Aufsatz(elektronisch)#1Dezember 1994
Young Readers and the Newspaper: Information Recall and Perceived Enjoyment, Readability, and Attractiveness
In: Journalism quarterly, Band 71, Heft 4, S. 926-936
In this study students read and rated twenty newspapers for enjoyment, readability, and attractiveness. The newspapers' efficiency of transmitting information was also tested through knowledge recall questions. The regression analyses generally show that students preferred papers that used accompanying materials, such as pullout quotes and many, though smaller, photographs.