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This is the second volume of the Advances in Global Services and Retail Management Book Series. This volume has the following parts: Part 1: Hospitality and Tourism Part 2: Marketing, E-marketing, and Consumer Behavior Part 3: Management Part 4: Human Resources Management Part 5: Retail Management Part 6: Economics Part 7: Accounting and Finance Part 8: Sustainability and Environmental Issues Part 9: Information Technology ISBN: 978-1-955833-03-5 Hospitality and Tourism Significance of VR in the spa: A spatial analysis Irini Lai Fun Tang, Schultz Zhi Bin Xu, and Eric Chan Social media marketing in rural hospitality and tourism destination research Samuel Adeyinka-Ojo and Shamsul Kamariah Abdullah All aboard! Is space tourism still a fantasy or a reality: An investigation on Turkish market Emrah Tasarer, Vahit Oguz Kiper, Orhan Batman, and Oguz Turkay Strategic consciousness and business performance relationship of open innovation strategies in food and beverage businesses Muhsin Halis, Kazim Ozan Ozer, Hasan Cinnioglu, and Zafer Camlibel The effects of COVID-19 epidemic on guided tours and alternative tour samples from Turkey Bayram Akay The effect of COVID-19 phobia on holiday intention Halil Akmese and Ali Ilgaz The effect of the usage of virtual reality in tourism education on learning motivation Sarp Tahsin Kumlu and Emrah Ozkul The impact of effective implementation of customer relationship management to the success of hotels in Afikpo North local government of Ebonyi State, Nigeria Ogboagha Callister and Managwu Lilian The influence of study travel on quality-oriented education: The case of Handan, China Wang Jingya and Alaa Nimer Abukhalifeh The impact of U.S. Cuba policies on Cuban tourism industry: Focus on the Obama and Trump Administration Jukka M. Laitamaki, Antonio Diaz Medina, and Lisandra Torres Hechavarria Determination of students' characteristics and perspectives about social entrepreneurship: A case of Anadolu University Muhammed Kavak, Ipek Itir Can, and Emre Ozan Aksoz The place of Kazakhstan tourism sector in the countries of the region in terms of transportation infrastructure Maiya Myrzabekova, Muhsin Halis, and Zafer Camlibel What are tour guides most praised for? A sharing economy perspective Derya Demirdelen-Alrawadieh and Ibrahim Cifci An examination of representations for USA in tourism brochures for Chinese market Yasong Wang An exploratory study on cognitive internship perception of tourism students Ozge Buyuk and Gulsah Akkus Are you afraid to travel during COVID-19? Gulsum Tabak, Sibel Canik, and Ebru Guneren Destination management during the health emergency: A bibliometric analysis Valentina Della Corte, Giovanna Del Gaudio, Giuliana Nevola, Enrico Di Taranto, and Simone Luongo Determination of food neophobia levels of International Mersin Citrus Festival participants Sevda Sahilli Birdir, Nurhayat Iflazoglu, and Kemal Birdir Analysis of effectiveness of industrial exposure training undertaken by students of hospitality management in star hotels G. Saravana Kumar Conceptualization of ecotourism service experiences framework from the dimensions of motivation and quality of experiences: Four realms of experience approach Jennifer Kim Lian Chan Does Coronavirus (COVID-19) transform travel and tourism to automation (robots)? M. Omar Parvez, Ali Ozturen, and Cihan Cobanoglu Efficiency of internal control systems and the effect of organizational structure and culture on internal control systems in accommodation industry Kadriye Alev Akmese and Ali Ilgaz Ethical perceptions of housekeeping department employees: A study in Izmir Province Tuba Turkmendag and Bayram Sahin Factors that prevent participation of tourists in online co-creation activities Resat Arica, Feridun Duman, and Abdulkadir Corbaci Health sector after COVID-19: Salt thermal facilities example Azize Serap Tuncer and Sinan Bulut PRISMA statement and thematic analysis framework in hospitality and tourism research Samuel Adeyinka-Ojo Evaluation of Turkish nights as a tourism product: The case of Cappadocia Meral Buyukkuru, Eda Ozgul Katlav, and Firdevs Yonet Eren Customer perceptions against COVID-19 precautionary measures of the restaurants: The case of Istanbul-Turkey Elif Kaymaz and Sevki Ulema Analysis of e-complaints regarding hotel restaurants during COVID-19 process: The case of