Introduction I examined how one may establish directorial and choreographic proficiency in the contemporary society of American musical theatre. I did so by completing an examination of five personal observations in my craft. These observations included: (1) Directorship and choreography of Welcome to Vegas, an original jukebox musical; (2) Mentorship on Theatre UCF's Nine as Assistant Director and Co-Choreographer; (3) Research on the methodologies of various directors and choreographers; (4) Directorship and choreography of Welcome to Broadway, an original jukebox musical; and (5) Assistant to the Program Director of Broadway Theatre Project. I evaluated parallels of my directing and choreography methodologies with those of noted directors and choreographers in the entertainment industry. These industry professionals include famed choreographer Ernest O. Flatt, Ron Field, Hermes Pan, Joe Layton, and Lee Theodore, acclaimed directors Harold Clurman, Dr. Louis E. Catron, and Jon Jory, and prolific director-choreographers Patricia Birch, Donald Saddler, Bob Avian, Bob Fosse, Tommy Tune, and Michael Bennett, as well as Professor Weaver. I have worked for people who believe that experience alone is enough to make one a successful director, choreographer, or director-choreographer. My experience working with and observations of professional directors, choreographers, and director-choreographers, however, has proven that it takes more than experience alone in order to succeed. I predicted the process of establishing my own directorial and choreographic proficiency will stem from a combination of inspiration, mentorship, trial and error, and experience. Background A director coordinates and mounts theatrical productions while unifying the script, design elements, and cast to serve the world of the play. By dictionary definition, a director is, "�a person who supervises the production of a show for stage or screen with responsibility for action and rehearsals" (Webster 414). Underneath the producer, the director serves as the apex of the production. As compared to directors, choreographers fill a more visually aesthetic capacity in musical theatre. A choreographer is "�a person who designs or arranges the movement of a dance" (Webster 259). The choreographer acts in lieu of the director wherever there is music and step sequence. This is the case with exception being given to the director-choreographer. In an interview with Svetlana McLee Grody, Donald Saddler, original member of the American Ballet Theatre, expressed, ".director choreographer really give a musical a whole concept, a patina of style. Their contribution is a good 40 - 50 percent of the success of the show" (Grody and Lister 16). Experiences I will explicitly reflect on four profound career proceedings. Each will be as an effort to learn to become a better director-choreographer. These observations will chronicle an insightful phase of my learning process. Welcome to Vegas Welcome to Vegas is an original jukebox musical I authored, produced, directed, and choreographed. It was intended that the production would be a cathartic experience for the audience, allowing them to escape from the confines of everyday life by entering the humorous, loquacious, and musical world of the play. The story chronicles the triumphs and misadventures of a struggling young man in New York. When this waiter-by-day, singer-by-night becomes the opening act of a famous Vegas lounge singer, he embarks on an outrageous and witty journey across America in his Pontiac GTO. The musical's book was written while I attended my first semester at the University of Central Florida. The absurd vignette-style scenes were inspired by the sketch comedy of The Carol Burnett Show and the staging of Ernest O. Flatt. The production rehearsed four days per week for nine weeks and utilized a cast of 17 performers who ranged in age from 6 to 67. During production numbers, I drew strongly on the choreographic and visual inspiration of Bob Fosse, utilizing knocked-knees, sickled feet, 1960s movement influence, and a significant use of props, white gloves, fishnet tights, and bowler hats. I used this choreographic and visual concept to create a fervent contrast to the set and costumes, which emulated the visual aesthetics of Stan Lee's comic books. Nine With music and lyrics by Maury Yeston and a script by Arthur Kopit, Nine is a dark musical based on Federico Fellini's 8 1/2 and catalogues ".the last days of a director's once brilliant career" (Kopit 66). As the Assistant Director and Co-Choreographer, I was mentored by and worked directly under Professor Earl Weaver, Artistic Director of Theatre UCF. Upon entering my apprenticeship, I anticipated an authoritarian relationship where I would serve as a supervisory assistant, without exploiting my creative skills. To my pleasant revelation, I served as an intimate and integral component of the production's artistic process, conceptualizing choreography, staging three numbers, and giving notes, in addition to the duties of a managerial assistant. I created a choreographic vision for my work by fusing the styles of the Parisian Folies Bergere with American burlesque, Metro-Goldwyn-Mayer Golden Age movie musicals, and, of course, Bob Fosse's sensual silkiness. I did this while attempting to blend with and compliment Professor Weaver's choreographic style that resided within his world of the production. Welcome to Broadway Welcome to Broadway is an original jukebox musical I authored, produced, directed, and choreographed. My directorial style was greatly influenced by Professor Weaver, after observing his methodologies on Nine. My choreographic style strongly had been inspired by Bob Fosse and Michael Bennett. The production opened and ran for a nearly sold out engagement. My intention for the show was to encapsulate all the magic of the MGM Golden Age movie musicals into 105 minutes, featuring a cast of 25 entertainers, ranging in skill from first production to Equity veteran. My script was highly inspired by the cliche romanticism of Hollywood hits, such as Casablanca, Royal Wedding, Holiday Inn, The Public Enemy, and White Christmas. The story picks up where Welcome to Vegas left off. Michael, the formerly struggling young artist, has now made a name for himself, has inherited a production company, and is about to open his first show on Broadway when things begin to go awry. A jealous, washed-up producer has concocted an outrageous scheme to get rid of Michael on opening night. Chaos ensues behind the scenes, while the show must go on in front of the curtain. My scenic vision was to capture the auspicious spectacle of Footlight Parade, Mary Poppins, and Singing in the Rain. In post-show reflection, I realized my production displayed some similarities to Susan Stroman's succinct comedic timing and physical humor and Hal Prince's fast, moment-to-moment pace, leading me to believe that, perhaps, I had been subconsciously influenced by their works. Broadway Theatre Project Broadway Theatre Project celebrating its 26th anniversary as a summer intensive that Playbill.com refers to as ".the world's most prestigious musical theatre arts education program for high school and college students" (Broadway Theatre Project web). Entering my third year with the project, I serve as the Assistant to the Program Director and Director of Public Relations. My contribution is both administrative and creative, as I work directly under Program Director/Music Director David Sabella-Mills, Co-Artistic Director Darren Gibson, and President/Co-Artistic Director Debra McWaters. Gibson has established himself as a performer and dance captain working with Broadway veteran Ann Reinking on the national and European tours of Fosse. In addition, he has staged ballets for the Richmond Ballet, the Boston Ballet, and the American Ballet Theatre. He is currently Education Director for TexARTS. Gibson is an excellent mentor because he has a wealth of knowledge he is willing to share with me. For instance, he has taught me that in order to be an outstanding choreographer, one must look deeper than merely studying other musicals; one must study how/by whom the choreographers of those musicals were initially inspired. By heeding his counsel, I will be able to go from modifying and/or re-teaching others' choreography to establishing my own choreography. McWaters has had an enviable career directing and choreographing on stages around the world, including Broadway. For 15 years, she served as Assistant then Associate Choreographer for Reinking on Chicago, Fosse, and The Visit. She is an excellent mentor for me because not only is she a disciple of Fosse's, but she has afforded me the opportunity to serve as her Assistant to the Choreographer for three numbers, including staging the original choreography to "Yellow Shoes." This will allow me to analyze and understand the inner workings of a true artistic genius who is seasoned in the craft I wish to pursue. Industry Professionals Additionally, I will research the styles, methodologies, and philosophies of numerous established industry professionals, including: Ernest O. Flatt Ernest O. Flatt was "a dancer, choreographer and director who won four Emmy Awards for his work in television" (Obituary: Ernest O. Flatt). He made his silver-screen debut as a dancer in Dancing in the Dark and his television debut as choreographer in Your Hit Parade. He danced with Gene Kelly in Singin' in the Rain, choreographed the movie Anything Goes, and his dancers were fixtures on The Judy Garland Show, The Entertainers, and The Steve Lawrence Show. Flatt's most lasting television work was for The Carol Burnett Show, on which he served as the choreographer for eleven years (Grody and Lister 24). Despite the fact that Flatt is primarily recognized as a television choreographer, I am compelled to study his work because I admire his style. Although it is reminiscent of years gone by, particularly with partnering, his work is still entertaining and holds value for contemporary theatre as classic musicals are being revived. Studying his work in-depth will serve to enhance my style by showing me how to vary my choreography so the dance numbers do not all look similar. In addition, Flatt believed that allowing the ensemble or solo performer to contribute too much was stifling to his creativity (Grody and Lister 32). On previous productions, I have fallen into this pitfall. Further study of his work will enable me to subscribe to his focus and not be so influenced by what dancers are comfortable doing, as opposed to what they can do in order to expand their personal growth and my growth as a choreographer. Harold Clurman One of the three founders of New York City's Group Theatre, Harold Clurman directed more than 40 productions and was nominated for several Tony Awards. In addition, he was a widely-feared theatre critic for over 30 years; he helped to shape American theatre by writing about it. I will specifically study On Directing, one of Clurman's seven published works on the art of directing. Elia Kazan, who is commonly referred to as one of the most honored and influential directors in Broadway and Hollywood history, has called this particular book "the most influential book on direction ever written" (Clurman Preface). I would be compelled to study Clurman based on Kazan's recommendation alone; however, I am even more motivated to do so because I am discovering that I closely practice his stated philosophy on directing, "Direction is a job, a craft, a profession, and at best, an art. The director must be an organizer, a teacher, a politician, a psychic detective, a lay analyst, a technician, a creative being�All of which means he must be a "great lover" of the art" (Clurman 14). By examining the work of a man who is credited with helping to shape American theatre and whose philosophy so closely matches mine, I desire to formally establish my methodology as a director. Jon Jory Jon Jory learned to act first-hand from his parents, who were successful Hollywood actors of the 1940's and 50's, earning his Actors' Equity card as a young child. He grew to prominence as a director in the early 60's and, since then, he has mounted over 1,300 professional productions. I will specifically study Jory's Tips: Ideas for Directors. Jory says that he worked "making the same mistakes for years that a tip or two by a peer or veteran could have shortcutted" (xiii). His goal with this book is to help directors improve their craft more quickly by passing along the tips he has learned over the years. I am compelled to study Jory because of his willingness to share his tips on what has made him a successful director for approximately one-half of a century spanning nine countries. In addition, he headed the Actor's Theatre of Louisville, Kentucky, for more than 31 years, which he helped to build into one of America's most respected regional theatre companies, earning him a special Tony Award for Achievement in Regional Theatre (Jory xv). Since one of my professional goals is to become an Artistic Director at a regional theatre, Jory is a perfect selection for my research. Bob Fosse Deeply inspired by Fred Astaire and coping with his own psychological and physical abnormalities, Bob Fosse created the most unique and stylized iconic movements and vocabularies in musical theatre history. His most lasting works included Chicago, Damn Yankees, Cabaret, Sweet Charity, and Pippin. Fosse is an eight-time Tony Award-winning consummate artist. Ben Vereen says, "To have worked with Bob Fosse is to have had your hand directly on the pulse of life. To have applied this world-recognizable style into your repertory is to truly know how to dance forever" (McWaters Foreward). I have had the good fortune of learning his distinct techniques from some of his disciples while studying at Broadway Theatre Project. I am compelled to study Fosse because he was a renowned producer, director, choreographer, playwright, screenwriter, dancer, and actor--all of which are aspirations of mine. According to Vereen, Fosse was often called "demanding," "strenuous," and a "task master," yet he was highly respected by his dancers (McWaters Foreword). Fosse's ability to earn respect while demanding perfection is a quality I hope to learn and emulate with further study of his work. Tommy Tune Tommy Tune, nicknamed Broadway's tallest tapper, is considered one of Broadway's most accomplished director-choreographers. He is a 10-time Tony Award winner. "Tommy is the first person in theatrical history to have won a Tony Award in four different categories: Best Featured Actor, Choreography, Best Actor, and Direction" (Grody and Lister 142). At the June, 2015 Tony Awards ceremony, he received a Lifetime Achievement Honor. I am compelled to study Tune's methodology because he is considered a living legend; he has been a big time showman for over 50 years. In addition, I am compelled to study Tune's philosophy because he speaks to me with respect to security as an artist. Tune says, "There is no such thing as security. You must always be willing to expect the unexpected because the journey is never what you expect it to be. So be prepared to be surprised" (Grody and Lister 149). I must learn to trust this philosophy as I face not only the uncertainty of life beyond graduation from the University of Central Florida, but also as I face each door that opens in my future. Michael Bennett Michael Bennett's fascination with West Side Story was the impetus for Bennett to become a director-choreographer of the standing of Jerome Robbins (Grody and Lister 114). As a director, choreographer, writer, and actor, Michael Bennett is a seven-time Tony Award winner. His choreographic works were highly athletic and engrossed in technique. He is best known for his work on Promises, Promises; Follies; Company; and A Chorus Line, and he was fortunate to have had the opportunity to be inspired by such greats as Bob Fosse, Michael Kidd, Ron Field, Lee Theodore, and Danny Daniels (Grody and Lister 114). I am compelled to study Bennett because our early backgrounds are similar: neither of us had dance lessons until we were in our teens, and neither of us could read music, although we both listened to a great deal of it. I am inspired to learn/practice Bennett's methodologies for overcoming these challenges, such as his recommendations to see every musical possible in order to see how good directors-choreographers work and to prepare for a show as far as possible ahead of time (Grody and Lister 101). In addition, I am compelled to study Bennett's technique of compensation when he could not choreograph a number as conceptualized due to the limited skill of the dancer(s) with whom he was working at the time (Grody and Lister 103). Studying and applying these methods and techniques when faced with challenges will enable me to be a better director-choreographer. Deduction It is essential for me to delve into extensive research of directorial and choreographic concepts and pedagogy because I strongly desire to learn the means by which one establishes proficiency as a Director-Choreographer artist. It will help me to answer such questions as: How does one begin to direct/choreograph a piece? How knowledgeable does one need to be with respect to music? How knowledgeable does one need to be with respect to different forms of dance? What affects one most with respect to choreographing a number? Is there value in working with assistants? Since my study will include not only my own personal experiences and observations, but also those of renowned professionals, it will enable me to formally establish my own unique style of directing and choreographing. ; 2015-12-01 ; B.A. ; Arts and Humanities, Dept. of Theatre ; Bachelors ; This record was generated from author submitted information.
MARCH, J900 Qettysbur Mercury CONTENTS. The Power of Ignorance, 1 Remembrance, 8 The Death of King Solomon 8 The Uses of Dreams,. 13 Editor's Desk, 17 A Word Deserved, 18 Meeting of The Pennsylvania College Alumni Association of Harrisburg, 19 The Veil of Separation 20 The Dead on Expansion, 21 The Old Chief and The Black-smith, 22 Why We Broke Camp, 27 At The Breakfast Table 30 GETTYSBURG COLLEGE LIBRARY .GETTYSBU^!§bRG C DUPLiCfA'. i FAVOR THOSE WHO FAVOR US. For Fine. Printing go to CARLISLE ST. GETTYSBURG, PA. C. B. Kitzmiller Dealer in Hats, Caps, Boots and . Douglas Shoes GETTYSBURG, PA. Have you an assured -&&& R. I. ELLIOTT Dealer in Hats, Caps, Shoes and. Gents' Furnishing Goods Corner Center Square and Carlisle Street GETTYSBURG, PA. EDGAR S. MARTIN, F^CIGARS AND SMOKERS' ARTICLES. %/& tgr? Mr* Chambersburg St., Gettysburg. Would you try for a government posi-tion, if you knew just how to am" and the kinds __ positions from which you can choose, and what to do to insure your getting on the list after you have applied 1 The Government of the United States is the best of employers. Fair compen-sation, regularity of payment, reason-ably sure tenure, tasks not too difficult, i ana hours not too long, offer strong at-tractions to young personsof both sexes whohavenosettledincome. Manyenter Government employ, spend their spare i hours in studying law or medicine, or finance, and save enough from their salaries to start In a professional or business career. We have just published a book from whlchemy candidate may learn just what is necessary and wliat tinnecessary in | brushing up his studies for an examina-tion: and what his chancesare, all things considered, for making his way into the I Civil Service, and staying there. The title of this book is "How to Prepare i'or a Civil Service Examination ; U Hh Recent Questions and An- , swers." It contains all Information which any candidate would require to firepare for any competitive office under he Government, and includes a "Ten weeks1 Course of Study,"ln the form of questions actually asked at recent ex-aminations, with the correct answers to , them. Besides the technical require- ' menta. It also covers all the elementary branches, like arithmetic, spelling, pen- | manship, geography, letter writing, civil government, etc., etc., so that one who masters this course of study would not only pass well an examination for o, yov- , ernment position, but would be cure of I preferment over other applicants for a clerkship in a business house. CLOTH—$2.00 Postpaid—560 PAGES Another booJciree(Quick atFigures)if you mention this paper when ordering. mros & NOBLE, Publishers ' 4-6-13-14 Cooper Institute, N. Y. City SchoolbooTcs ofall publishersat one store .THE. GETTYSBURG MERCURY. VOL. IX. GETTYSBURG, PA., MARCH, 1900. No. 1 THE POWER OP IGINORAINCE. [ABSTRACT OF A LECTURE BEFORE THE TEACHERS' INSTITUTE, JANUARY 27TH, BY PROF. O. G. KLINGER.] I AM here to engage your attention for a little while in a sub-ject which is too seldom considered, but rich in educational value. It is the " Power of Ignorance." We often hear of the power of knowledge—it has been the pet theme of platform speakers for many generations ; but who has stopped to consider the power of the unformed intellect, or of the intellect developed but dominated by some blinding prejudice, or pride of opinion ? And yet Ignorance has played as mighty a part in the world's drama as Knowledge. All the domain which Knowledge calls her own has been wrested from Ignorance. Ignorance, dark, gloomy, superstitious, destructive, first; knowledge second—at the beginning a glimmer, a mere insight, a guess, and then a growing light—at the present a great luminary, an hour above the horizon. All that makes our nineteenth century habitable for men and women, such as you, is the product of advancing science. No other age has been so great as our age, because Knowledge has stricken off the shackles of superstition, shaken the obstinacy of bigotry, deepened the sympathies, augmented the value of human life, converted the forces of nature into servants, established the dignity of self-hood, brought freedom to light, conquered the ocean and annihilated space. Her advance has been in the face of Ignorance, which at each moment has con-tested with pen and fire and sword her progress. My object this evening will be to set forth as clearly as I may be able the power of this antagonist of knowledge, that in the light of it you may see more clearly the sanctity of freedom of research, freedom of thought, and freedom of speech. QETTYSBU*G COLLEGE LIBRARY GETTYSBURG, PA^ THE GETTYSBURG MERCURY. Remember, that knowledge is power only when it informs some human will, and directs some human choice. Knowledge concealed within the lids of books is not power—it is so much waste paper so far as the world's progress is concerned. It must possess the mind, illumine the intellect, impel the will in its choices, and become a human force. And by ignorance I mean the mind that is not informed, a will that makes its choices in the dark ; a htiman force without direction. But this is not the only kind of ignorance. It has happened in the world's history that men and nations of large culture have been so dominated by pre-judice, by pride of opinion, by love of party, by bigotry, as to avert from themselves the best blessings which the merciful Father had designed for them. There are wise fools in the world as well as dullones, and bigotry, which is but a form of ignorance, has been a great obstacle in the path of progress. Our thought must search for its illustrations in the cabinet of History, and they will not be difficult to find. Every page is re-plete with them. We take those that strike the eye first, because of their magnitude—conspicuous examples of the blighting effects of gross ignorance, and the more refined but less hopeful bigotry. I refer to the Barbarian invasion of Rome, the fall of Alexandria, the massacre of St. Bartholomew, and England's loss of her American Colonies. The tidal wave of ancient civilization, which took its rise in Egypt and the Mesopotamia, never flowed farther north than the Black Sea, the Carpathian mountains, and the Rhine river. Be-yond these boundaries lay in dark obscurity the terra incognita. Of this whole, vast, indefinite stretch the ancients had only the most meagre information, and they peopled it with the most hor-rible, most fantastic creatures of the imagination, as children fill the dark with hobgoblins and spooks. And as though their fears had been prophetic, out of this very region were to come the forces which would overturn their government, raze their cities, crush their pride, and extinguish their culture. The old civilization reached its maximum development in Greece and Rome—the former leading and the latter following in the sequence of history. In Greece it was expressed in a litera-ture and art the most perfect the world has ever enjoyed ; in Rome it took the form of an architecture, " full of expression of gigantic power and strength of will." The former gave to the THE GETTYSBURG MERCURY. world the Parthenon ; the latter the Coliseum. The former fur-nished ideals of the beautiful; the latter ideals of social order. Greece has since been the teacher of all that pertains to the aesthetic nature ; Rome of all that pertains to government and jurisprudence. ?j£ ?|s *f% yf* 5|* 'J^ *f* *"p While Greece was achieving her greatest triumph—while adorning her cities with the most exquisite art, perfecting her language, and evolving her beautiful philosophy ; while Rome was rearing triumphal arches, sending nation after nation under the yoke, and welding together the whole civilized world into one massive empire—up in this region of the north there was a strange restlessness, of which the southern nations never dreamed, but which forbode for them the most direful consequences. A dreary stretch of forest, reaching from the Rhine to the North Sea, unbroken save here and there by patches of cultivated land—a wilderness of mighty trees, which bowed their heads be-fore the Blusterer of the north, or sank beneath the weight of years, but at whose root the woodman's axe was seldom laid— whose deep recesses furnished safe retreats for bear and the wild-boar— such was Europe in the third century Anno Domini when the Goths first emerged from its retreats and stood upon the banks of the Danube. Great people they were, tall and massive of shoulder, with great swelling muscles—a giant each one, whose tawny hair, reaching to the shoulder, was his especial pride. From under shaggy eye-brows gleamed eyes which seemed cut out of blue Arctic ice, reflecting every flash of passion, and terrible when lit up with the rage of battle. Great animals, with the germ in them of great souls, true to their word, loathing nothing so much as shame and cowardice, with heart attuned to carnage, afraid to die elsewhere than on the battlefield—whose Heaven even was a Val-halla of eternal conflict—such were the Goths. Beyond them towards the east dwelt the Huns, a Tartar tribe. Let Gibbon describe them : '' These savages of Scythia were com-pared to the animals which walk very awkwardly on two legs. They were distinguished from the rest of the human species by their broad shoulders, flat noses, and small black eyes, deeply buried in the head ; and as they were almost destitute of beards, THE GETTYSBURG MERCURY. they never enjoyed either the manly grace of youth or the vener-able aspect of age." To render them more hideous still, while they were yet of tender age their parents gashed their cheeks with knives that their faces might look more ferocious with the ugly scars. They were so constantly on horseback that their legs received the curve of the horse's body. Their hideous appear-ance was a true index of their character—ruthless, lustful; they struck terror into the hearts of their enemies on the field of battle. Beyond them dwelt another tribe of people, of whose origin we know nothing, and of whose character we know little. The Sienpi were the natural enemies of the Huns, into whose terri-tory they made frequent incursions. Brave and savage, skilled in the use of such weapons as they had, they were able to chill with terror even the hearts of such creatures as the Huns. It is probable that under the pressure of these implacable foes the Huns migrated from their ancient seats, near the Chinese Empire, towards the west. Their coming in countless hordes was an astonishment to the valiant Goths, who trembled before their uncouth enemies and retreated before their onslaught. Thus it happened that in the fourth century of our era, the Goths suddenly appeared upon the banks of the Danube and besought a refuge within the bounds of the Roman Empire. Their petition was at length granted, and the fate of the South was sealed. At once, on the death of the great Theodosius, occurred the revolt of the Gothic tribes. Under the leadership of Alaric, after various vicissitudes, they traversed the country from the Danube southward and sought a rich harvest of fame and treasure in the fair land of Greece. Passing, without opposition, through the pass of Thermopylae, they ravaged the whole country to the plains of Sparta. *A* *A* *1* *±* *1^ *Jf* ^^ *^ *f* ^ *j* *r» *T* *T* *r* 'T* You have read of, even if you have never seen, the devas-tating power of the cyclone. The sun rises upon a stretch of prairie, beautiful with swaying grain, and dotted with towns and villages. The sky overhead is flecked with shredded clouds, which reflect and refract the sun's rays—distant prisms of hazy texture. Suddenly from out the sky, with scarcely a moment's warning, comes a mighty shadow. Your ear is startled by the deep bellowing of winds as they struggle in the upper air. Dower THE GETTYSBURG MERCURY. and lower they force each other in their whirling conflict. The one from the west hurls back the one from the east, and, with in-conceivable rapidity, the storm-cloud, lightning-riven, skims the earth. You know the rest. The sun sets at evening upon a blighted land, filled with ruin and death. \1A *JJ «X* *.IA »L* *±? ^f *!_.