Suchergebnisse

Este artigo trata da comunicação via design voltada para as cidades inteligentes. Ser uma cidade inteligente tem sido uma estratégia adotada por várias cidades. Com base nas tecnologias da informação e comunicação (TIC), cidades inteligentes visam atrair investimentos, aumentando a competitividade, e, assim, melhorar a qualidade de vida de seus moradores e visitantes. Por isso, a geração de objetos e elementos de comunicação disponibilizados pelos municípios, tanto na forma física quanto na digital, faz parte desse processo. Nesse sentido, estudos sobre o papel do design nas cidades vêm sendo desenvolvidos, principalmente na Europa, com repercussões recentes no Brasil. Porém, pouco se sabe como os municípios se apropriaram dessas novas tecnologias para fortalecer a identidade local e promover a cidadania, caracterizando-as como cidades inteligentes. Assim, este artigo discute o papel do design associado aos média digitais atualmente em uso, buscando entender sua contribuição para o comportamento do cidadão auto consciente, independente e atento. Considerando que Curitiba se auto nomeia uma cidade inteligente, o estudo aqui apresentado tem como objetivo identificar a maneira pela qual o governo da cidade considera os elementos de comunicação associados aos seus projetos. Como método, realiza um estudo de campo, levando em consideração as imagens postadas no Instagram, link da mesma cidade, e os estudos sobre a sociedade em rede (Castells, 2006), os conceitos de não-lugar (Augé, 1994) e de "enxame digital" (Han, 2018). Como resultado, o estudo aponta a relevância no avanço de pesquisas que considerem o papel político dessas inserções, para que o resultado das ações venha a contribuir para a construção da cidadania. ; This article deals with design and communication aimed at smart cities. Being a smart city has been a strategy adopted by many cities. Based on information and communication technologies (ICT), they aim to attract investment, increase competitiveness and thus improve the quality of life of its residents and visitors. Therefore, the generation of objects and communication elements made available by municipalities widely, both in physical and digital form, is part of this process. Studies on the role of design in cities have been developed, especially in Europe, with recent repercussions in Brazil. However, little is known about how municipalities appropriated these new technologies to strengthen local identity and to promote citizenship, characterizing them as a smart city. Thus, this study is based on the role of design associated with digital media currently to understand its contribution to self-conscious, independent and attentive citizen behavior. Considering that Curitiba is named a smart city, the study presented here aims to identify the way the city government considers the communication elements associated with its projects. As a method, a field study was conducted taking into account the images posted on Instagram of the same city, supported by studies on the impact of globalization as in Castells (2006), the concepts of non-place (Augé, 1994) and "digital swarm" (Han, 2018). The study demonstrates the importance of the political role of these insertions to the result in acts that helps the construction of citizenship.

The theme of this article deals with the historical anthropology found in "The Authoritarian Personality" and grounded on "Dialectic of Enlightenment". Specifically, we approach the conceptualization that understands the drives' movements (as explained by the Freudian theory) as internal nature, foundation of the anthropological conception discussed here. By referring to anthropology and nature, we are not thinking about immutable and "biologizing" notions, but historical and contextual ones. Therefore, we use mainly the "Idea of natural history", precisely the dialectic between history and nature. In the text, Adorno deals with two movements of this dialectic: a conception of Lukács, for whom elements of history became naturalized as second nature, which can be exemplified by the hollywoodian schematism promoted by the cultural industry; the second movement, under the influence of Walter Benjamin, that deals with the historical transience of nature, when archaic remnants repressed by the dominant historical sense resurface, becoming a possibility of another historical sense. This debate is important precisely because is located at the heart of the relation between political-economy/sociology and psychoanalysis, the most relevant theoretical domains for the first generation of Critical Theory. Whatsoever we think there is an implicit anthropology for Horkheimer and Adorno - that would see the human being as naturally aggressive and destructive -, our intention is to show that if these anthropology and nature are historical, the individuals act under influence of the death drive precisely because the social environment that forms the human beings is domineering, violent, reified and alienating.