Suchergebnisse

The article delves into the analysis of the broadcasting function of the excursion, considered within the frame-work of an interdisciplinary approach as a cultural narrative. The relevance of the study is due to the expansion of the functions of the excursion beyond the scope of educational and outreach activities. As part of the narra-tive approach, the excursion acts as a broadcaster of historical and cultural memory based on a specially con-structed narrative. Research methodology is based on the peculiarities of the nature of narration in the context of A. Toynbee's concept of "narrative history". The understanding of history proposed in this concept as a com-pleted process that needs interpretation brings the excursion story closer to the narrative. The work analyzes the main views on the essence of excursion and narrative, which allows to draw a conclusion about their related nature, as well as to derive a special excursion narrative, understood as a narrative consisting of a number of sequentially presented historical facts and events and their interpretations on the basis of political, cultural, economic, educational and other contexts. It is emphasized that the broadcasting function of an excursion as a narrative is manifested in the possibility of immersion in a certain era or event, contact with the past, and its comprehension.

Introduction. The article examines the role and contribution of the senior commissioner of the special department and chief of intelligence of the partisans of the Crimean ASSR, Senior Lieutenant of the Navy of the Soviet Union Vasily Talyshev (1918–1996), to the organization of the partisan underground movement in the territory of Crimea during the Great Patriotic War. Methods and materials. The research is based on historicalbiographical, historical-chronological, and historical-comparative methods. The publication is based on unique previously unpublished sources introduced into scientific circulation for the first time: the funds of the Archival Department (municipal archive) of the Administration of the city of Alushta; the State Archive of the Republic of Crimea; the Archive of the city of Sevastopol; as well as materials of the periodical press of the Crimea. Analysis. In the fight against the Nazi invaders, the anti-fascists of Crimea faced a number of obstacles: German and Romanian troops, their intelligence structures, and relying on specially created auxiliary formations from local collaborators who actively opposed the Soviet patriots. In the person of V.P. Talyshev, the enemy special services met an experienced opponent who often anticipated their planned secret operations. In addition to carrying out operational work as a scout and operational commissioner of the Special Department of the Partisan Command of the Crimean ASSR, he planned and carried out combat and sabotage actions. Results. The author concludes that, despite the severity of life in the partisan forest, V.P. Talyshev demonstrated a high level of professionalism, dedication to duty, and responsibility. His area of expertise included the following activities: 1) conducting intelligence work in the ranks of the partisans of Crimea; 2) maintaining military discipline and preventing violations of law and order among the "people's avengers"; 3) operational and investigative work; 4) development of a number of combat operations of the Crimean partisans; 5) participation in combat operations behind enemy lines; 6) coordination of the activities of some underground patriotic groups of the Crimea.

This article delves into the cultural-philosophical prerequisites preceding the formation of the "soft power" concept. As a result of the study, the philosophical and cultural-anthropological factors of the emergence of this concept are highlighted. Conceptually, its philosophical origins are intertwined with two primary inquiries: firstly, the influence of the communicator on the recipient (the Maieutics of Socrates, the "Rhetoric" of Aristotle), secondly, the study of individual properties of culture, educational (Plato, Cicero, Confucius), unifying (Sun Tzu), regulatory (N. Machiavelli). Culture, as a full-fledged instrument of the "soft power" influence encompassing all these properties, is analyzed in the works of A. Gramsci. Another significant source shaping the "soft power" concept is the scientific tradition of cultural anthropology as a distinct discipline, which views culture as an essential element of colonial administration (E.B. Tylor, F. Boas, B. Malinowski) and interstate confrontation (R. Benedict). The French School of Social Anthropology has focused on the study of the mechanisms of formation of public opinion (G. Tarde) and methods of influencing the masses (G. Le Bon). In conclusion, the concept of "soft power" emerges as a product of diverse intellectual traditions, blending philosophical inquiries, cultural analyses, and anthropological insights. By elucidating its cultural and philosophical foundations, this article provides a comprehensive framework for understanding the complexities of modern power dynamics and international relations.

