Suchergebnisse

Collective monograph contains research papers by leading scientists of Ukraine and Eastern Europe on marketing, communications, innovation development, public-private partnership, tourism and corporate social responsibility. Research publication will be useful for researchers, practitioners and students, and anyone interested in scientific problems of marketing and communications and their role in the modern world.

The thesis is devoted to studying the role of systemic contradictions in social development, the consideration of objective reasons and the conditions of their occurrence, the relationship of systemic contradictions with the processes of formation of social interests, as well as the construction of new theoretical and methodological principles of forecasting, analysis and resolution.