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"You can't read a news article or blog today without someone talking about compensation (wages/salaries, but also benefits like health care and retirement). Compensation is uniquely important in organizations because it typically represents the single largest operating cost, especially where employee skills or human capital are the source of competitive advantage (e.g., Google/Alphabet, Facebook; investment banking, law, accounting, and consulting firms; professional sports teams; universities). Compensation is also important because employees regularly report it as the most important factor that goes into their decision of whether to take a job or stay in a job"--

National culture is widely viewed as a constraint on management practice. However, that view is increasingly inconsistent with available empirical evidence. Building on earlier work, this article maps out the key assumptions that must be met for cross cultural management research that uses national culture (mean) scores, such as those available from Hofstede and the GLOBE project, to yield relevant and interpretable findings. It is found that these assumptions are either inconsistent with available empirical evidence or have not been adequately addressed empirically. For example, for national culture to act as a constraint on management, cultural differences within countries should be small relative to differences between countries. Evidence shows, however, that this is not the case. As a consequence of the lack of support for this and other assumptions, the article suggests that cross cultural management research needs to proceed differently in the future and provides specific recommendations in this regard.