Suchergebnisse

The rudiments of branding -- Brand names matter -- Logos, slogans, mascots, and more -- Brands tell stories -- Brands are living things -- Consumers beware -- Brand management -- Expanding the brand -- The brand stops here -- The dark side of the brand -- Pop goes the brand -- The brand finale

The Canadian International Development Agency (CIDA) allocates vast sums of money each year, providing vital assistance to countless individuals across the developing world. Yet many observers and insiders have sharply criticized CIDA for its lack of concrete results. Presenting a range of work by scholars and practitioners, this collection offers the most comprehensive examination of CIDA's efforts in over a decade. Contributors explore recent trends in Canadian foreign aid, including topics such as its place in Canadian politics, gender and security concerns, advocacy and public engagement, the complexity of CIDA policies, and CIDA's relationship with non-governmental organizations. The perspectives assembled in Struggling for Effectiveness bring clarity to the issue of foreign aid while judiciously gauging Canada's record and offering concrete suggestions for strengthening CIDA's efforts to help people living in poverty. Extensively researched and comprehensive in scope, Struggling for Effectiveness will be indispensable to anyone interested in Canadian assistance abroad and Canada's place in a rapidly changing world.

This 25th anniversary e-book of PM discusses the hard-earned and not always steady progress that is being made in many African countries to transform their societies and economies to ones where they can begin to enjoy the benefits of greater freedom and prosperity. The six papers discuss topics ranging from the problems of affordable housing delivery in Ethiopia, to the impact of schemes implemented by Habitat for Humanity International in Ghana. The names in the e-book will for the most part be unfamiliar to readers - this is a first step in encouraging these researchers to join the mainstrea

This 25th anniversary e-book of PM discusses the hard-earned and not always steady progress that is being made in many African countries to transform their societies and economies to ones where they can begin to enjoy the benefits of greater freedom and prosperity. The six papers discuss topics ranging from the problems of affordable housing delivery in Ethiopia, to the impact of schemes implemented by Habitat for Humanity International in Ghana. The names in the e-book will for the most part be unfamiliar to readers - this is a first step in encouraging these researchers to join the mainstream and bring their views and perspectives to a wider audience. Note - this collection is published in collaboration with the African Real Estate Investment e-book in JPIF 25:1.