Suchergebnisse

In this study, it is aimed to address the problems that arise with the development of the digital economy thanks to the digital transformation experienced with the Fourth Industrial Revolution (Industry 4.0), and to explain what needs to be done by suggesting solutions in order to support the digital economy with a sustainable development model. Since 1996, when the concept of digital economy was first introduced in the literature, the concept of digital economy has been used as a keyword in studies (more than 130) published in the database (ScienceDirect, Wiley, Taylor&Francis, Springer, SSRN, DergiPark) and in many scientific papers. Due to the Covid-19 epidemic, which emerged in 2019 and was effective on a global scale, the fact that individuals meet their basic needs and many needs through digital platforms has led to the acceleration of digital transformation and entrepreneurship, the development of new production models, and the diversification of digital marketing and digital economy tools. With the acceleration of the digital transformation process, positive developments have been experienced in the context of the digital economy. However, this situation has brought along some problems such as unemployment concerns, digital security problems, tax, audit and financial reporting problems, problems in the supply of qualified personnel, difficulties in protecting intellectual property rights, and selling low quality or counterfeit products. In addition to the benefits provided by the digital economy that develops with digital entrepreneurship, it makes the work unique by addressing the problems that will arise in social and economic terms and offering solutions for them.