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The file associated with this record is under a 12-month embargo from publication in accordance with the publisher's self-archiving policy. The full text may be available through the publisher links provided above. ; This article approaches the subject of the global recognition of the term 'Normative Power Europe' in external energy governance by engaging with the concept of strategic narratives. The article considers reactions to the European Union (EU) as a normative energy actor within a tripartite scheme of strategic narrative formation, projection and reception. The definition of a narrative suggests the presence of an actor, an action, a goal or intention, a scene and instrument. Those were identified for the emerging 'Sustainable Energy Europe' narrative and tested in one empirical case study: Twitter communications surrounding the EU Sustainable Energy Week 2013. In its method, our analysis is among the first to explore empirically the EU's social media communication efforts. Answering a call for richer methodologies, which view social media data not as 'quantitative data, rather qualitative data on a quantitative scale', our analysis uses an original methodology and codes the Twitter data using a nuanced qualitative framework. ; Peer-reviewed ; Post-print

This paper explores China's relationship with the European Union by analysing their mediated interactions during the eurozone debt crisis. Despite different current economic situations, China and the EU are a key global alliance. In light of this, the paper considers visual framings of the eurozone crisis in China's leading business newspaper focusing on meanings and evaluations rendered by political cartoons. The analysis finds the Chinese business press depicts the EU as struggling to handle its own financial affairs and asks whether this is seen as an opportunity for China to seize the title of global economic 'heavyweight'. ; Peer-reviewed ; Publisher Version

Abstract. This paper scrutinizes the role of the European Commission Delegations (ECDs) in their contribution to the EU's public diplomacy efforts. With the ECDs' personnel being posted to 136 countries and territories, delegations naturally play a vital role in the promotion of the EU. This role becomes all the more important in some third countries, where the delegation might be the only permanent representative of the EU or its Member States, and could be logically seen as 'test labs' for the European External Action Service proposed by the Lisbon Treaty. Drawing on 242 face-to-face stakeholders' interviews conducted from 2003 until 2008 in ten Asia-Pacific locations, this paper attempts to identify third-party perspectives on how the ECDs could increase their effectiveness worldwide. It develops suggestions intended to maximize the ECDs' public diplomacy impact in the Asia-Pacific region and, consequently, to reinforce an image of EU solidarity around the world.

The file associated with this record is under a 12-month embargo from publication in accordance with the publisher's self-archiving policy. The full text may be available through the publisher links provided above. ; The European Union (EU) has long sought to play a normative role in global energy governance, a role that requires a coherent, comprehensible and memorable image. Yet within its borders, there are divisions and discrepancies on energy, which may have an impact on the external reception of EU actions. France, Germany and the United Kingdom (UK), commonly referred to as 'the EU's big 3', seem to have little in common on issues of energy policy. EU rhetoric on external energy matters places firm emphasis on three key 'frames' of understanding: sustainability, competitiveness and security of supply, yet the domestic rhetorics of France, Germany and the UK variously appear to place priority on one or more of these frames. This article explores media representations of the EU's external energy relations from within the 'Big 3' EU member states and asks whether the EU's normative agenda on external energy drives these media representations, or whether domestic member state interests dominate. ; Peer-reviewed ; Post-print