Antalya Sevim Usta and Serkan Sengul Marketing, E-marketing, and Consumer Behavior Materialistic social consumption amidst COVID-19 pandemic: Terror management theory in the Malaysia context Seong-Yuen Toh and Siew-Wai Yuan A conceptual framework for the mediating role of the flow experience between destination brand experience and destination loyalty Ipek Kazancoglu and Taskin Dirsehan Investigating drivers influencing choice behaviour of Islamic investment products Hanudin Amin Local food festivals within the scope of destination branding Hatice Akturk and Atilla Akbaba Marketing a destination on social media: Case of three municipalities of Izmir Huseyin Ozan Altin and Ige Pirnar Perceived usefulness, ease of use, online trust and online purchase intention: Mediating role of attitude towards online purchase Muhammed Yazeed, Mohammed Aliyu Dantsoho, and Adamu Ado Abubakar Social media framework for businesses Nawel Amrouche Social media marketing the African door of return experience in Badagry-Nigeria Huseyin Arasli, Maryam Abdullahi, and Tugrul Gunay The effect of corporate social responsibility on consumer-based brand equity: A research on automobile brands Ali Koroglu and Ibrahim Avci The effect of superstitions on consumer luck, horoscope and evil eye-oriented purchasing behavior: A study in Turkey Ibrahim Avci and Salih Yildiz The evaluation of S-D orientation on service innovation and performance of airline Inci Polat and Ozlem Atalik Brand new leisure constraint: COVID-19 Guliz Coskun The impact of consumers price level perception on emotions towards supermarkets Abdulcelil Cakici and Sena Tekeli The impact of TikTok's plastic surgery content on adolescents' self-perception and purchase intention Markus Rach Accelerated modernity: What are the social media stories undergraduate students engage with? Pericles Asher Rospigliosi and Sebastian Raza-Mejia Virtual influencer as celebrity endorsers Fanny Cheung and Wing-Fai Leung Does millennial shopping orientation using augmented reality enabled mobile applications really impact product purchase intention? Anil Kumar Exposure to e-cigarette marketing and product use among highly educated adults Onur Sahin Extending the theory of planned behavior to explain intention to use online food delivery services in the context of COVID -19 pandemic Ahmed Chemseddine Bouarar, Smail Mouloudj, and Kamel Mouloudj Factors affecting investors' buying decision in real estate market in Northern Cyprus Gurkan Arslan and Karen Howells From home to the store: Combined effect of music and traffic on consumers shopping behaviour Luigi Piper, Lucrezia Maria de Cosmo, Maria Irene Prete, and Gianluigi Guido Market expansion and business growth from the perspective of resources and capabilities: The case of a micro-enterprise Jose G. Vargas-Hernandez and Omar C. Vargas-Gonzalez How learning style interacts with voice-assisted technology (VAT) in consumer task evaluation Bonnie Canziani and Sara MacSween Effect of brand credibility and innovation on customer based brand equity and overall brand equity in Turkey: An investigation of GSM operators Suphan Nasir and Ozge Guvendik Value chain for a B school in India Vimal Chandra Verma and Devashish Das Gupta Management AI as a boost for startups companies: Evidence from Italy Irene Di Bernardo, Marco Tregua, Greco Fabio, and Ruggiero Andrea The role of quality management applications for corporate reputations Ibrahim Sapaloglu and Isik Cicek Toxicity in organizations: A sample study on the perceived toxicity in Turkish academicians Mustafa Hakan Atasoy and Muhsin Halis Which resources are matter to healthcare performance? A case study on Bahrain Mahmood Asad Ali and Mohamed Sayed Abou Elseoud Case study: HereWay Inc. European expansion: A facility location problem Mikhail M. Sher, Michael T. Paz, and Donald R. (Bob) Smith In search of the effective mission statement: Structural support of the firm's culture to augment financial performance Seong-Yuen Toh Innovation labs to support tourism organization in transforming crisis into opportunities: Insight from a case study Francesco Santarsiero, Daniela Carlucci, and Giovanni Schiuma Novelty and success of healthcare service innovation: A comparison between China and the Netherlands Yu Mu, Rujun Wang and Ying Huang Public private partnership in selected countries: A comparative analysis Bekir Parlak and Abdullahi