Pengaruh Program CHSE terhadap Citra, Kepercayaan, Kepuasan, dan Loyalitas Pengunjung pada Masa Pandemi Covid-19 di DTW Pantai Melasti Ungasan Bali
In: Jurnal Kajian Bali (Journal of Bali Studies), Band 13, Heft 1, S. 234
ISSN: 2580-0698
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In: Jurnal Kajian Bali (Journal of Bali Studies), Band 13, Heft 1, S. 234
ISSN: 2580-0698
The development of subak as tourist attraction will be inline within Bali cultural tourism development, since subak and tourism in Bali are both are Balinese culturally basis. This is an effort to maintain the sustainability of subak while controlling the paddy field conversion and supporting environmental sustainability. However, the absence of subak strategy as tourist attraction becomes a problem. This paper analyzes the internal and external environmental factors that influence Subak Padanggalak, Denpasar City, Bali as tourism attraction and designing the subak strategy as tourism attraction in urban area. To do so, it will be analyzed using SWOT and Quantitative Strategic Planning Matrix (QSPM). The I-E matrix analysis falls into cell V, namely using maintain subak as tourism attraction dan pushing market penetration and product development. SWOT analysis produces four alternative strategies, namely: (a) S-O strategy (expansion of tourist markets, provision of subak tourism facilities), (b) S-T strategy (stressing agricultural activities and rituals as tourist attractions, tourism activities based on subak norms and rules, involving subak members in subak tourism activities), (c) W-O strategy (subak is more involved in developing tourism attraction and cooperating with government), and (d) W-T strategy (strict rules for controlling land conversion, limiting the coming of external labor working in subak, and adequate facilities to empower farmers and foster public appreciation of subak). Priority analysis of the subak strategy successively starts from the development of tourist attraction based on agricultural activities and rituals in subak through cooperation with the government and entrepreneurs to empower farmers through providing additional sources of income from tourism activities. To ensure the sustainability of subak, it is necessary to have strict rules to control the conversion of agricultural land functions, and limit the external workforce to subak. The strategy must be is in line with subak norms and rules to achieve sustainability of subak-based urban tourism attraction. Keywords: attraction, Denpasar, development strategy, subak, tourism
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The Role Of "Sehat" Farming Group on Distributing Subsidized Fertilizer Successfully In Nagori Dolok Marlawan, Simalungun District, North Sumatera Farming group has important role on rural development strategy. For supporting inclination of agriculture products, farming group act as distribution of subsidized fertilizer to farmers so that famers can manage their land properly. The role also can be done by Farming Group "Sehat" in Nagori Dolok Marlawan, Simalungun District, North Sumatera. The mechanism of subsidized fertilizer could be done the official government help farming group board on calculating the need of fertilizer for farming group members. The data should be collected directly from farmers and the results of calculation must be created as Rencana Definitif Kebutuhan Kelompok (RDKK) or definitive plan for group need. The research explore the role of Farming Group "Sehat" on distributing subsidized fertilizer fairly to all of its member. Data on this research was generated by interviewing key informants and distributing questionnaire to the farmers. The data had been analyzed with statistical methods and presented with qualitative description. The research figure out that three variable of farming group role such as farming group preparing RDKK data, farming groups provide RDKK data to distributors and farming groups when distributing fertilizer that have supported a good system on distributing subsidized fertilizer. However a variable that is internal and external factors of farmers was defined as obstacle ondistributing subsidized fertilizer. Because of those findings, it can be conclude that Farming Group "Sehat" can create good RDKK and distribute subsidized fertilizer effectively. ; The Role Of "Sehat" Farming Group on Distributing Subsidized Fertilizer Successfully In Nagori Dolok Marlawan, Simalungun District, North Sumatera Farming group has important role on rural development strategy. For supporting inclination of agriculture products, farming group act as distribution of subsidized fertilizer to farmers so that famers can manage their land properly. The role also can be done by Farming Group "Sehat" in Nagori Dolok Marlawan, Simalungun District, North Sumatera. The mechanism of subsidized fertilizer could be done the official government help farming group board on calculating the need of fertilizer for farming group members. The data should be collected directly from farmers and the results of calculation must be created asRencana Definitif Kebutuhan Kelompok(RDKK) or definitive plan for group need. The research explore the role of Farming Group "Sehat" on distributing subsidized fertilizer fairly to all of its member. Data on this research was generated by interviewing key informants and distributing questionnaire to the farmers. The data had been analyzed with statistical methods and presented with qualitative description. The research figure out that three variable of farming group role such as farming group preparing RDKK data, farming groups provide RDKK data to distributors and farming groups when distributing fertilizer that have supported a good system on distributing subsidized fertilizer. However a variable that is internal and external factors of farmers was defined as obstacle ondistributing subsidized fertilizer. Because of those findings, it can be conclude that Farming Group "Sehat" can create good RDKK and distribute subsidized fertilizer effectively.
