The book covers a large body of knowledge to help practitioners and researchers understand the problems, concepts, methods and tools involved in modern social data analytics. The book includes a wealth of material to choose from for courses in data science and analytics.
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AbstractThe last two decades have witnessed major disruptions to the traditional media industry as a result of technological breakthroughs. New opportunities and challenges continue to arise, most recently as a result of the rapid advance and adoption of artificial intelligence technologies. On the one hand, the broad adoption of these technologies may introduce new opportunities for diversifying media offerings, fighting disinformation, and advancing data-driven journalism. On the other hand, techniques such as algorithmic content selection and user personalization can introduce risks and societal threats. The challenge of balancing these opportunities and benefits against their potential for negative impacts underscores the need for more research in responsible media technology. In this paper, we first describe the major challenges—both for societies and the media industry—that come with modern media technology. We then outline various places in the media production and dissemination chain, where research gaps exist, where better technical approaches are needed, and where technology must be designed in a way that can effectively support responsible editorial processes and principles. We argue that a comprehensive approach to research in responsible media technology, leveraging an interdisciplinary approach and a close cooperation between the media industry and academic institutions, is urgently needed.
AbstractReading or viewing recommendations are a common feature on modern media sites. What is shown to consumers as recommendations is nowadays often automatically determined by AI algorithms, typically with the goal of helping consumers discover relevant content more easily. However, the highlighting or filtering of information that comes with such recommendations may lead to undesired effects on consumers or even society, for example, when an algorithm leads to the creation of filter bubbles or amplifies the spread of misinformation. These well-documented phenomena create a need for improved mechanisms for responsible media recommendation, which avoid such negative effects of recommender systems. In this research note, we review the threats and challenges that may result from the use of automated media recommendation technology, and we outline possible steps to mitigate such undesired societal effects in the future.