Suleiman Hashi Strategic orientation of service enterprises towards customers Korhan Arun and Saniye Yildirim Ozmutlu The effects of organizational culture on information sharing attitude Mohammadi Lanbaran Nasrin and Cicek Isik The impact of industry 4.0 strategy on the work-life balance of employees Ali Sukru Cetinkaya The mediating effect of psychological empowerment on inclusive leadership and innovative work behaviour: A research in hotels Emete Toros, Ahmet Maslakci, and Lutfi Surucu Assessment of industry 4.0 on manufacturing enterprises: Demographic perspective Ali Sukru Cetinkaya and M. Kemal Unsacar Human Resources Management Affective commitment in new hires' onboarding? The role of organizational socialization in the fashion retail industry Pui Sze Chan, Ho Ching Ching, Pui Yi Ng, and Annie Ko Do burnout perception levels of nurses working in the health sector differ according to demographic characteristics? Irfan Akkoc and Korhan Arun Examining a moderating effect of employee turnover between recruitment and selection practice and organizational performance in Maldives civil service sector Fathmath Muna, Azam S. M. Ferdous, and Ahmad Albattat Personnel relationships in the workplace Ali Sukru Cetinkaya, Shafiq Habibi, and Umut Yavuz The evolution of human resources empowerment theory: A literature review (1970–2020) Theodoros Stavrinoudis and Moschos Psimoulis Teamwork, satisfaction and mediating effect of affective, continuance and normative commitments on employee's loyalty Thalita Aparecida Costa Nicolleti, Eduardo Roque Mangini, Leonardo Aureliano-Silva, Cristiane Sales Pires, and Carolina Aparecida de Freitas Dias Perceptions of teachers in educational institutions regarding the principles of teaching professional ethics Gulsah Aki, Nejat Ira, and Hasan Arslan Influence of psychological empowerment on employee competence in Nigerian universal basic education system: The mediating role of work engagement Isah Sani, Rashidah Binti Mohammad Ibrahim, and Fazida Karim Retail Management Artificial intelligence in retailing Ibrahim Kircova, Munise Hayrun Saglam, and Sirin Gizem Kose Customer value in retailing (2000-2020): A narrative review and future research directions Rajat Gera and Ashish Pruthi Effect of social media marketing on online retail performance of Konga Nigeria LTD Abubakar Ado Adamu, Muhammed Yazeed, Mohammed Aliyu Dantsoho, Jamilu Abdulkadir, and Aliyu Audu Gemu Employment of blue-collar workers in organized retail sector: The case of Turkey Inci Kayhan-Kuzgun Saving grace: Digitization to stay or address crisis? Smitha Vasudevan Inclusion of disabled consumers in online retail landscape: Web accessibility conformance of Turkish organized food retailers' web sites Asiye Ayben Celik A customer segmentation model proposal for retailers: RFM-V Pinar Ozkan and Ipek Deveci Kocakoc Economics Nigeria's economic management: Reflections through monthly interest rate movement from 1996 to 2020 and beyond Job Nmadu, Halima Sallawu, and Yebosoko Nmadu A qualitative study of perceptions of the residents of Sidon, Lebanon regarding the economic effect on Sidon with reference to repatriation of the Palestinian refugees Raja El Majzoub and Karen Howells Three keys of development: Knowledge, efficiency and innovative entrepreneurship Irfan Kalayci, Ali Soylu, and Baris Aytekin Tourism and women empowerment: Empirical findings from past experience and predictions for the post-COVID era Burcu Turkcan COVID-19 effect on FDI motivation and their impact on service sector: Case of Georgia Vakhtang Charaia and Mariam Lashkhi Economic cooperation between Central Caucasus, China, and EU, under COVID-19 challenges Vakhtang Charaia and Mariam Lashkhi Effect of real exchange rate and income on international tourist arrivals for Turkey Erhan Aslanoglu, Oral Erdogan, and Yasin Enes Aksu Innovative entrepreneurship in Turkey: Micro and macro perspectives Irfan Kalayci, Baris Aytekin, and Ali Soylu Optimal fiscal and price stability in Germany: Autoregressive distributed lags (ARDL) cointegration relationship Ergin Akalpler and Dahiru Alhaji Birnintsabas Struggle with COVID-19 crisis within the scope of financial national security: The example of the Republic of Turkey Silacan Karakus The nexus between fiscal freedom and investment freedom: The case of E7 countries Mehmet Bolukbas To be or not to be a female entrepreneur in the