* if* if* *f* ^f* *J* ^T* *J* 'I* The passing of Alaric and his Goths left Greece stripped of her beauty ; her temples lying in ruins; her sculpture broken and stripped of its golden plates ; her towns and villages a mass of burning embers. '' The whole territory of Attica, from the prom-ontory of Sunium to the town of Megara was blasted by his baleful presence ; and, if we may use the comparison of a contem-porary philosopher, Athens itself resembled the bleeding and empty skin of a slaughtered victim." The cyclone of ignorance has passed, and what the centuries had achieved of all that ap-peals to the aesthetic nature was in a day destroyed by the barba-rians, whose natures were insensible to the allurements of beauty, except as it was expressed in the grace and symmetry of the female form. Alexandria, founded at the mouth of the Nile by Alexander the Great, and coming under the sovereignty of Ptolemy Soter, and afterwards of his son, Philadelphus, became under their fostering care, and by reason of its location, the foremost city of its day, and the real center of the Hellenistic world. It was from her that the Romans received the Greek civilization, which wrought such a miracle among them ; from her that the literary and artistic in-fluences went forth to mold the taste of Europe ; it was in her that poets and critics wrote and labored in the Hellenistic period. For the Ptolemies were patrons of art and literature, and invited to their court the learned from all parts of the world. To facili-tate research, a great museum, similar in character to our modern university, and a great library were established. Here were gath-ered the manuscripts of all the Hellenic writers, great and small. These the scholars of Alexandria, from the third century B.C. downward, sifted, preserving what was of value and destroying what was worthless. The works of the great thinkers, from Homer to Demosthenes, were edited, and their scholia form the foundations of all modern critical study. This happy state of things continued until the time of Bishop THE GETTYSBURG MERCURY. Theophilus, " the perpetual enemy of peace and virtue ; a bold, bad man, whose hands were alternately polluted with gold and blood." This narrow-minded bigot, caring only for power, knowing little of the glory of Greek literature, and caring less, pillaged the library, destroyed the compositions of ancient genius, and forever impoverished the world of scholarship. " Nearly twenty years afterwards, the appearance of the empty shelves ex-cited the regret and indignation of every spectator whose mind was not totally darkened by religious prejudice." Nor did the exquisite art which adorned the streets, as well as temples and private homes, suffer a less bitter fate. Images of gold and silver were melted, and those of inferior material were broken to bits and cast into the streets. Thus could religious fanaticism, inflaming the heart of an unscrupulous, ecclesiastical politician, and blinding his eyes to the enormity of his crime, subvert and destroy in a few hours what scholarship had accumu-lated during six centuries of labor. *J* 5JC ftfi *jC *fs 3j£ ?JC 5JC The darkest page in the history of France is that which re-cords the power and influence of the Guises. Hand in hand with the Queen-mother, Catherine de Medici, they labored for the ex-termination of the Huguenots. To trace here the intricate schemes, the diabolical plottings, the attempts at assassination, the submission of truth and honor to accomplish their design, would require too great a space. After unwearying effort, con-tinued through several years, they at length succeeded in winning the King's reluctant consent to the massacre of St. Bartholomew. At a given signal, in the early morning, the work of destruction began with the murder of Coligni, and when it ceased three days later, fully thirty thousand Huguenots had miserably perished at the hands of the Catholics. The persecution of the Protestants of France continued with varying degrees of savage intensity until the time of Louis XIV. This monarch, when old, was tormented by the memory of his many evil deeds, and sought some way in which he might atone for them before Almighty God. That way was suggested by his Queen, Madame de Maintenon. In pursuance of her awful plan, L,ouis revoked the Edict of Nantes, and outlawed every Huguenot who refused to embrace the Catholic faith. By this act of religious bigotry '' fully three hundred thousand of the most THE GETTYSBURG MERCURY. skillful and industrious of the subjects of Louis were driven out of the kingdom. Several of the most important and flourishing of the French industries were ruined, while the manufacturing interests of other countries were correspondingly benefited by the energy, skill and capital which the exiles carried with them." Many of them found their way to America, and their descendants have been among our most distinguished citizens. It is hardly too much to say that France has never recovered fully from the disastrous effects of Iyouis' infamous policy. *(£ 5jC 5|C ^|C 5J» *j£ *(> *1^ In the history of the world it has never been the privilege of any other nation to have such colonial possessions as had England in the New World. Her government of the colonies was one colossal blunder from the beginning, but it remained for the ob-stinacy of George the Third to alienate them wholly and convert them into "a government of the people, by the people and for the people." " He had," says Green, " a smaller mind than any English king before him, save James the Second. He was wretchedly educated, and his natural powers were of the meanest sort.'' He had but one idea—to embody in himself all the powers of the government. " Be a king, George," had been the contin-ually repeated exhortation of his mother from his early youth, and to be a king George thought he must be a tyrant. The story of his tyrannical acts which before twenty years had passed by had driven the American colonies into revolution and independence, and brought England to the verge of ruin, is known to every schoolboy, and would be a twice-told tale if repeated before this audience. L,et it suffice that we in America owe the government, of which we are so proud, to the conceit of one who was the most conspicuous failure that ever disgraced the English throne—to him we owe all, but for it all owe him no thanks. *«i* xL* *1* ^U -J-* *£* •& ^S ^^ *X* *T* *T* *T* *T* I am done. My effort has been to suggest to you the de-structive and pernicious power of ignorance in some of its most common forms. In spite of advancing science, superstition and bigotry and fanaticism still persist, though happily their power is limited in our day to the pen. Our eye is set on that day, no longer far removed, when freedom of thought and speech shall no longer be challenged; when the minds of scholars shall be free from prejudice; when the common man of our land, as in ancient 8 THE GETTYSBURG MERCURY. Greece, shall be able to appreciate arid to enjoy the finest art and literature; when in the workshop and on the farm, at the anvil and before the mast, we shall have men who think. The dawn has already broken; the full day will come in its own good time. REMEMBRANCE, If, perchance, in days to come, A truant thought strays back to me, Pray, believe the kindest ones In turn, are entertained of thee. As the sands along- the shore, To-day are thrown upon the beach, And to-morrow waves return To hurl them far beyond our reach; So the friends of yesterday, The ones we always held so dear, Quietly vanish from our sight, And leave us waiting, lonely here. —B. THE DEATH OF KING SOLOMON. THE king paused in his walk and, leaning against one of the tall pillars of the porch of the palace, gazed long at the flashing glory of the temple which rested like a diadem upon the brow of Mount Moriah. The sun had set ablaze the towering pinnacles of the building, and the burnished gold burned and flashed in the red rays of the setting sun. Already the purple shadows were creeping between the columns, and as the king gazed his face was exceeding sad and the shadows on his brow were deep as those between the columns. His waving hair was whitened by the frosts of three score winters. His eyes had not lost their piercing gaze, but his forehead was furrowed by care and his face had much of the sadness which too much self-indul-gence and the too familiar knowledge of the heartless world en-gender. His cheekbones were high and his chin rather promi-nent. The very spirit of majestic command seemed expressed in all his features. Yet withal, there could be traced about the mouth and eyes those delicate markings which are the imprint of a kindly, generous nature, and which contradicted the cynical THE GETTYSBURG MERCURY. expression which sometimes swept like the hand of a demon across his features. In his eyes and towering forehead there was a suggestion of that gigantic intellect which had grappled with all the problems of the universe. Kindly, just and God-fearing, yet self-indulgent, and led astray in his quest of happiness, the sadness which burdened his great soul was mirrored in his coun-tenance. Solomon, the mighty ruler, the matchless judge, the wisest scholar, the profouudcst philosopher and the learned psy-chologist— this Solomon, was old, and weary, and brokenhearted, troubled by the disasters to his great empire, which he foresaw, sad at the thought of many wasted years. As the sun sank below the horizon, he turned away from the temple and cast a momentary glance at the magnificence about him ; then with a gesture of contempt, he walked slowly into the cool, shadowy gardens of his palace. Long but slowly he paced among the shadowy paths, engaged in profound thought. It seemed as if his God, with whom he had once walked very inti-mately, granted him a knowledge of the close approach of death ; for suddenly he straightened his stooping shoulders and lifting his hand beneath a light where the gesture might be seen, he summoned the ever alert attendants. It was the king's will that the court be summoned. Swift runners sped from palace to palace in luxurious Jerusalem. Lords and courtiers rose from banqueting tables and hastened, wonder-ing, toward the palace. For had they not been summoned by the royal word ? And who in all the land might delay when King Solomon called? Surely, none. The great hall of justice was ablaze with light. Throngs of whispering nobles were the evidence of surprise at this night summons. Suddenly all were hushed. The heavy curtains at the royal entrance had been held aside and now the solitary figure of the king moved past the kneeling nobles to the great throne of ivory and gold. The king took his seat between the huge, crouching, golden lions and looked awhile in silence from one face to another. Some were old and tried friends and counsellors who had been with him when as a young man he had received the sceptre from the hand of Israel's God and his father, the royal David. Others were younger, and as his eye glanced from one to another, he thought of their fathers, some of whom were mighty warriors, others wise counsellors. IO THE GETTYSBURG MERCURY. At length bespoke: "Oh Nobles, I have summoned you hither this night, at this unaccustomed hour, to bid you farewell. This evening, for the last time, I saw the red light of the depart-ing sun kiss the house of our God, resting upon it like a beuison from the Most High. "I go unto my fathers. To-night, ere the first rays of the morning sun laugh on the waters of Jordan and wake our queenly city from her slumbers, I go on the last, long journey. I am old and very weary of life, and I go to the grave, whither ye all are hastening. '' Oh Nobles—Counsellors and Warriors—ye whose heads are hoar, and who follow me soon, long have we labored together for beloved Israel. Some, perchance, even knew my father, David. Oh, grey-heads ! your king loves you. " And ye, whose raven locks the frosts of many winters may yet whiten, sons of mighty men, my young men, your king loves you not less. Be ye faithful as your fathers to the God of Israel and your king. " Ye have seen my race, which now is nearly run. To the dominions of my father I have added, and have made Israel ex-ceeding strong and mighty. Ye, too, saw me turn aside from following after Jehovah. Ye know the punishment—how I must have this fair kingdom rent and torn from me. But know that the God of Israel, in his measureless kindness and mercy, which are even as the fathomless space of the whirling orbs, has par-doned my transgression and forgiven my sin. " Now the hour is come and your king goes to the court of the Ruler of the universe. My nobles—counsellors, warriors and statesmen—remember your love for Solomon and stand faithful. Turn ye not aside after riches and honor. 'A good name is rather to be chosen than great riches, and loving favour rather than silver and gold. The rich and poor meet together; the Lord is the maker of them all. A good name is better than precious ointment; and the day of death than the day of one's birth.' " 'Fear God and keep his commandments, for this is the whole duty of man. For God shall bring every work into judgment, with every secret thing, whether it be good or whether it be evil.' " But the night flees and my strength fails. This night, ere the rosy morning descends from the hills and touches the purple vineyards, I will to be borne to my palace which is beyond Giloh. THE GETTYSBURG MERCURY. II For, oh Nobles, know that a weary old man wishes, in his weak-ness, to look once more upon his pleasant palace which gleams in its whiteness, amid the green gardens, and from there be gathered unto his fathers. ' Then shall the dust return to the earth as it was, and the spirit shall return unto God who gave it.' " And now, fare ye well, my Lords ; may the mighty God of Israel be with you. Oh my children, a long farewell." The king stood for a moment with hands outstretched in bless-ing over the silent, awe-struck nobles, then moved with calm and composed step down from the throne at whose base the world had bowed. He gazed a moment longer at the assemblage of grey-headed men, who were separate ; then with a last majestic wave of the hand he passed from the judgment hall and the sight of his nobles forever. He hastened to his waiting chariot and was borne slowly along the road which leads to Hebron. His palace and gardens, with their pools which lay like three turquoise amid a sea of emerald, were his destination. Only once did the king rouse himself from the reverie into which he had fallen. As the white splendor of Jerusalem, bathed in the tropic full-moon, was disappearing behind him, he stood up in the rocking chariot, and with a gesture of matchless dignity, bade a last adieu to his queenly capital. Then he lapsed again into reverie. And of what did he dream? Who can say? Perchance it was of the future, per-chance of the past. Of that past when he ruled at Jerusalem, while the wealth of the world was poured in front of the lions of his ivory throne. The memories of a sacred and glorious past must have thronged upon him. Along this very road the mighty David passed and repassed. Here he had kept his father's flocks as a youth. Back and forth in this vicinity the jealous Saul had hunted him. Yonder, in the velvetry blackness, sleeps Rachel, the beloved of Jacob. There, alone, through the centuries, her ashes rest. A little farther on, at Giloh, the house of Ahithophel, the faithful counsellor of David, suggests its train of memories ; or perhaps some glorious vision of this plain, as it was destined tq appear, bathed in glittering light and echoing to the " Glory, in the Highest" of the angels, may have been vouchsafed to this son of David. And now, beyond Giloh, the chariot approaches the palace, 12 THE GETTYSBURG MERCURY. in the midst of its gardens. The weary old monarch steps from his chariot as he has done so often before at this spot. Hither, in the past, he has come in the dewey morning to find rest and quiet. And now, in the evening of his life, the king comes to his beautiful gardens to die. How the heart of that mighty ruler must have grieved as he looked back over the desolate years of which he had exclaimed "Vanity of vanities, all is vanity!" Slowly the king passes between the sculptured columns of his marble palace which rise, slender and graceful, to the distant roof swimming in dusky shadow; on between the two statuesque guards in their golden armor ; on, into the palace with its purple velvets and its tapestries. Fountains murmur and tinkle about him ; rare birds, strange beasts, gathered from the four corners of the world for the pleasure of this mighty potentate, are all around him. The mingled odors of many flowers float to his nostrils. But they are all unnoticed. In sad and solemn quiet the king paces slowly to his chamber. It has been whispered that the king wishes quiet and to be left alone, and the palace which in the years of the past has been filled with music and oftentimes with the sounds of revelry, seems to be without human inhabitant, and as silent as some great, white mausoleum. Only once, at the break of day, the attendants steal to the chamber of the king, and behold his form outstretched upon the couch, then as if terrified by the sight of the angel of death hovering over the king, they disappear. So, not surrounded by the nobles of the land or by sorrowing dear ones, but alone, the spirit of King Solomon stands on the •brink of the dark waters of the river of death and awaits the sum-mons of the most high God. Thus, while in communion with Jehovah, his spirit unterrified by the approach of death, is con-ducted into the council-chamber of the universe. And Israel's greatest king is dead. For "God's finger touched him," and even as the stars began to fade the mighty spirit of King Solomon had winged its flight into the unknown. Once more the lord of day ascends the dark mountains of Moab, and gleams upon the white palace which rests on the crest of a hill amid its green gardens like the white foam upon the crest of some dark-green wave of the ocean. In this palace, designed only for pleasure and joy, there is sadness and gloom. But the features of the king are tranquil and placid in death. Fven as at THE GETTYSBURG MERCURY. 13 evening the setting sun may break through the clouds and shine over the gray ocean, soothing the tired waters to rest, so now the morning sun lights up the countenance of the king and shows the perfect peace which has taken the place of the sadness and trouble. Amid the grief of a nation the king has gone to his last, long rest. —Max. THE USES OF DREAMS. C. L. '01. IT may be of interest to note at the outset some of the physical and the psychological phenomena of dreams. " A dream is a train of thought, images or phantasies, that passes through the mind in sleep.'' In dreams we lose all voluntary control over our thoughts, and our minds are, as it were, freed from all re-straints, turned out of the boundaries set by will, and left to roam at pleasure through almost infinite areas of thought and imagina-tion. Some claim that the activity of the soul does not cease for a single moment, and that dreams are one of the results of this constant activity. Others affirm, with equal certainty, that the soul has periods of inactivity and rest, when our sleep is entirely devoid of dreams. But does it not seem more reasonable that we forget our dreams, or rather fail to recollect them ? It is true, of course, that the action of the soul during the hours of slumber is much more feeble than during waking hours, but even this statement cannot be made without exception. Un-doubtedly the imagination is, at times, more lively in sleep than at any other time. A person, whose imagination is notably dull and lifeless, can, oftentimes, especially when just lapsing into un-consciousness, picture before his mind the most lovely, Edenic bowers, fairy landscapes, and scenic views that divest even Alpine glories of their rapturous charms. Occasionally the mind is very active also during periods of somnolence. This is proved by the fact that mathematicians, after having worked for days and weeks, perhaps, on a difficult problem, have finally solved it while wrapped in sleep. Again many persons of small originality and creative genius have composed poems of a merit that would have justly surprised them when awake, and have preached sermons and delivered lectures to enraptured audiences. Some persons of little or no musical ability have in their dreams outrivaled Mozart 14 THE GETTYSBURG MERCURY. and Beethooven in their musical productions, and their render-ing of them, and surpassed Jenny Lind and Patti in their vocal successes. The idea that the ancients had of dreams was vastly different from that which prevails at present. When superstition and witchcraft were fastened to everybody's creed, when ghosts stalked to and fro in every graveyard and haunted the scene of every murder, when enchanting sprites, bewitching elves, and diabolical imps jostled each other in the minds of nobleman and peasant, a dream was thought to be something of great import-ance and of good or evil omen. As each succeeding age has broken one or more of the super-stitious fetters with which it was bound and has approached nature and nature's God, and looked at nature not as a blind in-congruous force, but as an orderly and harmonious creation, evil has been traced to its source and found to consist not in the un-accountable and uncontrollable flights of a fanciful imagination, but in natural laws that have been violated or broken. This contrast may be explained by the difference between ancient and modern philosophy in accounting for the origin of evil. In Homer the thought is often emphasized that " Dreams come from Zeus," and a dream often meant as much as the flight of birds or the con-dition of the inspected vitals. The undertaking of an important expedition or of a desperate conflict often turned upon a dream of an officer during the preceding night, and many an unsuc-cessful exploit or disastrous defeat was traced to an ill-omened dream. Just after the expedition of " The Ten Thousand Im-mortals " had started on its perilous journey toward the capital of " The Great King," Xenophon, the leader of the expedition, had a dream in which, in the midst of a terrific thunder storm, he saw a ball of lightning fall upon his father's house, enveloping it in flames. The report following the bolt waked him. He considered the dream favorable because it seemed to be a token sent from Zeus, the author of dreams. On the other hand it seemed like an evil omen in that it might be interpreted that the " Immortals " were to be surrounded by the barbarian hordes as the house had been by the flames. No doubt the wretched failure of the expedition was largely accounted for by the commander's dream. THE GETTYSBURG MERCURY. 15 Possibly no other book is so replete with stories of dreams as the Bible. It is reasonable to suppose that before the dawning of the " New Dispensation " divine communications were often sent to mortals through the media of dreams. Joseph's dreams seemed to his jealous brothers, and also to his devoted father, to be a mere idle, if not presumptuous, fancy of superiority over them. His brothers hated him because of their own interpreta-tion of his dreams. They were unable to free their minds of the unpleasant prophesies which they thought the dreams contained, so they cast him in a pit at Dothan, and then, as if to make more sure against the dreams' fulfillment they bartered him off to an Egypt-bound caravan of Ishmaelites. This " Dreamer " in-terpreted his own dream, and his brorhers were, afterwards, only too glad to make obeisance to his fruitful sheaf. Passing by many significant dreams, let us notice the dream which came to Joseph, husband of Man', the mother of Jesus. He was warned in a dream not to remain in Judea, but "to take the young child and his mother and flee into Egypt." Upon the prompt obedience to this dream depended the life of the infant Jesus. Had Pilate heeded the warning of his wife's dream, he would not have delivered up Jesus to be crucified. In these in-stances dreams seemed to be angelic messengers from God with important dispatches. We recall the dream of the late, venerable Dr. A. J. Gordon, pastor of the Clarendon Street Baptist Church, Boston, which in-spired him to write that popular book, "How Christ Came to Church." In his preface the author states that he is not so sup-erstitious as to believe that every dream has a good or a bad meaning, but he believes, as in his own dream, we may learn val-uable lessons and receive wonderful inspiration even from dreams. Indeed, there are many cases on record where a dream has in-spired the mind to accomplish a skillful and even a masterful fete. Coleridge's " Kubla Khan" was suggested to him by a dream while he sat napping in his chair. Upon awaking, he seized his pen and wrote from memory that composition. The great musician, Tartani, composed his famous "Devil's Sonata" under the influence of a dream, in which his Satanic Majesty en-chanted Tartani by his wonderful exhibition of skill upon the violin, and challenged the dreamer to a match. As soon as Tar- i6 THE GETTYSBURG MERCURY. tani awoke he took up his violin and composed, in answer to the challenge, the above named composition. In the time of Shakespeare dreams were often misunderstood, and one of the most unpleasant aspects of death was the frightful dreams which were thought to accompany it. In Hamlet's So-liloquy on Death, when contemplating suicide, the " dread of something after death"—harrowing dreams, prevents him from becoming his own murderer. "To die,—to sleep ; To sleep ! perchance to dream /—ay, there's the rub ; For in that sleep of death what dreams may come, When we have shuffled off this mortal coil, Must give us pause." It is the thought of these fearful dreams that makes him decide to bear " Those ills we have Than fly to others that we know not of." We owe a debt of gratitude to those promoters of civilization which have unveiled to us those harmless forces which were for centuries enshrouded in an awful mysticism. We recognize that dreams are simply the production of an unbridled fancy, of an imagination uncurbed by will, the "reflections of our waking thoughts." We no longer believe that to dream of gold is good luck, and to dream of silver, bad luck. We reply to such a thought the words of the proverb, " It is as idle as a dream.'' We sometimes gain some inspiration and profit from dreams, but we do not invest them with power to bring us either ill or harm. We see in them a proof of our immortality, and often associate them with our condition after death, but in no terrifying way, and as far as disturbing dreams are concerned, we may meet our death " Like one who wraps the drapery of his couch About him, and lies down to pleasant dreams." .THE. GETTYSBURG MERCURY. Entered at the Postojice at Gettysburg as second-class matter. Voi,. IX. GETTYSBURG, PA., MARCH, 1900. No. 1 Editor-in- Chief, . A. VAN ORMER, '01. Assistant Editors, W. H. HETRICK, W. A. KOHLER. Business Manager, H. C. HOFFMAN. Alumni Editor, REV. F. D. GARLAND. Assistant Business Manager, WILLIAM C. NEY. Advisory Board, PROF. J. A. HIMES, LIT. D. PROF. G. D. STAHLEY, M.D. PROF. J. W. RICHARD, D. D. Published monthly by the students of Pennsylvania (Gettysburg-) College. Subscription price, One Dollar a year in advance; single copies Ten Cents. Notice to discontinue sending the MERCURY to any address" must be accompanied by all arrearages. Students, Professors, and Alumni are cordially invited to contribute. All subscriptions and business matter should be addressed to the Business Manager. Articles for publication should be addressed to the Editor. Address THE GETTYSBURG MERCURY, GETTYSBURG, PA. EDITORS DESK. WITH this issue the ninth volume of THE GETTYSBURG MERCURY begins. The retiring staff, continuing the work of their predecessors, have delivered into our hands a journal that occupies a high place among college publi-cations of the state. Their encouraging words and helpful sug-gestion, together with the kindly expressions of THE GETTYS-BURGIAN, and. the readiness with which contributors have re-sponded to our call for material, give us encouragement. We now fully realize the burden of work that it is ours to bear; neither are we insensible of the responsibilities that rest upon us; hence we solicit a continuation of the same co-opera-tion thus far extended to us, that we may present to the students, alumni, and friends of the institution a literary journal worthy of Pennsylvania College. i8 THE GETTYSBURG MERCURY. The recurrence of the twenty-second of February naturally causes one to look back through the not yet dim vists of Ameri-can history to the days of the Great Commander, whose life is a panorama of noble, self-sacrificing, patriotic deeds. We read with admiration of his boyhood and youth ; we see his growing worth as he delivers Gov. Dinwiddie's message to the French officer ; we gaze upon him with }oy as he tells the British general how to fight the Indians ; we laud his bravery as we see him in the front of many battles, and as he crosses the raging Delaware on that fateful Christmas night; we raise our hats in reverence while he fervently implores the interposition of the God of Bat-tles in behalf of the Continental armies ; but to know his true worth we must follow him further—we must see him cast aside the proffered crown and become a private citizen; we must note his magnanimous spirit at Yorktown, read the record of his suc-cessful administrations, stud}' his farewell to the American people and follow him once more into private life ere we can fully ap-preciate him whom '' Providence left childless that he might be called the Father of his Country." A WORD DESERVED. THE business manager and the assistant business manager of the late MERCURY staff have done so much for the journal that they should receive special mention in its columns. The chief difficulty in the way of the monthly nearly always has been lack of money. Occasionally, but not often, a manager has been found who, at the expiration of his term, could give a respectable report to the literary societies. Two years ago, on account of financial embarrassment, the monthly was changed from a news and literary journal to a journal entirely literary, and its name was changed to "THE GETTYSBURG MERCURY." In the first year, during which at least one issue was not published for want of money, THE MERCURY ran in debt, and serious thought was at times entertained by the staff of giving up the paper altogether. Such was the pecuniary condition of THE MERCURY when it fell into the hands of Mr. Hamacher and Mr. Moore. As regards what was done, it is sufficient to say that at present the paper is THE GETTYSBURG MERCURY. 19 on the best financial basis she .ever has known, and considering the chaotic state in which the late staff received it, we may say-without exaggeration that Mr. Hamacher has proved himself an exemplary business manager. —H., '00. MEETING OP THE PENNSYLVANIA COLLEGE ALUMNI ASSOCIATION OP HARRISBURG. THE annual business meeting and banquet of the Pennsyl-vania College Alumni Association of Harrisburg and vi-cinity was held at the "Harrisburg Club" on the evening of February 27th. At the business meeting the Committee on Or-ganization and By-laws submitted a Constitution which, with several minor alterations, was duly adopted. An election was }hen held for the selection of officers for the current year, the following being elected : President, M. H. Buehler, Harrisburg ; Vice-Presidents, Capt. F. M. Ott, Harrisburg; Rev. D. H. Gilbert, Harrisburg; Rev. F. D. Weigel, Mechanicsburg; Secretary and Treasurer, Chas. Hollinger, Harrisburg. At the termination of the business meeting the members ad-journed to the banquet hall of the Club, the walls of which were gracefully draped with flags and college colors, while numerous palms and other tropical plants were tastily scattered about the hall. In an alcove to one side was seated a full orchestra and mandolin club which rendered classical selections during the pro-gress of the banquet. Covers were laid for forty-two and an ex-tensive menu, served in the highest style of the culinary art, was thoroughly enjoyed. The Association had the honor of entertaining as its guests prominent Alumni of the various educational institutions; Yale being represented by Hon. Lyman Gilbert, Harrisburg; Prince-ton by Charles A. Bergner, Harrisburg; Dickinson by its Pres-ident, Dr. George E. Reed ; Irving by President Campbell; Penn-sylvania College by President H. W. McKnight, Prof. O. F. Klinger and Prof. Chas. Huber ; other guests being Mr. Charles A. Kunkel, Harrisburg, and Dr. Leslie Kauffman, of Kauffman, Pa. The office of Toastmaster was ably filled by Capt. F. M. Ott, '70, and toasts were responded to as follows : "Pennsylvania Col- 20 THE GETTYSBURG MERCURY. - lege," Prof. 0. F. Klinger; "Yale," Hon. Eyman D. Gilbert; "Colleges for Our Sisters," Dr. E. E- Campbell; "Princeton," Charles H. Bergner, Esq.; "Our Rival," Dr. George E. Reed; "Our Alumni," M. W. Jacobs, Esq. Addresses were also made by President McKnightand Rev. Dr. D. M. Gilbert. This initial banquet of the Association proved to be an unqualified success and was one of the most successful and complete functions of the kind ever held in Harrisburg. The members of the association present were : Rev. T. B. Birch, Prof. C. F. Kloss, Prof J. F. Kempfer, Rev. E. D. Weigel, all of Mechanicsburg; Rev. M. P. Hocker, Steelton ; Rev. Benj. R. Lantz, Millersburg ; Rev. G. M. K. Diffenderfer, Newport; Dr. J. F. Staley, Mr. F. W. Staley, Middletown; J. S. Alleman, Esq., Arthur D. Bacon, M. H. Buehler, Jno. F. Dapp, Meade D. Detweiler, Esq., Rev. Luther DeYoe, Dr. C. B. Fager, Dr. V. H. Fager, Prof. L,. O. Foose, Rev. D. M. Gilbert, Jno. W. Hay, M. D., C. H. Hollinger, John Hoffer, Jr., M. W. Jacobs, Esq., Croll Keller, Dr. Geo. B. Kunkel, Rev. Marion J. Kline, Dr. J. B. Mc- Alister, Capt. F. M. Ott, Dr. C. A. Rahter, Rev. M. H. Stine, Dr. H. B. Walter, E. H. Wert, Esq., H. M. Witman, all of Har-risburg, and Rev. J. Edw. Byers, Penbrook. ^ THE VEIL OE SEPARATION. " Ah sir, there are times in the history of men and nations when they stand so near the veil that separates mortals from im-mortals, time from eternity, and men from their God, that they can almost hear the breathings and feel the pulsations of the heart of the Infinite. Through such a time has this Nation gone, and when two hundred and fifty thousand brave spirits passed from the field of honor through that thin veil to the presence of God, and when at last its parting folds admitted the martyred President to the dead heroes of the Republic, the Nation stood so near the veil that the whispers of God were heard by the children of men." —JAMBS A. GARFIBW. THE GETTYSBURG MERCURY. 21 E THE DEAD ON EXPANSION. XPANSION is in future the policy of our country, and only cowards fear and oppose it."—Buchanan. " It is of very dangerous tendency and doubtful con-sequences to enlarge the boundaries of this country. There must be some limit to the extent of our territory, if we would make our institutions permanent. I have always wished that the country should exhibit to the nations of the earth this example of a great, rich, powerful republic which is not possessed of the spirit of aggrandizement. It is an example, I think, due from us to the world in favor of the character of republican government." —Webster. " We are not seeking annexation of territory, certainly we do not desire it unless it should come by the volition of a people who might ask the priceless boon of a place under the flag of the Union. I feel sure that for a long time to come the people of the United States will be wisely content with our present area, and not launch upon any scheme of annexation."—Blaine. The editor of the School Gazette, after quoting the above, ex-plains that the utterances of Buchanan and Webster were made when the South sought to increase the territory of the Union, and that Blaine's statement is only ten years old. Her Dewey lips Hobsoned his, while like a Shaft'er glance, Schley-ly thrown with a Sampson's strength, pierced through his heart, Weyl'er true love was Miles away, suffering Cervera heart-pangs than this false woman could believe. "O'tis beyond me," said he," why I should Merritt this ?'.'—From the Lesbion Herald. " When you see a stately temple, Fair and beautiful and bright, With its lofty towers and turrets Glistening- in the sun's clear light, Think how soon the noble structure Would to shapeless ruin fall, Were it not for sure foundations Firmly laid beneath it all." —DR. C. H. PAYNB. II 22 THE GETTYSBURG MERCURY. THE OLD CHIEF AND THE BLACKSMITH. THE final day had come and the east was already bright with day. In golden splendor the pure sun mounted the hori-zon of a calm, cloudless sky. Its yellow rays lit up the green patches of corn and pasture in the most delicate colors and tiuted the distant mountains, stretched in majestic line far into the north, in soft purple. All was calm and peaceful. Silence seemed to rule the universe, as if it had hushed it for a great oc-casion. What an occasion it was ! Among those mountains the poor Indian was busy long before sunrise preparing with sorrow-ful mood a journey of the deepest woe and gloom. Yes, this was the day. The red man must change his home. Those hills so rich in fruit and grain were not his. The barren mountains had no place for him. He lived on the white man's ground. He hunted the white man's game. One last, lingering look on a happy home, the abode of his ancestors, his rightful inheritance, where once he enjoyed his wild day unmolested and drove his game over unclaimed land. He must go and the white man gives no farewell, no sign of sorrow, no clasp of the hand, save one, a hard laborer, an honest blacksmith. The early morning found his roughly-made work-shop at the foot of the mountains in full operation. Now the noisy anvil broke the deep silence and now the groaning bellows breathed loud and heavily, sending the black smoke far into the clear sky. Within and without in scattered heaps lay almost everything that a smith could make use of, and much more that he couldn't use at all. The workman stood by the side of the forge, his one hand bounding up and down with the handle of the bellows, the other poking at intervals the roaring flame with an iron rod. He was a large, broad-shouldered man, with slightly bended back, a re-sult of his much stooping. A thick gray beard swept his broad breast, which was partly exposed by an open shirt. His face was large and stout, of hard masculine expression, full of force and intelligence. A well proportioned head, broad, high forehead and prominent chin, showed a man of no low, trivial thought, but one of judgment and decision ; a man, who, if he would have a chance to develope his powers, might have been a genius, but by force of circumstances remained uneducated, possessing, however, THE GETTYSBURG MERCURY. 