in post-network television -- Gendered and sexual citizenship in remediations of sport -- Transgender subjectivities and projects of self conclusion