Mexicali Valley Roberto Burgueno Romero and Jose David Ledezma Torrez Accounting and Finance Comparative measurement of working capital efficiency for Borsa Istanbul restaurants and hotels for the COVID-19 period and previous quarters Fatih Gunay and Gary Cokins Relationship between business confidence index and non-financial firms foreign exchange assets and liabilities: Evidence from ARDL bound approach Ilkut Elif Kandil-Goker The impact of RTGS on internal control - A comparative study between some Iraqi banks Salowan H. Al Taee and Noor A. Radhi The impact of working capital on cash management under IAS 7 framework: An examination of tourism listed companies in Indonesia and Turkey Tri Damayanti and Tuba Derya Baskan A nexus between mergers & acquisitions and financial performance of firms: A study of industrial sector of Pakistan Fiza Quareshi, Mukhtiar Ali, and Salar Hussain Decentralized approach to deep-learning based asset allocation Sarthak Sengupta, Priyanshu Priyam, and Anurika Vaish Sustainability and Environmental Issues Blockchain technology applied to the Consortium Etna DOC to avoid counterfeiting Matarazzo Agata, Edoardo Carmelo Spampinato, Sergio Arfo, Ugo Sinigaglia, Antonino Bajeli, and Salvino Benanti Eco-label certification, hotel performance and customer satisfaction: Analysis of a case study and future developments Michele Preziosi, Alessia Acampora, Roberto Merli, and Maria Claudia Lucchetti The integration of circular economy in the tourism industry: A framework for the implementation of circular hotels Martina Sgambati, Alessia Acampora, Olimpia Martucci, and Maria Claudia Lucchetti Using the theory of planned behavior to explore green food purchase intentions Katrina Anna Auza and Kamel Mouloudj Survey on purchasing methods of food products in Tarragona and Catania Matarazzo Agata, Vazzano Tommaso Alberto, and Squillaci Carmelo Information Technology Comparative analysis of tools for matching work-related skill profiles with CV data and other unstructured data Florian Beuttiker, Stefan Roth, Tobias Steinacher, and Thomas Hanne State-of-the-art next generation open innovation platforms Murielle De Roche, Monika Blaser, Patrick Hollinger, and Thomas Hanne The coverage of AIOT based functional service: Case study of Asian futuristic hotel Gege Wang, Irini Lai Fun Tang, Eric Chan, and Wai Hung Wilco Chan The effect of the blockchain technology on service companies and food retailers: An overview of the blockchain use cases and applications Gokhan Kirbac and Erkut Ergenc The regulation problem of cryptocurrencies Lamiha Ozturk and Ece Sulungur Understanding information technology acceptance by physicians: Testing technology acceptance model Anuruddha Indika Jagoda

This is the second volume of the Advances in Global Services and Retail Management Book Series. This volume has the following parts: Part 1: Hospitality and Tourism Part 2: Marketing, E-marketing, and Consumer Behavior Part 3: Management Part 4: Human Resources Management Part 5: Retail Management Part 6: Economics Part 7: Accounting and Finance Part 8: Sustainability and Environmental Issues Part 9: Information Technology ISBN: 978-1-955833-03-5 Hospitality and Tourism Significance of VR in the spa: A spatial analysis Irini Lai Fun Tang, Schultz Zhi Bin Xu, and Eric Chan Social media marketing in rural hospitality and tourism destination research Samuel Adeyinka-Ojo and Shamsul Kamariah Abdullah All aboard! Is space tourism still a fantasy or a reality: An investigation on Turkish market Emrah Tasarer, Vahit Oguz Kiper, Orhan Batman, and Oguz Turkay Strategic consciousness and business performance relationship of open innovation strategies in food and beverage businesses Muhsin Halis, Kazim Ozan Ozer, Hasan Cinnioglu, and Zafer Camlibel The effects of COVID-19 epidemic on guided tours and alternative tour samples from Turkey Bayram Akay The effect of COVID-19 phobia on holiday intention Halil Akmese and Ali Ilgaz The effect of the usage of virtual reality in tourism education on learning motivation Sarp Tahsin Kumlu and Emrah Ozkul The impact of effective implementation of customer relationship management to the success of hotels in Afikpo North local government of Ebonyi State, Nigeria Ogboagha Callister and Managwu Lilian The influence of study travel on quality-oriented education: The case of Handan, China Wang Jingya and Alaa Nimer Abukhalifeh