23 a great amount of good common sense, which he made use of when the occasion demanded it. As he stood by his work his brow was tightly contracted and his eyes firmly fixed on the flame. He was thinking. What were his thoughts ? Let us believe that he was thinking of the Indian. He ofteu thought of him. He pitied him. He believed that the Indian deserved a home and that he could love a home with as much tenderness and fidelity as any one else ; that he had feelings and that he had a soul as immortal as his own. Such were the thoughts of this poor workman as he stood in his shop on the last day for the Indian in his Eastern home. Suddenly a man appeared before the door. The smith, somewhat taken by surprise in the midst of his thought, quickly turned and beheld before him a neighbor; a farmer who was generally known in the community as being of a sour, selfish disposition ; a man with whom the smith could never become wholly reconciled. He was one of those many persons whose only care and thought is to en-large his borders, heap up his wealth, drive his wife and children at the first peep of day from their warm beds into the fields, and at evening reckon a profit of five cents a good day's work. He had no thought for the Indian. He hated him and could scarcely wait until he would leave the country forever. The reason for this was a selfish one. He found out that the Indians had dis-covered a silver mine iu the mountains and were working it with immense success. "They couldn't take this along," he argued, ' 'so the first man to find it would be its owner.'' He knew that the blacksmith was in close friendship with the redskins, and more than likely would know more about its locality and value than any other person in the neighborhood. He therefore came at an early hour to the shop. The smith began the conversation. " Good morning, Henry. A beautiful day?" "Splendid," replied the farmer. "They can't complain of bad weather.'' " No, they can't," answered the smith, " and I don't believe the weather bothers them much. They have other things to com-plain about; a lost home, for instance." "And lost produce and grain," quickly returned Henry. " I'll warrant they will have to raise their own now." " Henry," answered the smith with earnest expression, look-ing his visitor fair in the face, " I don't believe they ever stole a 24 THE GETTYSBURG MERCURY. cent's worth from you. You have not treated the Indian right and he knows it, and before he would steal your crops in revenge behind your back, he would meet you face to face like a man." " Well, what I see with my own eyes I guess I can believe," replied the farmer in great haste. " But whether they stole it or not, how about the mine? They can't take it along." " No, they surely can't," said the smith, sorrowfully, " but I would to God they could. Some of our greedy neighbors, ex-cuse the word, Henry, you know it's the truth, some of our greedy neighbors can hardly wait until the Indian leaves to lay hold on that mine, the only means the poor creatures have of making a livelihood. They are friendless, homeless, without pity or sympathy, and worse than all, an unknown west before them. It's shameful. But, Henry, one thing I wish with all my heart, and that is that these mountains might bury the treasure deep in their bosoms before the merciless white man pollutes it with his unworthy hand." "Come, come, come," began the other. "You're on your old subject again. That isn't the point. Some one will get it and so why not try for a share ?" No sooner had the last word slipped from the lips of the farmer than both were startled by the clatter of hoofs over the little road-bridge by the side of the shop. Henry walked briskly to the door, saw the Indian, immediately returned, somewhat paler, however, and whispered to the smith, " It's the chief." The Indian entered, dressed in all the gaudy decorations of his rank. His black silk hair fell gracefully about his muscular shoulders. His face was broad and brown, painted in circular stripes of various colors. A pair of black eyes, tightly pinched, glanced sharply over his high, prominent cheek-bones. Although old, as the wrinkles in his forehead would indicate, he seemed as agile and quick of motion as a young warrior on his first hunt. Bending himself slightly forward he made a becoming salute with his right arm, and, with eyes tenderly fixed on the old smith, ad-dressed him. '' What I have to say will not be long. You know all. The red man must leave his native hills for the barren west. The day has come when he must bid adieu to his mountain home. He comes to give good-bye to a friend. The Indian leaves many enemies, but he comes to give the blacksmith a kind farewell. He envies not his little home, his small fields, his blacksmith THE GETTYSBURG MERCURY. 25 shop. May he live in peace. May prosperity gladden his ad-vancing years. Ah, no more shall he bend his back beneath the horse. No more shall he swing the sledge. The red man's friend shall be rich in fields, proud in wealth, honored among men. The treasures of mines shall make happy his children's homes. His grand-children shall live well, they shall be truly fortunate. The Indian's silver shall be theirs and it shall prosper in their hands." " Come," continued the chief, drawing a silken scarf from his waist, " come, friend, let me bind your eyes and I will lead you to a treasure such as man never beheld before. Come, it is yours." The old smith was astonished at the chief's offer. He stood mute and silent. Recovering himself he approached nearer to the Indian and with broken speech humbly addressed him. "I thank you heartily, chief, for your ofier, but I cannot accept it. I live happy. I work hard all day long and am satis-fied with my little home and family. What do I want with all that wealth ? Why do I deserve it ? I could not rest night or day by living off of the Indian's silver. No, chief, I refuse it. I thank you for the offer, but give or sell the mine to one who could work it with untroubled conscience." The chief was greatly troubled by the smith's refusal and was on the point of pressing his offer further, when Henry broke in, his face beaming from ear to ear as though he was sure it was his already. " I'll let you bind my eyes, venerable chief. I'll take it." The Indian, with angry countenance, drew back in amaze-ment and with scorn answered him. "Youtakeit! Ah, no, no, no, white man ! Rather let it rot with the ages than have it en-rich the hand of an enemy." Approaching the smith again he kindly entreated him to accept. "It's yours, take it. Come, let me Show you your wealth ?" " No, I can't accept it," inter-rupted the smith humbly. " It would bring worriment upon my gray hairs and strife among my children. No, I can't manage so large a treasure." The chief, now aware that it would be useless to urge him further, quickly stepped forward and said : " Then, if you will not take my silver, take my hand. The mine will remain where it is. Man cannot find it. It is the Indian's treasure and ever shall be." Then bowing low before the old man he withdrew to his horse, mounted and departed for the mountains. The farmer, j| 26 THE GETTYSBURG MERCURY. not feeling very well, quietly walked to the door and was gone without a word. It was some time before the blacksmith returned to his work and resumed his place at the forge. He thought the matter over and over and finally concluded that he had done the right thing. He worked hard that whole day till evening, when he locked the shop, walked silently home and told his wife and children the whole story. They all in the old quaint way agreed that father had done the best and so went to bed and slept. The next morning the smith arose bright and early, as usual, greatly refreshed from the anxiety of the previous day. After breakfast he started for his shop, which was not far distant, thinking not so much of the fortune which he had refused as Of the wandering Indians, who must have been by that time far on their journey. Arriving at the shop he unlocked the shabby door, entered it and taking a small iron shovel from the wall stepped to the forge and began to clear away the ashes to start a fire. After thrusting his shovel several times into the heap, he became greatly astonished at the smallness of the hole. It seemed to have grown much smaller during the night. Bending over the forge he began to scrape away the ashes with his rough hand. To his surprise he found that at the bottom of the open-ing stood a bright, round kettle filled with silver blocks about an inch square. With trembling hands he lifted the treasure from its hiding place and stood it on the anvil, noticing at the same time a small piece of paper sticking out over the rim of the vessel. Drawing this gently from the blocks he unfolded it and saw drawn in rough outline the figure of an Indian, under which was written the words, " To the Indian's friend." —W. H. H., '01. " "When you see a mig-hty forest, With its tall and stately trees, Lifting' up their giant branches; Wrestling with the wintry breeze; Do not fail to learn the lesson Which the moaning winds resound, Every oak was once an acorn, All unnoticed on the ground." —DR. C. H. PAYNE. THE GETTYSBURG MERCURY. 27 WHY WE BROKE CAMP. TEIYL you a story? Well, if you have patience enough I'll tell you of an experience I had last summer vacation, while on a camping trip. You see, every summer vacation when I come home I spring it on the " old gent," that, after having worked so hard for nine months, my poor brain needs rest. Well, he takes it all in, and gives me a vacation of several weeks. Then the old gang gets together, and we go on a few weeks' loaf. Fun ? Well, I should say so. I^ast Summer, following our usual custom, we visited "Straw-berry Island," a beautiful little Island in the middle of the broad Susquehanna. Here there is but one small village of a few hun-dred population. The rest of the square mile of the island is heavily wooded, and affords an excellent place for campers. Usually there are anywhere from three to six parties camping on the island. But at the time we were there none of the others had yet arrived. Soon we were settled down, and were enjoying ourselves very much in hunting and fishing. One evening after we had been there about a week, I went to the village for our mail. When I got back, and distributed the letters to their respective owners, I took my own letters and drew apart a little to read them. The first one I opened was from my father. (You know my father is postmaster in the town in which I live, and, as it is a pretty large town, usually has large quantities of stamps, besides a good deal of money, on hand.) Well, to continue where I left off, the first letter was from my father, and the very first line conveyed to me the startling news that the post-office had been robbed the previous week of a considerable sum of money and about $400 worth of stamps. There was no clue to the robbers, and at present the officers were at a stand-still in their investigations. It is needless to tell you that I was surprised at the news. My first thought was to leave for home next day, but further in the letter father said I needn't let this spoil my fun, and that I should stay as long as I wished. So I decided to stay. The next afternoon I was appointed to run over the island in search of some stray chickens for our evening meal. I started about four o'clock, and leisurely made my way across the island. About a quarter-mile beyond the village I came upon a thick 28 THE GETTYSBURG MERCURY. clump of trees and undergrowth, situated about three hundred yards from a farmhouse. Thinking this would be a good place for the chickens, I cautiously made my way into the thickest part of the copse. Suddenly I was startled by hearing a gruff voice directly in front of me. I stopped at once, and soon heard another voice, raised in an altercation with the first speaker. He was cursing him roundly for a cheat and a rascal, saying that after having done the dirty work (I couldn't quite catch what), he wasn't going to take a cent less than half of the haul. I be-came interested in what was going on, and crept closer to the speakers, and saw two as villainous and rough looking toughs as ever I beheld. Between them they had a large bag of money, and beside the larger of them lay a peculiar oblong tin box, which somehow or other seemed very familiar to me. All at once it struck me that that was the stamp box which I had seen so often in my father's safe at home. Then it flashed upon me that these were the robbers who had so neatly eluded the officers of the law. My first impulse was to get back to camp at once, tell the other fellows about the robbery and my discovery, and then come and capture these fellows. But, on second thought, I saw it would be wiser to watch them, and find out where they took the booty. Soon the rascals came to an agreement, and decided that they would hide the " swag " until a convenient time should offer for them to dispose of it. They then picked up the bag and stamp box and made their way toward the other side of the island. It was now nearly dark, and I thought I could safely follow them. So I waited till they had gone, and then cautiously picked my way after them. After a half-hour's walk they came to a small tent pitched in a wooded hollow near the shore. They entered here, and I crept up close to catch every word concerning the disposal of the money and stamps. After a good deal of discussion they decided to bury it in the ground under the tent, and in order to do this I knew they would have to move the tent; so I quietly slipped away and hurried off as quickly as possible to our camp, and told the boys about the whole matter. They were eager to go at once, and even more so when I told them that the postoffice authorities had offered a re-ward of $500 for the capture of the robbers. Now, this meant $100 apiece for us, and we could do a good many things on $100. So we decided to go that very night. THE GETTYSBURG MERCURY. 29 We had with us several revolvers and hunting-guns. Each fellow armed himself with one of these, and was soon ready to set out. We started about eleven o'clock, and reached the village a half-hour later. Here I stepped into a store, telephoned to the police at home that I had caught the thieves, and then proceeded. About twelve o'clock we were nearly at the robbers' camp, and I told my chums to take it easy so that we might take the men by surprise. Every fellow cocked his revolver and made ready for business. We crept silently up to the tent, and, peering in, saw two dark forms lying within, sound asleep. Then we entered, and order-ing two of the boys to cover each man, I proceeded to awake the larger and tougher of them. I succeeded pretty quickly, and soon had him securely bound, and then proceeded to do the same for his partner. We found all the booty buried in the earth under the tent, and then loosening our prisoners' legs, ordered them to march on ahead. We soon reached our camp, and binding the men again so that they could not get away, we took turns at guarding them during the night. We held them till the next evening, when my father came with two officers. We all set out for home, and soon had the satisfaction of seeing the malefactors in prison. In due time we received the reward. I saved mine, and father added a substan-tial sum to it. That's the reason I am flush this term. Come up town and have some oysters on me, the whole gang. — " APFI,EBEB." '■ Oh, wad some power the g-iftie gie us To see oursels as ithers see us ! It wad frae monil a blunder free us And foolish notion, What airs in dress and g'ait wad lea' us And e'en devotion." -BURNS. i\ 30 THE GETTYSBURG MERCURY. AT THE BREAKFAST TABLE. GRACE had been said. The preacher of the village, whose gray hairs had never been endangered by conjugal wrath, in short, who was a bachelor, had performed that solemn office, as was his wont, at the Lyn boarding-house. Around the table sat six. The preacher, by right of his sober mien and broadcloth, of course, occupied the first place of honor, that is, he sat at the end of the table next the door leading into the pantry, from which issued the appetizing sound of the sizzling, sputtering and splashing of the cooking, or the rattle and clatter of pots and pans, and occasionally, to vary the program, the bang of falling dishes invariably followed by a lecture on culinary economy and general management by the matron of the establish-ment, who at divers times and in divers manners, delivered these emphatic and lengthy dissertations to the cook, a buxom, grin-ning lass of perhaps sixteen summers, who bore several red marks on her face, testifying to the violence of gesture with which the lecturer was accustomed to drive home her rather striking argu-ments. Next to the preacher sat Mr. Eyn, who boasted the empty title of " Eord of the House "—a little, pinched, henpecked piece of crusty mortality, who spoke with a very emphatic "I intend" or " I will," but, as I observed, only when his wife was in the pan-try and the door closed. In her presence, or within range of her eye through the open pantry door, he seemed to sink about six inches in stature, and peep slyly out of the corners of his e3'es, like a cat expecting a sudden and unannounced visitation of boot-jacks and stove-pokers. Beside the hard-fated Mr. Lyn was situated, geographically speaking, a volcano of sentimental effusion, or, perhaps better, sat the village poet. He looked like a poet, at least to a stranger, having all the visible qualifications—long hair, a sentimental air, a canary-like whimper that sometimes sounded like the sigh of a zephyr, and a box of dyspepsia tablets sticking out of his vest pocket, which would most strongly confirm the theory suggested by the unbarbered hair. At the end of the table, opposite the snowy-templed " shep-herd in Israel," sat the school-mistress, another very important functionary in the village, enthroned in dignity and starch. She THE GETTYSBURG MERCURY. 31 always dressed in a rusty shade of brown satin, evidently to match her complexion, and had it so thoroughly starched that she could sit down only in one way, there being only one hinge in the dress. She was always " precise" and plain, never bedecked herself with flowers, perhaps because she couldn't starch them. Slight in figure, in her rusty armor she looked not altogether unlike a mud-wasp— a dignified mud-wasp. Her features denoted character, but as Pat said, who sat around the corner from her, they looked a little smoke-dried. Pat was a red-nosed Irishman, with a broad, open, jolly Irish face, always lit up with an expression of bantering humor, and partly covered with a thin, scattered crop of stubble. He was the man of all work about the establishment, and bossed about by the lady of the house, curtly snapped at by the next highest power, Mr. Lyn, divinely stared at by the volcano, furiously glared at by the mud-wasp, and reproached every now and then by the preacher for profanity, he bad a very wretched time of it, and often gave that as a reason for the redness of his nose. "Be-jabbers," he would say, " Oi must droon moi troubles;" but how he drowned his troubles by reddening his nose I never could imagine. Grace had been said, as I stated before, and Jane began to serve roast chicken, starting with the preacher. " Thank you, my girl," said his reverence in his blandest tone as she turned from him to the poet, who took a wing with a smile—a very poetic smile—and, holding it up on a fork that all could see it, in his softest canary notes began : " Oh for the wings of an angel, To fly to that heavenly shore, I would leave this land of sorrow, There in joy to dwell evermore." " Oh, how delectable !" exclaimed the ecstatic teacher. "What spontaneity and brilliancy of genius ! Surely, Mr. Bilious, you have been endowed with those peculiar qualities of intellect which combine with a deep and susceptible emotional nature to consti-tute those favored and favorite mortals, whose function in life and society is to add to the general happiness of humanity ; one of those who drink of Olympian fountains and feast on the ambrosial —the ambrosial—feast on the ambrosial—in short, Mr. Bilious, you are a poet." She always rattled out her comments in a man- 32 THE GETTYSBURG MERCURY. \ ner something like a hysterical alarm-clock, and stopped for the same reason, too—because she was run down. The flattered rhymer, in his confusion and gratitude, blushed a sort of 3^ellow green, and fumbled about in his inspired cranium for a suitable answer, when Pat relieved him. " Ay, Midam, a pooet's boorn a pooet; ye can't make 'im." Though "Madam" rarely condescended to notice any of Pat's remarks, she replied: "Mr. O'Brien, I fully appreciate the force and significance of that sententious and universal truth to which you have just given utterance. I find it true, in my ramblings through the variegated fields of imaginative literature, that a skill-ful master of the poetic art must—must possess certain natural endowments of mind and feeling. He may avail himselfof the most efficient intellectual discipline in the most advanced institutions of learning, established in either hemisphere, the Eastern or the Western, fortne impartation of knowledge and mental develop-ment, and yet, sir, may never gain admission into the temple of the Muses." " Yis, a pooit's loike an iditor. Ye moight fade a goat tin years on newspaipers, but shtill ye couldn't make an iditor av 'im." Very much to Pat's annoyance—for he felt unusually honored in being patronized by such an able representative of scholarship and high English—the poet, who felt that they were both allud-ing to him, chimed in : " If Nature on you doth bestow it, To reveal her charms, to be a poet, In school or out you're bound to show it, And all the world will some time know it." "Och, bedad," supplemented Pat, with a dubious smile of malicious humor, intending to punish Mr. Bilious for this obtru-sive sally, "Ye remoindmeso much of Samson in the Scriptures." The poet shook out his tresses of black, hanging in Miltonic waves over his shoulder, proud to have them compared to Sam-son's immortal looks of strength, but Pat. continued : " Ye both use th' same wippin, only ye make pooetry with it and he slew the inimies of Israel." Of course, we laughed; the preacher till he was as red as Pat's nose, I till my sides ached, and even the school-mistress smiled as loud as the constitutional gravity of her deportment would permit, the poet, all the while, turning alter- THE GETTYSBURG MERCURY. 33 nately red, white and blue, and looking as though he had swal-lowed a smoothing-iron. Mr. Lyn alone did not smile—the pan-try door was open. The cook was seized with a fit of tittering that went nigh end-ing with her dropping the coffeepot, with which she had now reached the school-mistress, filling the cups as she went round the table. " O Miss Jane, do exercise more vigilant care lest you occa-sion some disastrous calamity. Just cogitate how seriously I might have been scalded by that liquid, in that state of violent ebullition, as you undoubtedly apprehend. Such inexcusable carelessness cannot, must not be tolerated, young lady." Jane, somewhat abashed, colored and would have attempted an apology, but the preacher, ever ready to rescue one in embar-rassment, interposed : " Nothing hurt, Jane; accidents will hap-pen everybody. I don't wish them to you," he added, with an air of cheerful gallantry, " but I like to see you blush up ; your cheeks look like peaches." " Yis, yer Riverence," added Pat, "and Oi am so fand of paiches," looking at the preacher and then at the cook. The teacher had, by far, too positive notions of propriety not to rebuke the facetious Patrick. " Undoubtedly, Mr. O'Brien, you have not had the advantages which the cultured usually de-nominate the ' privileges of high society,' those elements of good-breeding enjoyed in homes of education and refinement, or un-doubtedly you would not be guilty of the audacity, so boldly and improperly to allude to the female employee of the establishment in which you occupy the humble position of a menial. Mr. O'Brien, I certainly am surprised." Pat looked at me and winked, evidently not much discon-certed by the bombardment. •'You exhibit," she continued, angry because Pat did not wilt, " directly under and within the range of my ocular vision, such indecency towards me, one so manifestly your superior"— another wink. "Well, did I ever!" she ejaculated, closing her mouth with a snap like a pocketbook, looking daggers all the while at the unabashed Mr. O'Brien. "Did ye iver," rejoined the impregnable Patrick. "It's moire than Oi can till ye what ye iver did; yer auld enough to 34 THE GETTYSBURG MERCURY. have done imiything, judgin', as the poet says, 'by the silver min-gled mang th' gauld.' " '' Sir,'' sharply retorted the now thoroughly enraged pre-ceptress, "I do not propose—" " Nay, Midim," interrupted Pat., " Oi didn't ask ye to pro-pose, and there's no danger of innybody havin' ye innyhow, un-less p'rhaps yed propose in the dairk av th' moon." During this passage between the scholarly tongue of the out-raged pedagogue and the native wit of the mischievous Irishman none of us dared to laugh out, though we suffered severely with suppressed mirth, which, in my case, played a little game of earth-quake in my abdominal regions, made me drink two glasses of water in quick succession and spill half a cup of coffee over the table. Determined to beat a retreat with at least the honors of war, she turned from the Irishman, as if perfectly disgusted with his conduct, and addressed Jane, who was about to give her a^second cup of coffee. " No, thank you. If I should indulge in the sec-ond cup of this beverage, although I consider it exquisitely pal-atable and invigorating, when administered, or rather taken, in moderate quantities, my digestive organ would be greatly exag-gerated— I mean aggravated, and probably develop in the course of time sub-acute gastritis or some other modification of irritant poisoning. Indeed, I have entertained the greatest apprehension of"—just then the door bell rang, and I was called out. —A. N. ONYMOUS. PATRONIZE OUR ADVERTISERS. C. H. SOLT MERCHANT TAILOR Masonic Bldg., GETTYSBURG Our collection of Woolens for the coming Fall and Winter season cannot be surpassed for variety, attractive designs and general completeness. 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Transcript of an oral history interview with Robert D. Forger conducted by Joseph Cates at Forger's home in Newtown, Connecticut, on 16 March 2016 as part of the Norwich Voices oral history project of the Sullivan Museum and History Center. Robert D. Forger was a member of the Norwich University Class of 1949. The bulk of his interview focuses on the history and development of his relationship with Norwich University, including as a student, alumnus, and trustee. ; 1 Robert Forger, NU '49, Oral History Interview March 16, 2016 At His Home in Newtown, Connecticut Interviewed by Joseph Cates, of the Norwich Oral History Project JOSEPH CATES: Mr. Forger, Bob, can you please state your full name and date and place of your birth? ROBERT FORGER: Robert D. Forger, May 24, 1928, in Norwalk, Connecticut. JC: Talk a little bit about growing up in Norwalk. RF: I grew up in Westport. Westport did not have a hospital. And for years we could get our birth certificates in Westport but then they stopped. If you were born in Norwalk, you can't do it. (Laughs) JC: (Laughs) RF: That was a wonderful place to grow up in. It was a town of about 5,000 people. I went to a high school that took in students from two other towns and had a graduating class of about 96, almost 100. And 11 were from one other town and 13 were from the other town, so the other 75 were from Westport. I got a wonderful preparation there. We had a very, very good faculty. If you can believe this, I learned all my English from the Latin teacher. I took four years of Latin. We had to diagram the sentences. Latin sentences. And I had an English teacher whom I had for three years who was hung up on the classics, so we learned very little English, but we sure know all of Shakespeare and everybody else. (Laughs) And I got a good preparation because when I went off to Norwich, the curriculum as a chemist, I had to take trigonometry. And I said, "But I've had trigonometry." Oh, no, you haven't had trigonometry like this. This is really …, so you have to take it. So, I took it and got a 98 and the instructor said to me when it was all over, he said, "You know, I think you've had this subject before." And I said, "I certainly have." (Laughs) JC: What made you decide to go to Norwich? RF: I went to the physical – I wanted to go to West Point and I have a military bend and nobody in the family knows from whence it came. And I wanted to go to West Point and as a junior in high school I flunked the physical because of astigmatism in one of the eyes in which they would not give a waiver. And it was very difficult to get into it at that time because the war was on and everybody wanted to get in and be protected for four years or maybe the three-year curriculum they were doing at the time. So, our local dentist said, "Why don't 2 you go up the Norwich?" I knew nothing about Norwich but his nephew, who practiced not very far from where we are now, had gone there, Class of '39, and had become a dentist and he said, "You ought to go there." So, I applied. We went up to take a look at the place and I got accepted. JC: Okay. This is a question for you. Tell me a little bit about your rook year, about being a rook. RF: I think it was pretty darn easy. JC: (Laughs) RF: I don't think it was bad. A lot of people complained about it but I had read some stories about what went on at West Point, I had a book West Point Today about what they had to go through. As long as you didn't try to think as an individual, and not do what they wanted you to do, you were fine. One of my experiences was, they came in, and I doubt they do this today, came into our room. My roommate, myself, they turned the heat up on high and said, "At 9:30 we're going to have everybody in here." And they had everybody in our room and you had to bring your blankets, you had to wear your mackinaw, wear your blanket – wrapped in a blanket and it was so darn hot in that room and then you had to jump up and down, singing "God Bless America." At 10:00 (inaudible) [0:05:08], everybody left. They left our room in shambles. And we had to get up at 4:30 in the morning to straighten it out for inspection. (Laughs) But that was – and that was not a bad experience, it wasn't bad at all. JC: You were also in a fraternity. Tell me about that. RF: Sigma Phi Epsilon, Sig Ep. In the building where the president now lives. That wasn't as plush as it is now. They've added to it since those days. And it was interesting because nobody was around fraternities in my freshman year and they rushed the new pledges in October of my sophomore year. And the house president got up, I understand, later. He said – now you have to remember, they were all civilians, because Norwich took in anyone who had been there before. To come back in civilian clothes and finish up his education. Didn't have to wear a uniform. Didn't have to participate in the military. Really a very good decision, I think. And, he said, told them, "You have to remember, we're a military school and our future is military. And you guys shouldn't be voting in people who are civilians now, just because they're your friends. You've got to stick with the military." Sig Ep took in five cadets and we were the most cadets, we were down there with cadets with 45 other civilians. (Laughs) And, we developed from there. But it was a really wise thing to say, because some of the fraternities took in only two and that was, I think, a mistake on their part. JC: Well, how did you feel about when they did away with the fraternities? 