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The ever increasing use of new technologies and digitalization led to significantchanges in people's everyday lives. The new media content produced as a result of it led to change ofpatterns of behavior, understanding of social, cultural and political developments both globally andlocally. One such media product, the meme, plays significant role in creating concepts andunderstanding. This process is metaphorical and can tackle different issues by drawing people'sattention and engaging their thinking . Furthermore, it can significantly impact people's biases.

One of the main goals of regulating broadcasting programs is protecting the audience from content that can cause harm or damage the consumer. When it comes to advertising consumers should be protected from fake or misleading advertising messages. Moreover, another goal of regulating broadcasting is the protection of the freedom of expression and the democratic values of the society, fostering and developing cultural identity, promoting tolerance and cultural dialogue. In the paper we will address the regulatory measures for the protection of democratic principles and values and individual rights such as: the right to privacy, protection of dignity, protection against harm, the right to reply and correction. We will also look at the regulatory aspects of the protection of minors from content that may adversely affect the development of children, recognition and protection from hate speech, content that incites crime, disorder or racial, religious or ethnic hatred and intolerance.

This paper aims at exploring the purposes of the concept of banishment in Shakespeare`s plays, its role and its outcome. Although Shakespeare used the notion of banishment in 14 outof 38 plays, this paper will focus only on the plays that feature the so-called banishment by degree which is present in 12 plays. The notion of banishment can be traced back to at leastancient Athens. It was also a widespread practice to ban citizens or indeed, entire regions, in the Roman Empire. In England banishment was used by Elizabeth I and her successor JamesI. Among other classes, Elizabeth I banished Egyptians, Jesuits, beggars, Negroes and rebels. James I expelled the recusants from the city of London. Since Shakespeare lived in this peri-od, he was probably acquainted with this practice. In Shakespeare the notion of banishment serves a dramatic purpose, as Shakespeare used it to explore political, psychological and so-cial aspects of the involved characters and societies. The outcome of the banishment is usually either death or self-fulfillment or in few cases is left unresolved. In several plays banishmentis followed by an act of revenge.