The impact of U.S. Cuba policies on Cuban tourism industry: Focus on the Obama and Trump Administration Jukka M. Laitamaki, Antonio Diaz Medina, and Lisandra Torres Hechavarria Determination of students' characteristics and perspectives about social entrepreneurship: A case of Anadolu University Muhammed Kavak, Ipek Itir Can, and Emre Ozan Aksoz The place of Kazakhstan tourism sector in the countries of the region in terms of transportation infrastructure Maiya Myrzabekova, Muhsin Halis, and Zafer Camlibel What are tour guides most praised for? A sharing economy perspective Derya Demirdelen-Alrawadieh and Ibrahim Cifci An examination of representations for USA in tourism brochures for Chinese market Yasong Wang An exploratory study on cognitive internship perception of tourism students Ozge Buyuk and Gulsah Akkus Are you afraid to travel during COVID-19? Gulsum Tabak, Sibel Canik, and Ebru Guneren Destination management during the health emergency: A bibliometric analysis Valentina Della Corte, Giovanna Del Gaudio, Giuliana Nevola, Enrico Di Taranto, and Simone Luongo Determination of food neophobia levels of International Mersin Citrus Festival participants Sevda Sahilli Birdir, Nurhayat Iflazoglu, and Kemal Birdir Analysis of effectiveness of industrial exposure training undertaken by students of hospitality management in star hotels G. Saravana Kumar Conceptualization of ecotourism service experiences framework from the dimensions of motivation and quality of experiences: Four realms of experience approach Jennifer Kim Lian Chan Does Coronavirus (COVID-19) transform travel and tourism to automation (robots)? M. Omar Parvez, Ali Ozturen, and Cihan Cobanoglu Efficiency of internal control systems and the effect of organizational structure and culture on internal control systems in accommodation industry Kadriye Alev Akmese and Ali Ilgaz Ethical perceptions of housekeeping department employees: A study in Izmir Province Tuba Turkmendag and Bayram Sahin Factors that prevent participation of tourists in online co-creation activities Resat Arica, Feridun Duman, and Abdulkadir Corbaci Health sector after COVID-19: Salt thermal facilities example Azize Serap Tuncer and Sinan Bulut PRISMA statement and thematic analysis framework in hospitality and tourism research Samuel Adeyinka-Ojo Evaluation of Turkish nights as a tourism product: The case of Cappadocia Meral Buyukkuru, Eda Ozgul Katlav, and Firdevs Yonet Eren Customer perceptions against COVID-19 precautionary measures of the restaurants: The case of Istanbul-Turkey Elif Kaymaz and Sevki Ulema Analysis of e-complaints regarding hotel restaurants during COVID-19 process: The case of Antalya Sevim Usta and Serkan Sengul Marketing, E-marketing, and Consumer Behavior Materialistic social consumption amidst COVID-19 pandemic: Terror management theory in the Malaysia context Seong-Yuen Toh and Siew-Wai Yuan A conceptual framework for the mediating role of the flow experience between destination brand experience and destination loyalty Ipek Kazancoglu and Taskin Dirsehan Investigating drivers influencing choice behaviour of Islamic investment products Hanudin Amin Local food festivals within the scope of destination branding Hatice Akturk and Atilla Akbaba Marketing a destination on social media: Case of three municipalities of Izmir Huseyin Ozan Altin and Ige Pirnar Perceived usefulness, ease of use, online trust and online purchase intention: Mediating role of attitude towards online purchase Muhammed Yazeed, Mohammed Aliyu Dantsoho, and Adamu Ado Abubakar Social media framework for businesses Nawel Amrouche Social media marketing the African door of return experience in Badagry-Nigeria Huseyin Arasli, Maryam Abdullahi, and Tugrul Gunay The effect of corporate social responsibility on consumer-based brand equity: A research on automobile brands Ali Koroglu and Ibrahim Avci The effect of superstitions on consumer luck, horoscope and evil eye-oriented purchasing behavior: A study in Turkey Ibrahim Avci and Salih Yildiz The evaluation of S-D orientation on service innovation and performance of airline Inci Polat and Ozlem Atalik Brand new leisure constraint: COVID-19 Guliz Coskun The impact of consumers price level perception on emotions towards supermarkets Abdulcelil Cakici and Sena Tekeli The impact of TikTok's plastic surgery content on adolescents' self-perception and purchase intention