Celebrity advocacy and international development
In: Rethinking development, 2
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In: Rethinking development, 2
In: Rethinking development, 2
Celebrity advocacy is a curious phenomenon. It occupies a significant proportion of the public domain, but does so without engaging particularly well with much of the public. Yet this may not matter very much. Many people at the core of advocacy, and in political and business elites, simply do not notice any lack of engagement. In these circles celebrity advocacy can be remarkably effective. Celebrity Advocacy and International Development examines the work of celebrity advocacy and lobbying in international development. Its purpose is to understand the alliances resulting, the.
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