Suchergebnisse

Los partidos extremistas se han convertido en actores políticos importantes en el Parlamento Europeo y participan en coaliciones nacionales o regionales. El partido español Vox defiende una combinación de tradición, conservadurismo, nacionalismo, liberalismo y valores de la extrema derecha. Vox se ha convertido en la tercera fuerza del Parlamento español, creciendo rápidamente ante las medidas sociales adoptadas en España. Sin el control de los medios tradicionales, el discurso de la extrema derecha es prominente en redes sociales, también en el caso de Vox. El objetivo de esta investigación es definir la estrategia política implementada por Vox en Twitter durante el confinamiento de Covid-19. El análisis de frames consta de tres fases con un análisis final de frames en una muestra de 6.095 tweets. Los resultados muestran tres frames principales. Anti-elitismo, caracterizado como victimización y conspiración anti-Vox. El esencialismo definido como moral, nacional y de orden público. Finalmente, gobierno criminal, el nuevo frame de acusación criminal al gobierno. Este estudio avala que Vox combina los discursos populista, liberal y conservador para negar la legitimidad del gobierno y para convertirse, para convertirse en una alternativa siendo partícipe del juego democrático, pese a que su discurso dudosamente lo sea.

The European Union (EU) was founded to promote peace, prosperity and other values between an increasing number of member states (European Commission, 2001). However, Brexit has activated a reputation crisis that reinforces Euroscepticism (Börzel; Risse, 2018). The objective of the study is to identify the differences in the semantic construction and thematic framing of the European Commission during a two-year period, previous to Brexit and after Brexit, on a sample of 4827 tweets posted by the European Commission. Findings show that in the period before Brexit, the EU is presented as an abstract political body, highly informative on major crisis, and reactively framing messages with values responsibility and solidarity. After Brexit, the EC adapted its communication strategy to foster a sense of belonging to the EU by underlining a common transnational European identity. These results show that EU is using Twitter strategically, and their communications as well as framings, values and lexicon have been different before and after Brexit on Twitter. This might apply to other channels as well.

The European Union (EU) was founded to promote peace, prosperity and other values between an increasing number of member states (European Commission, 2001). However, Brexit has activated a reputation crisis that reinforces Euroscepticism (Börzel; Risse, 2018). The objective of the study is to identify the differences in the semantic construction and thematic framing of the European Commission during a two-year period, previous to Brexit and after Brexit, on a sample of 4827 tweets posted by the European Commission. Findings show that in the period before Brexit, the EU is presented as an abstract political body, highly informative on major crisis, and reactively framing messages with values responsibility and solidarity. After Brexit, the EC adapted its communication strategy to foster a sense of belonging to the EU by underlining a common transnational European identity. These results show that EU is using Twitter strategically, and their communications as well as framings, values and lexicon have been different before and after Brexit on Twitter. This might apply to other channels as well.