Markus Rach Accelerated modernity: What are the social media stories undergraduate students engage with? Pericles Asher Rospigliosi and Sebastian Raza-Mejia Virtual influencer as celebrity endorsers Fanny Cheung and Wing-Fai Leung Does millennial shopping orientation using augmented reality enabled mobile applications really impact product purchase intention? Anil Kumar Exposure to e-cigarette marketing and product use among highly educated adults Onur Sahin Extending the theory of planned behavior to explain intention to use online food delivery services in the context of COVID -19 pandemic Ahmed Chemseddine Bouarar, Smail Mouloudj, and Kamel Mouloudj Factors affecting investors' buying decision in real estate market in Northern Cyprus Gurkan Arslan and Karen Howells From home to the store: Combined effect of music and traffic on consumers shopping behaviour Luigi Piper, Lucrezia Maria de Cosmo, Maria Irene Prete, and Gianluigi Guido Market expansion and business growth from the perspective of resources and capabilities: The case of a micro-enterprise Jose G. Vargas-Hernandez and Omar C. Vargas-Gonzalez How learning style interacts with voice-assisted technology (VAT) in consumer task evaluation Bonnie Canziani and Sara MacSween Effect of brand credibility and innovation on customer based brand equity and overall brand equity in Turkey: An investigation of GSM operators Suphan Nasir and Ozge Guvendik Value chain for a B school in India Vimal Chandra Verma and Devashish Das Gupta Management AI as a boost for startups companies: Evidence from Italy Irene Di Bernardo, Marco Tregua, Greco Fabio, and Ruggiero Andrea The role of quality management applications for corporate reputations Ibrahim Sapaloglu and Isik Cicek Toxicity in organizations: A sample study on the perceived toxicity in Turkish academicians Mustafa Hakan Atasoy and Muhsin Halis Which resources are matter to healthcare performance? A case study on Bahrain Mahmood Asad Ali and Mohamed Sayed Abou Elseoud Case study: HereWay Inc. European expansion: A facility location problem Mikhail M. Sher, Michael T. Paz, and Donald R. (Bob) Smith In search of the effective mission statement: Structural support of the firm's culture to augment financial performance Seong-Yuen Toh Innovation labs to support tourism organization in transforming crisis into opportunities: Insight from a case study Francesco Santarsiero, Daniela Carlucci, and Giovanni Schiuma Novelty and success of healthcare service innovation: A comparison between China and the Netherlands Yu Mu, Rujun Wang and Ying Huang Public private partnership in selected countries: A comparative analysis Bekir Parlak and Abdullahi Suleiman Hashi Strategic orientation of service enterprises towards customers Korhan Arun and Saniye Yildirim Ozmutlu The effects of organizational culture on information sharing attitude Mohammadi Lanbaran Nasrin and Cicek Isik The impact of industry 4.0 strategy on the work-life balance of employees Ali Sukru Cetinkaya The mediating effect of psychological empowerment on inclusive leadership and innovative work behaviour: A research in hotels Emete Toros, Ahmet Maslakci, and Lutfi Surucu Assessment of industry 4.0 on manufacturing enterprises: Demographic perspective Ali Sukru Cetinkaya and M. Kemal Unsacar Human Resources Management Affective commitment in new hires' onboarding? The role of organizational socialization in the fashion retail industry Pui Sze Chan, Ho Ching Ching, Pui Yi Ng, and Annie Ko Do burnout perception levels of nurses working in the health sector differ according to demographic characteristics? Irfan Akkoc and Korhan Arun Examining a moderating effect of employee turnover between recruitment and selection practice and organizational performance in Maldives civil service sector Fathmath Muna, Azam S. M. Ferdous, and Ahmad Albattat Personnel relationships in the workplace Ali Sukru Cetinkaya, Shafiq Habibi, and Umut Yavuz The evolution of human resources empowerment theory: A literature review (1970–2020) Theodoros Stavrinoudis and Moschos Psimoulis Teamwork, satisfaction and mediating effect of affective, continuance and normative commitments on employee's loyalty Thalita Aparecida Costa Nicolleti, Eduardo Roque Mangini, Leonardo Aureliano-Silva, Cristiane Sales Pires, and Carolina Aparecida de Freitas Dias Perceptions of teachers in educational institutions regarding the