This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice
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This piece seeks to extend a conversation that Alvesson and Kärreman started in 2000 from the pages of Human Relations and are continuing in their 2011 article; a conversation that is of great interest well beyond management and organization studies. Through a linguistics perspective that is attentive to the peculiarities of the discourse vocabulary but also seeks to probe aspects of its conceptual import, I will explore the significance of understandings of discourse circulating within the social sciences. I will continue with reflections on select difficulties raised by 'social construction-unlimited' before highlighting some of the benefits of a social semiotic approach to ethnographic research centred on the concept of indexicality. I will conclude with an invitation to 'bring the researcher back', in an embodied engagement with the field that can help put discourse in 'its right place'.
Dieser Artikel leistet eine methodologische und persönliche Bestandsaufnahme aus einem spezifischen Blickwinkel. Unmittelbarer Ausgangspunkt war die gemeinsame Tagungspräsentation mit einem japanischen Kollegen, mit dem ich über einige Zeit zusammengearbeitet habe, zum Thema "whole lives" (gemeint ist die Integration von Berufsarbeit in die gesamte Identitätsarbeit im Rahmen einer kritischen Managementforschung). Für mich selbst führte diese Zusammenarbeit zu einem Prozess der Re-Evaluation meiner langjährigen Praxis mit der Nutzung von qualitativen Verfahren. Jenseits der Vor- und Nachteile einer (lokal entfernten) dialogischen Arbeit an dem Tagungsbeitrag führte unser ausführlicher Austausch zu dem kritischen Sichten des Verständnisses, der Konzepte und Praktiken, die ich über viele Jahre erworben hatte. Obwohl Selbst-Reflexivität insbesondere in meinen neueren Arbeiten eine wesentliche Rolle gespielt hatte, resultierte aus dem Erfordernis, mich auch vertrauten Themen "anders" zu nähern, eine radikale Prüfung meiner eigenen Position(ierung). In diesem Beitrag versuche ich, die Entwicklung einer Art der Feldarbeit – und meines gesamten Lebens – nachzuzeichnen, die ich als "Bindestrich-Forschung" bezeichnet habe. Ich illustriere dies an der Konzeptualisierung von "whole lives" und meiner Zusammenarbeit mit Hiromasa TANAKA.
Cover -- Title -- Copyright -- Contents -- List of figures -- List of tables -- Transcription conventions -- Foreword -- Acknowledgements -- 1 Introduction: talking 'culture' at work -- 1.1 The field of workplace discourse -- 1.2 From culture to metacultural: theoretical affinities and overall aims -- 1.3 First and second order approaches to culture -- 1.4 Workplace discourse in the post-disciplinary era -- Part I A prismatic view of culture -- 2 Culture, powerful metaphors, and coterminous notions -- 2.1 Culture as a (quantifiable) set of attributes that distinguish one group from another -- 2.2 Culture as a 'shock' -- 2.3 Epistemological issues: positivism-essentialism and post-positivism -- 2.4 Influential ICC scholars associated with positivism and essentialism -- 2.5 Culture in the nation and as a nation's property: You know what [X] are like -- 2.6 Epistemological issues: constructionism -- 2.7 The nation as an imagined community -- 2.8 Epistemological issues: critical approaches -- 2.9 Culture as a universal -- 2.10 Culture in work -- 2.11 Culture, identity, and cultural identity -- 2.12 Identity, categorisation processes and the politics of difference -- 2.13 Position taken in the volume expanded -- 3 Aspects of the modern workplace -- 3.1 Profiling the modern workplace -- 3.2 The organisation as a discursive construct -- 3.3 Equality: diversity in the global workplace -- 3.4 Multilingualism at work -- 3.5 A complex linguistic landscape -- 3.6 Commodification of language and knowledge -- 3.7 From Bourdieu to the community of practice and back: the importance of doing -- Part II Doing research in intercultural professional settings -- 4 Workplace discourse: issues of theory and method -- 4.1 Researching abstract concepts: culture, identity, and work -- 4.2 Research politics: politics of interpretation
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It is an enduring theme of humanity that people are concerned about what others think of them. The notion of face has thus become firmly established as a means of explaining various social phenomena in a range of fields within the social sciences, including anthropology, pragmatics, sociolinguistics, and psychology. Yet face has also become increasingly entrenched in the literature as a kind of pre-existing sociocultural construct. This book offers an alternative in focusing on the ways in which face is both constituted inand constitutive of social interaction, and its relationship to self, identity and broader sociocultural expectations. There are three main themes explored in this volume. Part I, 'Face in interaction', encompasses contributions that deal with face as it emerges in interaction in various institutional and non-institutional settings. In Part II, the relationship between self, identity and face is investigated in the context of interpersonal communication. The final part considers various approaches to establishing links between individual interactions (the so-called micro) and broader sociocultural expectations or 'norms' that interactants bring into interactions (the so-called macro).