3 RF: Mixed emotions. It was sort of a second-class citizenship, particularly athletically because we had a troop league and when I left there were six troops. A headquarters troop, which was the band, and five line troops. And we had an athletic league with the troops and an athletic league with the fraternities. And it ended up that the guys who were left behind in the troops, they just felt like second class citizens. They didn't play with the big boys. And I think that was one divisive effect that the fraternities had. But it was a great place to go and to relax. When you went through the front door, why military was out the window. But when you went out the front door, your tie better be straight and your cap on right and in everything else, the military prevailed. JC: Now, you said there was an incident that happened that caused the fraternities to be done away with. RF: Yes, this was what – I left in June of '49 and early '50 when General Harmon came on board as the president. And I believe it was Winter Carnival that year and one of the fraternities, a guy in a drunken stupor went headlong down the stairs and did damage to his neck and his back and everything else and lost a semester of school because of the injuries. And that was the catalyst for Harmon getting rid of the fraternities. He – it took him a while, but he usually gets his way. (Laughs) JC: What is your – what do you remember most about your years at Norwich? RF: I think the camaraderie. I think it was a wonderful small school. I made so many friends. It was the type I liked and could live with and getting up at 6 or 6:15, that kind of thing, it – the rules and regulations never bothered me. I may have been an exception but I never walked a tour in my life. When it was O.D. (?) [0:10:05] my senior year, I can remember the temperature – 10 degrees in the middle of winter, starting a tour line with a hundred guys in it. (Laughs) JC: (Chuckles) RF: And they had a system, which I overlooked at the time, I knew what was happening. The first three guys in the line would peel off and go into Alumni Hall. Now when the line came around again, the next three or five or whatever number they had decided on, would peel off and the other ones would come back out, get at the end of the line. Because it was so darn cold. JC: (Laughs) Now, Homer Dodge was president when you were a student. RF: Yes. JC: Tell me about that. 4 RF: I don't think he was – in retrospect, I didn't have that much of an insight. I don't think he was a very effective president. He was – he wore a uniform, but that was about it. He didn't know how to wear it. He was an eminent physicist and – well we had Fuzzy Woodbury. We had a good physics department. He was the wrong guy for the job. And we finally got to him and he realized he wasn't doing anything. Fortunately, we had a guy, in fact two of them, that were commandants and assistant commandants that really kept the Norwich activity going. And some of the guys that returned, some of the veterans, I can remember the veterans getting after it. They got dressed up in their uniforms and they got all the sophomores together and they said, "We see that you're violating some of the traditions and these are what they are." And one of them was Jack O'Neil. "These are what they are and you've got to start living by them." JC: Tell me about when Eisenhower came to the commencement and gave the commencement address. RF: I don't remember anything about the commencement address, but it was allegedly his first or maybe only one of his first appearances in 1946. In my freshman year, we had three graduates. Who – how they did it – but finished up their last year and their last semester. And Eisenhower came, both senators were with him. JC: (Laughs) RF: As you might expect. And the one thing I do remember is the pushing match he got into with President Dodge. In the military, the lowest ranking guys get in the car first. And the highest ranking last, so he can be the first one out of the car. And Homer Dodge would not let – he would not precede Eisenhower. And Eisenhower solved the issue by putting the palm of his hand in the back of Dodge's back and propelling him into the car. And it worked pretty well. But that's the only thing I really remember about the commencement. JC: Tell me about some of the professors that really had an influence on your life. RF: Well, I think there were probably two. Both junior chemistry professors. They were probably only instructors at the time. And one was Bill Nichols, who taught most of the advanced organic and inorganic. He was only here the one year I was there, in my senior year. He taught most of the organic and inorganic advanced classes. Whereas, the other professors taught the physical chemistry, the more difficult courses. He was a great guy and the other was Jack O'Neil who was a senior when I was a junior and a senior only because he came back. He was the Class of '44 and returned after the war. He ran most of the labs down in the bottom of Dodge Hall. He was a true Norwich guy. And one of the things I think that proved it was when our son, Gary, went up to Norwich, he was the Class of '75. When he went up in '71, we were in the orientation line and Jack O'Neil comes up and said "hi" to me and shook hands with Gary and he said, "Things get pretty rough up there. If you need some relief any time, here's my telephone 5 number. I live right down the street. Give me a call and come on over and get away from it all." And that was really a very nice thing to do. JC: What does the idea of the citizen soldier mean to you? RF: This is a put-up question, because this is something I answered on the questionnaire that your predecessor sent out. JC: Yes. It's on the first page. RF: Read it. "Citizen soldier" by my definition is an individual with a strong interest in the military, who is willing to act in the secondary line of military preparedness, rather than full-time service. Now, that was true in my day. And up until the second Gulf War started. It really isn't true anymore because anyone who is in the national guard or the reserves is going to get called one way or another. JC: Now, you served in the reserves from 1949 to '72, correct? RF: '72, yes. JC: Can you talk a little bit about that? About being in the reserves. RF: It was a nice experience, a great experience. I got some fairly good jobs out of it. I was with a tank battalion in Stamford and the C.O. was a 1934 graduate from the University of Massachusetts. I went to my first meeting and a guy sidles up to me and he says, "You know, that isn't an army uniform. That's a Norwich uniform." I didn't have any uniforms. I graduated in June and this was a September meeting and who was this guy but Phil Marsilius. JC: Oh. (Laughs) RF: (Laughs) Who was the emeritus chairman of the board. He was the S2 of the battalion. And the next day when he brings up another guy and introduces him to me, he's the S3 and it's Tommy, they called him in those days, Andy I always knew him as, Andy Boggs, who was the Class of '44 and who was the S3. (Laughs) JC: (Laughs) RF: And I got this C.O. that I had, I got some good jobs out of it that proved to be good because I could do them. And, he went to summer camp with the Norwich guys. And he was ROTC, not military. ROTC such as Norwich. And he told me later, he gave me these jobs because those Norwich guys could do anything. And he observed it at camp, at his summer camp, they could do anything. And we had 6 two Norwich guys. We had a bunch of lieutenants who had just come in when I left the tank battalion. And he – so I got some pretty good jobs out of it. JC: Where did you go to summer camp? RF: Ft. Meade, Maryland. And we spent a week down at A.P. Hill in Virginia, living in tents in rain storms and everything, because they didn't have a range big enough. That was the closest range large enough to fire the tank guns. Now I guess they all go out to Washington some place, Ft. Lewis, I think. JC: Oh, yes. RF: And of course, we were at, in those days, I got a commission at Armored Cavalry Reserve. Now I think you get branch and material and you sort of get your branch when you graduate, but I'm not sure. JC: I know if they're in ROTC, they pick which branch for ROTC now. If they want to go navy ROTC – RF: Oh, yes. See, we didn't have any navy or any air force. And when our son was there a year and with us paying the money for him, he got offered an air force ROTC scholarship for the last three years. Which we spoke to him and said, "You've got to serve five or six years or whatever," and he turned it down. JC: Now, one thing I wanted to ask you was – you were at Norwich when they still had the horse cavalry, correct? RF: Correct. JC: Can you talk a little bit about that? RF: (Laughs) Well, I was a stellar horseman. They brought back the horses at the end of our sophomore year, the summer between sophomore and junior. As the graduate, you had to take equitation. So, I took equitation in my junior year and my claim to fame was I led the class in being thrown. JC: (Laughs) RF: (Laughs) My roommate at the time was about 5'4" and every day – every Thursday when we went down for equitation, he got assigned the biggest horse, Burma. And he couldn't get up on the darn horse, because he fixed the stirrups the way you had to and they watched over you and made sure you did this, and he couldn't get up on the horse. And they had to boost him up. It was an interesting experience and something I really didn't want to continue. And they took the horses away at the end of our junior year. So, it was over. 7 JC: They came and they went within about a year. RF: Yes. JC: Now, how did Norwich prepare you for life? RF: I think it brought out the – my leadership aspects. I think I had some during elementary and junior high school. I think perhaps they faded in high school but they sure brought them out in being willing to step in and do something and to take charge when you had to. And I'm really quite proud of – when the organization of Society of Plastics Engineers that I was executive director for the last 22 years of my civilian career, I had a president whom I was not close and some you get very close to and others you don't. At the annual meeting, after I retired, he asked me to make sure I was at the annual meeting, he had a poem that he did that went on and on and on, citing really my whole life. And at the end, he said he left us with many attributes. He represented us well in the plastics industry, he did this, he did that. But most of all, was his leadership that we value. And that was brought out later on by a couple of people that I was not particularly close to. (Laughs) They told my son, who ended up with the same organization, they told my son, "We really miss your father, because he always did what he said he would do and he did it on time and we knew exactly where we stood on every issue." JC: Another question that we ask everybody in these oral histories is what does the Norwich motto "I Will Try" mean to you? RF: I really don't know. I think it means you'll do the very best you can under any circumstances, whatever circumstances may confront you. And we use it here every day. I go out in the car and I leave Eleanor behind and she says to me, she says, "Drive safely," and I always reply with, "I will try." (Laughs) JC: So, what did you do after you left Norwich? RF: I only worked for two companies in my life. One was Dorr-Oliver, which was involved in the separation of liquids and solids, starting with ores but later got into sewage and water treatment and things such as that. And then for 33 years with the Society of Plastics Engineers. Which I got aimed into with the only two electives I ever had in my life at Norwich. I was ordered with 84 or 86 credits in chemistry and so much in math and physics and all this stuff and I took a course from Peter Dow Webster; a semester of advertising and a semester of public relations. And I enjoyed it. And I ended up doing this with Dorr-Oliver after I left the lab. And I applied for some way to do this kind of thing, with the Society of Plastics Engineers and got the job at SPE. And I did virtually every job – the meetings manager, and the local sections and divisions coordinator, the publisher of four magazines, associate executive director and then, finally, executive director. 8 JC: So, you didn't go to Korea right after – you ended up with deferment, correct? RF: Correct. (Laughs) JC: Now, how did that happen? RF: I was with Dorr-Oliver in the labs and I got called into active duty. And they said this kind of thing could happen and the personnel director put up a statement that if any of you are called to active duty, let us know immediately. And I got called to be a filler second lieutenant in a Tennessee tank battalion. And down south, your country. (Laughs) JC: (Laughs) RF: And so, they put in, or I had to put in for it but they backed it up through the Department of Mines or the Department of the Interior. And I got strictly a political deferment. And I was the first one to get the deferment and they never lost anybody in the Korean War. And interestingly enough, the deferment was signed by I.D. White, who was the chief of staff for the second army, a major general in Governors Island. And he put a handwritten note on it. "I certainly don't enjoy giving a deferment to a Norwich man." (Laughs) JC: (Laughs) I can understand that. Now, talk a little bit about what you did at Dorr-Oliver. RF: I was – as a result of the courses I took with advertising and public relations and getting back to my high school chemistry teacher, I wasn't – chemistry was not my bag and how he recognized it, I don't know. I said I would like to get into advertising or public relations and they discouraged me. They said, "Well, we just hired a second guy for the ad department. So, chances are you're not going to do it." And four years later when the deferment was no longer necessary, they had an opening and I went down there as the third person in the ad department. After a merger, I went with my boss who was the ad director, who became the ad director of public relations at the revised corporation, and got involved in being the liaison for the technical and engineering societies and the technical publications. And that's what I gravitated into and then applied to SPE for a somewhat similar type of job, and got that job. JC: And, so you continued doing that type of work for SPE and then became the executive director. RF: For a short time. And then with changes and everything, why I ended up doing meetings when the meetings manager left. I ended up doing division when they had nobody to do the technical divisions, only because I had a technical 9 background. And I ended up as an associate executive director and then when my boss got fired, I got the job. JC: Let me see – RF: Can I interject something here? JC: Yes. Absolutely. RF: I believe I was at Norwich in a very transitional time. In fact, as I look back on it, it was – you'd never know what was coming next. When I went there, we had one dormitory, Hawkins, filled with cadets. And we took in, in the summer of '49, about 50 cadets who started in July and then about 50 others who started in September. And, I made a count of this, as it might be of interest. The ones that came in July, only 16 graduated. And in my class, the September class, only 11 graduated. JC: Oh, really? RF: We were losing guys like crazy to the draft. And I was young enough so I didn't get drafted until the war was – I didn't get – I didn't have to sign up for the draft until after V.E. Day and then V.J. Day came and they were drafting people – they evidently didn't need me. The mistake the other guys made was going up to Montpelier to register for the draft. And in two weeks they might pick them off because they came from Long Island City or Aurora, New York or someplace they weren't locals. And seeing this, I went home to Westport to register for the draft. Where they knew me. (Laughs) JC: (Laughs) RF: For some reason, I never came up or they never had the quotas to fill or whatever. But, we had, at one dorm full of Norwich cadets. We had two dorms, I don't know what they call it now, it's Cabot, the one right next to it at the time. It might be Goodyear or something. With – in Alumni Hall, we had four companies of fast tracks, army reserves specialized training guys who they sent to college for a year or so and then when they needed infantry troops they pulled them right out. They were -- at the end of my first year, they were gone. And we had enough when the Class of '50 came in, to fill two dormitories, Cabot and Hawkins. And in Cabot – in Hawkins, pardon me, in Hawkins they had a veteran troop; some guys that wanted to take ROTC but came back – but they had to wear a uniform if they took ROTC. And we had the veterans living in Alumni and fill/Phil/Bill (?) [0:31:02] Jackman Hall. And in my third year, why the cadets took over Alumni Hall. And, we had the veterans just in Jackman. And my fourth year, we had a few of the overflow senior bucks living in Jackman with the veterans because we didn't have enough room with the three existing dormitories. But it was – I went 10 through my yearbook and made a count. I had a hundred thirty-six in the class. And we had 27 that started that went through for four years and graduated – JC: And graduated. RF: -- as you would normally expect. And it was very, very transitional and very unusual. You'd never know what was coming next. In my sophomore year, we were loaded with veterans. They could wear their uniforms if they wanted to, if they didn't have civilian clothes. We had five lieutenant colonels walking around the campus. (Laughs) JC: (Laughs) RF: Which was unusual. JC: You were also involved a lot in the Alumni Association. RF: Yes. JC: Can we talk about that a little bit? RF: Yes. I – somebody put my name in to run for the alumni board. This was like 1983. No, '81. And at that time, they had an election. They nominated three reasonably recent graduates and two were elected and two of the old timers, in which classification I fit in. And two of the three in both classes were elected. But, the problem was, the guy who was the oldest class, always lost, because nobody knew him. And, so, I was on the alumni board for three years and the system was, it may still be, that at the end of three years and four years, those eight guys were eligible and we have girls on there now, were eligible to be elected president of the alumni board. And we knew who was going to be elected. A fourth-year guy who had seemed to be in line forever. And, a third-year guy came up to me and asked me if he was going to run for alumni president and would I support him? And I made an immediate decision. He'd been on the board and never done a darn thing in my estimation and I had done a number of things. When I said, no, I couldn't support him because I was going to run. And, fortunately, we had every preponderance of Boston people and the rest from around the country, although not many outside New England. And I ended up splitting the Boston vote and I had three people in the Boston group whom I knew, who were my contemporaries, and I'm sure they voted for me. And it ended up we had 19 that voted and I got 10 so I got the majority in the first ballot. That was it. I also got hell from my wife when I told her. She said, "You never mentioned it." I said, "No, not until last night was I even thinking about running for office." (Laughs) And she didn't have the right clothes. (Laughs) JC: (Laughs) 11 RF: And then from there, usually the outgoing alumni president is elected the alumni trustee for that year. And in the other year, when there's an outgoing president, it's somebody else who the alumni board recognizes is worth being an alumni trustee. JC: So, you were on the board of trustees? RF: For a five-year term. JC: Five-year term. RF: Yes. JC: And what was that like being on the board of trustees? RF: Oh, it was very interesting. There had to be the five alumni trustees but of the 30 of them, even the board, there were 22 of them that were alumni to begin with. And they supported the president very fairly, particularly when you had a take charge guy like Russ Todd, and I would guess, Harmon and Hart, President Hart. He was there between Harmon and Russ Todd. But it was interesting and I think this is where we were interrupted, that I tangled with Russ three times when I was on the board of trustees. I look upon it as I won one, I lost one and we tied one. (Laughs) JC: (Laughs) RF: The first was when he had the bright idea that we should form a Norwich University savings and loan association. And it could be a bank and put out loans to parents who wanted to bankroll their kids to go to Norwich. And I think I tied that one. Fred Haynes and myself of the Haynes Stadium were the only two that voted against it. But, within a year, they had the savings and loan association in crisis and they ended up selling of -- giving the very infantile savings and loan association they had to the bank which is now ensconced down there by – was down there by the alumni center. I think that one I won decisively. When I was chairman of the alumni board we did a survey of eight colleges that we had considered our equals, our size, Middlebury, Babson, I can't think of any of the others, St. Lawrence. We had two people on the board go to each school and ask certain questions as to how what they did – (break in audio) RF: We did this survey and compared how we stacked up with other schools in a number of different things that the Alumni Association did. And I was only on the board for one year. I was only a trustee for one year. And Russ came up with the idea that we would get a – we would subscribe to some kind of alumni magazine where we had a four page insert, all the rest would be "pat" material. 12 And a number of previously prepared and published that a number of schools did. And I called to his attention that we had done this survey and he had seen it and we stacked up very well with our alumni communications, in other areas we did not. But the communications – and they like the Alumni Record the way it was. And I said, "I think we're going to do this." His only comment was, "I hear you," and he dropped it. We never had anymore – Of course, the third thing I tangled with him on was when President Schneider came. And what they did was, they kept Russ on the board of trustees. And the Alumni Affairs Committee of the board the trustees felt this was wrong. The alumni association thought this was wrong. And that he should not be on the board when the new president arrived. I guess I didn't do a very good job with my point earlier with remaining Norwich graduates around, Russ insisted on leaving the room and I said, "I don't want you to because I'm not going to say anything I wouldn't say to your face." We ended up starting to discuss it and somebody made a motion that we elect him to the board of trustees and have somebody resign so it would be a vacancy. I said, "I resign everything." And I said, "This is the wrong way to do it." And I moved to table the motion until the next meeting. And the chairman at the time didn't even hear my motion. And I said, "This is a parliamentary motion and it supersedes all others." Which is does. And he just didn't even listen to me and he called for the vote and he was elected to the board of trustees. (Laughs) And he was on it until he was 70. And it was interesting because shortly thereafter we played our last game with Middlebury, football game, which was a very disappointing thing that we should give up or have to give up that rivalry which was over one hundred years and only because the conference that Middlebury was in, the Little Ivy League, said that you can only play within your own conference. And, my gosh, we get a call from Carol Todd – were we coming up for the game. And we said, "Yes." And she said, "Will you stay with us." (Laughs) JC: (Laughs) RF: And this was a month after my tangling with him. (Laughs) JC: (Laughs) RF: And all my son could say was, "Who is going to taste your food." (Laughs) JC: (Laughs) RF: But we've come along very, very well with the Todds. And he was, he was a good president, a very good president. JC: Now, you were also a proponent of merging with Vermont College, correct? RF: Yes. 13 JC: Can you talk about that a little bit? RF: (Laughs) It was very difficult to enact. I ended up, and I kept my secretary at SPE busy for a week, writing letters. And I wrote to the class agent of all the five-year classes and we substituted the name of VC class agent in the Norwich letters and the Norwich class agent in the VC letters trying to get them to coalesce. And this was, I think my last year on the alumni board. The only person I was successful in getting to march with our class was my lady. (Laughs) JC: (Laughs) RF: And she marched with the Class of '50. And some guy says, "Where did you come from? I never knew any girls in my class." JC: (Laughs) RF: And we got to our reunion and he wasn't having a reunion and he got there and at the start, he got up before we started the program, and he said, "Bob, I would" -- in front of everybody, -- he said, "Bob, I wouldn't have said what I did if I realized she was your wife." And he says, "I apologize." And Eleanor jumped up and she said, "You don't apologize to him, you apologize to me!" (Laughs) JC: (Laughs) RF: His wife got up and laughed at him and said, "That's wonderful!" (Laughs) JC: (Laughs) Let me think, what else do I want to ask you about. Life milestones. What are your major milestones in life? Can you talk about those? RF: Well, (Laughs) I was among the first to advocate a VC/Norwich union. And did so by marrying a gal who was the Class of 1950 from Vermont College. If I got the wrong year there, she'd kill me for that. (Laughs) JC: I'll fix it on mine. RF: And we had – a number of other people did. And I think it was just very natural that you had a boy's school and essentially a girl's school 10 miles away. And it worked out very well. And the girl's school were willing to relax their rules whenever we had a dance or a big weekend or something such as that. But, let me tell you, it was difficult enough having to ring a quarter of ten every Saturday night. (Laughs) JC: (Laughs) RF: Of course, I dated her only during her freshman year. During her second year, I was gone. (Laughs) 14 I think another milestone was having our son, Gary go to Norwich. Although he was not necessarily in accord with us. (Laughs) JC: (Laughs) RF: He was, unfortunately, he was a very good student, but he tested poorly in the SATs. And he applied for college when they were integrating some of the men's colleges, such as Bowden or Middlebury where he wanted to go. And they were also – with females and they were also integrating them with as far as the Afro-Americans go and diverse Americans. So, he said, when a gal got accepted to Middlebury, he ranked something like eighth in his class out of 250. And a gal who was way down in the ratings got accepted at Middlebury and all he could say was, "She took my place." And it was probably true. And Norwich was a safety school. And he went there and went through. Unfortunately, he doesn't have the love for the place that I do. And I think part of that is because of his wife. And she just doesn't have anything to do with the military and that kind of thing. And the reunion, when I was at his reunion. It falls the same five years as Eleanor's and it was – he was up there for a reunion and it was when I was the alumni president and placed the wreathes on the graves and gave some of the awards and everything. And it was Eleanor's reunion year. And he was there and he drifts in after the alumni parade was over and after everything is over, with his buddy. And said, "We just didn't get up early enough." Which to me was crazy. And I don't think he's ever been back. I think that's the only reunion he was ever back for. And Dave Whaley, he's having a hell of a job getting any money out of him! (Laughs) JC: (Laughs) I'm sure. And you have another son, Jeffrey, correct? RF: Another son, Jeffrey and he said, "You don't think I'm going to go to Norwich and be a rook, when my brother is the regimental supply officer." (Laughs) JC: (Laughs) RF: He said, "It's just not going to happen." He loved Norwich. He went four years to the summer camp so he says that's his alumni. And he loved the athletic department. He learned to play soccer there and he was a star of the Wilton High School soccer team, as the goalie. He – Joe Sable and Wally Baines were just his ideals. They were the ones that ran the summer camp. And another thing that I could mention, the Norwich camaraderie. This flyer came for summer camp and I said, "Well, maybe the boys would like to go." And at the dinner table, I brought it up. I said, "There's a camp at Norwich. You may like to go. I'll drop it on your bed." And they said, "No way." And a week later, they came to me and said, "You know, we think we'd like to do it." So, they did it. And the first week they were up there, it shows how soft-hearted they are, the first week they were up there, they called home on Sunday and reversed the charges, of course. Called home on Sunday and they 15 were both in tears. First time they'd ever been away from home, and (inaudible) [0:11:14], and who walks by but (inaudible) Wally Baines. He says, "What's your problem?" And they said, "Well, we're talking to him at home." He took the phone, he says, "They're finished talking with you. We're going to put them to work." (Laughs) JC: (Laughs) RF: My son, Gary went back another year and Jeffrey went back three years they enjoyed it so much. And Gary called at the start of his sophomore year, and he said, "I can't believe what they're doing to these rooks." He was almost in tears. He said, "They shouldn't be doing this." I said, "Well, Gary, you went through this and it makes them better people." He said, "Yes, but I don't like to see them do it." He was just soft-hearted. (Laughs) JC: (Laughs) Now, he graduated in '75. RF: '75, yes. JC: And Bob Hope was the commencement speaker. RF: Yes. JC: Do you want to talk about that a little bit? RF: Well, that was – Gary told us, for almost a year in advance, Hope was going to be their commencement speaker. And I said, "That's crazy. Bob Hope is not going to Norwich-- (Laughs) JC: (Laughs) RF: -- to be the commencement speaker." And, sure enough, he was. And came strutting in, typical Bob Hope. (Laughs) Making remarks to the audience and everything and it was just a wonderful occasion. The great disappointment was you could get up front and take a picture of your graduate getting their diploma from Hope. Which I did. And the development company that took – we had them developed – lost the negative. So, he doesn't have that. JC: Oh, goodness! Tell me about some of the places that you've traveled. You said you traveled to England, France, Switzerland, Germany, Portugal, Ireland, Canada and Mexico. RF: Some of these were vacation. Some were business. And all of them, Eleanor went along. I think the greatest trip we ever had, I was involved in an organization, The Council of Engineering and Scientific Society Executives – who were guys who were executive directors like myself. About 130 in the U.S. 16 and Canada. I ended up as president of the organization in about 1987, I guess it was. And, they had their annual meeting in San Francisco. And it was the year I came in a vice president. And we left home and went out to San Francisco for the annual meeting on Monday. We went out and it was over on Thursday night. And on Friday, we flew home. On Saturday – it takes all day to get back from the West coast. On Saturday, Eleanor did the laundry, I did the lawn. And on Sunday, we left for my counterpart in Great Britain, the British Isles, his retirement party. We went over on the Concorde. Went to his retirement party and came back on the QE2. So, that was the most eventful two weeks we ever had. JC: I bet it was something flying on the Concorde. RF: Yes. Well, we left at noon from Kennedy and we got over there in time to have dinner. Which, otherwise, it's an overnight flight. JC: Oh, yes. I've done that one a couple of times. RF: And, the other countries -- we were bitten on cruises, both with our close friends and our closest friends over the years, have always been (inaudible) [0:15:24] alumni, the guys that I was associated with and their wives. One time, there were 18 of us, there are only four of us left now. And well two others that moved a long distance away. And we went on a cruise with them. And then we went on a cruise with Bro Park who used to be the alumni – used to be the PR director at Norwich. Organized after he left Norwich. And there was the Mediterranean and we went to Alaska. And for our 50th anniversary, we took a cruise from the Hawaii Islands through the Hawaiian Islands and up to Victoria, British Columbia. And that's the way we got to a lot of these places. Mexico, we went to because we had two sections down there that we visited. And never were we so glad to get back to this country and be able to have a salad and some good water in New Orleans. (Laughs) JC: (Laughs) Well, there's always good food in New Orleans. RF: Oh, yes. JC: What is your favorite memory of Norwich? RF: I don't think I could pick it out. JC: (Laughs) RF: I have – no really, I have so many good memories that I couldn't have one above the other. JC: Well, is there one of those memories that we haven't talked about? 17 RF: I don't know. No, I don't think so. I think maybe this time we didn't – well, it's not a favorite memory, it's a humorous memory. I don't think we talked about it. Some of the veterans, in either – I think it was the beginning of my junior year, pulled out by the roots, the parking meter in Montpelier. And they came and installed it in President Dodge's private parking spot. Dug it into the ground and everything. And we got up in the morning for reveille and here's the parking meter. (Laughs) JC: (Laughs) RF: Which the Montpelier Police came over and traded it at a later date. JC: Well, let me ask you this. What was it like being a teenager during World War II? RF: Well, (Laughs) I was too young to get my driver's license until my senior year. But I think the biggest thing was the lack of transportation. And I was on the football team in my senior year, and we had to take a common carrier, a bus that -- had to get dressed, walk up to the bus route, then get on the bus, common carrier, to go to Fairfield. And get off the bus and walk to their field because you couldn't get enough parents that had enough gas coupons and or you couldn't hire a bus because they couldn't get the gas for a football game. So, -- (Laughs) JC: Was there anything else that you'd like to add, that we haven't talked about? RF: I'll think of all of them after you leave. JC: (Laughs) RF: That will happen you know. JC: That will happen. Let me see if there's anything I haven't – we haven't discussed. RF: I enjoyed my days in the Army Reserve. The tank battalion I was in, we had a great bunch of officers. But the enlisted men we had were out of the bowels of Bridgeport. And these guys, you never knew what kind of a scrape they were going to get into or anything, but they were the best damn enlisted men. I was a supply officer for the battalion. We got ready to turn in our equipment and (Laughs) we were short something like 40 gas cans. Where would 40 gas cans go? The resupply sergeant said, "Don't worry. Me and the boys will have them by morning." And I go over at 6:30 in the morning and here's the 40 gas cans. Lined up. And you know where they got them. (Laughs) JC: (Laughs) 18 RF: I've seen them – I've seen them stop a jeep, two of them, stop a jeep and ask directions. And in the confusion and everything, the first one is talking to the driver and the other one unhitches that gas tank off the back and that's the way they got them. (Laughs) JC: (Laughs) RF: They could do anything, really. And the battalion commander thought I could get anything done. (Laughs) And it was only because of these guys – JC: Yes. RF: -- that did it. JC: Well, can you think of anything else? RF: No. I'm very pleased of graduating from the general's staff school. After I'd been in the reserves maybe two or three years. I said, "I'm going to do 20 years." I said, "I'm going to go to the command and general staff school, and, I'm going to make lieutenant colonel." And I made all three of those. JC: So, you retired a lieutenant colonel. RF: And, as you might say, I'm on the dole now, because I did 20 years and it wasn't until about 19 – no 2002 that Senator Warner from Virginia said, "You have to treat retired reservists the same as the regular army reservists." And up until that time, I was on my own for health care and everything else. That action by the congress -- I got Tricare and prescriptions paid for and every other darn thing. So, what was so – and I think, now deceased Senator Warner, who was Elizabeth Taylor's last husband I think. (Laughs) JC: (Laughs) RF: I think that's about it. JC: Okay. Well, I thank you very much for this interview. It will be a great addition to our collection. And I will --