principles of teaching professional ethics Gulsah Aki, Nejat Ira, and Hasan Arslan Influence of psychological empowerment on employee competence in Nigerian universal basic education system: The mediating role of work engagement Isah Sani, Rashidah Binti Mohammad Ibrahim, and Fazida Karim Retail Management Artificial intelligence in retailing Ibrahim Kircova, Munise Hayrun Saglam, and Sirin Gizem Kose Customer value in retailing (2000-2020): A narrative review and future research directions Rajat Gera and Ashish Pruthi Effect of social media marketing on online retail performance of Konga Nigeria LTD Abubakar Ado Adamu, Muhammed Yazeed, Mohammed Aliyu Dantsoho, Jamilu Abdulkadir, and Aliyu Audu Gemu Employment of blue-collar workers in organized retail sector: The case of Turkey Inci Kayhan-Kuzgun Saving grace: Digitization to stay or address crisis? Smitha Vasudevan Inclusion of disabled consumers in online retail landscape: Web accessibility conformance of Turkish organized food retailers' web sites Asiye Ayben Celik A customer segmentation model proposal for retailers: RFM-V Pinar Ozkan and Ipek Deveci Kocakoc Economics Nigeria's economic management: Reflections through monthly interest rate movement from 1996 to 2020 and beyond Job Nmadu, Halima Sallawu, and Yebosoko Nmadu A qualitative study of perceptions of the residents of Sidon, Lebanon regarding the economic effect on Sidon with reference to repatriation of the Palestinian refugees Raja El Majzoub and Karen Howells Three keys of development: Knowledge, efficiency and innovative entrepreneurship Irfan Kalayci, Ali Soylu, and Baris Aytekin Tourism and women empowerment: Empirical findings from past experience and predictions for the post-COVID era Burcu Turkcan COVID-19 effect on FDI motivation and their impact on service sector: Case of Georgia Vakhtang Charaia and Mariam Lashkhi Economic cooperation between Central Caucasus, China, and EU, under COVID-19 challenges Vakhtang Charaia and Mariam Lashkhi Effect of real exchange rate and income on international tourist arrivals for Turkey Erhan Aslanoglu, Oral Erdogan, and Yasin Enes Aksu Innovative entrepreneurship in Turkey: Micro and macro perspectives Irfan Kalayci, Baris Aytekin, and Ali Soylu Optimal fiscal and price stability in Germany: Autoregressive distributed lags (ARDL) cointegration relationship Ergin Akalpler and Dahiru Alhaji Birnintsabas Struggle with COVID-19 crisis within the scope of financial national security: The example of the Republic of Turkey Silacan Karakus The nexus between fiscal freedom and investment freedom: The case of E7 countries Mehmet Bolukbas To be or not to be a female entrepreneur in the Mexicali Valley Roberto Burgueno Romero and Jose David Ledezma Torrez Accounting and Finance Comparative measurement of working capital efficiency for Borsa Istanbul restaurants and hotels for the COVID-19 period and previous quarters Fatih Gunay and Gary Cokins Relationship between business confidence index and non-financial firms foreign exchange assets and liabilities: Evidence from ARDL bound approach Ilkut Elif Kandil-Goker The impact of RTGS on internal control - A comparative study between some Iraqi banks Salowan H. Al Taee and Noor A. Radhi The impact of working capital on cash management under IAS 7 framework: An examination of tourism listed companies in Indonesia and Turkey Tri Damayanti and Tuba Derya Baskan A nexus between mergers & acquisitions and financial performance of firms: A study of industrial sector of Pakistan Fiza Quareshi, Mukhtiar Ali, and Salar Hussain Decentralized approach to deep-learning based asset allocation Sarthak Sengupta, Priyanshu Priyam, and Anurika Vaish Sustainability and Environmental Issues Blockchain technology applied to the Consortium Etna DOC to avoid counterfeiting Matarazzo Agata, Edoardo Carmelo Spampinato, Sergio Arfo, Ugo Sinigaglia, Antonino Bajeli, and Salvino Benanti Eco-label certification, hotel performance and customer satisfaction: Analysis of a case study and future developments Michele Preziosi, Alessia Acampora, Roberto Merli, and Maria Claudia Lucchetti The integration of circular economy in the tourism industry: A framework for the implementation of circular hotels Martina Sgambati, Alessia Acampora, Olimpia Martucci, and Maria Claudia Lucchetti Using the theory of planned behavior to explore green food purchase intentions Katrina Anna Auza