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A Model of Subak Diversifying Functions as an Attraction to Ecotourism in Subak Sembung, Peguyangan, North Denpasar Subak Sembung is one of the Subak in Denpasar which has a wide area of farming around 115 Ha. Subak Sembung has becoming an attraction to ecotourism since year of 2014. The Ecotourism in Subak Sembung was established as a water absorption area in Denpasar city. This was meant to keep motivating the farmers not to shift the function of that land. Currently, condition of the field has shown that Subak Sembung is now dealing with a threat of land shifting function because of its existance in the middle of Denpasar city, so the ecotourism in Subak Sembung was then created to further anticipate it. This research discussed about any Subak diversifying functions after the ecotourism in that area was established. It also described the models of its diversification as an attraction in Subak Sembung. The method of analysis used to explain the reseach problem was a descriptive qualitative analysis. That qualitative description was applied on the information received from some key speakers by Krama Subak or the admin of that ecotourism. The results showed that the role and function ofSubak brought up to an attranction for Subak Sembung ecotourism. The diversification of those roles and functions included religion ceremony that performed any rituals, therefore Subak could sell a culture in farming. The others were involving facilities operation and maintenance like building a trekking path along the rice field for tourists and also providing other supporting facilities along the area. The establishment of ecotourism was led by Badan Lingkungan Hidup (BLH) and PPLH that had constructed an ecotourism management in 2014. Nevertheless, there was also another issue found regarding with the lack of waste management and abence of share of direct income for the site. Therefore, as a suggestion, a contribution should be given especially to the Subak itself in the future because it would help to motivate the farmers to sustain the rice field area. The farmers should also be open-minded to accept a new innovation,meanwhile both sides of the ecotourism and Subak need to be alert to follow up with the rubbish issue around the area. It is also suggested that Denpasar government in line with the management of ecotourism should give a direct contribution for Subak sustainability in the future.
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Adoption of Kawasan Rumah Pangan Lestari Innovation by Pangan Sari Woman Farming Group at Peguyangan Kangin village, North Denpasar Kawasan Rumah Pangan Lestari is a yard utilization model of friendly agriculture cultivation that designed for fulfilling the family food needs, food diversification based of local resources, the future crops preservation, and people income enhancement to improve people welfare. The purposes of this research is to find out the Kawasan Rumah pangan Lestari adoption process and its level by using descriptive qualitative analisys and measuring the likert scale. The study found the adoption process is began from awareness, insterest, evalualuation, trial, confirmation and finally to adoption stage. The adoption level of Kawasan Rumah Pangan Lestari innovation by Pangan Sari woman farming group classified to medium level with 65,5% from the maximum score. The research recommend the farmer to adopt the inovation in accordance with the technical guidance. In addition, the government and other stakeholders have to continue motivating their people to improve their welfare. ; Adoption of Kawasan Rumah Pangan Lestari Innovation by Pangan SariWomanFarmingGroup at Peguyangan Kangin village, North Denpasar Kawasan Rumah Pangan Lestari is a yard utilization model of friendly agriculture cultivation that designed for fulfilling the family food needs, food diversification based of local resources, the future crops preservation, and people income enhancement to improve people welfare. The purposes of this research is to find out the Kawasan Rumah pangan Lestari adoption process and its level by using descriptive qualitative analisys and measuring the likert scale. The study found the adoption process is began from awareness, insterest, evalualuation, trial, confirmation and finally to adoption stage. The adoption level of Kawasan Rumah Pangan Lestari innovation by Pangan Sari woman farming group classified to medium level with 65,5% from the maximum score. The research recommend the farmer to adopt the inovation in accordance with the technical guidance. In addition, the government and other stakeholders have to continue motivating their people to improve their welfare.