The paper analyzes a total of 43 Scythian burials of the Northern Black Sea region dating back to late 5th - 3rd quarter of the 4th centuries BC with an accompanying burial of a horse or horses in the entrance pits of the catacombs and undercuts, or their replacements in the form of a horse bridle in the same areas, with due account of the anthropological defi nitions and dating of the complexes. It has been established that the accompanying burials of horses in the entrance pits of the Scythian catacombs at barrows and burial grounds are a reliable indicator of male burials, and in the case of burials in a catacomb with two entrance pits, additional male burials. In contrast to the accompanying horse burials in separate pits, which became widespread in Scythia during the 5th century BC, (and widely spread since the mid-5th century BC), the rite of burying horses in the entrance pits only appeared at the end of the 5th century. BC and was relatively widespread in the 2-3rd quarters of the 4th century BC. For this time period, such burials have mainly been discovered in the Lower Dnieper region and are only partially spread in the Dnieper-Danube interfl uve. For the 3rd-2nd centuries BC such burials have mainly been discovered in the Lower Dniester region and in signifi cantly smaller numbers in the Crimea, whereas there are no such burials in the Lower Dnieper region. Later, this tradition only preserved in the Late Scythian culture of the Crimea in the period from the 2nd – 1st centuries BC until the 3rd-4th centuries AD. They become especially widespread and diverse in the 1st-4th centuries AD. ; В статье анализируется выборка из 43 скифских погребений Северного Причерноморья конца V– третьей четверти IV вв. до н. э. с сопровождающим захоронением коня или коней во входных ямах катакомб и подбоев или заменявшее их размещение конской уздечки в тех же местах с учетом антропологических определений и датировок комплексов. Установлено, что сопровождающие захоронения коней во входных ямах скифских катакомб в курганах и грунтовых могильниках являются надежным индикатором мужских погребений, а в случае с погребениями в катакомбе с двумя входными ямами – мужских подзахоронений. В отличие от сопровождающих погребений коней в отдельных ямах, получивших распространение в Скифии на протяжении V в. до н.э., (широко – с середины V в. до н.э.), обряд погребения коней во входных ямах, появляется только в конце V в. до н.э. и относительно широкое распространение получает во 2-3-й четверти IV вв. до н.э. 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Запорожье: Запорожский областной краеведческий музей, 1996. 163 с. Погребова Н.Н. Погребения в мавзолее Неаполя скифского // МИА. № 96. М–Л: Наука, 1961. С. 103–213. Полидович Ю.Б. Конь и конская узда в системе погребальной обрядности народов юга Восточной Европы предскифского и скифского времени // Контекст. Подтекст. Сборник статей в честь М.Н. Погребовой / Отв. ред. Колганова Г.Ю. М: Институт востоковедения РАН, 2013. C. 157−227. Полин С.В. Скифский Золотобалковский курганный могильник V–IV вв. до н.э. на Херсонщине. К.: ФОП «Видавець Олег Філюк», 2014. 774 с. Полин С.В., Алексеев А.Ю. Скифский царский Александропольский курган IV в. до н.э. в Нижнем Поднепровье. К., Берлин: «Видавець Олег Філюк», 2018. 928 с. Полин С.В., Дараган М.Н. Отчет Орджоникидзевской экспедиции ИА НАНУ об исследованиях курганов у г. Покров (бывш. г. Орджоникидзе) на территории Пригородного (бывш. Менжинского) с/с Никопольского р-на в зоне перспективного развития Северного карьера Покровского (бывш. 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The impact of infectious diseases on populations all over the world has long been recognized as an imminent global crisis.[1]The 21st century has seen an increase in outbreaks of emerging infectious diseases ("EIDs"), which threaten the health and safety of citizens all over the globe.[2]EIDs are diseases that have "recently appeared in a population or have already existed but are rapidly increasing in incidence or geographic range,"[3]which explains the widespread fear such disease outbreaks can incite. However, despite how many times EID outbreaks have made global news headlines in contemporary history, the international community has struggled to adequately respond, leaving vulnerable populations at risk. Many factors contribute to the disproportionate impact of EIDs on vulnerable populations, including those stemming from disparities regarding poverty and gender. Socioeconomic status influences health, to the point where "poverty breeds disease and ill health leads to poverty."[4]Data on gender differences in infectious disease outbreaks also show that disease does not affect everyone equally.[5]Although both men and women suffer from different diseases due to biological inequalities and social differences,[6]women are particularly vulnerable due to the lack of attention and integration of women in global health policies and management strategies of EID outbreaks. One case study that demonstrates the disparate impact on vulnerable populations during EID outbreaks is the current Ebola Virus Disease ("EVD") outbreak in the eastern region of the Democratic Republic of the Congo ("DRC"). This outbreak began in August 2018 and has grown to become the second largest EVD outbreak on record.[7]As observed in the 2014–2016 West African EVD outbreak and other large-scale EID outbreaks such as Zika or SARS,[8]the 2018 Eastern DRC EVD outbreak has had a significant impact on women. While research has been conducted on "diseases of poverty" and the vulnerability of women in EID outbreaks, the preference to deal with the immediate outbreak instead of addressing more systemic societal concerns forgoes the focus on the individual and their human rights. As a result, little has been done to bring in a human rights perspective to the management and response mechanisms of such outbreaks. A human rights perspective not only brings to the forefront these core issues of inequality, but also introduces supplemental and useful tools for considering how to achieve the most effective response to these emergencies. The first section of this paper provides an important background to the relationship between poverty, women, and EIDs by considering both legal and public health perspectives. The second section analyzes the role of women in global health, particularly in responses to EIDs, by examining how women have been impacted in past EID outbreaks and the current 2018 Eastern DRC EVD outbreak as a case study. Finally, this paper concludes with a discussion of how global health policymakers and healthcare professionals can address this gap by applying a gendered lens to EID outbreak management. Background The human right to health as a foundation for addressing inequality in poverty and gender As human rights have developed throughout history, the issue of health has consistently been regarded as a core, fundamental human right.[9]Beginning with the United Nations ("UN") Charter (1945), this emphasized the need for international cooperation in Chapter IX, particularly for finding solutions to health problems.[10]In 1946, the World Health Organization ("WHO") Constitution declared that the objective of the WHO is the "attainment by all peoples of the highest possible level of health."[11]In 1948, the Universal Declaration of Human Rights ("UDHR") referenced this same objective for health in Article 25(1): "everyone has the right to a standard of living adequate for the health of himself and his family, including food, clothing, housing and medical care, and necessary social services . . . ."[12]In 1966, the International Covenant on Economic, Social and Cultural Rights ("ICESCR") stated in Article 12: "The States Parties . . . recognize the right of everyone to the enjoyment of the highest attainable standard of physical and mental health"[13]and to achieve this, highlighted the "prevention, treatment and control of epidemic, endemic, occupational and other diseases"[14]as a vital prerequisite for success. The drafting history of this provision demonstrates that the object and purpose of this provision was to obligate States to address the prevention of disease and malnutrition, two major factors which pose obstacles for achieving health for all.[15]Additionally, the Committee on Economic, Social and Cultural Rights ("CESCR") General Comment 14 further explained ICESCR Article 12(2)(c), stating that "The right to treatment includes the creation of a system of urgent medical care in cases of accidents, epidemics and similar health hazards, and the provision of disaster relief and humanitarian assistance in emergency situations"[16]and "[t]he control of diseases refers to States' individual and joint efforts to . . . make available relevant technologies, using and improving epidemiological surveillance and data collection on a disaggregated basis, the implementation or enhancement of immunization programmes and other strategies of infectious disease control."[17]With these core international instruments, basic standards of health, treatment, and particularly disease management all set the stage for a baseline of States' obligations to respect, protect, and fulfill the right to health. Currently, the Sustainable Development Goals ("SDG") also highlight the right to health. In SDG 3.3, States' target to end "the epidemics of AIDS, tuberculosis, malaria and neglected tropical diseases . . . ."[18]is particularly relevant because neglected tropical diseases ("NTDs") are a subset of EIDs and mainly affect the poorest populations in the world.[19]SDG 3.c to "substantially increase health financing and the recruitment, development, training and retention of the health workforce in developing countries, especially in least developed countries . ." and 3.d to "strengthen the capacity of all countries, in particular developing countries, for early warning, risk reduction and management of national and global health risks"[20]are both also important goals for addressing the disproportionate disease burden on States that currently lack the capacity to respond to health crises such as EIDs. These goals, voluntarily assumed by States, continue to build upon the human rights foundation of the right to health and further solidify the importance of addressing health through a human rights framework. Just as the right to health has been established through international treaties, women's rights have also been protected through Article 12 of the Convention on the Elimination of All Forms of Discrimination Against Women ("CEDAW"), which "obligates States Parties to eliminate discrimination against women in the field of health care and to ensure women access to appropriate services in connection with pregnancy."[21]Like the CESCR, the CEDAW Committee further explained the importance of protections for women's health through its General Recommendation regarding CEDAW Article 12, stating that the "duty of States parties to ensure . . . access to health care services, information and education implies an obligation to respect, protect and fulfill women's rights to health care."[22]Additionally, another CESCR General Comment addresses women's health in particular by articulating "State obligations as including identifying how gender roles affect health and removing legal restrictions on reproductive health, among other things."[23]These international treaty provisions demonstrate the importance of protecting the right to health especially as it applies to women. Poverty as a determining factor of health outcomes in EIDs Poverty is a main determining factor of EIDs in communities[24]because "poor health and poverty are intertwined in developing countries. Poverty breeds disease and ill health leads to poverty."[25]With almost 900 million people living in extreme poverty[26]across the globe, understanding how poverty and disease are related is urgent.[27]Poverty is an important factor which contributes to more opportunities for infectious diseases to impact humans.[28]NTDs are a subset of EIDs which particularly thrive and persist under conditions of poverty.[29]One disease example is tuberculosis ("TB"), which is often described as a "disease of poverty" because it is "significantly associated with poor housing, low literacy and nutritional status, and lack of access to health services."[30]NTDs are often called infectious diseases of poverty and are the result of the "complex interaction of biological, social, and environmental factors [because they] disproportionately affect poor and disadvantaged populations in which the poverty context reinforces risk and vulnerability."[31]This is compounded by the fact that disease "control tools such as drugs, vaccines, and diagnostics often do not reach the populations that most need them because of social issues . or because they are ill adapted to the cultural, social, and economic realities in which people live."[32] Another connection between poverty and disease is that since EID outbreaks such as the 2014–2016 West African EVD outbreak, the 2015–2016 Zika outbreak, and the current 2018 Eastern DRC EVD outbreak can have a very significant impact on a community, they can essentially reach the level of a crisis or disaster. When disasters hit, people living in poverty are much more vulnerable.[33]On top of this, women make up approximately 70% of people living in poverty worldwide, so this indicates that overall, women are more likely to be affected by disasters in poverty-stricken areas.[34] Gender as a determining factor of health outcomes in EIDs Another key determinant of health is gender.[35]The term "gender" refers to societal and cultural factors that are different between traditional male and female roles.[36]Studies on the relationships between sex and gender to infectious diseases have been conducted across a variety of disciplines, which has actually acted as a barrier to application of this research in outbreak settings because each discipline tends to work in isolation.[37]Thus, to fill this gap, it is important to integrate a gendered lens into outbreak response and management. Disease does not affect men and women equally.[38]Women are a particularly vulnerable group because they "disproportionately bear the burden of poverty and disease."[39]Thus, vulnerability is deeply gendered.[40]Not only do over 80% of women in the world live in low- or middle-income countries,[41]putting them at higher risk for more EIDs, women also live longer in general. Over a lifetime, the "social context of women's lives place exceptional burdens on the quality of life lived." Understanding the pre-existing biological and socio-cultural conditions in which women live is an important foundation for understanding their vulnerability in crises and disasters. Risks related to health concerns from cooking fumes in the home and complications with pregnancy "overlap with developing countries and are exacerbated in the contexts of poverty combined with conflict . [and] such risks are further aggravated in situations of humanitarian crisis."[42] State and international core obligations to protect health for all Although there are international instruments protecting health, given the vulnerabilities of those living in poverty, especially women, it is not surprising that many States lack the capacity to "progressively realize and ensure that a minimum core of a properly functioning health system and infrastructure . exists for people to gain access to health services."[43]While States are required to "take all appropriate measures subject to available resources,"[44]to prevent diseases, the States that experience the most NTDs "are least able to counter the existing imbalance in disease prevention research and development."[45]The lack of capacity in many States in the Global South has been attributed to "historical vulnerability from slavery, colonialism, neocolonialism, bad governance, and neoliberal reform policies like structural adjustment."[46]In addition to States' obligations, there is also an "obligation of international co-operation under the right to health."[47]If a State lacks capacity, the international community is called upon to address this problem via a 'collective responsibility.'[48]The ICESCR addressed collective responsibility, stating that States should realize the rights in the Covenant "individually and through international assistance and co-operation, especially economic and technical."[49] Case study on the 2018 DRC EVD outbreak The most recent EVD outbreak began in August 2018 in the eastern region of the DRC, originally concentrated in North Kivu and Ituri provinces.[50]It has since grown to be the second largest EVD outbreak on record, the largest being the 2014–2016 West African EVD outbreak.[51]Although this is the tenth EVD outbreak to take place in the DRC, there are many factors which differentiate this outbreak from those in the past.[52] First, past outbreaks in the DRC have not been concentrated in the eastern region of the DRC. This region has been a conflict zone for decades and violence continues today.[53]Compared to the 2014–2016 West African EVD outbreak, North Kivu province houses an even denser population than Guinea, Liberia, and Sierra Leone combined, and also shares borders with four more provinces and two other countries.[54]This subregion of the DRC has a history of insecurity and presence of well over one hundred active non-state armed groups,[55]which still remain in the region after conflicts such as the DRC independence in 1960, the bordering 1994 Rwandan genocide, and the civil war that established the regime of recent President Joseph Kabila.[56] In the broader context, the history of the DRC has not provided a backdrop conducive to effective management of deadly EIDs. Centuries of colonialism led to decades of armed conflict, which continues today and has spread deep-rooted mistrust for the government across the country, especially in the Eastern DRC.[57]The DRC is also one of the three poorest countries in the world, despite its rich natural resources, so while colonialization may no longer be an issue, there is still an ongoing presence of exploitation.[58]These elements all contribute to the context in which the current 2018 Eastern DRC EVD outbreak is taking place, which is important to understand for the purposes of analyzing the impact of EIDs on women in poverty. Women play an integral role in global health and applying a gendered lens in all levels of EID responses provides better protections for women and more effective management strategies of EID outbreaks The role of women in global health Informal caregivers The 2014–2016 West African EVD outbreak began in December 2013, but in just eight months, data reported that "55-60% of all Ebola fatalities in Guinea, Liberia, and Sierra Leone were women."[59]Additionally, news headlines asking "Why Are So Many Women Dying from Ebola?" revealed that "women in Ebola-hit countries do not enjoy the promise of equality called for under human rights law."[60]Since increased risk in transmitting EVD comes from basic day-to-day interactions, traditional gender roles put women in especially vulnerable positions.[61] One role that women in many societies fill is that of the caregiver in the home. This societal expectation for women to care for the family greatly contributes to the disproportionate impact that EIDs such as EVD and HIV have on women.[62]For especially fatal diseases such as EVD, women are not only caring for more individuals, but the work is also laborious and dangerous because the disease is spread through direct contact with bodily fluids.[63]This is a particular challenge because often the intensity of the care given at home is equal to that given at a health care facility, yet not all women are formally trained health care professionals.[64]There is a gap in education and important information for women as informal caregivers, which further perpetuates the disparate impact of EIDs on women. As caregivers and due to traditional gender roles, women are also often heavily involved in the mourning and burial rituals once their loved ones have died and they are the "ones to perform funeral rites such as washing bodies and preparing them for burial."[65]During the 2014–2016 West African EVD outbreak, one area of Sierra Leone reported that as many as 365 deaths were connected to one funeral, and when the outbreak first began in Guinea, approximately 60% of all EVD cases were connected to traditional burial practices.[66]Since EVD is still transmissible after death and women play such a prominent role in these rituals, their gender role as caregiver and mourner puts them at a disproportionately higher risk of infection.[67] Additionally, while women in many societies are seen as the primary caregivers in the household, when they fall ill the roles are not reversed. Instead of the men taking care of the women, other women in the community are responsible for caring for each other.[68]This is partially due to socio-cultural aspects of what are appropriate roles for men and women, and also contributes to women being more vulnerable to EIDs. Nevertheless, while the role of women as caregivers is clear, in past EVD outbreaks it is shown that "men dominated informational meetings on the disease,"[69]leaving out the key voice of women and putting them in a vulnerable place without adequate information or agency to voice their concerns during these discussions. Health workers The healthcare workforce is also a vulnerable population during EID outbreaks due to the nature in which the disease is spread, such as EVD. Since EVD is spread through contact with bodily fluids once the patient has started to show symptoms and even after death during burial, the level of close contact that healthcare workers have to infected patients puts them higher risk of transmission. Healthcare workers are between 21 to 32 times more likely to be infected with EVD than the general adult population during an outbreak.[70]Especially in countries where the healthcare workforce is already scarce (i.e. West African countries during the 2014–2016 West African EVD outbreak), losing healthcare workers to EVD is especially challenging for effective management of the outbreak.[71] While men often perform higher-level healthcare positions such as doctors due to gendered differences in education levels, women also play a very important role in the healthcare workforce. In almost all countries, the nursing staff is predominately female, and nurses make up a considerable amount of the healthcare workforce.[72]For example, during the 2014–2016 EVD outbreak in Sierra Leone, 70% of the healthcare workers were nurses and midwives.[73]The work conducted by nurses differs from doctors because nurses are often the healthcare workers who are in direct contact with the most patients, making them more vulnerable to contracting diseases.[74]The WHO reports that "nurses and nurse aids account for more than half of all health worker infections."[75]As a result, since nurses are overwhelmingly female and the duties of nurses put them at higher risks of contracting diseases, "the occupational exposure of nurses can be considered a gender related exposure."[76] Another important consideration related to the high infection rates of healthcare workers is that a decrease in healthcare workers also results in a decrease in availability of health care services for women.[77]This is especially significant in States that already lack adequate health infrastructure and resources. Because women already experience many health inequalities, disasters such as EID outbreaks only exacerbate them further.[78]Especially given the specific provisions under international law to protect women's health, the lack of available health care services for women due to a decrease in healthcare workers is a serious concern. Global health security requires a gendered lens to adequately address the disparate impact of EIDs on women Global health security recently emerged in the 21st century. It expands upon the definition of public health security[79]and also includes "the health consequences of human behavior, weather-related events and infectious diseases, and natural catastrophes and man-made disasters . . . ."[80]Also, "public health emergency preparedness" brings in an additional legal aspect, in both a proactive and reactive manner to best prepare and respond to such emergencies.[81] Because women play such an integral role in global health and are greatly and differentially impacted by EIDs, it is important to consider these issues with a gendered lens. The CESCR recognized this by recommending that States "integrate a gender perspective in their health-related policies, planning, programmes and research in order to promote better health for both women and men [because] a gender-based approach recognizes that biological and sociocultural factors play a significant role in influencing the health of men and women."[82]Thus, women are a key voice that should be "included at all levels of planning and operations to ensure the effectiveness and appropriateness of a response."[83] However, though these recommendations have been made by many international actors, little has been done to integrate women into global health security responses. During the 2014–2016 West African EVD outbreak, women were "invisible" at every point of international response.[84]It is clear how women are closely intertwined in EID responses, "yet they are invisible in global health strategy, policy or practice . [and] only made visible through motherhood."[85]When it comes to addressing gender during a disaster such as an EID outbreak like EVD, the tendency is to focus on "Ebola first, gender later," as if gender concerns are an optional add-on that others can address after the outbreak has ended.[86] However, not only do women play important roles in global health security, but particularly in societies like the DRC's North Kivu province, women are often leaders and heads of households. They are not only responsible for caring for their families, but their position gives them social power as well, and they care for entire communities.[87]This is especially important for EIDs like EVD because community fear and distrust of governmental and international actors in recent outbreaks have greatly complicated the EVD management response. In just seven months after the start of the 2018 Eastern DRC outbreak, studies reported "low levels of trust in government institutions and widespread belief in misinformation about EVD,"[88]which has led to "reduced adherence to EVD preventative behaviors" such as vaccinations.[89]To combat these challenges, it is vital to build up community trust by "engaging locally trusted leaders and service providers . . . to build trust with Ebola responders who are not from these communities."[90] One example of how the WHO has tapped into women as a resource[91]to address this is through a partnership with Mama Mwatatu, a woman so well known in her community in North Kivu she earned the nickname "Mother Counsellor of Beni."[92]Listeners of her radio show are mostly female, so the impact she has had on the EVD management efforts in Beni has been significant.[93]On her broadcast, she answers her listeners' questions about EVD, emphasizing the reality of the disease. If she is unable to answer a question, she "carefully notes it down and consults with WHO experts,"[94]thus forming an invaluable partnership between the WHO and the local female community. Julienne Anoko, a social anthropologist for the WHO has also proven the power of women by collaborating with the Collectif des Associations Feminines to educate 132 women leaders about EVD and send them out to their local communities to conduct a two-week information campaign, explaining EVD vaccines, treatment, contract tracing, and the vulnerability of women and children to EVD, ultimately reaching over 600,000 people that would not have otherwise been reached due to fear and stigma.[95]These are just a few examples of ways in which women can contribute to the management of an EID outbreak. They are a key connection to the local population, and at a time when trust of authority figures is low and belief in misinformation is high, it is vital to reach all corners of affected communities. Conclusion Gender might not be the first element global health policymakers and healthcare professionals responding to an EID consider, but it should be. Applying a gendered lens to EID outbreaks reveals the disproportionate impact of EIDs on women, due to their higher rate of living in poverty and susceptibility to disease as a result of gendered roles in many societies. Women's rights in health have been codified in many provisions in international law, but the connection between gender and EID response has not yet been developed. Due to women's heightened susceptibility and integrated role in EID management, empowering women to do global health work in their communities and supporting them is an extremely effective way to combat not just this current EVD outbreak, but to strengthen global health security as a whole.
La importancia de esta investigación se plantea desde la estrategia de comunicación para la ejecución de un proyecto de diseño de mediana complejidad para el mercado digital, como elemento fundamental para plantear el diseño de estrategias de comunicación y análisis de datos, que se ajusten a las necesidades y el presupuesto de la empresa.
Partiendo desde un análisis del mercado en la comparación de precios, diseño web, estrategias de comercialización y publicidad que permitan a emprendimientos y pequeñas empresas conseguir llegar a nuevos mercados evitando intermediarios.El poder llegar directamente a sus clientes en el mercado de usuarios de internet le permitan analizar y buscar los estímulos en el proceso compra, tratando de entender la configuración mental o el comportamiento de compra de los usuarios a través de la experiencia con la comunicación e interacción en el sitio web.
El proceso de compra por internet a cambiado la relación con el mercado tradicional de venta de productos y servicios, dando una nueva dinámica a las relaciones de las personas en el manejo de los medios de comunicación y los comportamientos de consumo ofrecidos por el desarrollo constante de la tecnología aplicada en internet, con la facilidad de comunicación que dan estas interfaces necesarias para el desempeño de las empresas y los usuarios en sus interfaces auto gestionadas como los correos electrónicos, buscadores, redes sociales y portales de comercialización.
El capítulo uno hace una introducción al fenómeno de la sociedad de la información y la manera como se está gestionando los procesos tecnológicos con el desarrollo macro estructural de la empresas al nivel de los factores externos que puedan influenciar su rendimiento.
El segundo capítulo se trabaja sobre el micro entorno, donde se definen los conceptos y diferencias entre la publicidad tradicional y publicidad en internet, profundizando en los espacios publicitarios que brinda internet a sus anunciantes y la capacidad de segmentación que brindan al poder medir el comportamientos de los usuarios en internet.
El capítulo tres busca documentar el fenómeno de las nuevas plataformas de comunicación en internet y la diferenciación de la publicidad tradicional, definiendo el uso dado a cada una de estas plataformas utilizadas en internet, detallando cuales son las más sobresalientes en el mercado online en este caso el elección de buscador Google con respecto a los otros medios como: las redes sociales, foros, plataformas de comercio. Analizando el uso que hace el internauta argentino de estos medios online en cuanto acceso a internet, consumo de medios, comercio electrónico y la diferenciación en la identidad adquirida de la publicidad tradicional con respecto a la publicidad online.
El capítulo cuarto es la investigación por medio de entrevistas realizada a los especialistas del proyecto de cuentas nuevas de Google AdWords, especialista en el desarrollo de PYMES y especialistas en estrategias de publicidad, documentando el comportamiento del marketing online en el surgimiento del consumo de la publicidad online en Buenos Aires Argentina, como parte fundamental del diagnóstico.
En el quinto capítulo se analiza la publicidad como medio de comercialización para PYMES y su capacidad de innovación y mejoramiento de productos y servicios en los procesos de comercialización al llegar cliente de forma directa. Se analiza el fenómeno del nuevo concepto de marketing digital creado por Google donde el usuario recibe estímulos publicitarios que lo llevan a tomar la decisión de compra, la diferenciación de estrategias de posicionamiento y comunicación orgánica y patrocinada en Google AdWords y en la red de YouTube. Se diseña un Plan estratégico para la aplicación de publicidad patrocinada a una estrategia de posicionamiento en motores de búsqueda para las PYME, por medio de un caso real de éxito de una PYME en Bogotá-Colombia.
Además, se muestra el seguimiento de las campañas de Google AdWords y los distintos tipos de estrategias y análisis que se puede lograr con las herramientas diseñadas para la optimización de sitios web y campañas de Google AdWords, al igual que la capacidad del diseño de las estrategias de comunicación en móviles y en el seguimiento de posibles clientes con estrategias de publicidad en Remarketing.
El periodo escogido para esta investigación fluctúa entre el año 2011 al 2013, periodo donde se identifica parte de la creación de la operación tercerizada de Google y el análisis de estudios que versan sobre el crecimiento de la publicidad online de Internet en Buenos Aires.Estado del arte
Cabe destacar que uno de los antecedentes más interesantes para comprender el auge de la publicidad en Buenos Aires reside en la elección de Argentina como país presidente de la Comisión Interamericana de Ciencia y Tecnología durante el período de 2008 al 2009, el país propone y coordina proyectos y actividades de cooperación entre países miembros. Para esto, se recogen estudios e índices que se vinculen con el uso y desarrollo del Internet, y tras el análisis de esos estudios, se comparan con los índices de otros países latinoamericanos, pese a la minuciosidad del trabajo, aun no existe ningún estudio que establezca la dinámica mediante la cual las PYMES se relaciona con las plataformas de publicidad online. Por esta razón, se decidió realizar una investigación que realice un análisis del uso de la plataforma auto gestionada Google AdWords por parte de las PYMES en la ciudad de Buenos Aires durante el período 2011-2013.
