Although much has been discussed about corporate sustainability practices, little is known about the work that supports them. How do corporations actually manage such complex issues? Can one say that human efforts for sustainability are sustainable as well? These questions were investigated through interviews with 10 large corporations in Brazil. Results show: how organisational features end up leveraging or limiting sustainability efforts; how this issue can actually introduce severe tensions into workers' routine; and how corporate culture, power relations, and wider social and political issues also have to be addressed if work's sustainability is to be considered in depth.
Purpose This study aims to analyze the challenges startups face in implementing business models for sustainability. In particular, the research question of this study is: How do the challenges faced by startups affect business models for sustainability in the context of an emerging country?
Design/methodology/approach Startups are increasingly incorporating ways to thrive in a competitive environment with innovative sustainable business models, a key factor for competitive advantage and corporate sustainability. This paper analyses startups' challenges in adopting business models for sustainability through a case study in two startups, using the sustainable value exchange matrix (SVEM) tool through workshops, to carry out the diagnosis of these challenges.
Findings The barriers and challenges of business models for sustainability in startups were found in different categories, where the main barriers are linked to the institutional category, the organizational and the market and sales culture. Thus, the authors concluded that there is a need to reformulate public policies and to have greater participation of the actors involved.
Research limitations/implications The main limitation of the research is the number of case studies (only two), which makes it difficult to generalize the results.
Practical implications The research presents two major contributions. First, through the case studies, it is possible to verify that the barriers and challenges in business models for sustainability have relevance for startups. The second contribution is the adaptation of SVEM in conducting the debate by incorporating the barriers and challenges in value creation and delivery system.
Social implications This study contributes to the business models for sustainability literature to better understand the challenges startups face in practice and can serve as insights to help overcome them. As this is an empirical study, the information gathered can help create metrics and public policies to achieve the United Nations sustainable development goals.
Originality/value The present research has as originality the analysis of the challenges in startups in implementing business models for sustainability and their relationships with the value proposition, capture and creation, as well as and delivery (adapted to the challenges found in the literature) applying the SVEM tool proposed by Morioka et al. (2018).
O objetivo geral desse artigo é analisar como os trabalhadores afastados do ambiente laboral por motivo de doença vivenciaram o rompimento com o trabalho e quais perspectivas de futuro elaboraram a partir dessa vivência. Participaram do estudo nove trabalhadores afastados do ambiente laboral por motivo de doença, usuários de um Centro de Referência em Saúde do Trabalhador de uma capital do nordeste brasileiro. Os instrumentos utilizados foram: um questionário sociodemográfico e uma entrevista semiestruturada, submetida à análise de conteúdo temática, com o auxílio teórico da Psicodinâmica do Trabalho. Evidenciou-se que os trabalhadores chegam a preferir os sofrimentos vivenciados no trabalho àqueles oriundos do seu afastamento, assim como possuem expectativas frustradas de reconhecimento, somadas às limitações para o alcance de melhores perspectivas profissionais.
Este artigo objetiva compreender a mobilização subjetiva que surge na atividade de trabalho de profissionais que realizam Vigilância em Saúde do Trabalhador (Visat). Participaram deste estudo cinco trabalhadores, de ambos os sexos, de um Centro de Referência em Saúde do Trabalhador (Cerest) da capital de um estado do Nordeste do Brasil, os quais foram entrevistados nos meses de janeiro e fevereiro de 2020. Os materiais produzidos foram analisados à luz da Psicodinâmica do Trabalho. Os resultados mostram que sua fonte de sofrimento está ligada ao que é vivido pelos trabalhadores das empresas que passam por Visat, cujos problemas relacionados à precarização muitas vezes ficam sem solução. Ao lado disso, aqueles que fazem Visat também se percebem muitas vezes precarizados em seus salários, vínculos e condições de trabalho. Finalmente, a falta de estrutura e investimento em saúde do trabalhador, assim como a legislação, em especial a municipal, deixa-os com grandes dificuldades de realizar o seu trabalho.
