Acknowledgements -- About the author -- About the content -- About frame concepts -- Dedication -- Foreword -- References -- Prologue: a call to visual action about the author and this book -- First-hand knowledge of communication challenges and visual solution -- Presented from the perspective of a business person, not a designer about this book -- Main sections
Your ticket to generating better results through infographics Visual Content Marketing is a more than just a guide to infographics. Written for business people dealing with complex offerings, this is a hands-on, in-the-trenches guide to leveraging this emerging medium to reach bottomline business goals. Uniquely, this book addresses the full range of visual solutions, with an emphasis on using these products to create real business value. Inside, you'll learn the ins and outs of infographics, interactive pictograms, video, animations, data-driven visualizations, and other conversion-generating graphical content. Get inspired by the groundbreaking examples showcased here, and learn how to manage every aspect of visual content, from sourcing suppliers to leveraging content on the appropriate media platforms. Author Stephen Gamble is a leader in visual marketing solutions, with over twenty years of experience in the industry. Thousands look to his firm, Frame Concepts, for insider tips on generating revenue with the help of innovative graphics. This insider knowledge is at your fingertips in Visual Content Marketing. To meet your demanding business goals, you need new ideas. This book will show you how to infuse visual content where and when it counts.-Generate high-quality leads and revenue with infographics, video, data visualizations, and more -Identify the visual marketing and engagement strategies that will work for your business -Source and manage talented content suppliers who will deliver on your strategic vision -Integrate eye-popping visual solutions to update your brand and achieve your business goals Focusing on the visual is the secret to success in the effort to win customer engagement and attention. Visual Content Marketing is applicable to every business function and industry. With this book, you have the start-to-finish information you need to leverage visual solutions to great effect.
The primary outcome of this project was to provide various stakeholders in the multifaceted barramundi fishery (including both the commercial/recreational wild fishery and aquaculture industry) with targeted scientific data and models assessing the vulnerability of this iconic species to future impacts of climate change. Access to this data will enable stakeholders to identify adaptation strategies and put in place informed planning processes ensuring the future viability of commercial and recreational activities dependent on the species. ; Made available by the Northern Territory Library via the Publications (Legal Deposit) Act 2004 (NT). ; Non technical summary -- Acknowledgements -- Background -- Need -- Objectives -- Materials and methods -- Results/Discussion -- Benefits and adoption -- Planned outcomes -- Conclusions -- References -- Appendices ; The Fisheries Research and Development Corporation plans, invests in and manages fisheries research and development throughout Australia. It is a statutory authority within the portfolio of the Federal Minister for Agriculture, Fisheries and Forestry, jointly funded by the Australian Government and the fishing industry.