Dados los fines de investigación del fenómeno de la publicidad online, el estudio se enfocará en un estudio aplicado a especialistas que se vinculen con la operación que realiza la Agencia Atento para Google desde el año 2011 en Argentina. Este estudio se reforzará con una entrevista de preguntas abiertas, tomando una muestra del marcado y considerará a un grupo de ambos géneros, mayores de 18 años y que residen en la capital porteña. Las entrevistas tendrán como finalidad encontrar el público más idóneo con el manejo de la plataforma de Google AdWords y cómo ésta se vincula con las PYMES.
A su vez, este trabajo se ubica dentro de las líneas Temáticas de nuevas tecnologías, medios y estrategias de comunicación, identificando la importancia que tienen éstas en la cotidianeidad gracias a las innovaciones creativas que introducen al área del diseño y la comunicación como herramientas de trabajo que permiten explorar otros lenguajes, que aportan a la renovación de los modelos organizativos de las empresas, junto con movilizar la dinámica del consumo de bienes y servicios.
De esta forma, se puede indicar que el tema de esta investigación nace a partir de una inquietud natural de todo aquel que ya se siente preparado para enfrentar el mundo profesional del diseño y considerarlo desde otros puntos de vistas, como la creación de planes estratégicos que contribuyan al desarrollo de nuevos campos del conocimiento.
Así, se puede precisar que, tras una vinculación laboral dentro del desarrollo de la publicidad online, esta investigación ha logrado identificar la necesidad de analizar el uso que hacen las PYMES de la publicidad online como un medio de comunicación auto gestionado a través de interfaces virtuales que le permiten crear y medir su propia comunicación, por medio de una planificación estratégica a nivel de los medios tradicionales de comunicación que permita sopesar las altas inversiones que requiere la publicidad tradicional en televisión, radio, revistas y prensa, supliendo la necesidad de comunicación con interfaces que le permiten personalizar la comunicación segmento de mercado hacia el cual se dirige sus productos o servicios.Teniendo en cuenta las herramientas precisas y desarrollando una planificación inteligente y perspicaz, se logra un impacto mayor, que deriva en un crecimiento económico para la empresa en cuestión. De esta forma, se desea exponer los beneficios que ha tenido el uso de Internet para generar una dinámica de consumo que permita un crecimiento rentable y sostenible.Aspectos metodológicos
El proyecto aplica el método de investigación descriptivo, porque examina las características del problema escogido, se definen y formulan las hipótesis y los procesos adaptados, por medio del diagnóstico del comportamiento de las PYMES respecto a la publicidad online, por medio de entrevistas a funcionarios, desde 2 puntos de vista, el de las agencia Atento Google quienes conocen a fondo la realidad de las necesidades y problemas de las PYME y desde el punto de vista del director de desarrollo y PYMES de la Bolsa de Comercio de Buenos Aires. El proyecto busca el porqué de los hechos mediante el establecimiento de relaciones causa-efecto. En este sentido, se analizan los efectos del diagnóstico, como los efectos de la investigación experimental realizada en las entrevistas, presentación del caso y del plan estratégico para probar la hipótesis. Sus resultados y conclusiones constituyen el nivel más profundo de conocimientos.
Incluye la explicación del problema y la deducción de los resultados de las entrevistas y el diseño del plan estratégico como solución tanto a las PYME como a los profesionales en diseño y comunicación en manejo de campañas online en Google Adwords.Hipótesis
La hipótesis propone que el uso de Google AdWords tuvo un crecimiento sostenido por parte de las PYMES de la Buenos Aires Argentina entre el año 2011 y 2013, con bajo rendimiento en los resultados esperados respecto a su inversión en campañas publicitarias, debido a la falta de capacitación en el uso de la interfaz Google AdWords, de conocimiento en la segmentación del público objetivo y la falta de seguimiento y control de las campañas publicitarias online, por lo anterior se formula la siguiente pregunta: ¿Cómo incorporan las PYMES en la ciudad de Buenos Aires, Argentina, las exigencias que han surgido con las nuevas formas tecnológicas de publicidad en internet y específicamente en el caso de Google AdWords? En este sentido, la hipótesis de esta investigación se basa en el gran crecimiento que tuvo el uso de Google AdWords por parte de las PYMES de Buenos Aires, pero que obtuvo bajo rendimiento en los resultados esperados respecto a su inversión en campañas publicitarias. Así, esta investigación considera esta relación inversamente proporcional, debido a la falta de capacitación en el uso de la herramienta Google AdWords, en la falta de conocimiento de la segmentación del público objetivo y la falta de seguimiento y control de las campañas publicitarias online.Objetivo general
Como objetivo general se busca analizar el comportamiento publicitario online de las PYMES en Buenos Aires Argentina a través de la herramienta Google AdWords, durante el periodo 2011-2013.Objetivos específicos
Los objetivos específicos proponen indagar las ventajas y desventajas comparativas que ofrece Google AdWords para los diferentes clientes PYMES frente a otros sistemas de publicidad online; analizar las formas de segmentación de las plataformas publicitarias online y las utilizadas por Google AdWords para promocionar los productos y servicios de la PYMES; conocer las dificultades más frecuentes y los modelos de capacitación que tuvieron los PYMES de Buenos Aires Argentina en el uso de Google AdWords; diagnosticar el Micro y Macro entorno de las Pymes de Buenos Aires - Argentina en el uso de la publicidad online; y diseñar un plan estratégico de diseño y comunicación para que las Pymes puedan aplicar la plataforma Google AdWords de una forma fácil y estructurada, con el fin que tanto las Pymes como los profesionales con maestría en Diseño y Comunicación puedan implementarlo, por medio de un caso de éxito.Antecedentes
Para efectos de esta investigación, se tiene en cuenta que la herramienta de Google AdWords es un medio de comunicación y publicidad online nuevo en el mercado Latinoamericano, ya que es países como España y Estados Unidos, tienen procesos de comercialización por internet avanzados y a gran escala. Por esto, para el caso en Buenos Aires Argentina se realiza un análisis desde los inicios de los años 90s, donde un grupo de físicos encabezado por Tim Berners-Lee creó el lenguaje HTML y luego el WWW -Word Wide Web- y generó nuevas facilidades de interconexión y herramientas gráficas amigables. Han pasado casi 22 años y la importancia de las TIC's (tecnologías de la información y la comunicación) es cada vez mayor, incluyendo el desarrollo en las redes sociales, que parte desde los diferentes procesos de manejo de la información en su producción, circulación y utilización, que se ha basado en diferentes conocimientos científicos, empíricos, subjetivos, prácticas sociales e instrumentalismo acerca del desarrollo de la información y la comunicación en la realidad, política, cultural y económica desde un contexto social tecnológico, en el cual se encuentran la información con la comunicación.
Manuel Castells afirma que "La Era de la Información" es nuestra era (Castell, 2007): "Es un periodo histórico caracterizado por una revolución tecnológica centrada en las tecnologías digitales de información y comunicación, concomitante, pero no causante, con la emergencia de una estructura social en red, en todos los ámbitos de la actividad humana, y con la interdependencia global de dicha actividad. Es un proceso de transformación multidimensional que es a la vez incluyente y excluyente en función de los valores e intereses dominantes en cada proceso, en cada país y en cada organización social. Como todo proceso de transformación histórica, la era de la información no determina un curso único de la historia humana; sus consecuencias, sus características dependen del poder de quienes se benefician en cada una de las múltiples opciones que se presentan a la voluntad humana. Pero la ideología tecnocrática futurológica trata de presentar la revolución tecnológica, la ley del mercado, se refuerza la una a la otra. En ambos casos, desaparece la sociedad como proceso autónomo de decisión en función de los intereses y valores de sus miembros, sometidos a las fuerzas externas del mercado y la tecnología".Internet se convierte en un fenómeno masivo a nivel mundial donde se crea un gigantesco centro comercial virtual, de tiendas que están abiertas las 24 horas del día, 7 días a la semana, 365 días al año, que permiten el libre acceso de todas las personas que tengas acceso a la red. Existen tiendas que venden de todo: productos, servicios, ideas, creencias, contactos, en fin es un centro comercial donde sólo algunos clientes saben a qué tienda van, mientras que la mayoría, para no perderse, pide ayuda en un stand a la entrada que dice "buscadores". (Ordozgoiti, 2010, p. 17)Este espacio creado por la Internet no solo propició una comercialización masiva, sino que también permitió innovar en las relaciones interpersonales, diseños web personalizados, nuevos modelos de negocio, nuevas formas de publicidad y nuevas formas de comunicación a través de redes sociales. En la actualidad los usuarios conocen gente, intercambian opiniones, comparten experiencias, compara precios, productos y calidad, se compra y se vende, y la gente se siente como en su casa, por lo cual no desea ser molestada (Ordozgoiti, 2010, pp. 17-18).
De esta forma, se puede ver cómo el desarrollo de Internet y la evolución sostenida de las TIC impusieron una modificación ineludible de los procesos de comunicación entre los hombres, mujeres y niños de cada país de Latinoamérica. Son cada vez más las personas que utilizan la web como plataforma para la búsqueda de información, el entretenimiento y la interacción con otros individuos. En Argentina según el diario La Nación (Julio, 2013), el crecimiento de la publicidad –online– es importante, puesto que ha superado considerablemente a la publicidad en medios tradicionales. En el año 2010, la web se consolida como medio publicitario de amplia relevancia en Argentina, creciendo un 49.5% respecto de 2009 y superando en 528 millones de pesos la inversión efectuada en los diarios y la televisión.
En 2011, los pronósticos que estimaban un crecimiento del 40%, la publicidad –online– creció un 117%, facturando 1147 millones de pesos, pasando al 3º puesto entre los medios más demandados (Crettaz, 2012). Se atribuye este crecimiento principalmente al cambio de hábito en el consumo de medios por parte del público argentino.
Los cambios generados por Internet y su vertiginoso crecimiento, han llevado a las empresas a replantear sus modelos de negocios e incorporar estrategias basadas en los medios –online–, lo que se ha visto apoyado por el cambio de costumbres, hábitos de información, comunicación y consumo de los usuarios. El novedoso fenómeno comunicacional que es Internet, también ha tenido etapas de grandes cambios que se trasladaron inmediatamente a empresas y usuarios. La banda ancha y la web 2.0 y el surgimiento y ascenso de Google, simplificaron el acceso y la navegación, así como los niveles de creación y participación de los usuarios. Por su parte, la banda ancha permitió que los usuarios pasaran más tiempo navegando y la web 2.0 dio acceso a los usuarios a herramientas de uso relativamente sencillo, debido a su diseño focalizado en el usuario. Con estas herramientas, el usuario puede crear y compartir contenidos que se suban a la red, gestionando sus propias redes sociales o utilizando plataformas como Facebook o Twitter para compartir opiniones, conocimiento, contenidos e información. Desde esta perspectiva, los nuevos modelos de publicidad, dilucidaron nuevas oportunidades de negocios dentro de esta participación activa del usuario en el Internet, debido a que eran los mismos usuarios quienes daban cuenta de sus gustos e intereses, información sumamente valiosa para las empresas.
La nueva facilidad en la información creó un mercado o ventana de visualización para las empresas ofertantes, beneficiándose de aquella información obtenida de los propios usuarios denominados nuevos modelos de investigación de mercados y de consumo del usuario. Algunas de empresas han hecho grandes esfuerzos para posicionar la promoción de sus servicios y productos en miles de páginas web y blogs a través de publicidades en Google, Facebook, YouTube, MercadoLibre, Taringa y otros, para que dichos usuarios puedan satisfacer sus necesidades de manera rápida desde cualquier lugar. Estas tendencias hacen a la publicidad online cada vez más accesible y rentable.
Desde este contexto mencionado, ha llevado al ámbito empresarial argentino y latinoamericano de pequeñas y medianas empresas –PYMES– a replantearse sus estrategias de marketing y comunicación, debido al gran potencial que propicia hoy en día el Internet para poder tener un acceso mucho más fluido a las nuevas tendencias, permitiendo delimitar las nuevas posibilidades que tiene la empresa dentro del mercado. Así, se demuestra cómo Internet tiene que ser estudiado de manera consciente, puesto que se constituye en una fuente creciente de difusión de bienes y servicios. En este sentido, la posibilidad de las empresas no solo tienen ser considerada por las grandes corporaciones, sino que, sobre todo, por aquellas PYMES y comerciantes que están comenzando sus emprendimientos, puesto que Internet les ofrece la posibilidad de visualizarse de manera fácil y económica. Lo importante, es tener una planificación estratégica que permita reconocer cada una de las fortalezas del producto o bien a ofrecer.
En las etapas iniciales de Internet en las década de los ochenta, los modelos de negocio online requerían de una importante inversión inicial, pero el escenario se vio profundamente modificado por las interacciones de Google, la banda ancha y la intervención de la web 2.0. Según (Zanoni, 2008) "Google cambió todo, en 1999 Google era irrelevante y hoy domina Internet. Este hecho tiene efectos fenomenalmente relevantes. En 1999, para lograr tráfico masivo hacia un sitio era necesario hacer publicidad masiva y para eso era necesario mucho capital, millones de dólares". Por esta razón, Google en parte fue el gran responsable de la dinamización y circulación de las ofertas dentro de la red. Es tan potente que puede ayudar a una empresa a que se posicione rápidamente. Lo importante es que ésta tenga una página web bien construida para que la empresa logre indexar el contenido (lo cual se realiza por medio de la herramienta Webmaster tools y Adsense, de esta manera comienza a generar divisas o clientes en la red).
El éxito obtenido a través de la popularidad del buscador de Google desde su lanzamiento en septiembre de 1998 llevó a la empresa a replicar su eficiente modelo de indexación (o formato de ordenación de información para elaborar posteriormente su índice) como medio de publicidad para cualquier anunciante. Bajo esta premisa nace Google AdWords una interfaz que permite a sus usuarios crear sus propias campañas de comunicación en el año 2000 como su sistema de publicidad online auto gestionado, que relaciona las palabras clave usadas por los internautas con anuncios patrocinados relacionados a la búsqueda. Este modelo es desarrollado a partir de las ciencias de la información, área del conocimiento encargada de la gestión y organización del conocimiento, así como la indexación de la información en los sistemas de bases de datos que usando los análisis de los buscadores o querys, usan los tesauros o palabras claves para identificar y organizar la información dentro del sistema de buscador de Google, la base del sistema es conocido como page rank. Las herramientas y facilidades que brinda Internet han sido rápidamente captadas por los usuarios, quienes las han adoptado para sus actividades de consumo. Este fenómeno se ha visto profundizado por las sucesivas crisis y distintas recesiones que muchas economías del mundo han sufrido estos últimos años, lo que ha permitido sacar provecho la a información directa sobre proveedores, marcas, precios, productos y servicios, establecer comparaciones y aún efectuar la compra desde la comodidad de su hogar, o desde su teléfono inteligente, sin necesidad de un intermediario. Esto ha llevado a afirmaciones como la realizada por la comunidad de emprendedores Red innova "Salir de la crisis económica pasa por emprender y más concretamente, por emprender en el entorno digital" (Diario informático, 2012). Se puede afirmar así, que los medios elegidos tradicionalmente para publicitar como la televisión, la radio o la gráfica han perdido la hegemonía que poseían entre las preferencias de los potenciales consumidores. Esta situación obligó a las empresas a gestionar nuevas estrategias para captar y retener sus clientes.
Fue así como apareció el concepto de Marketing online. Este fenómeno comunicacional ha cambiado el modo en que se consume, puesto que permite resolver con mayor velocidad las necesidades, además de contar con información cada vez más precisa y detallada sobre los servicios y productos disponibles para los consumidores, también permite combinar la información online, con actividades offline, como acercarse a la tienda más cercana al lugar en el que el usuario realiza la búsqueda y que provea el servicio o producto que éste está dispuesto a comprar. Así, el Internet se convierte en una herramienta de venta fundamental para el éxito de las empresas y marcas, y la publicidad juega en ello un rol indispensable: ser visible en Internet es un factor clave de éxito. Así mismo las nuevas formas del diseño en la publicidad, pues adquieren nuevos parámetros, estilos, estructuras.
La evolución tecnológica no solo genera cambios en los usuarios sino que también en la forma en que se realiza publicidad y es por causa de este dinamismo incesante que la información resulta indispensable para elaborar estrategias comunicacionales acertadas que permitan conocer profundamente al público objetivo, por lo que conocer sus conductas online, sus necesidades, expectativas y preferencias en materia publicitaria, resulta cada vez más necesario, en un contexto de rápidos cambios, alta competencia y de nuevas oportunidades, tanto para las grandes corporaciones, como para las pequeñas empresas. Cabe detenerse en la nueva posición en la que se encuentran las empresas al momento de vender sus productos. Los usuarios de Internet cuentan con una herramienta que les permite obtener con facilidad información sobre un determinado producto o servicio, comparando las ventajas que les ofrecen las diversas marcas. De esta manera, la competencia entre las empresas se intensifica, induciéndolas a presentar sus productos con creatividad e inteligencia a los diversos públicos objetivos.
Ante tal situación, se percibe que las condiciones de éxito empresarial están condicionadas por la manera en que se capitalizan las herramientas que provee Internet. Las reglas del juego para competir en el mercado se han modificado, y todo parece indicar que quien no se adapte a ellas terminará perdiendo en rentabilidad y crecimiento económico.
Como se dijo anteriormente, esta realidad no solo tiene que ser consideradas por las grandes empresas, dispersas por el mundo entero, sino que también por las pequeñas y medianas (PYMES). Es importante enfatizar que el uso adecuado de la web exige a las empresas contar con un equipo dedicado exclusivamente a esta tarea. De aquí la importancia de un departamento de marketing digital. Sin embargo, el presupuesto y estructura de las PYMES no se ajusta a tal requerimiento, no cuentan con el personal suficiente para distribuir las tareas tal como se desearía, haciendo muchas veces que una misma persona ejecute diversas funciones. En estas condiciones, se hace más difícil estar atentos a las condiciones cambiantes del mercado y capacitarse para responder a dichas exigencias.
Not Available ; The land resource inventory of Belur-1 microwatershed was conducted using village cadastral maps and IRS satellite imagery on 1:7920 scale. The false colour composites of IRS imagery were interpreted for physiography and these physiographic delineations were used as base for mapping soils. The soils were studied in several transects and a soil map was prepared with phases of soil series as mapping units. Random checks were made all over the area outside the transects to confirm and validate the soil map unit boundaries. The soil map shows the geographic distribution and extent, characteristics, classification, behavior and use potentials of the soils in the Microwatershed. The present study covers an area of 514 ha in Koppal taluk and district, Karnataka. The climate is semiarid and categorized as drought - prone with an average annual rainfall of 662 mm, of which about 424 mm is received during south –west monsoon, 161 mm during north-east and the remaining 77 mm during the rest of the year. An area of about 86 per cent is covered by soil and 14 per cent by habitation and water body. The salient findings from the land resource inventory are summarized briefly below The soils belong to 11 soil series and 18 soil phases (management units) and 7 land management units. The length of crop growing period is 200 mm/m) in available water capacity. Entire area in the microwatershed is very gently sloping (1-3%) lands. An area of about 11 per cent is slightly eroded (e1) and 75 per cent is moderately eroded (e2) lands. An area of about 6% is moderately alkaline (pH 7.8-8.4), 76 per cent is strongly alkaline (pH 8.4-9.0) and 4% is very strongly alkaline (pH >9.0) in reaction. The Electrical Conductivity (EC) of the soils are dominantly 57 kg/ha) in 7 per cent area of the microwatershed. Available potassium is medium (145-337 kg/ha) in 68 per cent and high (>337 kg/ha) in 18 per cent area of the soils. Available sulphur is low (4.5 ppm) in 21 per cent area of the microwatershed. Available zinc is deficient (0.6 ppm) in 11 per cent area of the microwatershed. Available manganese and copper is sufficient in the entire area of the microwatershed. The land suitability for 31 major agricultural and horticultural crops grown in the microwatershed was assessed and the areas that are highly suitable (class S1) and moderately suitable (class S2) are given below. It is however to be noted that a given soil may be suitable for various crops but what specific crop to be grown may be decided by the farmer looking to his capacity to invest on various inputs, marketing infrastructure, market price, and finally the demand and supply position. Land suitability for various crops in the microwatershed Crop Suitability Area in ha (%) Crop Suitability Area in ha (%) Highly suitable (S1) Moderately suitable (S2) Highly suitable (S1) Moderately suitable (S2) Sorghum 96(19) 165(32) Sapota 15(3) 143(28) Maize 15(3) 246(48) Pomegranate 47(9) 251(49) Bajra 125(24) 247(48) Musambi 96(19) 202(39) Groundnut - 237(46) Lime 96(19) 202(39) Sunflower 96(19) 91(17) Amla 47(9) 371(72) Redgram 15(3) 170(33) Cashew 47(9) 111(22) Bengal gram 81(16) 180(34) Jackfruit 15(3) 143(28) Cotton 81(16) 180(34) Jamun - 218(43) Chilli 15(3) 143(27) Custard apple 128(25) 290(56) Tomato 15(3) 65(12) Tamarind - 208(41) Brinjal 47(9) 227(44) Mulberry 47(9) 174(34) Onion 47(9) 46(9) Marigold 15(3) 246(47) Bhendi 47(9) 227(44) Chrysanthemum 15(3) 246(47) Drumstick 47(9) 186(36) Jasmine 15(3) 106(20) Mango - 59(11) Crossandra 15(3) 67(12) Guava 15(3) 143(28) Apart from the individual crop suitability, a proposed crop plan has been prepared for the 7 identified LMUs by considering only the highly and moderately suitable lands for different crops and cropping systems with food, fodder, fibre and other horticulture crops. Maintaining soil-health is vital for crop production and conserve soil and land resource base for maintaining ecological balance and to mitigate climate change. For this, several ameliorative measures have been suggested to these problematic soils like saline/alkali, highly eroded, sandy soils etc., Soil and water conservation and drainage line treatment plan has been prepared that would help in identifying the sites to be treated and also the type of structures required. As part of the greening programme, several tree species have been suggested to be planted in marginal and submarginal lands, field bunds and also in the hillocks, mounds and ridges. That would help in supplementing the farm income, provide fodder and fuel, and generate lot of biomass which in turn would help in maintaining the ecological balance and contribute to mitigating the climate change. SALIENT FINDINGS OF THE STUDY Results indicated that, 35 farmers were sampled in Belur-1 micro watershed among them 8 (22.86%) were marginal farmers, 6 (17.14 %) were small farmers, 7 (20 %) were semi medium farmers, 8 (22.86%) were medium farmers, large farmers 1(2.86%) and 5 (10.20 %) landless farmers were also interviewed for the survey. The data indicated that there were 194 population households were there in the studied micro watershed. Among them 100 (51.55%) men and 94 (48.45%) were women. The average family size of landless farmers was 4, marginal and medium farmers were 5, small and semi medium farmer was 6 and large farmer was 11. On an average the family size was 5. The data indicated that 49 (25.26%) people were in 0-15 years of age, 76 (39.18 %) were in 16-35 years of age, 54 (27.84 %) were in 36-60 years of age and 15 (7.73%) were above 61 years of age. The results indicated that the Belur-1 had 28.35 per cent illiterates, 30.41 per cent of them had primary school education, 14.43 per cent of them had middle school, 11.86 per cent them had high school education, 5.15 per cent of them had PUC education, 1.03 per cent them had Diploma education, 0.52 had ITI education, 3.61 per cent of them had degree education, 1.03 per cent of them had masters education and 3.61 per cent them had others. The results indicated that, 85.71 per cent of households practicing agriculture, 11.43 per cent of the household heads were agricultural labour and 2.86 per cent of the household heads were general labour. The results indicated that agriculture was the major occupation for 59.79 per cent of the household members, 6.70 per cent were agricultural labourers, 0.52 per cent were general labours, 1.03 percent were in private sector, 24.74 per cent of them were students, 3.61 per cent of them were children and 3.09 per cent were housewives. In case of landless households 5 per cent were agriculture, 50 per cent were agriculture labour, 5 per cent were general labour and 15 per cent were students. In case of marginal farmers 76.74 per cent were agriculturist, 2.33 percent were in private service and 16.28 per cent were students. In case of small farmers 57.14 per cent of them were agriculturist and 40 per cent of them were students. In case of semi medium farmers 62.12 per cent of the family members were agriculturist, 2.33 per cent were in private service, 20.93 per cent of them were students, 4.65 per cent were housewives and 6.98 per cent were children. In case of medium farmers 59.52 per cent of the family members were agriculturist, 4.76 per cent were agriculture labour, 2.38 per cent were children and 33.33 per cent of them were students. In case of large farmers 81.82 per cent were doing agriculture, 9.09 per cent were both agriculture labour and students respectively. 2 The results showed that 0.52 per cent of them participated in cooperative bank and 99.48 per cent of them have not participated in any local institutions. Only small farmers were found to participate in one or the other local institutions. The results indicated that 57.14 per cent of the households possess thatched house and 45.71 per cent of the households possess Pucca house. 100 per cent of the land less farmers possess thatched house and 100 per cent of the large farmers possess Pucca house. The results showed that, 100 per cent of the households possess TV and Mixer grinder respectively. 8.57 per cent of the households possess bicycle, 34.29 per cent of the households possess motor cycle and 97.14 per cent of the households possess mobile phones. The results showed that the average value television was Rs. 6257, mixer grinder was Rs.1485, bicycle was Rs.3000, motor cycle was Rs.34583 and mobile phone was Rs.1376. The results indicated that about 20 per cent of the households possess both bullock cart and plough, 2.86 per cent of the households possess both power tiller and tractor respectively. 17.14 per cent of the households possess sprayer, 88.57 per cent of the households possess weeder and 2.86 per cent of the households possess thresher. The results showed that the average value of bullock cart was Rs.18000; the average value of plough was Rs. 1500, the average value of power tiller was Rs. 25000, the average value of tractor was Rs. 500000, the average value of sprayer was Rs. 5000, the average value of weeder was Rs. 26 and the average value of thresher was Rs. 20000. The results indicated that, 17.14 per cent of the households possess bullocks, 37.14 per cent of the households possess local cow, 8.57 per cent of the households possess buffalo and 5.71 per cent of the households possess. In case of marginal farmers, 12.50 per cent of the households possess bullock and 25 per cent of the household possess local cow, 12.50 per cent household possess buffalo and sheep respectively. In case of small farmers, 33.33 per cent of households possess bullock, 66.67 per cent possess local cow and 16.67 per cent of the households possess sheep. In case of semi medium farmers, 14.29 per cent of the households possess bullock, 28.57 per cent of the household possess local cow and 16.67 per cent of the households possess sheep. In case of medium farmers 12.50 per cent of the household possess bullock and 50 per cent of the household possess local cow. In large farmers 100 per cent of the household possess bullock, local cow and sheep respectively. The results indicated that, average own labour men available in the micro watershed was 2, average own labour (women) available was 1.84, average hired 3 labour (men) available was 7.30 and average hired labour (women) available was 7.20. In case of marginal farmers, average own labour men available was 1.88, average own labour (women) was also 2.13, average hired labour (men) was 7.38 and average hired labour (women) available was 7. In case of small farmers, average own labour men available was 1.67, average own labour (women) was 1.50, average hired labour (men) was 7 and average hired labour (women) available was 7.17. In case of semi medium farmers, average own labour men available was 2.43, average own labour (women) was 1.86, average hired labour (men) was 7.29 and average hired labour (women) available was 7. In medium farmers average own labour men available was 1.63, average own labour (women) was 1.63, average hired labour (men) was 7.50 and average hired labour (women) available was 7.50. In case of large farmers, average own labour men available was 5, average own labour (women) was 4, average hired labour (men) was 7 and average hired labour (women) available was 8. The results indicated that, 85.71 per cent of the household opined that hired labour was adequate. The results indicated that, households of the Belur-1 micro watershed possess 24.79 ha (42.06 %) of dry land and 34.15 ha (57.94 %) of irrigated land. Marginal farmers possess 2.74 ha (62.59 %) of dry land and 1.63ha (37.14%) of irrigated land. Small farmers possess 6.05 ha (78.65 %) of dry land and 1.64 ha (21.35 %) of irrigated land. Semi medium farmers possess 3.38 ha (26.89 %) of dry land and 9.17 ha (73.11%) of irrigated land. Medium farmers possess 12.63 ha (45.34%) of dry land and 15.22 ha (54.66%) of irrigated land. Large farmers possess 6.48 ha (100%) of irrigated land. The results indicated that, the average value of dry land was Rs. 318325.99 and average value of irrigated was Rs. 494643.91. In case of marginal famers, the average land value was Rs. 949999.98 for dry land and Rs. 2690098.94 for irrigated land. In case of small famers, the average land value was Rs. 396256.68 for dry land Rs. 1216748.79 for irrigated land. In case of semi medium famers, the average land value was Rs. 294682.25 for dry land and Rs. 610145.56 for irrigated land. In case of medium famers, the average land value was Rs. 150416.67 for dry land and Rs. 256060.61 for irrigated land. In case of large farmers the average land value was Rs.154375 for irrigated land. The results indicated that, there were 15 functioning and 3 de-functioning bore wells in the micro watershed. The results indicated that, bore well was the major irrigation source for 42.86 per cent of the farmers. The results indicated that on an average the depth of the bore well was 36.66 meters. 