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The article considers the reasons of increasing the role and social responsibilities of public organizations under the conditions of transformation of economic and political relationships in Ukraine, discusses the tendencies of changing the functional characteristics, objectives and tasks of primary public associations, recently appearing in great number at educational institutions. The analysis made gives grounds for the conclusion about the inevitability of reversion from the individualized society to collective, team principles of communication and about the role of public organizations in the process. The legislative and regulatory activity is characterized; the necessity of its improvement as soon as possible is underlined.