and Kamel Mouloudj Survey on purchasing methods of food products in Tarragona and Catania Matarazzo Agata, Vazzano Tommaso Alberto, and Squillaci Carmelo Information Technology Comparative analysis of tools for matching work-related skill profiles with CV data and other unstructured data Florian Beuttiker, Stefan Roth, Tobias Steinacher, and Thomas Hanne State-of-the-art next generation open innovation platforms Murielle De Roche, Monika Blaser, Patrick Hollinger, and Thomas Hanne The coverage of AIOT based functional service: Case study of Asian futuristic hotel Gege Wang, Irini Lai Fun Tang, Eric Chan, and Wai Hung Wilco Chan The effect of the blockchain technology on service companies and food retailers: An overview of the blockchain use cases and applications Gokhan Kirbac and Erkut Ergenc The regulation problem of cryptocurrencies Lamiha Ozturk and Ece Sulungur Understanding information technology acceptance by physicians: Testing technology acceptance model Anuruddha Indika Jagoda

Il presente lavoro di ricerca si focalizza sull'analisi empirica di alcune destinazioni al fine di comprendere le modalità con cui è avvenuta la costruzione della «brand identity». A tal proposito, sono confrontate le esperienze di New York e Sydney nell'àmbito del destination branding. In particolare, la prima destinazione è il classico esempio di «city branding» mentre la seconda, proprio per emulare il successo di New York, ha istituito la Greater Sydney Partnership per la gestione del progetto «Brand Sydney». L'analisi segue un approccio sistemico e, in modo particolare, il filone della «Resource-based Theory». Inoltre, il confronto tra questi «case study» avviene ad un doppio livello. Infatti, l'analisi delle strategie di promozione delle destinazioni distingue le politiche di marketing volte ad attirare il potenziale turista (livello indotto) da quelle attuate nella fase di erogazione del servizio (livello organico), che devono favorire i processi di «customer loyalty» (Della Corte, 2009). Infine, a tale analisi è affiancata l'identificazione della «Destination Management Organization» (DMO) e del ruolo che essa ricopre nella costruzione della «brand identity». A tal proposito, la struttura del lavoro di ricerca risulta essere la seguente: in primo luogo, un focus sulla letteratura del brand management permette di comprendere il recente interesse verso questo specifico tema; in secondo luogo, l'approfondimento dei casi studio offre la possibilità di stabilire in che modo avviene la promozione del territorio sia a livello indotto che a livello organico.

Purpose
By considering the challenges of Industry 5.0, the purpose of this study is to analyze the role of heuristic factors in the technical qualities and emotions of Millennials and Generation Z (Gen Z) to assess their acceptance of the use of artificial intelligence (AI) devices such as robots. For this purpose, this paper uses the innovative AI device use acceptance (AIDUA) framework. This research evaluates the implications of human–machine interactions for the usage of robots and AI in daily life.


Design/methodology/approach
The proposed AIDUA model is tested using data collected from Millennials and Gen Z. First, a principal components analysis technique is used to validate each measure. Second, a multiple regression analysis using IBM SPSS 26.0 is conducted.


Findings
The results of this study suggest that human–machine interaction is a part of a complex process in which there are different elements determining individuals' acceptance of the use of AI devices during daily life. This paper outlines both the theoretical and practical implications. This study enriches the AIDUA model by connoting it with features and emotions belonging to the younger generation. Additionally, this research offers technology companies suggestions for addressing future efforts on technical performance and on the alignments of the expectations of young people in Society 5.0.


Originality/value
First, the originality of this paper lies in highlighting the binary role of emotions in triggering the use of AI devices and robots. Second, the focus on Millennials and Gen Z offers a new lens for the interpretation of longitudinal phenomena in the adoption of AI. Finally, the findings of this paper contribute to the development of a new perspective regarding a "heartly collaborative" approach in Society 5.0.