4 The results indicated that, in case of marginal farmers there was 1.88 ha of irrigated land, in case of small farmers there was 1.62 ha of irrigated land, semi medium farmers were having 8.10 ha of irrigated land, medium farmers were having 8.10 ha of irrigated land and large farmers having 3.24 ha of irrigated land. On an average there was 22.93 ha irrigated land. The results indicated that, farmers have grown bajra (4.57 ha), brinjal (0.40 ha), chilly (1.21 ha), cotton (4.13 ha), groundnut (1.38 ha), maize (23.32 ha), onion (1.21 ha) and sugar cane (1.21 ha) in kharif season. Marginal farmers have grown bajra, cotton, groundnut and maize. Small farmers have grown bajra, maize and onion. Semi medium farmers have grown brinjal, cotton, maize and onion. Medium farmers have grown bajra, chilly, cotton, maize, onion and sugar cane. Large farmers have grown cotton, maize and onion. The results indicated that, the cropping intensity in Belur-1 micro watershed was found to be 55.74 per cent. In case of marginal farmers it was 99.63 per cent, in small farmers it was 99.70, in semi medium farmers it was 62.75, in medium farmers it was 39.99 per cent and in case of large farmers the cropping intensity was 53.33 per cent. The results indicated that, 100 per cent of the households have bank account and 2.86 per cent possess savings. Among marginal farmers 100 percent of them possess bank account. 100 per cent of small farmers possess bank account and 12.50 per cent of them possess savings. Semi medium, medium and large category of farmers possesses 100 per cent of bank account. The results indicated that, 20 per cent of the landless, 62.50 per cent of marginal, 66.67 per cent of small, 42.86 per cent of the semi medium and 62.50 per cent of medium farmers have borrowed credit from different sources. The results indicated that, 44.44 per cent have availed loan from Grameena bank. The results indicated that, marginal, small, semi medium and medium have availed Rs. 25400, Rs. 42500, Rs. 16666.67 and Rs. 110000 respectively. Overall average credit amount availed by households in the micro watershed is 49833.33. The results indicated that, 100 per cent of the households have borrowed loan for agriculture production. Results indicated that 100 percent of the households have unpaid their loan. The results indicated that 9.09 per cent of the households were opined that they were helped to perform timely agricultural operations, higher rate of interest and forced to sell the produce at low price to repay loan in time respectively. The results indicated that, the total cost of cultivation for bajra was Rs. 26836.07. The gross income realized by the farmers was Rs. 30613.70. The net income from bajra cultivation was Rs. 3777.63, thus the benefit cost ratio was found to be 1:1.14. 5 The results indicated that, the total cost of cultivation for maize was Rs. 23553.87. The gross income realized by the farmers was Rs. 35161.80. The net income from maize cultivation was Rs. 11607.92. Thus the benefit cost ratio was found to be 1:1.49. The results indicated that, the total cost of cultivation for Chilly was Rs. 19910.02. The gross income realized by the farmers was Rs. 276640. The net income from Chilly cultivation was Rs. 256729.98. Thus the benefit cost ratio was found to be 1:13.89. The results indicated that, the total cost of cultivation for groundnut was Rs. 104680.63. The gross income realized by the farmers was Rs. 109091.66. The net income from groundnut cultivation was Rs. 4411.03. Thus the benefit cost ratio was found to be 1:1.04. The results indicated that, the total cost of cultivation for brinjal was Rs. 54847.38. The gross income realized by the farmers was Rs. 111150. The net income from brinjal cultivation was Rs. 56302.62. Thus the benefit cost ratio was found to be 1:2.03. The results indicated that, the total cost of cultivation for cotton was Rs. 44525.95. The gross income realized by the farmers was Rs. 104092.86. The net income from cotton cultivation was Rs. 59566.91. Thus the benefit cost ratio was found to be 1:2.34. The results indicated that, the total cost of cultivation for onion was Rs. 48293.62. The gross income realized by the farmers was Rs. 126793.33. The net income from onion cultivation was Rs. 78499.71. Thus the benefit cost ratio was found to be 1:2.63. The results indicated that, the total cost of cultivation for sugar cane was Rs. 28816.35. The gross income realized by the farmers was Rs. 98800. The net income from sugar cane cultivation was Rs. 69983.65. Thus the benefit cost ratio was found to be 1:3.43. The results indicated that, 65.71 per cent of the households opined that dry fodder was adequate and 2.86 per cent of the households opined that green fodder was adequate. The results indicated that, in land less farmers, the average income from wage was Rs.29000. In case of marginal farmers the average income from wage was Rs.15250, agriculture was Rs.41625, dairy farm was Rs.2250 and goat farming was Rs.3750. In case of small farmers the average income from wage was Rs.20000, agriculture was Rs.47500 and dairy farm was Rs.2833.33. In semi medium farmers the average income from business was Rs.12857.14, wage was Rs.17142.86, agriculture was Rs.113000 and dairy farm was Rs.1000. In medium farmers the average annual income from wage was Rs.17142.86, agriculture was 6 Rs.46000 and dairy farm was Rs.9375. In large farmers the average annual income from wage was Rs.35000, agriculture was Rs.170000 and was Rs.8000. The results indicated that, in marginal, small, semi medium and large farmers the average expenditure from agriculture was Rs.14000, Rs.14166.67, Rs.38142.86 and Rs.56000 respectively. In medium farmers the average expenditure from agriculture was rs.21714.29 and dairy farm was Rs.7000. The results indicated that, sampled households have grown 21 coconut trees in their field. The results indicated that, households have planted 8 teak trees, 60 neem trees and 1 Peeple trees in their field. The results indicate that, households have an average additional investment capacity of Rs. 9371.43 for land development, Rs.2857.14 for irrigation facility, Rs.5514.29 for improved crop production, Rs.457.14 for improved livestock management and Rs.85.71 for orchard development and maintenance. Marginal farmers have an average additional investment capacity of Rs. 9500 for land development, Rs.2750 for irrigation facility, Rs. 5625 in improved crop production and Rs.750 for improved live stock management. Small farmers have an average additional investment capacity of Rs.9666.67 for land development, Rs.3333.33 for irrigation facility, Rs.5833.33 for improved crop production, Rs.833.33 for livestock management and Rs.500 for orchard development/maintenance. Semi medium farmers have additional investment capacity of Rs.11571.41 for land development, 3428.57 for irrigation facility and Rs.7285.71 for improved crop production. Medium farmers have an average additional investment capacity of Rs.11250 for land development, Rs.3000 for irrigation facility, Rs.6250 for improved crop production and Rs.625 for improved livestock management. Large farmers have an additional investment capacity of Rs.23000 for land development, Rs.10000 for irrigation facility and Rs.12000 for improved crop production. The results indicated that for 74.29 per cent and 14.29 per cent of the households were dependent on loan from the bank and soft loan for land development respectively. For irrigation facility 28.57 per cent of household were dependent on loan from the bank and 8.57 per cent of the household were dependent on soft loan. 62.86 per cent and 14.29 of the household were depending on loan from bank and soft loan for improved crop production respectively. 8.57 per cent of the household were dependent on loan from bank for improved livestock management.2.86 per cent of the household were dependent on loan from bank for orchard development/maintenance. The results indicated that, brinjal, chilly; cotton and onion crops were sold to the extent of 100 per cent. Bajra, groundnut and maize crops were sold to the extent of 82.50per cent, 96 per cent and 96.92 per cent. 7 The results indicated that, 100 percent of the households have sold their produce to local/village merchant. The results indicated that, 100 per cent of households used tractor as a mode of transport and 25.71 per cent of the household used truck. The results indicated that, 85.71 per cent of the households have shown interest in soil testing. The results indicated that, 82.86 per cent of the households have experienced the soil and water erosion problems i.e. 100 percent of marginal, small, semi medium farmers and large farmers and 87.50 percent of medium farmers. The results indicated that, 100 percent of the household used fire wood as a source of fuel and 20 per cent of the household used LPG as source of fuel. The results indicated that, piped supply was the major source of drinking water for 51.43 per cent of the households and 42.86 per cent of the household were using bore well as a source of drinking water. The results indicated that, electricity was the major source of light for 100 per cent of the households. The results indicated that, 45.71 per cent of the households possess sanitary toilet i.e. 40 per cent of the landless, 100 per cent of marginal, 50 per cent of small, 66.67 per cent of semi medium, 8.33 per cent of medium and 100 per cent of large farmers had sanitary toilet facility. The results indicated that, 100 per cent of the sampled household's possessed BPL card. The results indicated that, 31.43 per cent of the households participated in NREGA programme which included 100 per cent of the landless, 25 per cent of the marginal farmers, 16.67 per cent of the small farmers, 12.50 per cent of the medium farmers and 100 percent of the large farmers. The results indicated that, cereals and pulses were adequate for 100 per cent of the household respectively. Vegetables, milk, egg and meat were adequate for 97.14 per cent, 80 per cent, 37.14 per cent and 14.29 per cent of the households. The results indicated that, Oilseed, vegetables, fruits, milk, egg and meat were inadequate for 25.71 per cent, 2.86 per cent, 62.86 per cent, 5.71 per cent, 62.86 per cent and 80 per cent of the household respectively. The results indicated that, oilseed and fruits were inadequate for 62.86 per cent and 14.29 per cent of the household respectively. The results indicated that, Lower fertility status of the soil was the constraint experienced by 80 per cent of the households, wild animal menace on farm field (74.29%), frequent incidence of pest and diseases (68.57%), inadequacy of irrigation water (22.86%), high cost of Fertilizers and plant protection chemicals (54.29%), high rate of interest on credit (25.71%), low price for the agricultural commodities (71.43%), lack of marketing facilities in the area (68.57%), 8 inadequate extension services (48.57 %), lack of transport for safe transport of the agricultural produce to the market (74.29%) and less rain fall (14.29%) ; Watershed Development Department, Government of Karnataka (World Bank Funded) Sujala –III Project
Not Available ; The land resource inventory of Timmapur-2 microwatershed was conducted using village cadastral maps and IRS satellite imagery on 1:7920 scale. The false colour composites of IRS imagery were interpreted for physiography and these physiographic delineations were used as base for mapping soils. The soils were studied in several transects and a soil map was prepared with phases of soil series as mapping units. Random checks were made all over the area outside the transects to confirm and validate the soil map unit boundaries. The soil map shows the geographic distribution and extent, characteristics, classification, behavior and use potentials of the soils in the microwatershed. The present study covers an area of 501 ha in Koppal taluk and district, Karnataka. The climate is semiarid and categorized as drought - prone with an average annual rainfall of 662 mm, of which about 424 mm is received during south–west monsoon, 161 mm during north-east and the remaining 77 mm during the rest of the year. An area of about 84 per cent is covered by soils, 14 per cent by rock outcrops and 2 per cent by water bodies, settlements and others. The salient findings from the land resource inventory are summarized briefly below. The soils belong to 12 soil series and 21 soil phases (management units) and 5 Land management units. The length of crop growing period is 150 cm) soils. About 43 per cent area has clayey soils at the surface and 41 per cent loamy soils at the surface. About 13 per cent of the area has non-gravelly (0.75%) in organic carbon. Available phosphorus is medium (23-57 kg/ha) in about 71 per cent and high (>57 kg/ha) in about 13 per cent area of the microwatershed. About 65 per cent of the soils are low (337 kg/ha) in available potassium content. Available sulphur is low (320 ppm) in 11 per cent soils. Available boron is low (0.5 ppm) in about 83 per cent area and 4.5 ppm) in the entire area. Available zinc is deficient (0.6 ppm) in about 42 per cent area. Available manganese and copper are sufficient in all the soils. The land suitability for 31 major agricultural and horticultural crops grown in the microwatershed were assessed and the areas that are highly suitable (S1) and moderately suitable (S2) are given below. It is however to be noted that a given soil may be suitable for various crops but what specific crop to be grown may be decided by the farmer looking to his capacity to invest on various inputs, marketing infrastructure, market price and finally the demand and supply position. Land suitability for various crops in the microwatershed Crop Suitability Area in ha (%) Crop Suitability Area in ha (%) Highly suitable (S1) Moderately suitable (S2) Highly suitable (S1) Moderately suitable (S2) Sorghum - 160 (32) Sapota - 19 (4) Maize - 159 (32) Pomegranate - 78 (15) Bajra - 200 (40) Musambi - 78 (15) Groundnut - 107 (21) Lime - 78 (15) Sunflower - 75 (15) Amla - 237 (47) Red gram - 66 (13) Cashew - 36 (7) Bengalgram - 176 (35) Jackfruit - 19 (4) Cotton - 160 (32) Jamun - 69 (14) Chilli - 101 (20) Custard apple - 237 (47) Tomato - 101 (20) Tamarind - 66 (13) Brinjal 16 (3) 135 (27) Mulberry - 113 (23) Onion 16 (3) 62 (12) Marigold - 159 (32) Bhendi 16 (3) 120 (24) Chrysanthemum - 159 (32) Drumstick - 93 (18) Jasmine - 101 (20) Mango - 16 (3) Crossandra - 110 (22) Guava - 19 (4) Apart from the individual crop suitability, a proposed crop plan has been prepared for the 5identified LMUs by considering only the highly and moderately suitable lands for different crops and cropping systems with food, fodder, fibre and other horticulture crops that helps in maintaining productivity and ecological balance in the microwatershed. Maintaining soil-health is vital for crop production and conserve soil and land resource base for maintaining ecological balance and to mitigate climate change. For this, several ameliorative measures have been suggested for these problematic soils like saline/alkali, highly eroded, sandy soils etc. Soil and water conservation treatment plan has been prepared that would help in identifying the sites to be treated and also the type of structures required. As part of the greening programme, several tree species have been suggested to be planted in marginal and submarginal lands, field bunds and also in the hillocks, mounds and ridges. That would help in supplementing the farm income, provide fodder and fuel, and generate lot of biomass which in turn would help in maintaining the ecological balance and contribute to mitigating the climate change. SALIENT FINDINGS OF THE STUDY The results indicated that 35 farmers were sampled in Timmapur-2 microwatershed among them 4 (11.43%) were marginal farmers, 14 (40%) were small farmers, 8 (22.86 %) were semi medium farmers, 4 (11.43%) were medium farmers and 5 (14.29%) landless farmers were also interviewed for the survey. The data indicated that there were 191 population households were there in the studied micro watershed. Among them 106 (55.50%) men and 85 (44.50 %) were women. The average family size of landless was 6, marginal farmer was 4, small and semi medium farmers were 5 and medium farmers were 7. On an average the family size was 5. The data indicated that 40 (20.94%) people were in 0-15 years of age, 91 (47.64 %) were in 16-35 years of age, 47 (24.61 %) were in 36-60 years of age and 13 (6.81%) were above 61 years of age. The results indicated that the Timmapur-2 had 37.17 per cent illiterates, 35.08 per cent of them had primary school education, 8.38 per cent of them had middle school, 11.52 per cent of them had high school education, 5.76 per cent of them had PUC education, 0.52 had diploma education and 1.05 per cent of them had degree education. The results indicated that, 80 per cent of households practicing agriculture, 17.14 per cent of the household heads were agricultural labour and 5.71 per cent of the household heads were general labour. The results indicated that agriculture was the major occupation for 45.55 per cent of the household members, 24.61 per cent were agricultural labourers, 4.71 per cent were general labours and 23.56 per cent of them were students. In case of landless farmers 54.84 per cent of them were agriculture labours, 29.03 per cent of them were general labour and 12.90 per cent of them were students. The results indicated that, in case of marginal farmers 58.82 per cent of them were doing agriculture, 17.65 per cent of them were agriculture labour and 23.53 per cent of them were students. In small farmers 51.35 per cent of them were doing agriculture, 20.27 per cent of them were agriculture labour and 28.38 per cent of them were student. In case of semi medium farmers, 76. 92 per cent of them were agriculturist, 10.26 per cent of them were agriculture labour and students. In medium farmers 30 per cent of them were agriculturist, 26.67 per cent of them were agricultural labour and 40 per cent of them were students. The results showed that 100 per cent of them have not participated in any local institutions. The results indicated that 45.71 per cent of the households possess thatched house, 42.86 per cent of the households possess Katcha house and 11.43 per cent of the households possess Pucca house. 2 The results showed that, 100 per cent of the households possess TV, 91.43 per cent of the households possess mixer/grinder, 42.86 per cent of the households possess bicycle, 37.14 per cent of the households possess motor cycle and 97.14 per cent of the households possess mobile phones. The results showed that the average value of television was Rs. 6800, mixer/grinder was Rs. 1656, bicycle was Rs.1750, motor cycle was Rs.29230 and mobile phone was Rs.1544. The data showed that about 28.57 per cent of the households possess bullock cart, 45.71 per cent of them possess plough, 2.86 per cent of the households possess tractor, 25.71 per cent of the households possess sprayer, 94.29 per cent of the households possess weeder and 11.43 per cent of the households possess chaff cutter. The results showed that the average value of bullock cart was Rs.16800; the average value of plough was Rs. 910, the average value of tractor was Rs. 500000, the average value of sprayer was Rs. 3500, the average value of weeder was Rs. 59 and the average value of chaff cutter was Rs. 2325. The results indicated that, 45.71 per cent of the households possess bullocks and 28.57 per cent of the households possess local cow. In case of marginal farmers, 25 per cent of the households possess bullock. In case of small farmers, 50 per cent of households possess bullock and 28.57 per cent possess local cow. In case of semi medium farmers, 62.50 per cent of the households possess bullock and 50 per cent of the households possess local cow. 75 medium farmers possess bullock and 50 farmers possess local. The results indicated that, average own labour men available in the micro watershed was 2.13, average own labour (women) available was 1.65, average hired labour (men) available was 8.35 and average hired labour (women) available was 7.16. The results indicated that, in case of marginal farmers, average own labour men available was 2, average own labour (women) was also 1.25, average hired labour (men) was 6.50 and average hired labour (women) available was 5.25. In case of small farmers, average own labour men available was 2, average own labour (women) was 1.71, average hired labour (men) was 9.71 and average hired labour (women) available was 8.21. In case of semi medium farmers, average own labour men available was 2.38, average own labour (women) was 1.50, average hired labour (men) was 9.13 and average hired labour (women) available was 7.50. In medium farmers average own labour men available was 2.25, average own labour (women) was 2, average hired labour (men) was 6 and average hired labour (women) available was 6.50. The results indicated that, 88.57 per cent of the household opined that the hired labour was adequate. The results indicated that, households of the Timmapur-2 microwatershed possess 20.72 ha (45.57%) of dry land and 24.75 ha (54.43%) of irrigated land. Marginal 3 farmers possess 2.51 ha (86.11%) of dry land and 0.40 ha (13.89%) of irrigated land. Small farmers possess 16.19 ha (86.21 %) of dry land and 2.59 ha (13.79 %) of irrigated land. Semi medium farmers possess 0.81 ha (6.97 %) of dry land and 10.81 ha (93.03%) of irrigated land. Medium farmers possess 1.21 ha (9.98%) of dry land and 10.95 ha (90.02%) irrigated land. The results indicated that, the average value of dry land was Rs. 390,761.72 and average value of irrigated was Rs. 501,592.55. In case of marginal famers, the average land value was Rs. 597,580.64 for dry land and Rs. 1,976,000 for irrigated land. In case of small famers, the average land value was Rs. 333,450 for dry land Rs. 810,468.74 for irrigated land. In case of semi medium famers, the average land value was Rs. 741,000 for dry land and Rs. 573,558.06 for irrigated land. In case of medium famers, the average land value was Rs. 494,000 for dry land and Rs. 303,045.09 for irrigated land. The results indicated that, there were 19 functioning bore wells in the micro watershed. The results indicated that, bore well was the major irrigation source for 54.29 per cent of the farmers. The results indicated that on an average the depth of the bore well was 45.37 meters. The results indicated that, in case of marginal farmers there was 0.40 per cent of irrigated land, in case of small farmers there was 2.59 ha of irrigated land, in case of semi medium farmers there was 12.02 ha of irrigated land and medium farmers were having 6.11 ha of irrigated land. On an average there were 21.13 ha of irrigated land. The results indicated that, farmers have grown bajra (4.45 ha), chilly (1.21 ha), cotton (2.91 ha), groundnut (8.22 ha), horsegram (1.21 ha), maize (14.40 ha), paddy (4.57 ha), sesamum (0.81 ha), sorghum (1.21 ha), sunflower (0.81 ha) and tomato (1.21 ha) in kharif season. Marginal farmers have grown groundnut, maize and sesamum. Small farmers have grown bajra, cotton, groundnut, horsegram, maize and sorghum. Semi medium farmers have grown chilly, cotton, groundnut, maize, paddy and tomato. Medium farmers have grown cotton, groundnut, maize, paddy and sunflower. The results indicated that, the cropping intensity in Timmapur-2 microwatershed was found to be 98.07 per cent. In case of marginal farmers, small farmers and medium farmers it was 100 per cent and in semi medium farmers it was 93.03 per cent. The results indicated that, 94.29 per cent of the households have bank account and 48.57 per cent of the households have savings. 60per cent of the landless farmers have bank account. In marginal farmers 100 per cent of them have bank account and 50 per cent of them had savings. In case of small farmers 100 per cent of them had bank account and 71.43 per cent possess savings. In case of semi medium farmers, 4 100 per cent of possess bank account and 62.50 per cent farmer's savings. In Medium farmers, 100 per cent of farmers possess bank account. The results indicated that 54.29 per cent of the farmers have borrowed credit from different sources which includes 75 per cent of marginal, 57.14 per cent of small, 75 per cent of semi medium and 50 per cent of medium farmers. The results indicated that, 31.58 per cent have availed loan in commercial bank, 15.79 per cent have availed loan in cooperative Bank, 5.26 per cent have availed loan from friends/relatives, 89.47 per cent have availed loan in Grameena bank, 42.11per cent have availed loan from money lender and 10.53 per cent have availed loan in SHGs/CBOs. The results indicated that, marginal, small, semi medium and medium have availed Rs. 55,000, Rs. 110,062.50, Rs. 74,166.67 and Rs, 195,000 respectively. Overall average credit amount availed by households in the micro watershed was Rs. 108,447.37. The results indicated that, 100 per cent of the households have borrowed loan for agriculture production. The results indicated that, 27.27 per cent of the household's barrowed private credit for agriculture production which includes 40 per cent of the small and 50 per cent of the semi medium farmers. Results indicated that 19.23 per cent of households were partially paid their loan, 61.54 per cent of households were unpaid their loan and 19.23 per cent of households were fully paid their loan. Results indicated that 63.64 per cent of the households have partially paid their loan, 27.27 per cent have unpaid their private credit and 9.09 per cent of the households have fully paid their loan. The results indicated that 30.77 per cent of the households were opined that helped to perform timely agricultural operations, 46.15 per cent of the households were opined that higher rate of interest, 7.69 per cent of the households were opined that they were forced to sell the produce at low price to repay loan in time . The results indicated that, 9.09 per cent of the households were opined that helped to perform timely agricultural operations and higher rate of interest and 36.36 per cent of the households were not given any opinion. The results indicated that, the total cost of cultivation for maize was Rs. 27597.79. The gross income realized by the farmers was Rs. 29830.49. The net income from maize cultivation was Rs. 2232.71. Thus the benefit cost ratio was found to be 1:1.08. The results indicated that, the total cost of cultivation for groundnut was Rs. 61186.58. The gross income realized by the farmers was Rs. 75699.47. The net income from groundnut cultivation was Rs. 14512.89. Thus the benefit cost ratio was found to be 1:1.24. 