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Social Engineering of Making Agricultural Road Access in Subak Gunung Kangin Bangli Village Baturiti Subdistrict Tabanan Regency Social engineering of making agricultural road access in Subak Gunung Kangin is an effort to overcome the problem of the road that is less good. The success of making access to agricultur roads is interesting to examine by looking at aspects of social capital that support and social engineering processes. The purpose of research to determine social capital owned by subak and social engineering process. The research location is located in Subak Gunung Kangin, Bangli Village, Baturiti Subdistrict, Tabanan Regency. The analytical method used is qualitative descriptive. The results showed that social capital owned by subak supports social engineering (1) trust; The existence of trust among subak members, subak with kerama adat, subak with road initiator and subak with outsiders; (2) social value; The value of togetherness, the value of mutual cooperation, and the value of volunteerism; (3) social networks; The existence of social relations with karma adat, outsiders and local government. While the social engineering process of making agricultural road access is seen from social engineering indicators; (1) cause of internal changes due to lack of access to roads and external changes of opportunity; (2) agent of change is the initiator of the road; (3) target of internal change is subak and external are external; (4) channel of internal change is paum subak and external is negotiation with outsiders; And (5) strategy of change is a personal approach.
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Subak Sembung Development Strategy As A Tourist Attraction In The Urban Area Tourism development in Bali is culture-based tourism. One of them is Subak SembungEcotourism which is located in Peguyangan Village, North Denpasar District, DenpasarMuniciplity. Its strategic location in the city center makes Subak Sembung facechallenges in land conversion. Development efforts needed to make Subak Sembung atourist attraction as well as a traditional organization in agriculture. The purpose of thisstudy was to identify the strengths, weaknesses, opportunities, and threats of SubakSembung, formulate alternative strategies, and determine priority strategies to developSubak Sembung as a tourist attraction in urban areas. The results of the SWOT matrixproduced several alternative strategies, namely market expansion, collaboration withgovernment and external entrepreneurs, developing agricultural-based touristattractions, holding promotions, arousing agricultural activities and religious rituals,development efforts that were in accordance with the awig-awig of subak, formingmanagement bodies of ecotourism, and selective in developing tourism facilities. Thepriority strategy based on QSPM analysis was to establish an ecotourism managementbody so that Subak Sembung could be developed with better facilities. Subak membertogether with the government and other stakeholders must take advantage of theopportunities and strengths they have in order to minimize the weaknesses and threatsfaced by Subak Sembung. Based on the results of the study, the suggestion that can bemade is to form a more creative ecotourism management body so that the appreciationand activities of the community can be developed for the sustainability of Ecotourism inSubak Sembung. ; Subak Sembung Development Strategy As A Tourist Attraction In The Urban Area Tourism development in Bali is culture-based tourism. One of them is Subak SembungEcotourism which is located in Peguyangan Village, North Denpasar District, DenpasarMuniciplity. Its strategic location in the city center makes Subak Sembung facechallenges in land conversion. Development efforts needed to make Subak Sembung atourist attraction as well as a traditional organization in agriculture. The purpose of thisstudy was to identify the strengths, weaknesses, opportunities, and threats of SubakSembung, formulate alternative strategies, and determine priority strategies to developSubak Sembung as a tourist attraction in urban areas. The results of the SWOT matrixproduced several alternative strategies, namely market expansion, collaboration withgovernment and external entrepreneurs, developing agricultural-based touristattractions, holding promotions, arousing agricultural activities and religious rituals,development efforts that were in accordance with the awig-awig of subak, formingmanagement bodies of ecotourism, and selective in developing tourism facilities. Thepriority strategy based on QSPM analysis was to establish an ecotourism managementbody so that Subak Sembung could be developed with better facilities. Subak membertogether with the government and other stakeholders must take advantage of theopportunities and strengths they have in order to minimize the weaknesses and threatsfaced by Subak Sembung. Based on the results of the study, the suggestion that can bemade is to form a more creative ecotourism management body so that the appreciationand activities of the community can be developed for the sustainability of Ecotourism inSubak Sembung.
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