Cover; Half Title; Title Page; Copyright Page; Dedication; Table of Contents; 1. The Subject of Automation; Social De-skilling; The Cascading Logic of Automation; The Dialectic of Automation I: Automated Politics; The Dialectic of Automation II: Automating the Social; Dialectic of Automation III: Security; The Bias of Automation; Note; References; 2. The Bias of Automation; An Epistemological Break; Framelessness, or The Fate of Narrative; Pre-emption; Environmentality; References; 3. Automated Culture; "Everyone's Got Their Goons"; The Role of a "Civic Disposition"; Finding Filter Bubbles
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Today, more mediated information is available to more people than at any other time in human history. New and revitalized sense-making strategies multiply in response to the challenges of ""cutting through the clutter"" of competing narratives and taming the avalanche of information. Data miners, ""sentiment analysts,"" and decision markets offer to help bodies of data ""speak for themselves""-making sense of their own patterns so we don't have to. Neuromarketers and body language experts promise to peer behind people's words to see what their brains are really thinking and feeling. New for
Zugriffsoptionen:
Die folgenden Links führen aus den jeweiligen lokalen Bibliotheken zum Volltext:
Today, more mediated information is available to more people than at any other time in human history. New and revitalized sense-making strategies multiply in response to the challenges of "cutting through the clutter" of competing narratives and taming the avalanche of information. Data miners, "sentiment analysts," and decision markets offer to help bodies of data "speak for themselves"--Making sense of their own patterns so we don't have to. Neuromarketers and body language experts promise to peer behind people's words to see what their brains are really thinking and feeling. New for.
This article explores the implications of recent developments in predictive policing, defined as the use of data-mining tools to predict and preempt criminal activity, for the relationship between citizenship and surveillance. It uses the example of predictive policing to consider the difference between panoptic modes of surveillance and emerging practices of environmental surveillance. The former rely on public awareness of surveillance and the internalization of the monitoring gaze, whereas the latter rely on actuarial modes of prediction. The growing emphasis on strategies for preemption rather than on policies for prevention displace political deliberation with technological expertise and work in the direction of automated decision making about resource allocation and armed response.
This article explores the implications of recent developments in predictive policing, defined as the use of data-mining tools to predict and preempt criminal activity, for the relationship between citizenship and surveillance. It uses the example of predictive policing to consider the difference between panoptic modes of surveillance and emerging practices of environmental surveillance. The former rely on public awareness of surveillance and the internalization of the monitoring gaze, whereas the latter rely on actuarial modes of prediction. The growing emphasis on strategies for preemption rather than on policies for prevention displace political deliberation with technological expertise and work in the direction of automated decision making about resource allocation and armed response.
The development of the field of neuromarketing piggybacks on growing interest in the neurosciences associated with the development of new brain imaging technology and recent theorizations of the role played by emotion in consumer decision making. Neuromarketers assert that people's bodies are, for marketing purposes, more truthful than the words they utter, promising direct access to formerly concealed aspects of consumer desire. This article situates the promise to bypass the vagaries of discourse with techniques for reading the body within the broader context of a changing information environment and the forms of reflexive awareness of the partial and constructed character of narrative forms of representation. It explores the uptake by neuromarketers of recent theories that posit emotional responses as integral to the process of rational decision making. This uptake repositions marketers as adjuncts to rational deliberation rather than threats to it and the forms of autonomy and citizenship with which it is associated. However, the article argues that neuromarketers' claims to bypass mediation and the impasses of representation break down upon further examination. In the end, an examination of the recent literature on the topic indicates that neuromarketers – like data miners – are more interested in potentially useful correlations than in underlying explanations. Their portrayal of neuromarketing as a technique for accessing what consumers' 'really' feel amounts to a misreading of their own project, which might be more properly understood as the development of techniques for making probabilistic predictions about the behaviour of populations.
In: New media & society: an international and interdisciplinary forum for the examination of the social dynamics of media and information change, Band 12, Heft 1, S. 167-170
Just as Web browsers use information about surfing habits to customize content and advertising, so the development of mobile commerce (m-commerce) promises to capitalize on the real-time monitoring of the time-space paths followed by consumers. Thanks to the development of wireless, networked devices, gathering detailed information about consumer mobility is becoming increasingly cheap and efficient. The result is that spaces associated with leisure and domesticity can become increasingly economically productive insofar as consumers are subjected to comprehensive monitoring in exchange for the promise of customization and individuation. Drawing on examples from e-commerce and popular culture, this article explores the connection between the consumption of space and the incitement to mobility, arguing that the mass customized economy represents a continuation of the logic of market rationalization in the network era.