5 The results indicated that, the total cost of cultivation for paddy was Rs. 62877.74. The gross income realized by the farmers was Rs. 73035.07. The net income from paddy cultivation was Rs. 10157.34. Thus the benefit cost ratio was found to be 1:1.16. The results indicated that, the total cost of cultivation for bajra was Rs. 17933.64. The gross income realized by the farmers was Rs. 25454.72. The net income from bajra cultivation was Rs. 7521.08. Thus the benefit cost ratio was found to be 1:1.42. The results indicated that, the total cost of cultivation for tomato was Rs. 28537.03. The gross income realized by the farmers was Rs. 103740. The net income from tomato cultivation was Rs. 75202.97. Thus the benefit cost ratio was found to be 1:3.64. The results indicated that, the total cost of cultivation for horsegram was Rs. 11451.45. The gross income realized by the farmers was Rs. 26840.67. The net income from horsegram cultivation was Rs. 15389.22. Thus the benefit cost ratio was found to be 1:2.34. The results indicated that, the total cost of cultivation for cotton was Rs. 28542.16. The gross income realized by the farmers was Rs. 71784.37. The net income from cotton cultivation was Rs. 43242.21. Thus the benefit cost ratio was found to be 1:2.52. The results indicated that, the total cost of cultivation for sunflower was Rs. 34933.39. The gross income realized by the farmers was Rs. 63232. The net income from sunflower cultivation was Rs. 28298.61. Thus the benefit cost ratio was found to be 1:1.81. The results indicated that, the total cost of cultivation for chilly was Rs. 23059.20. The gross income realized by the farmers was Rs. 181133.33. The net income from chilly cultivation was Rs. 158074.14. Thus the benefit cost ratio was found to be 1:7.86. The results indicated that, the total cost of cultivation for sorghum was Rs. 13146.50. The gross income realized by the farmers was Rs. 34382.40. The net income from sorghum cultivation was Rs. 21235.90. Thus the benefit cost ratio was found to be 1:2.62. The results indicated that, the total cost of cultivation for sesamum was Rs. 15380.78. The gross income realized by the farmers was Rs. 21612.50. The net income from sesamum cultivation was Rs. 6231.72. Thus the benefit cost ratio was found to be 1:1.41. The results indicated that, 62.86 per cent of the households opined that dry fodder was adequate and 34.29 per cent of the households opined that green fodder was adequate. The table indicated that, in landless farmers, the average income from wage was Rs. 26000. In marginal farmers the average income from wage was Rs. 26071.43 and agriculture was Rs. 37600. In small farmers the average income from wage was Rs. 6 26071.43, agriculture was Rs. 49050 and dairy farm was Rs. 2112.14. In semi medium farmers the average income from wage was Rs. 14,375, agriculture was Rs. 117,562.50 and dairy farm was Rs.625. In medium farmers the average income from wage was Rs. 15000, agriculture was Rs. 71500 and dairy farm was Rs. 750. The results indicated that, in landless farmers, the average expenditure from wage was Rs. 13000, in marginal farmers the average expenditure from wage was Rs.5666.67 and agriculture was Rs.14750. In case of small farmers the average expenditure from wage was Rs. 11111.11, agriculture was Rs. 23285.71 and dairy farm was Rs. 10,000. In case of semi medium farmers the average expenditure from wage was Rs. 5750, agriculture was Rs. 47875 and dairy farm was Rs.1000. In case of medium farmers the average expenditure from wage was Rs. 3,000 and agriculture was Rs. 35,000. The results indicated that, sampled households have grown 20 coconut and 49 mango trees in their field. The results indicated that, households have planted 50 neem, 6 tarmind, 1 banyan and 1 peeple trees in their field. The results indicate that, households have an average investment capacity of Rs.2257.14 for land development, Rs. 1171.43 in irrigation facility, Rs.1314.29 for improved crop production, Rs.600 for improved livestock management and Rs.142.86 for subsidiary enterprises. The data showed that Marginal households have an average investment capacity of Rs. 2500 for land development, Rs. 1500 for irrigation facility and Rs.1250 for improved crop production. Small farmers have an average investment capacity of Rs. 2357.14 for land development, Rs. 785.71 in irrigation facility, Rs.1642.86 for improved crop production and Rs.357.14 for improved livestock management. Semi medium farmers have an average investment capacity of Rs. 2000 for land development, Rs. 1750 in irrigation facility, Rs.1250 for improved crop production and Rs.750 for improved livestock management. Medium farmers have an average investment capacity of Rs. 5000 for land development, Rs. 2500 for irrigation facility, Rs.2000 for improved crop production, Rs.2500 for improved livestock management and Rs.1250 for subsidiary enterprises. The results indicated that, for land development, 20 per cent were depending on loan from the bank and 2.86 per cent of the households were depending on soft loan. For irrigation facility 5.71 per cent of the households were dependent on loan from bank and 11.43 per cent were depending on soft loan. Similarly for improved crop production, 5.71 per cent of the households were dependent on loan from the bank, 2.86 per cent were dependent on their own funds and 14.29 per cent of the households were depending on soft loan. For improved livestock management 2.86 per cent were dependent on own funds and 11.43 per cent were dependent on soft loan. For subsidiary enterprises 2.86 per cent of the households were dependent on soft loan. 7 The results indicated that, chilli, cotton, horsegram, sesamum, sorghum, sunflower and tomato crops were sold to the extent of 100 per cent. Bajra, groundnut, maize and paddy were sold to the extent of 85.71 per cent, 96.27 per cent, 97.23 per cent and 94.33 per cent respectively. The results indicated that, 62.86 percent of the households have sold their produce to local/village merchant, 31.43 percent of the households sold their produce in regulated markets and 14.29 percent of the households sold their produce in cooperative marketing society. The results indicated that 11.43 per cent of the households have used cart as a mode of transport, 57.14 per cent of them have used tractor and 40 per cent have used truck as a mode of transport. The results indicated that, 42.86 per cent of the households have experienced the soil and water erosion problems i.e. 50 percent of marginal farmers, 42.86 per cent of small farmers, 37.50 per cent of semi medium farmers and 100 percent of medium farmers. The results indicated that, 82.86 per cent of the households have shown interest in soil testing including 100 per cent of marginal farmers, small farmers and medium farmers and 87.50 per cent of the semi medium farmers respectively. The results indicated that, 100 percent used fire wood as a source of fuel and 2.86 per cent of the households used LPG. The results indicated that, piped supply was the source of drinking water for 82.86 per cent of the households and 17.14 per cents of the households were using bore well for drinking water. The results indicated that, electricity was the major source of light for 100 per cent of the households. The results indicated that, 31.43 per cent of the households possess sanitary toilet i.e. 20 per cent of landless, 100 per cent of marginal, 21.43 per cent of small, 25 per cent of semi medium and 25 per cent of medium farmers had sanitary toilet facility. The results indicated that, 100 per cent of the sampled households possessed BPL card. The results indicated that, 42.86 per cent of the households participated in NREGA programme which included 60 per cent of the landless, 100 percent of the marginal, 21.43 per cent of the small, 12.50 per cent of the semi medium and 100 percent of the medium farmers. The results indicated that, cereals, pulses, oilseeds, milk, egg and meat were adequate for 94.29 per cent, 60 per cent, 5.71 per cent, 85.71 per cent, 80 per cent, and 65.71 per cent respectively. Vegetables and fruits were adequate for 48.57 per cent of the households. 8 The results indicated that, cereals, pulses, oilseed, vegetables, fruits, milk, egg and meat were inadequate for 5.71 per cent, 40 per cent, 80 per cent, 42.86 per cent, 40 per cent, 5.71 per cent, 17.14 per cent and 31.43 per cent respectively. The results indicated that, Lower fertility status of the soil was experienced by 85.71 per cent of the households, wild animal menace on farm field was experienced by 74.29 per cent of the households, frequent incidence of pest and diseases was experienced by 65.71 per cent of the farmers, inadequacy of irrigation water was experienced by 42.86 per cent of the households, high cost of Fertilizers and plant protection chemicals was experienced by 65.71 per cent of the households, high rate of interest on credit was experienced by 60 per cent of the farmers, low price for the agricultural commodities was experienced by 60 per cent of the farmers, lack of marketing facilities in the area was experienced 65.71 per cent of the households, inadequate of extension services experienced by 65.71 per cent of the households, lack of transport for safe transport of the agricultural produce to the market was experienced by 74.29 per cent of the households and less rainfall was experienced by 25.71 per cent of the farmers. ; Watershed Development Department, Government of Karnataka (World Bank Funded) Sujala –III Project
1 IntroducciónEn el año 1971 apareció en Estados Unidos un libro titulado A Theory of Justice, cuyo autor era un profesor de Harvard que hasta el momento había publicado unos pocos artículos en revistas especializadas y su nombre era ciertamente desconocido en la primera plana del pensamiento filosófico de la época. A pesar de ello, nada impidió que esta obra se convirtiera en un best seller, vendiendo cuatrocientas mil copias tan sólo en inglés y siendo traducida a una treintena de idiomas (Pogge, 2007). Más aún, la obra de Rawls se ha convertido en una parada ineludible para cualquiera que desee trabajar en el ámbito de la filosofía política, manteniéndose vigente hasta nuestros días.A diferencia de muchos de sus colegas, Rawls dedicó su carrera al desarrollo y perfeccionamiento de un proyecto de investigación que, junto a la publicación de varios artículos, tuvo dos instancias decisivas entre 1971 y 1999. En 1993, el autor publicó Polítical Liberalism, texto en el que pretende "bajar a tierra" su teoría de la justicia y aplicarla en una democracia liberal, mientras que seis años después, en 1999, vio la luz su más polémica obra: The Law of Peoples. En ella, Rawls plantea su concepción de un sistema internacional justo, regido por principios universales que ofrecerían un marco de paz a las relaciones entre Estados e introduce una controvertida doctrina de los derechos humanos.Sin embargo, y como cabría esperar, la obra de Rawls no ha estado libre de críticas y polémicas. Por el contrario, su relevancia para la filosofía política le ha valido un sin fin de comentarios, suscitando encendidos debates y acaloradas discusiones. En el presente trabajo, se pretende realizar un aporte a la comprensión del pensamiento rawlsiano, identificando lo que podría calificarse como una ruptura de la concepción liberal a lo largo de su obra.Más concretamente, argumentaremos que así como A Theory of Justice y Political Liberaism representaron una redefinición del liberalismo desde el foco del igualitarismo, The Law of Peoples – donde se desarrolla una teoría normativa de las relaciones internacionales – no se corresponde con el universalismo moral kantiano que domina su teoría de la justicia. Por el contrario, Rawls muestra una faceta que, sin ser muy exigentes, deja mucho que desear si es vista desde una óptica liberal igualitaria. En este sentido, pondremos mayor foco en el concepto de "decencia" que Rawls deja entrever en su derecho de gentes y veremos cómo los individuos tomados como un fin en sí mismos dejan de ser el núcleo central, como lo eran en la Teoría de la Justicia, para ceder el lugar a los "pueblos" en el Derecho de Gentes.2 Rawls y su teoría de la justicia"De ahora en más los filósofos políticos deberán trabajar dentro de la teoría de Rawls, o bien explicar por qué no lo hacen"Robert Nozick (1974, 183)."No one concerned for social justice can afford not to study it closely"Thomas Pogge (2007, vii).Es ineludible, para la cabal comprensión de la obra que aquí pretendemos comentar y criticar, el desarrollo previo que tuvo la obra de Rawls. En este sentido, es importante destacar que la publicación de A Theory of Justice significó un antes y un después en la filosofía política contemporánea. Bajo un título aparentemente anodino, Rawls desarrolla una ambiciosa teoría de la justicia social mediante la cual pretende aportar una justificación sistemática a los que Michael Lessnoff ha denominado la síntesis sociopolítica contemporánea: una mezcla entre la democracia liberal, la economía de mercado y el Estadio distributivo del Bienestar (1999, 329). El aporte de la obra de Rawls a esta área del conocimiento ha sido muy importante desde varios puntos de vista, aunque es posible, sin ser exhaustivo, resaltar algunos de los más importantes como forma de comprender la relevancia de su pensamiento.En este sentido, la obra de Rawls se caracteriza por dos aspectos fundamentales. El primero de ellos es que retoma el contractualismo como estrategia para la fundamentación de su teoría de la justicia; y el segundo, que su argumentación se erige en respuesta al utilitarismo que hasta el momento había dominado la filosofía política anglosajona.2.1 El neocontractualismo rawlsianoQuizá el rasgo más distintivo de la obra de Rawls es el retorno a la teoría del contrato social, un dispositivo teórico largamente en desuso, con el cual echará las bases para la construcción de su teoría. Es posible afirmar que con A Theory of Justice, Rawls inaugura lo que se ha denominado como el neocontractualismo contemporáneo (Mejía, 1996), retomando así una tradición iniciada por Thomas Hobbes en el siglo XVII y continuada por John Locke, Jean-Jaques Rousseau e Immanuel Kant, aunque destinada al ostracismo durante el siglo XIX y parte del XX.Como bien lo establece Oscar Mejía (1996, 15-22), el contractualismo hobbesiano tiene su génesis en la interpretación que Santo Tomás de Aquino hizo de la obra de Aristóteles1. El giro tomista a la filosofía política aristotélica, dice el autor, radica en abandonar la idea de que la "la política [forma] parte de la filosofía práctica y [el Estado es] una comunidad que habilita a los ciudadanos para acciones virtuosas". Hobbes, que retoma esta concepción, logra diseñar una justificación tan innovadora como revolucionaria para la legitimidad del poder político y las instituciones que se crean para ejercerlo en una sociedad determinada (Da Silveira, 2000). Para este primer planteo del contrato social, la sociedad política es el producto de un acuerdo entre los hombres, que deciden depositar su derecho natural de gobernarse a sí mismos en una entidad superior, con el fin de abandonar el estado de naturaleza, en el cual la total libertad de cada individuo resulta un flagelo, dado que nadie está a salvo de la arbitrariedad en su utilización.Vale destacar que si bien Locke, Rousseau y Kant utilizan también esta herramienta conceptual para dar una justificación a la construcción del poder político, sus planteos no tienen mayores puntos en común. Sin embargo, lo que sí es cierto, es que todos exponen el acuerdo entre las partes como una ficción y no como un hecho histórico que haya sucedido en el pasado. El estado de naturaleza, del que los contratantes pretenden apartarse, no es entonces una realidad histórica, sino una construcción abstracta que nos permite "evaluar la legitimidad de las normas y los arreglos institucionales que nos hemos dado" (Da Silveira, 2000, 155). Es así que Locke, por ejemplo, plantea la situación anterior al contrato como un "estado de paz, buena voluntad, asistencia mutua y conservación", que luego deriva en un estado de guerra causado por la falta de un juez que dirima las controversias entre los individuos. Rousseau, por su parte, plantea una instancia pre-contractual definida como estado mutuo de inocencia, regido por la solidaridad y la mutua comprensión (Mejía, 1996), el cual se verá desvirtuado por el surgimiento de la propiedad privada, madre de todas las desigualdades.Este breve repaso nos sirve como guía cronológica para llegar a Kant, último eslabón clásico en la teoría del contrato social, cuya influencia en la Teoría de la Justicia de Rawls es explícita2. Advirtiendo las falencias de los teorías contractualistas que lo precedieron, el filósofo prusiano buscó una solución a una diversidad de problemas que tuvieron como resultado la fijación de la legitimidad del poder estatal en la autonomía moral de los individuos, que asumen autónomamente como propios los mandatos de la mayoría, siempre y cuando estos satisfagan las exigencias de racionalidad y universalidad necesarias para conciliar la voluntad general con la individual. Este no es un tema menor, dado que Rawls le otorga un papel central a la sentencia kantiana "obra de tal modo que uses la humanidad, tanto en tu persona como en la persona de cualquier otro, siempre como un fin al mismo tiempo y nunca solamente como un medio".Pero si bien Rawls recoge los frutos de toda la tradición contractualista, el filósofo se propone rediseñar este dispositivo teórico. Para ello, deberá subsanar varios inconvenientes presentes en los planteos antes mencionados y adaptar la teoría del contrato social para construir sobre ella su Teoría de la Justicia.Uno de los principales aspectos que Rawls busca superar es el iusnaturalismo subyacente al planteo de Hobbes, dado que liga moral y política a un nivel indeseable que el autor busca evitar. Si bien la sustitución del derecho divino como justificación del poder político fue un avance revolucionario en el siglo XVIII, la fijación de dicha justificación en el derecho natural, o sea, en un conjunto de normas y valores externos e independientes al individuo – y por ende pre-contractuales – no se ajusta a la solución que Rawls ofrecerá para el establecimiento de sus principios de justicia.Algo similar sucede con los planteos de Locke y Rousseau, que justifican el poder político en el consenso mayoritario, pues si bien este avance teórico es un hito central en la construcción histórica del liberalismo y la democracia liberal tal cual la conocemos hoy día, adolece de un problema de gran importancia, y es que no da lugar al disenso, dado que "la decisión de la mayoría se legitima por encima de los intereses del individuo" (Mejía, 1996, 27).Nuestro autor se inclinará, finalmente, por un planteo "altamente kantiano", como él mismo lo califica (1999, xviii). En este sentido, "Rawls retoma explícitamente la idea kantiana de autonomía, percibe a los individuos como fines en sí mismos y no como medios para la realización de fines ajenos, describe los principios de justicia como imperativos categóricos y la posición original como una situación ideal en la que agentes autónomos actúan siguiendo exclusivamente este tipo de imperativo" (Da Silveira, 1997, 71). Como bien lo define Da Silveira, el objetivo final del planteo contractualista de Rawls no es otro que establecer principios de justicia universalmente aplicables.Para tales objetivos, A Theory of Justice presenta un planteo sumamente innovador. Rawls no propone un estado de naturaleza del cual las partes busquen salir mediante la realización de un contrato, sino que ve en este último la mejor forma de solucionar lo que llamará el "problema de la justicia". Si la sociedad es una "empresa cooperativa para la ventaja mutua", dice Rawls, los integrantes de dicha sociedad tendrán intereses en común, pero también conflictos de intereses, y como ninguno es indiferente a cómo se distribuye la riqueza creada con su colaboración, cada uno – persiguiendo fines personales –buscará una mayor participación en la distribución de dichos beneficios. Entonces nos enfrentamos a un problema central: cómo llegar a principios de justicia universales, con los que cada integrante de la sociedad (cualquiera que esta sea) esté de acuerdo, y que al mismo tiempo eviten proyectar las desigualdades ya existentes. Si la solución fuese la negociación, el resultado estaría condenado al fracaso, pues las partes harían uso de un desigual poder de negociación, lo que terminaría por imponer los intereses de los grupos con mayor poder en la estructura social.La principal preocupación de nuestro autor pasará a encontrarse entonces en la estructura básica de la sociedad, que es definida como la forma en que las principales instituciones sociales distribuyen los derechos y obligaciones fundamentales, al tiempo que determinan la división de las ventajas resultantes de la cooperación social3. Rawls reconoce que en dicha estructura básica las desigualdades son inevitables pero, como bien lo resume Lessnoff, "la cuestión es definir sí y en qué medida las desigualdades pueden ser justas" (1999, 335). La posición original será, junto al velo de ignorancia, el primer paso de la teoría rawlsiana para echar luz sobre esta interrogante.Imaginemos, nos dice Rawls, una asamblea en la que todos los miembros de una sociedad se reúnen para elegir las instituciones básicas que organizarán su vida económica y política. Estas personas tienen conciencia de que las decisiones que tomen condicionarán no sólo su vida, sino además las de sus hijos y nietos, por lo que las decisiones que tomen no serán coyunturales, sino que deberán representar reglas de juego profundamente estables. Más aun, deberán comprender los intereses y preocupaciones de cada uno en base a un acuerdo generalizado.A esta "asamblea" es a lo que Rawls denominará la posición original, una construcción metodológica que le permitirá asegurarse que los principios de justicia sean elegidos por las partes de forma contractual y con todas las garantías necesarias para que dicho contrato sea realizado "por hombres racionales y morales que no contaminen con sus juicios egoístas la imparcialidad" de dichos principios (Mejía, 1996, 43).Puestas las partes en una situación inicial, en la que se caracterizan por ser mutuamente desinteresadas – persiguen su propio interés desconociendo el de los demás – al tiempo que razonables y racionales, aún hace falta eliminar cualquier factor de desigualdad entre ellas. Para esto, Rawls impondrá a las partes situadas en la posición original un velo de ignorancia que tendrá como consecuencia importantes restricciones de información4. A la hora de elegir los principios de justicia que determinarán la estructura básica de la sociedad, las partes carecerán de información sobre cuál será su posición en la sociedad e incluso sobre sus propias cualidades personales. La intención de Rawls es clara. Nadie debe tener ventajas o desventajas derivadas de las circunstancias sociales o incluso de la suerte a la hora de elegir los principios de justicia, lo que asegurará, en última instancia, que nadie intente conseguir beneficios para una determinada posición en detrimento de otra (Rawls, 1999, 16). Los individuos, por tanto, ignorarán cuáles son – o serían – sus intereses particulares y por lo tanto deben llegar a un acuerdo sin saber qué es los que los beneficia o los perjudica. En última instancia, lo que Rawls consigue mediante la imposición del velo de ignorancia es obligar a las partes a "negociar bajo la perspectiva del universalismo moral" (Da Silveira, 2003, 26)5.Teniendo en cuenta las condiciones de igualdad y restricción de la información planteadas anteriormente para la negociación de los principios de justicia, Rawls cree que los individuos en la posición original optarían por los siguientes:"First: each person is to have an equal right to the most extensive scheme of equal basic liberties compatible with a similar scheme of liberties for others. Second: social and economic inequalities are to be arranged so that they are both (a) reasonably expected to be to everyone's advantage, and (b) attached to positions and offices open to all."Es aquí donde se consagran los pilares de su teoría liberal igualitaria. Rawls complementa dichos principios con lo que denomina reglas de prioridad, estableciendo que la libertad siempre primará por sobre la igualdad y la justicia – el primer principio sobre el segundo –, y que la justicia primará en todo momento por sobre el bienestar –, anteponiendo la segunda parte del segundo principio sobre la primera. En otras palabras, la distribución sólo será posible mientras se produzca en total respeto de las libertades individuales, mientras que las desigualdades – bajo el entendido de que estas beneficien a los más desfavorecidos –, sólo serán aceptadas si antes se produjeron en un marco de igualdad de oportunidades para acceder a los cargos de responsabilidad de la sociedad en cuestión (Da Silveira, 2003, 38).Los principios de justicia a los que las partes en la posición original llegarían, pueden ser comprendidos si vemos la estrategia que seguirían teniendo en cuenta su racionalidad. El autor considera que ante las restricciones de información impuestas por el velo de ignorancia, maximizar los posibles beneficios sería un error, por lo que las partes se preocuparían por "maximizar el mínimo" (hacer que la peor situación sea lo mejor posible), un estrategia que ha sido denominada como maximin, y que consiste en reducir al máximo el riesgo que correríamos en caso de encontrarnos en la parte menos favorecida de la sociedad. De esta manera, argumenta Rawls,lo racional no sería tampoco eliminar toda forma de desigualdad en la estructura básica – dado que muchas de estas podrían ser beneficiosas – sino aceptar solamente aquellas que mejoren la situación de los menos aventajados.A los efectos del presente trabajo, es importante rescatar las pretensiones universalistas que se encuentran en A Theory of Justice, teniendo en cuenta que los principios de justicia podrían ser aplicados en cualquier momento en y en cualquier sociedad sin que su validez se vea erosionada. La posición original, como afirma el propio Rawls, nos obliga a contemplar la situación humana desde todos los puntos sociales y temporales posibles. A pesar de lo anterior, este "kantismo ortodoxo" se irá diluyendo con los años (Da Silveira, 2003, 87) dando lugar luego a un segundo y hasta un tercer Rawls, que perderá sus aspiraciones universalistas y sucumbirá en un relativismo que desconcertó hasta sus más fervorosos defensores. Diremos, en este sentido, que el Rawls universalista realizará un lento pero sostenido peregrinaje hacia las huestes del realismo político en el plano de las relaciones internacionales.2.2 Rechazo al utilitarismoEl segundo aspecto fundamental que debemos resaltar en A Theory of Justicie, es su respuesta al utilitarismo, una teoría de la justicia que, desde el liberalismo, había dominado en los últimos dos siglos la discusión en el ámbito de la filosofía política anglosajona. Rawls resume su propósito de la siguiente manera: "My aim is to work out a theory of justice that represents an alternative to utilitarian. (…) The main idea is that society is rightly ordered, and therefore just, when its major institutions are arranged so as to achieve the greatest net balance of satisfaction summed over all the individuals belonging to it." (1999, 20). Como bien nos dice el autor, es imposible negar el atractivo inicial que nos genera esta concepción de la justicia, por lo que, para combatirla, es necesario no sólo aportar sólidos argumentos en su contra, sino que al mismo tiempo presentar una alternativa viable.Una de las principales razones por las cuales el utilitarismo gozaba de tan amplia aceptación es su claridad frente a otras teorías que, aunque no menos interesantes, carecen de una ventaja fundamental: el utilitarismo ofrece un criterio general de decisión y al mismo tiempo permite una tecnificación de las decisiones morales y políticas. Si todos aceptáramos el criterio de maximizar el bienestar, sería relativamente fácil implementar mecanismos matemáticos para la toma de decisiones (Da Silveira, 2003). Kymlicka, por su parte, agrega otras dos ventajas importantes del utilitarismo frente a otras teorías. Por un lado, el autor reafirma su secularidad. Las metas que el utilitarismo persigue no dependen de la existencia de un Dios, un alma o cualquier otra entidad metafísica y, por lo tanto, no importa que tan seculares seamos, todos sufrimos y somos felices. De esta manera, no podemos negar que la felicidad (o el bienestar) es un valor que todos perseguimos en nuestras vidas. Además, y sumado a lo argüido por Da Silveira, el autor resalta lo que denomina como "consecuencialismo", y que puede ser resumido como la capacidad de contrastar el resultado de las políticas públicas aplicadas a una sociedad determinada con respecto al bienestar que generan. Si todos utilizáramos este mecanismo, entonces no nos enfrascaríamos en discusiones acerca de los aspectos morales de temas como la homosexualidad o el aborto, y se evitaría una infinidad de prohibiciones morales arbitrarias (Kymlicka, 1990, 10-11).Pero a pesar de sus bondades, muchas de ellas muy persuasivas como el mismo Rawls admite, el autor elabora una crítica demoledora de la teoría en cuestión, sobre la que erige una alternativa indiscutiblemente sólida. Rawls ataca al utilitarismo en sus puntos más débiles, valiéndose de una artillería que en su mayoría proviene desde el universalismo moral kantiano y pude ser resumida en una frase que ha pasado ya a la historia: "Utilitarianism does not take seriously the distinction between persons" (1999, 24). Esta crítica, en apariencia inofensiva, socava al utilitarismo desde su base más liberal. Como sentenciará Rawls, esta teoría no toma a las personas como fines en sí mismos, sino como meros medios para la consecución de ciertos fines, lo que da pie al viejo ejemplo de la esclavitud: si por alguna razón la esclavitud de una parte de la población maximizara el bienestar total de la sociedad, entonces no habría razones para no hacerlo6.Pero esta no es la única crítica que Rawls realiza al utilitarismo. Por el contrario, el autor arremete contra el mecanismo de "justicia social" que la teoría propone, afirmando que el hecho de buscar la maximización total del bienestar sólo permitirá que la sociedad reproduzca las más extremas formas de desigualdad, dado que, ver la justicia social como un promedio de bienestar, evita el hecho de preocuparse por la forma en que dicho bienestar es distribuido. En respuesta a estas dos críticas será que Rawls creará una alternativa que no sólo se preocupe por la distribución de los beneficios obtenidos de la cooperación social, sino que además respete a ultranza las libertades individuales de todos y cada uno de los integrantes de la sociedad. Veremos que, a pesar de todo lo anterior, en el Derecho de Gentes se priorizará la estabilidad por sobre la libertad y la igualdad, algo difícil de imaginar para los lectores que en 1971 revolucionaron su pensamiento con una Teoría de la Justicia. 1 - Según Mejía, "Hobbes rompe la concepción aristotélica en tres sentidos: primero, la política deja de ser derivación de la ética y se desliga de la moralidad y la legalidad; segundo, la política deja de referirse a la práctica y comienza a ser referida como técnica; y tercero, la política deja de ser sabia comprensión, phronesis, y se convierte en ciencia, episteme" (Mejía, 1996, 16).2 - "What I have attempted to do is to generalize and carry to a higher order of abstraction the traditional theory of the social contract as represented by Locke, Rousseau, and Kant. […] The theory that results is highly Kantian in nature. Indeed, I must disclaim any originality for the views I put forward. The leading ideas are classical and well known." (Rawls, 1999, xviii).3 - "For us the primary subject of justice is the basic structure of society, or more exactly, the way in which the major social institutions distribute fundamental rights and duties and determine the division of advantages from social cooperation" (Rawls, 1999, 6).4 - "It is assumed, then, that the parties do not know certain kinds of particular facts. First of all, no one knows his place in society, his class position or social status; nor does he know his fortune in the distribution of natural assets and abilities, his intelligence and strength, and the like. Nor, again, does anyone know his conception of the good, the particulars of his rational plan of life, or even the special features of his psychology such as his aversion to risk or liability to optimism or pessimism. More than this, I assume that the parties do not know the particular circumstances of their own society. That is, they do not know its economic or political situation, or the level of civilization and culture it has been able to achieve. The persons in the original position have no information as to which generation they belong. These broader restrictions on knowledge are appropriate in part because questions of social justice arise between generations as well as within them (…)" (Rawls, 1999, 118).5 - Es importante recodar en este punto la relevancia que Rawls otorga a lo que él llama el "merecimiento moral". De forma resumida, el autor argumenta que en última instancia, nadie puede aducir que su situación en la sociedad pueda ser justificada desde un punto de vista moral. Nadie merece moralmente las ventajas o desventajas que le hayan tocado en suerte, ya sea desde una inteligencia prodigiosa o una deformidad física hasta una habilidad deportiva o artística. De esta manera, el velo de ignorancia eliminará este tipo de diferencias, por lo que nadie es capaz de saber cuáles serán sus ventajas o desventajas (1999, 273-277).6 - "Si lo que cuenta es la utilidad total o promedio, la satisfacción o el sufrimiento de cada individuo no tiene otro valor del que agrega o quita al conjunto. Y esto supone de instrumentalizar una parte de la sociedad" (DA SILVEIRA, 2003, 53) *Este artículo fue presentado en la 4° sesión el Seminario Interno de Discusión Teórica 2014, organizado por el Departamento de Estudios Internacionales de la Universidad ORT Uruguay.Andrés Riva Casas es estudiante de la Licenciatura en Estudios Internacionales.