The article emphasizes the importance of memorial complexes of the Great Patriotic War in the context of modern social and cultural processes, as well as symbols of historical memory and means of communication that convey information about the past to representatives of current and subsequent generations. Practical approaches to actualizing memorial sites in the socio-cultural space of Crimea are proposed, taking into account its regional specificity based on Soviet experience and already implemented Russian projects. Among the optimal approaches, creating interactive museum exhibitions, organizing events dedicated to the memory of war victims, and promoting tourist routes to Crimea's memorial sites are suggested. Particular attention is paid to modern trends and approaches to improving and expanding the existing scientific and educational functions of memorial complexes, as well as their integration into cultural, educational, creative and social activities. The actualization of memorial sites in Crimea's socio-cultural space requires a comprehensive approach that combines historical awareness, educational outreach, and community involvement. By leveraging the region's rich historical heritage and embracing modern methods of interpretation and engagement, these memorial sites can serve as dynamic platforms for preserving and transmitting the memory of the Great Patriotic War to present and future generations.

This article deals with the research of the ambiguous category of the personal brand of the great Russian clas-sic Leo Tolstoy. It is noted that its resource potential can be used for the regional development of the Crimea; the most significant factors and directions of the influence of the potential of the writer's brand on modern cul-ture are considered. The author pays great attention to the consideration of this figure in the Internet space, while the "Crimean pages" of the writer's creativity and biography take on increasing importance as promising and relevant for the promotion of a personal brand. The author comes to the conclusion that in order to effec-tively use a personal brand, it is necessary to take into account the specifics of the region's audience and mod-ern digital technologies that illuminate the "Crimean pages" of the classic's creativity. Current cultural practices allow us to expand the idea of a particular figure, to use the visualization of this image to form the image of the Crimea in the direction of "L.N. Tolstoy and the Crimea".

The article reveals the specifics of applying the method of mapping the museum sphere, in particular, in the process of creating museum clusters as one of the productive tools in the perception and functioning of the museum as a significant part of the regional economy. This need is due to the trends of the modern world, where museums manifest themselves as an important economic industry, significantly influencing the cultural and economic picture of the region. At the same time they continue to play an important role in the preservation of cultural heritage, providing access to history and art, in the issues of ethnic self-identity, etc. Developing methods and technologies for the creation of museum clusters determine the relevance of this article, in partic-ular, the application of the mapping method. The research methodology is presented both by general scientific (analysis and synthesis) and special (design, mapping) methods. Research interest is focused on the theoreti-cal and applied features of the application of museum network mapping. As a result of the study, the authors identified regional features of the Crimean museum network in the context of clustering. In particular, O.I. Mikitinets, as a result of a deep and comprehensive analysis of works in the field of mapping, and, in particular, cultural mapping, agrees with the statement of A.I. Zyryanov is that this method only visualizes reality, and does not change it, which eliminates its shortcomings, provided that the data shown on the map fully corresponds to reality. The conducted theoretical analysis made it possible for V.A. Shilina to out-line the directions of applied research in the field of mapping the museum environment of the Crimean region. In this context, both popular (South Coast) and developing (Northern Crimea) museum areas of the peninsula were reflected visually. This in turn characterizes the mapping method as one of the innovations, the introduc-tion of which will help to expand the museum experience.

At the current stage of development, towns are in a difficult socio-economic situation, when the slowdown in economic and social development is caused by multilevel processes of an internal, regional and national nature. In many ways, the successful existence and functioning of a city depends on its image, i.e. attractiveness both for investors and tourists, and for the inner society – its citizens. In modern conditions, historical and cultural heritage is the basis of identity and continuity of generations, which, among other things, largely determines the image of each city. The relevance of the work is determined by the significance of the historical and cultural heritage of towns of the Republic of Crimea in the socio-cultural and economic development of the region. The new economic reality actualizes the solution of a complex set of problems that hinder the attraction of investments in towns and are associated with the limited economic base, the low level of development of infrastructure facilities and the socio-cultural sphere. The study of the existing complex of monuments of historical and cultural heritage makes it possible to determine the cultural potential of towns in Crimea and the prospects for its use. The subject of the study is the analysis of the historical and cultural heritage of towns of the Republic of Crimea as an integral part of the urban image. The current development strategy of these cities is aimed at finding, developing and implementing effective methods of adaptation to modern realities, and creating more favorable living conditions for the population. As a result of historical-comparative and structural-functional analyses, the study identifies a close relationship between the cultural potential of towns in Crimea and external factors of influence (geographical and historical-cultural conditions of settlement development).